名人代言虚假广告的思考

近几年,名人代言的虚假广告频频出现在各种媒体,不仅损害了民众的利益,也影响了经济社会的发展及和谐社会的建设.正如某位名人所说:"广告若没有夸大就不叫广告",这反映出了某些名人试图通过这种形式推脱其代言虚假广告的责任.名人代言的虚假广告损害了人民群众的切身利益.必然要受到舆论和道德的谴责,而在法律上也应该通过立法等方式来规范和限制代言人的行为.     

名人虚假广告代言的法律规制

名人代言广告日益成为广告营销的重要模式,但是名人代言虚假广告事件也是频频曝光.消费者要求虚假广告代言人承担连带赔偿责任,实际上并没有法律依据.因此,有必要完善我国的相关法律,达到权利和义务的一致性. 一、名人代言虚假广告的危害性     

名人虚假广告代言的法律规制

名人代言广告日益成为广告营销的重要模式,但是名人代言虚假广告事件也是频频曝光。消费者要求虚假广告代言人承担连带赔偿责任,实际上并没有法律依据。因此,有必要完善我国的相关法律,达到权利和义务的一致性。     

名人虚假广告的寻租经济学分析

本文运用寻租经济学的理论对当前普遍存在的名人做虚假广告现象进行了分析。指出名人正是利用将自己的名气、声望、威信和特有的社会地位及影响这一特殊的稀缺资源租借给企业主做虚假广告,以对普通消费者产生心理影响的方式设租寻租,来诱导消费者购买劣质的商品或服务,从而为自己和企业主谋取暴利。并在此基础上对虚假广告中的名人寻租行为进行了数理分析,最后依据分析提出了治理对策。     

名人虚假广告的寻租经济学分书

本文运用寻租经济学的理论对当前普遍存在的名人做虚假广告现象进行了分析。指出名人正是利用将自己的名气、声望、威信和特有的社会地位及影响这一特殊的稀缺资源租借给企业主做虚假广告。以对普通消费者产生心理影响的方式设租寻租，来诱导消费者购买劣质的商品或服务，从而为自己和企业主谋取暴利。并在此基础上对虚假广告中的名人寻租行为进行了数理分析，最后依据分析提出了治理对策。     

论名人虚假广告代言的法律规制

近年来,名人代言虚假广告事件频频曝光.使消费者经济利益受损、甚至有危及生命健康的危险.而我国相关法律相对缓慢滞后,有关名人代言虚假广告的法律规范尚属空白,名人代言虚假广告后不会承担任何责任,应根据我国的实际情况,借鉴外国的成功经验,完善我国相关立法保护消费者合法权益.     

隐私与隐私资本化

隐私就是指属于个人或少数几个人拥有的密不可宣的东西,隐私属于私有权,是对个人的尊重和保护。其实每个人都有自己的隐私,然而“名人”的隐私却更具有耀眼的光环,芸芸众生对“名人”的隐私都有着一种痴迷的程度,对“名人”的崇拜、探密可以说是一种国际现象。前不久,国内文学界和出版界掀起了一种隐私热,各路“名人”纷纷出书,把自己的生活琐碎或隐私进行大拍卖,“名人”和出版商都获益匪浅;在“名人”倍出的美国也有同样的现象,克林顿性丑闻中的女主角莱温     

上市公司虚假财务报告的危害及对策

从世界上第一例上市公司提供虚假财务报告曝光至今,企业寻求其治理措施在理论和实务方面做了诸多努力,然而这一问题并没有得到根本解决;经济活动中普遍存在的信息不对称现象和会计信息的复杂性决定了上市公司提供虚假财务报告问题是未来财务会计面临的首要难题.上市公司提供虚假财务报告200多年的治理历史证明,财务报告真实和虚假是动态的,杜绝虚假财务报告的产生是一项长期、复杂、艰巨的任务.对上市公司提供虚假财务报告进行系统、深入的研究,会计理论研究者责无旁贷,任重道远.     

