A Cultural Encounter through Volunteer Tourism: Towards the Ideals of Sustainable Tourism?

International volunteering is increasingly recognised as a form of alternative tourism. However, the nature of the ‘alternative’ experience gained, and the ensuing narrative between host and volunteer, remains under-explored in published research, especially in volunteer tourism research within a cultural context in a developed nation. This paper examines the nexus between volunteer tourism and cultural tourism in the search for alternative and sustainable experiences through tourism. Qualitative research using in-depth interviews, diaries and participant observation was conducted to examine the pre-, during and post-trip experiences of 12 Australian visitors undertaking organised volunteer activities in an indigenous Maori community in the North Island of New Zealand during January 2005. Members of the indigenous Maori community were also interviewed to provide an important host perspective. Findings suggest that the nature of the interaction and cultural experiences gained were perceived as mutually beneficial and seemingly different from those gained from traditional cultural products. In particular, the volunteers experienced an alternative Maori cultural product and engaged in a different narrative with their Maori hosts through their volunteer work, one rich in authentic cultural content, genuine and reflective of modern Maori life in New Zealand society.     

湛江国际旅游资源开发和旅游服务质量的研究

地方国际旅游资源是珍贵的资源,但要使其充分发挥经济效益,就必须加以科学的规划和合理的开发.本文研究和分析了湛江国际旅游资源的开发利用和国际游客对我们旅游服务质量的评价及旅游业存在的问题.     

环境旅游与文化旅游紧密结合--贵州省乡村旅游发展的前景和方向

本文紧紧围绕乡村旅游发展的方向——环境旅游与文化旅游紧密结合这个主题,从乡村旅游的基本概念和本质特征入手,就乡村旅游的市场特点和发展趋势进行了分析．并对如何开发贵州省乡村旅游产品进行了分类讨论,指出环境旅游和文化旅游紧密结合是贵州乡村旅游可持续发展的基本要求．贵州省乡村旅游只有沿着环境旅游和文化旅游紧密结合的方向前进,才有希望把贵州省建设顾国内、乃至国际著名的乡村旅游胜地。     

Applying a transformative learning framework to volunteer tourism

This paper applies the educational theory of transformative learning to reconceptualising the practices of volunteer tourism. The theory of transformative learning posits a 10-step process to experience a radical shift in consciousness that dramatically and irreversibly alters how participants see their place in the world. Volunteer tourism has commonly been seen as a form of alternative tourism that provides a cathartic experience for the volunteer tourists and benefits to the hosting organisation and the natural and/or social environment of the project. Existing research suggests that these outcomes have not, as yet, been achieved by current practices in this sector. In referring to the theory of transformative learning we note that some, but not all, of the 10 steps have been applied and that we might therefore expect volunteer tourism to fall short of its promises. We conclude that the theory of transformative learning offers a useful framework for volunteer tourism, providing insights into the need to create opportunities for participants to complete the transformative process. We suggest that volunteer tourism organisations redesign their activities to include the remaining steps of transformative learning to improve their product for both the tourists and the sustainability outcomes of the projects.     

近10年文化旅游研究进展--《Tourism Management》、 《Annals of Tourism Research》和《旅游学刊》研究评述

论文通过对国外《Tourism Management》、《Annals of Tourism Research》及国内《旅游学刊》3大期刊近10年来发表的有关文化旅游的82篇文献进行研究方法的分类和分析讨论，从概念与综述、文化旅游地景观厦其形象研究、文化旅游者厦市场研究、文化旅游赍源厦开发研究、文化旅游环境与保护研究、文化旅游管理研究、文化旅游理论与方法研究7个方面对文化旅游研究内容进行了综述，井对近年朱国内外文化旅游研究的重点问题和未来研究方向进行了分析。     

创意转向与创意旅游

全球化时代,文化主导的旅游开发模式逐渐成为促进城市和区域经济发展、提升竞争力的重要战略手段。但同时,文化的重复生产和商品化现象也日益明显,导致了文化发展的创意转向。在此背景下,基于文化的创意旅游逐渐成为旅游发展的重要趋势之一。通过对国内外创意旅游概念的系统分析,本文总结了创意旅游的核心要素和特征,分别从生产和消费两个角度构建了创意旅游研究的基本分析框架,并对未来我国创意旅游研究进行了展望。     

Nostalgic Tourism

This article presents exploratory research that focuses on a segment of cultural consumers who possess a yearning to connect with their ancestry. The article presents a conceptual framework to better understand the market segments within the cultural tourism industry and argues for the need to better understand and study the segment of consumers who rely on tours to search for their own ancestral roots. A multimethod study conducted over the course of a 23‐day bus tour is presented. Observational, interview, and survey data gathered from tourists of British and Irish descent are used to test the proposed relationships.     

