Determinants of Spending: an Evaluation of Three Major Sporting Events

South Africa plays host to a number of major sporting events that takes place annually such as the Two Oceans Marathon, the Argus Cycle Tour and the Midmar open water mile. This research aims to identify the socio‐economic differences of participants in the events and to determine the key drivers of their spending. Three surveys were conducted at the events during 2008 and 2010. The data analyses include a factor and a regression analyses. The analyses identified the different motives why participation takes place, the socio‐demographic differences between participants and the impact thereof on spending. Copyright © 2011 John Wiley & Sons, Ltd.     

‘All that jazz’: the relationship between music festival visitors’ motives and behavioural intentions

ABSTRACT

This exploratory study investigated the relationship between visitors’ behavioural intentions (ex-post) and their motives (ex-ante) for attending a jazz festival. The aim was to discover whether a music festival brings additional intangible benefits. The research followed a quantitative approach by conducting a visitor survey at the Cape Town International Jazz Festival in South Africa. Structural Equation Modelling showed that music festivals have the potential to create benefits beyond the festival itself or the host destination, particularly fostering an appreciation of a music genre, increasing purchasing of music, and boosting music tourism. The findings showed that a music festival could have far-reaching benefits that can contribute to its legacy. It also showed that visitors’ motives have a unique relationship with their behavioural intentions, which emphasizes the need to market the festival accordingly.     

Social tourism programmes for the senior market: a benefit segmentation analysis

The senior market has gained increasing interest from the tourism industry, mainly because of its considerable size and time flexibility. However, seniors are also a group facing many constraints to participating in tourism, which has led some countries to promote social tourism programmes for this market. However, little is known about the success of these programmes, while research showing the benefits derived by participants would be useful to continuously improve these initiatives. This paper presents a segmentation analysis of senior participants in a Portuguese social tourism programme, based on benefits derived. A questionnaire-based survey was undertaken, yielding a total of 848 valid responses, which were subjected to a hierarchical cluster analysis. Three clusters emerged: the least benefitted, the most benefitted and active and the highly benefitted and locally socializing seniors. The clusters were compared regarding socio-demographic profile, travel behaviour, satisfaction and loyalty. Several statistically significant differences among the clusters were observable, providing relevant inputs for managing social tourism programmes for this market.     

Battlefield visitor motivations: explorations in the Great War town of Ieper,Belgium

In this study a quantitative method was used to measure the motivations for education, holiday and remembrance for an international sample of visitors to the Great War town of Ieper in Belgium. Three clusters could be formed based upon different structure and intensity of their motivations. A small number of visitors could be identified as pilgrims, while the remainder were tourists, and they evidenced most of the characteristics of the pilgrims. The theory of thanatourism provides a framework through which the motivations and experiences of battlefield tourists for remembrance and education as well as leisure can be better understood. Copyright © 2010 John Wiley & Sons, Ltd.     

Understanding the residents’ social impact perceptions of an African Cultural Festival: the case of Macufe

ABSTRACT

The Macufe is one of the Africa’s largest cultural festivals, and takes place annually in Bloemfontein, South Africa. This 10-day event attracts approximately 140,000 attendees, meaning that the residents have to share facilities and services with tourists. The effects of such interactions can be both positive and negative. Community members are stakeholders in any tourism ventures that take place in their area, meaning that their goodwill is of utmost importance. Therefore, the social impacts of this event should be well managed to foster community support. For this reason, a quantitative study was done to determine residents’ social impact perceptions towards the event. A total of 425 questionnaires were completed by willing residents who lived in proximity to festival activities. From an exploratory factor analysis, four factors were extracted, namely community enhancement, community degradation, tourism growth and increased public spending and interaction. It was found that the event does not generate significant levels of positive social impacts, and that the negative social impacts are viewed almost equal to the positive social impacts. This was one of the first social impact perception studies done on an African arts festival, which contributes to the sustainable management of such crucial events.     