诚信自律建设——招投标行业的第五项修炼

《招标投标法》实施十年，带动了我国招投标法律体系的建立，对规范我国招投标交易方式，提高采购资金的使用效益起到了积极的作用。但在不断的招投标工作实践中，也频频出现了串标、虚假应标、虚假招标、围标等等现象。这表明招投标行业仅仅依靠法律、法规等外在力量的规范还不足够。深究以上现象出现的原因，基本都与行业内的诚信自律建设工作没有跟进有关。     

论虚假证据对全部诉讼请求的牵连后果——对虚假证据单一法律后果模式的反思

虚假证据是司法实践中常见的一种现象.在我国的立法和实践当中,当事人提供虚假证据的后果往往是惩戒性的罚款或拘留,而其在证据法上对整个诉讼的影响却没有规定,学界对此也没有研究.英国通过实践中的大量案例,对当事人提供虚假证据的行为确立了牵连规则,当事人提供虚假证据的行为可能会牵连其整个诉讼请求.牵连规则在伦理和实践上都具有正当性,值得我国证据法借鉴.     

Penetration and Post-infection Development of Meloidogyne Incognita on Tobacco as Treated by Rhizobacteria Pseudomonas Fluorescens Strain P-72-10

The bio-control potential of rhizospere bacteria Pseudomonas fluorescens against plant-parasite nematode had been demonstrated. P. fluorescens had shown the effect to enhance tobacco resistance to root-knot nematode Meloidogyne incognita. Inoculation with P. fluoreseens in tobacco could lead to significant reductions in the number of juveniles that penetrated tobacco root and further life stage development of the juveniles. The number of juveniles penetrated into tobac- co root in treatment with P. fluorescens is significantly different from CK at 2DAI, 6DAI, 8DAI and 10DAI. Significant reduction and delayed development of juveniles that penetrated into tobacco root and treated were observed in treatment at 14DAI, 21DAI, 28DAI and 35DAI. In addition, P. fluoreseens treatment leads to a significant reduction in the number of eggs per egg-mass at 35 DAI. The results show P. fluorescens induced a continuously suppression on root-knot nema- tode M. incognita throughout their entire early infection phase of root penetration, subsequent life stage development and reproduction.     

For Better or for Worse? Local Impacts of the Decentralization of Indonesia’s Forest Sector

This paper quantifies the local impacts of mechanized logging on forest-dependent communities in Indonesia, before and after decentralization. A conceptual framework incorporates financial, social, enforcement, rent-seeking, and environmental impacts. Using data from 60 communities in East Kalimantan, the empirical results suggest that significantly more households received financial and in-kind benefits after decentralization compared to before. Many communities engaged in self-enforcement activities against firms both before and after decentralization. Post-decentralization, a significantly higher proportion of households perceived community forest ownership. There were few significant differences in perceived environmental impacts. Little evidence exists of a post-decentralization trade-off between environmental and financial contractual provisions.     

以资本管理为核心的银行治理综合评价指标研究

商业银行的特殊性体现在风险性、外部性和多重治理目标上,尤其集中体现在风险管理的本质上。风险管理日益成为现代商业银行的主体活动和核心职能,资本管理成为现代商业银行风险管理的核心。在整合EVA和RAROC指标的基础上。文章构建了以资本管理为核心的银行治理的综合评价指标,以求真实反映银行经营的成果,有效衡量风险收益和风险成本的对比关系,从而反映以资本管理为核心的银行风险管理的过程、能力和效率。     