文化旅游创新体系的结构与性质研究

如何提升创新能力是中国旅游业实现产业转型和升级需要解决的关键问题.因为旅游业产业结构的复杂性,所以产业内部创新行为的表现形式也会有很大差异.文化旅游创新主要不是技术创新,而是要以文化创新为基础,达到旅游的创新与发展.文化旅游创新体系在结构和运行机制上都体现为文化与旅游融合的二元复合体系,具有创新目标与成果的双重性、二元核心创新主体、双重价值导向,是双重核心模式.鉴于此,应注意文化创新和文化旅游产品创新的差异,建立协调市场机制和公共管理机制的创新管理体制,充分发挥旅游地居民与旅游企业的积极性.     

Towards an Integrated Image-based Typology of Volunteer Tourism Organisations

This paper focuses on volunteer tourism organisations that offer conservation expeditions, where volunteer tourists can assist in scientific research or ecological restoration. It seeks to identify organisational images and suggest how these images affect the expectations of volunteer tourists. Using the promotional material of volunteer tourism organisations, the contents of organisations' mission statements, promotional photographs and volunteer testimonies were analysed. Potential volunteer tourists were also asked to perform a multiple sorting procedure on the organisations' brochures to assess their images of volunteer tourism organisations. From the results, four groups of volunteer tourism organisations were identified and labelled ‘conservation research expeditions’, ‘holiday conservation expeditions’;, ‘adventure conservation expeditions’ and ‘community holiday expeditions’. It is proposed that organisations need to be aware of their perceived images in order to match their volunteers' expectations and needs, manage tourists' expectations and ensure the success of their volunteer tourism expeditions.     

会展旅游发展模式之探讨

会展业的发展需要其他行业为之提供相关服务，旅游业是其一。因此，讨论会展旅游也成为题中应有之义。本文在明确会展旅游概念的基础上，依据旅游业和会展业的一些特性，结合我国旅游企业的行为特点，围绕协会的功能的发挥和游戏规则的建立，试图构建旅游业与会展业协同发展的,模式来推动我国旅游业更深地融入到会展业中，促进在我国尚处起步阶的会展旅游走向成熟。     

旅游信息服务视阈下的智慧旅游慨念探讨

智慧旅游的丰富实践使研究者不断思考“什么是智慧旅游”的问题,而对这个基本问题虽有很多解答但仍然需要进行探索。文章试图通过对国内外有关智慧旅游的概念进行了梳理,建立起以旅游信息服务为基础的智慧旅游的基本概念,即把智慧旅游定义为旅游者个体在旅游活动过程中所接受的泛在化的旅游信息服务。该定义旨在强调智慧旅游以旅游者个体为核心、以信息服务为载体的支撑体系,以泛在化作为核心内涵,以旅游者行为方式、旅游业营销方式、管理方式和服务方式的根本性变化为主要外延,并据此对国内外智慧旅游概念进行了全面评价。文章的价值在于将智慧旅游的概念与旅游信息化（特别是旅游信息服务）有机结合,既承上启下又能开启智慧旅游发展的新思路。     

The Role of the Psychological Contract in Managing Research Volunteer Tourism

Volunteer motivations and the psychological contract are outlined, demonstrating a reciprocal relationship needing more complex marketing approaches. Limitations of relationship marketing resulting from short project times are identified. Maguire's three-tier model is used to develop a theoretical model of the Research Volunteer psychological contract. Qualitative case data is used to illustrate transactional, career, and relational relationships. The article maps relationship marketing and the psychological contract model together, arguing that using both constructs enables more effective management of such a tourism niche.     