Energy and transformation in alternative pilgrimages to Catholic shrines: deconstructing the tourist/pilgrim divide

In recent years an increasing number of travelers have visited sites considered ‘power places’, with the intention of tapping into their energy and the experiential transformation and healing associated with such sites. This article is based on fieldwork among pilgrims influenced by the international Goddess movement, visiting Catholic shrines in Southern Europe; the analysis reflects an ethnographic perspective on how these pilgrims conceptualize their journeys. Their approach to sacred sites is by no means unique but rather the expression of an engagement both with pilgrimage and tourism, one in which both the notions and experiences of energy and transformation play key roles. I will argue that in the context of these sacred journeys, the use of an energy language to make sense of travel experiences and the emphasis on personal transformation allow the pilgrims to deconstruct oppositions implicitly associated with the tourism/pilgrimage dichotomy [Badone, E. (2004) Crossing boundaries: Exploring the borderlands of ethnography, tourism and pilgrimage. In E. Badone & S. R. Roseman (Eds.), Intersecting journeys: The anthropology of pilgrimage and tourism (pp. 180–189). Urbana: University of Illinois Press].     

Modelling information use,image, and perceived risk with intentions to travel to East Asia

This research empirically tested a tourism behaviour model explaining tourists' intentions to vacation for the first time in selected countries extending image research by Baloglu and McCleary [(1999). U.S. international pleasure travelers’ images of four Mediterranean destinations: A comparison of visitors and nonvisitors. Journal of Travel Research, 38(2), 144–152; A model of destination image formation. Annals of Tourism Research, 26(4), 868–897] and more recently Kaplanidou and Vogt [(2007). The interrelationship between sport event and destination image and sport tourists’ behaviors. Journal of Sport & Tourism, 12(3–4), 183–206]. Key factors that remain untested in modelling international travel propensity were identified as: information sources, cognitive and affective destination image, and perceived risk. On-site surveys were conducted in two US metropolitan areas with a purposive convenience sample. Data were analysed with structural equation modelling for three destination countries (China, Japan, and South Korea) so that positioning strategies were illustrated through empirical evidence. Modelling results supported previous research showing that stronger positive cognitive and affective destination images and lower perceived risks for vacationing in a destination positively influenced intentions to travel to the countries of interest. Of greater interest are findings on information usage influencing cognitively held images, particularly cultural experiences, but information use was found not to directly influence the affective component of image. Intent to travel to each of the three countries was heightened by different factors – for China it was affective image, for Japan cognitive image, and South Korea a reduction in perceived risks. Destination marketers can use this model to understand the use of information sources, in general or specific types, to influence cognitive images held and perceived risks associated with a foreign country, and to ultimately modify affective image and intent to visit a destination for the potential first-time visitors.     

Paradise for who? Segmenting visitors' satisfaction with cognitive image and predicting behavioural loyalty

The purpose of this research is to assess the influence of socio‐demographic characteristics on destination image and loyalty, thereby offering a segmentation perspective of visitors to the island of Mauritius. A self‐administered survey of hotel guests was undertaken and resulted in a sample of 705 respondents. Using a k‐means clustering algorithm and discriminant analysis, three clusters of visitors were identified. Different image attributes predict visitors' revisit and recommendation intentions. These findings allow destination marketers to adapt the marketing mix elements to different segments while enabling a destination to emphasize the relevant attributes in promotion and positioning efforts. Copyright © 2011 John Wiley & Sons, Ltd.     

Towards an understanding of international city break travel

This paper explores city break tourism and, in particular, the distinctive characteristics of this form of travel. The city break is examined and compared with other types of trips. The research follows a sequential mixed methods approach involving both a visitor survey and in‐depth interviews. The findings show the international city break trip to have a number of distinctive characteristics. These are summarised into five main areas (5 Ds) — duration, distance, date flexibility, discretionary nature and destination travel party. These distinguishing features provide a useful insight into one of the most important yet least examined travel segments in tourism research. Copyright © 2009 John Wiley & Sons, Ltd.     