Markteintrittstiming von Telekommunikationsdiensteanbietern

Zusammenfassung Die vorliegende Studie analysiert für 87 Neuprodukteinführungen (NPE) und Auslandsmarkteintritte (AME) von Telekommunikations(TK)-Diensteanbietern in Deutschland, zu denen 42 Schlüsselinformanten in einer schriftlichen Befragung Auskunft gaben, (1) inwieweit deren zeitliche Eintrittspositionierung durch Marktcharakteristika und Unternehmensressourcen erkl?rbar ist sowie (2) inwieweit und gegebenenfalls unter welchen unternehmensexternen und -internen Situationsbedingungen deren Markteintrittstiming mit dem wahrgenommenen Eintrittserfolg assoziiert ist. Ein früher Markteintritt wurde dann realisiert, wenn die Wettbewerbsintensit?t im adressierten Gesch?ft niedrig und das Budget für den Expansionsschritt überdurchschnittlich ausfielen. Zwischen dem Markteintrittstiming und der Beurteilung des Eintrittserfolgs bestand ein nicht monotoner, umgekehrt U-f?rmiger Zusammenhang: Frühe Folger wiesen signifikant bessere Erfolgswerte auf als Pioniere und sp?te Folger, deren Erfolgsniveaus nicht signifikant divergierten. In einer Industrie, die durch starke externe Netzeffekte gepr?gt ist, fallen offenbar die Nachteile eines Markteintritts als Pionier oder sp?ter Folger st?rker ins Gewicht als die Vorteile dieser beiden zeitlichen Eintrittspositionierungen. Unabh?ngig vom Markteintrittstiming wurden NPE/AME von TK-Unternehmen als erfolgreicher eingestuft, wenn sie sich in einen Markt mit stark wachsender Nachfrage und aufeinander abgestimmt (re)agierenden Wettbewerbern mit qualitativ überdurchschnittlichen, abw?rtskompatiblen, erprobbaren und wenig erkl?rungsbedürftigen TK-Diensten engagierten.      

利用膜技术回收利用碱性废水研究进展

回顾了利用膜分离技术处理碱性废水的工艺与综合利用技术所取得的丰硕成果，总结了各种治理方法的特点、适用性及发展方向。     

Taxing Times in Indonesia: The Challenge of Restoring Competitiveness and the Search for Fiscal Space

Indonesia’s economic growth picked up slightly in mid-2016 but remains below the level demanded by government and popular aspirations. Despite a plethora of reforms intended to increase efficiency and productivity, some policies are perverse and longstanding problems of implementation remain. The share of manufacturing has declined, the real exchange rate has appreciated, exports have dwindled, and growth has been trending downwards. The banking sector is stable but inefficient, with wide net interest margins and numerous barriers to competition. Trade protection, particularly in basic food commodities, has created high costs that weigh particularly heavily on the poor. Declining government revenues have placed increasing pressure on the public budget, even as the current administration aims to increase spending on infrastructure and welfare and to enhance productivity. In an effort to increase revenues, the government has announced a tax amnesty program and other measures. In addition, Sri Mulyani Indrawati, the new finance minister, has taken steps to cut non-essential expenditure in order to secure high spending on infrastructure and at the same time keep within the 3% budget deficit limit stipulated by law. Although the overall debt situation is not yet alarming, declining revenues and budget cuts that do not fully reflect this decline are putting pressure on increasing debt levels. The government’s high-profile tax amnesty program was the major policy initiative implemented in the second half of 2016 that aimed to relieve this pressure. Despite widespread criticism of, and scepticism about, the tax amnesty (both within and outside Indonesia), its first phase had a much higher participation rate than most independent accounts expected. Revenues raised so far through the amnesty are less than 60% of the official target, but this is actually a strong result for the short term. The bigger question, however, is whether the amnesty is a key element of a more encompassing strategy to overhaul the system of taxation and tax administration.     

The causes of Japan's ‘lost decade’: The role of household consumption

In this paper, I analyze the causes of the prolonged slowdown of the Japanese economy in the 1990s and find that the stagnation of investment, especially private fixed investment, was the primary culprit. I then investigate the causes of the stagnation of household consumption during the 1990s and find that the stagnation of household disposable income, the decline in household wealth, and increased uncertainty about the future are among the contributing factors. Finally, I consider whether demand side factors or supply side factors were more important as causes of the prolonged slowdown of the Japanese economy in the 1990s and conclude that the former (especially misguided government policies) were probably more important.