早安文莱

2000年10月,国家旅游局宣布文莱成为中国公民的出境旅游目的国。同年11月,亚太经合组织首脑会议在文莱首都举行。这两件接踵而来的新闻在中国的旅游市场搅起一阵小小的波澜。文莱,知之甚少的近邻,多么神秘的国家,值得一去吗?完全出于偶然,我恰在亚太峰会的前夜顺道在文莱做了一次24小时的访问,对它的神秘终于有了一些亲历的体会。     

台北购物狂想曲

最初选择来台湾旅游,更多的是被这里的美景、美食所吸引,然而来了一段时间之后,才发现带给我最大惊喜是台湾的购物。如果没有亲身体验,我或许都不敢相信台湾的购物环境是如此的＂优越＂：不但商品种类丰富,而且许多进口商品的价格比大陆要优惠得多,更重要的是,无论是商场、百货公司还是小铺,服务都非常热情。小编作为一位酷爱购物的女生,总结了一些台北购物的经验,算是自己的＂购物秘籍＂,希望能给准备来台湾的读者一些小小的帮助。     

认清形势,抓住机遇,发展北京国际会展业

国际会展旅游是当今世界旅游业发展的一个重要方向,是都市旅游不可缺少的一部分,也是增加外汇收入、开发城市相关产业的一种模式.     

How Does Meetings,Incentives, Conventions,and Exhibitions Industry Attract Exhibitors?

This study aims to investigate how conventions and exhibitions attract exhibitors and the effects of exhibition attendance on business performance. For this purpose, this study constructed a theoretical model to discuss the relationships of the latent variables. According to the conceptual framework of this study, exhibition marketing included five facets: selling activity, information gathering, relationship building, exhibition image, and extension service. This study then conducted confirmatory factor analysis to test the inner quality of the measuring model, and applied structural equation modeling to test the research hypotheses. The subjects were 350 Taiwanese companies that had previously attended exhibitions. The empirical results showed that selling activity, information gathering, exhibition image, and extension service have positive significant effects on exhibition attendance, while the exhibition attendance also positively influences the business performance. Moreover, exhibition attendance has a partially moderating effect on exhibition marketing and business performance.     

If you,tourist, behave irrationally,I’ll find you!

When departures from rational behavior can potentially be expected, modeling should allow for their identification and their quantification. In this regard, prices in tourism might have effects that may not be as apparent as economic theory predicts. This article incorporates the sticker shock formulation into the mixed logit model without imposing consistency with consumer theory to accommodate any possible positive or negative price effects. By allowing the parameters of “price” and “sticker shock term” to take any value – negative or positive – we detect abnormal behaviors in the tourist demand: not only is the negative relationship between price and demand inverted for some people but also some tourists might be willing to accept higher-than-expected prices. The “non-well-behaved” groups' shares are estimated.     

Travel,tourism, climate change,and behavioral change: travelers’ perspectives from a developing country,Nigeria

While studies have examined people's understanding of climate change and its relationship to tourism, these focus largely on developed country populations. Much future tourism growth will come from developing countries following economic development; often countries where climate change will be strongly felt. Do tourists from developing countries have the same knowledge gaps about travel, tourism, and climate change as in the developed world? Will behavioral change policies be successful in encouraging more environmentally friendly approaches to climate change and tourism in developing countries? This paper presents findings from 20 in-depth interviews with active Nigerian tourists, analyzing their understanding of climate change, the links known, or not, between their travel and climate change, and their willingness to change their tourism patterns. Understanding of climate change was limited and there was conceptual confusion. Participants did not view their own travel as a cause of climate change and many were embedded in air travel practice. Participants were unwilling to change their tourism patterns to reduce their contribution to climate change. Significant structural barriers limit low carbon tourism travel in Nigeria (and other developing countries), including reliability, availability safety, and speed. Behavioral change will be difficult to achieve.     

Hotels’ corporate social responsibility practices,organizational culture,firm reputation,and performance

Corporate social responsibility (CSR) practices are considered one of the key success factors influencing firm performance. However, how CSR practices should be integrated into an organization’s business practices has not been investigated empirically. The present research proposes an integrated model incorporating the interrelationships among CSR practices, organizational culture, and corporate reputation to improve firm performance in the hotel industry. The proposed model is developed using stakeholder theory and the perceptions of the general managers. According to the study’s results, organizational culture influences different dimensions of CSR. The results further indicate that hotels using CSR practices related to employees and customers strengthen their reputation. Through improved reputation, CSR practices positively influence firm performance. Furthermore, hotel managers perceive that CSR activities in the local community and related to the environment do not significantly affect a hotel’s reputation. Theoretical and practical implications are provided, and the limitations of the study and future lines of research are discussed.