A bibliometric analysis of the presence of finances in high-impact tourism journals

The purpose of this study is to observe the presence of financial research applied to tourism during the 1995–2012 period. The Scopus database has been used for tourism journals indexed in Journal Citation Reports and the Mendeley reference manager was used to manage the results. Two hundred and fifty-two articles were selected with basically financial content. The results reveal that in the majority of cases empirical research typology was used; the subject matter that aroused most interest was corporate finances and, within this, financial management, value creation, capital structure and investment decisions.     

Making the connections between transport disadvantage and the social exclusion of low income populations in the Tshwane Region of South Africa

To date, the majority of studies which consider transport from a social exclusion perspective have been conducted in the context of the developed world where both income poverty and lack of transport are relative rather absolute states. In a unique departure from these previous studies, this paper explores the relationship between transport and social disadvantage in the development context, the key difference being that income poverty is absolute and where there is much lower access to both private and public transportation generally. Thus, it seeks to explore whether the concept of social exclusion remains valid, when it is the majority of the population that is experiencing transport and income poverty compared with the minority who do so in advanced economies.The paper is based on a scoping study for the Republic of South Africa Department of Transport (RSA DOT), which primarily involved focus group discussions with a range of socially deprived urban and peri-urban population groups living in the Tshwane region of South Africa. In a second departure from previous studies which consider transport and social disadvantage in the development context, the study takes a primarily urban focus. The rationale for this is that theoretically low income urban settlements do not suffer from the lack of transport infrastructure and motorised transport services in the way that more remote rural areas do. The policy issue is therefore less a question of addressing a deficit in supply and more one of addressing particular aspects of public transit service failure, which are more readily amenable to relatively low cost, manageable, small-scale national and local policy interventions.A primary aim for the study was to reinvigorate cross-government debate of these issues in the hope of breaking South African government’s long-standing and persistent policy inertia in the delivery of equitable and socially sustainable urban transport systems.     

Introduction to the special issue: Air transport in the Global South

Research on the development and impacts of air transport has hitherto focused mainly on developed countries in the Global North, and relatively little on less developed countries in the Global South. The seven papers of this Special Issue of the Journal of Transport Geography aim to address this imbalance and encourage further research on air transport development in the Global South. In recent years, the Global South has witnessed significant changes in air transport networks and policies, with implications for economic growth, spatial development and airline business models. This Special Issue explores some challenges to air transport development in the Global South for countries in Africa, South America, the Middle East and Asia, including links between air transport and economic development, the evolution and key drivers of air transport growth and the spatial distribution of passenger airline networks, and the development and impact of low-cost carriers. It also identifies opportunities for future research in this growing area.     

To go or stay home and watch: exploring the balance between motives and perceived constraints for major events: a case study of the 2008 Beijing Olympic Games

The current study offers insight into the role of motivation and constraints on behavioural intentions prior to a mega event. The Psychological Continuum Model framework was used to integrate motivation and leisure constraints theory to examine attraction towards the 2008 Olympic Games. Semi‐structured interviews (N = 47) and a questionnaire (N = 235) distributed in Australia and the USA were used to identify and measure three motivational themes: cultural learning, cultural experience and olympic event interest, and three perceived constraints: structural, interpersonal and intrapersonal. Structural Equation Modelling revealed that motives were positively related to behavioural intentions while constraints were negatively related. Analysis further revealed the interaction between motives and perceived constraints led to two different forms of behavioural intentions; intentions to travel and attend the event vs. stay home to watch the event on TV. Policy and marketing implications are discussed that illustrate the benefits of understanding both motives and perceived constraints for tourism travel. Copyright © 2008 John Wiley and Sons, Ltd.     

Different but Similar: Social Comparison of Travel Motives Among Tourists

Although previous research suggests that people prefer to think of themselves as being authentic (or individualistic) travellers rather than stereotyped tourists, there have been few studies investigating the external validity of such claim. This paper addresses this research gap by investigating tendencies to dissociate the self from typical tourists in terms of travel motivation. Findings suggest that people perceive their own travel motives to be different from those who they perceive as typical tourists and that these tendencies generalize across people involved in different forms of tourism. This paper discusses the results from a social psychological perspective and provides implications for future research and destination management alike. © 2014 The Authors. International Journal of Tourism Research published by John Wiley & Sons, Ltd.     

