共查询到11条相似文献,搜索用时 46 毫秒
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改革开放以来,特别是近10年间,我国标签市场发展很快,蒸蒸日上,欣欣向荣。“小标签,大市场”的格局已经成为我国包装行业的一道亮丽风景线。 相似文献
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在选择合适的包装材料时,需要考.虑很多因素。品牌传递的信息和包装的美感同样重要。如PET瓶或玻璃瓶上追求“无标签感觉”,或希望标签和彩色的HDPE瓶体融为一体;瓶体的类型和标签的功能也必须加以关注,是具有一定硬度的瓶体还是可以任意挤压的软管,或是硬度居于其间;其它需要考虑的因素包括对于色彩图案的表现力、对于不同印刷方法的适应性和贴标性等。 相似文献
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中国的标签市场,低、中、高档次标签并存。目前,在标签印刷领域,单张纸印刷规模下降,卷筒纸印刷数量上升。高档次的原材料用量越来越大,薄膜标签也将越来越多地应用在商品上。随着经济的发展,中国将成为世界上最大的不干胶标签应用市场。可以说,中国的不干胶印刷商机无限,大有可为。 相似文献
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中国企业海外市场进入模式选择研究 总被引:10,自引:1,他引:10
海外市场进入模式选择是企业国际化战略决策的核心内容。进入模式选择的科学与否.直接影响企业的国际化经营绩效。传统的经济学选择模型都是从"经济效益最大化"角度出发。构筑"成本一收益"分析框架,这对于发达国家跨国公司有一定指导意义;然而对于中国这样的发展中国家,多数企业还处在国际化的初级阶段,它们进入海外市场的动因很大程度上是为了学习先进的技术和管理经验.企业的进入模式选择必须考虑特定战略动因的实现。针对中国企业的实际情况,本文构造了一个分层次树型选择模型和动态的多目标进入模式决策模型.以期对中国企业的海外市场进入模式选择有所启示。 相似文献
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周红霞 《石油化工技术经济》2006,22(4):1-6
2006年外资进入我国成品油市场,打破了国内成品油市场由中国石油和中国石化两家巨头垄断的情况,形成市场主体和投资主体的多元化,油品价格形成机制市场化的格局。面对由此而形成的挑战,我国石油企业应从自身出发,改变经营机制,同时国家要加强法制监管,才能顺利渡过“双放开”这个中国成品油市场化必须逾越的阶段。 相似文献
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Preston G. Smith 《Journal of Product Innovation Management》1999,16(3):222-230
Many companies have gained great benefit from a speed-to-market program. Others have tried but failed to achieve measurable, sustained value. Still others have not even tried, being concerned about adverse consequences.
This article helps newcomers decide how to approach time to market. It first addresses some common fears about development acceleration, such as increased project expense and lapses in quality. An effective program overcomes these concerns, but it must do much more. It must stem from a statement, clear to all developers, explaining how faster development is tied directly to improved competitiveness and thus to higher profits for the company. A general corporate goal of a 50% across-the-board cut in cycle time will not do, nor will an underlying hope that faster development will improve developer productivity.
To help establish a clear link from speed-to-market to profitability, I suggest calculating how much a week of delay impacts profit, and I show how to align a development acceleration program with corporate programs to improve quality or productivity. 相似文献
This article helps newcomers decide how to approach time to market. It first addresses some common fears about development acceleration, such as increased project expense and lapses in quality. An effective program overcomes these concerns, but it must do much more. It must stem from a statement, clear to all developers, explaining how faster development is tied directly to improved competitiveness and thus to higher profits for the company. A general corporate goal of a 50% across-the-board cut in cycle time will not do, nor will an underlying hope that faster development will improve developer productivity.
To help establish a clear link from speed-to-market to profitability, I suggest calculating how much a week of delay impacts profit, and I show how to align a development acceleration program with corporate programs to improve quality or productivity. 相似文献