Volunteer tourism and the “voluntoured”: the case of Tijuana,Mexico

This paper explores resident attitudes to volunteer tourism in several small communities within Tijuana, Mexico. Social exchange theory has been used to argue that the degree of personal benefit from volunteer tourism would predict residents' perceptions of the impacts of volunteer tourism and support for volunteer tourism planning and for volunteer tourism activities. Survey research of a purposive sample targeted several neighborhoods within Tijuana that were extensively “voluntoured”. Results indicate mixed support for social exchange theory. Implications are discussed concerning the need for volunteer tourism organizations to include a variety of community stakeholders in the volunteer tourism development process.     

对于发展我国旅游保险业的思考

旅游保险是保险业的重要组成部分。本文首先介绍了我国旅游保险的发展情况，并分析了制约我国旅游保险发展的因素，在此基础上，提出了推进我国旅游保险发展的对策。     

A Dynamic Model for Managing Cultural Tourism

This research adopts the system dynamics method from complex science to develop a model to address conflicts of development among interest groups in the context of cultural tourism. This study deploys various surveys at different cultural heritage sites and incorporates findings from a literature review of industrial development motives within the fields of economics, geography, sociology, and tourism. Consequently, this research identifies critical factors related to the evolution of the cultural tourism system. Based on these factors, we present a dynamic model including (1) 3 level variables, (2) 6 rate variables, and (3) 35 auxiliary variables. We discuss the three sub-systems of the derived model and the relationships among these sub-systems. The dynamic model suggests that cultural tourism managers should evaluate the benefits of cultural assets, protective investment ratios, crowding ratios, and resident tourism participation ratios as key leverage points in sustaining the development of cultural tourism.     

旅游城市休闲服务业协调发展研究

本文通过明晰休闲与旅游的关系,着重探讨了旅游城市经济产业中休闲服务部门的概念与内涵,并从时空角度追索了休闲活动的演化进程,分析了休闲服务业的部门构成和国内外发展现状,探讨了我国旅游城市休闲服务业协调发展的初步构想.     

Assessing the Tourism Potential of Smaller Cultural and Heritage Attractions

This paper reports on the development and application of a mechanism to assess the tourism potential of cultural and heritage assets. The assessment tool considers cultural, physical, product and experiential values. It was tested on a sample of 16 secondary museums, historic sites and temples in Hong Kong that are currently being promoted by the local destination management organisation. While their cultural and physical values were rated strongly, their tourism and experiential values were low. Indeed, a number of fatal flaws were identified that effectively precluded most of them from ever functioning as viable attractions. Remoteness, isolation from other attractions, small scale, a lack of uniqueness and poor setting exacerbated their weaknesses.     

我国遗产旅游的文化政治意义

本文提出一个我国遗产旅游界尚未关注的问题--遗产旅游的文化政治意义.文章首先讨论了我国遗产的文化政治价值,接着提出我国遗产旅游应当发挥的文化政治功能,最后分析了提高我国遗产旅游文化政治效果的必要举措.     

Predictors of Interpersonal Growth in Volunteer Tourism: A Latent Curve Approach

Volunteer travel has become a substantial market segment in the tourism industry. Case studies have documented the effects of volunteer travel on participants and host communities. The purpose of this quantitative study was to determine the impact of volunteer travel experiences on the openness, civic attitudes, and wisdom of college participants and to elucidate predictors of positive growth in these intended outcomes. A multivariate latent growth model was tested to determine the nature of growth trajectories. Results indicate that the program had positive immediate impacts on all dependent variables. Evidence of continued growth was found one month after the experience in a follow-up assessment. Participants involved in leadership roles and those who engaged in regular personal reflection demonstrated stronger long-term growth.     

网络游戏与旅游互动的初步研究

网络游戏为人们提供了一个遨游虚拟世界与在虚拟世界中互动游戏的媒介；旅游则提供了一个游历现实世界的平台。后现代社会以体验为中心的经济和文化时代的到来，使得网络游戏与旅游的互动具有可能性，虚拟现实技术发展为网络游戏与旅游的互动带来可行性。网络游戏与旅游的互动为网络游戏和旅游的发展扩展了空间。