Evaluating participation in community-based tourism: a local perspective in Laos

This study aims to understand how local community members viewed and evaluated the success of a community-based tourism (CBT) project implemented in Laos. The study identified three distinctive groups according to levels of participation and responsibilities adopted, namely active participation, passive participation, and non-participation. The findings suggest that there are mixed perceptions and evaluations of equal participation among community members. The active participation group was mainly comprised of community leaders, exhibited high levels of participation, including in the decision-making process, and thus positively evaluated their participation and the success of the CBT project in their village. However, the great majority of community members were in the passive participation and non-participation groups, seldom participated in the project, and were sceptical of future CBT projects, as the current project appeared to be based on unequal participation from the very beginning.     

Bibliometric visualisation: an application in tourism crisis and disaster management research

A limited number of studies have applied bibliometric visualisation to explore the network structure of scholarly tourism knowledge. This study uses CiteSpace to analyse and visualise the intellectual structure of the tourism crisis and disaster management (TCDM) field. The use of new bibliometric visualisation techniques makes a methodological contribution to the mapping and presentation of bibliometric data in tourism research. Potentials for using these methods to provide new insights into research patterns and gaps are illustrated with an analysis of the TCDM literature. The study demonstrates how bibliometric visualisation can provide new insights into an area of literature by better communicating key findings, facilitating the exploration of data, and providing rich information to readers. Findings indicate that TCDM research has moved from broader topics to more specific issues, with a more recent focus on resilience and economic crises. The visualisation of co-authorship networks reveals that major collaborative networks are based on geographic and institutional proximity, dominated by scholars in the United States, United Kingdom, and Australia. Seven major research clusters are identified from the visualisation of a co-citation network. The identification of structural holes and bridging papers draws attention to research gaps and future research opportunities in the TCDM field.     

The relationship between the ‘push’ and ‘pull’ factors of a tourist destination: the role of nationality – an analytical qualitative research approach

Using qualitative research techniques, this paper explores the relationship between the ‘push’ and ‘pull’ factors of a destination and the influence of nationality on these factors. These relationships were explored for a sample of 103 international tourists to Mauritius. The data were analysed by using (a) thematic analysis and (b) an analysis using the text analysis programme, CatPac. The results indicated relationships between specific motives, cognitive and affective images and it was also found that nationality has a strong influence on these variables. Different motives for visiting Mauritius were found to exist between different national groupings. Implications for use of thematic and content analysis, management of destination, marketing and tourist experiences are provided.     

Pajala as a literary place: in the readings and footsteps of Mikael Niemi

This paper concerns the relationship between literature and tourism, with specific focus on the Swedish novelist Mikael Niemi and his influence on local tourism development in his home municipality of Pajala. Attention is paid to how the success of Niemi's breakthrough novel Populärmusik från Vittula has turned Pajala into a well-known ‘literary place’, at the same time increasing tourism in the region. This paper discusses the literary meanings of Pajala by comparing two alternative ways of comprehending the idea of ‘Pajala as a literary place’. Pajala is approached as (1) a stage for the local and regional identities represented in Niemi's novel, and (2) a re-produced real-world experience for ‘literary pilgrims’, tourists wandering in the footsteps of Mikael Niemi. This paper also discusses the contradictions and disharmonies between these two literary worlds and the implications that these may have for local development strategies based on literary tourism.     

Determinants of selection of full-service airlines and low-cost carriers—A note on business travellers in South Africa

The research conducted in South Africa follows similar studies conducted in UK and Brazil, in investigating factors that may influence business travellers in their selection of full-service airlines or low-cost carriers. On comparison of the studies, findings related to the influence of company size, loyalty programmes, in-flight service and airport lounge facilities appear to coincide but some differences in conclusions drawn on the influence of variables such as price and flight frequency were evident in South Africa.