习惯在诘难中生存

来自商务部的统计数据显示,仅2010年10月1～15日半个月的时间,美国商务部发起对华贸易救济和相关案件多达24起,涉及太阳能灯、液晶显示器等多项产品,其中呈现出新的动向是逐渐集中于高附加值产品.     

Marinetti,markets and making our futures ourselves

Following, and frustrating, the formative works of F. T. Marinetti, founder and fomenter of Futurism, contemporary consumers are far from overwhelmed by developments in technology and the turmoil of rapidly changing social structures, having come instead to understand, and to enjoy, such ‘future shocks’ as means of ordering and reordering their day‐to‐day lives in both shared and individual terms. Using widely recognisable yet culturally specific instances of items on offer to the public, these same trading patterns‐these communities within common speech‐are presented, against a background of multidisciplinary readings and prolific puns, as hugely flexible mechanisms, and metaphors, for the symbolic, even the biological, extension of everyday existence through the mass consumption of our industrially generated histories in tandem with our market‐led imaginings and innovations.     

营销前要知己知彼

很多外贸人不明白“台上10分钟,台下10年功”的道理,只知道羡慕那些外贸经理人的成交结果：达成交易、订单量很大、利润很丰厚……殊不知表象的背后,是这些经理人在前期做了很多准备工作,所谓“知己知彼,百战不殆”。     

“We Are Friends to Enterprises”

Old name,new born As a matter of fact,Shanghai Pudong Chamber of International Commerce(Shanghai Pudong CCOIC) is very young,as young as we could call it a new born. In the aim of serving for member enterprises,Pudong CCOIC was founded on April 28 last year.However,the name of Pudong CCOIC is as long as Pudong CCPIT."In the past years,the Pudong CCOIC was just a name. We mixed the function of CCOIC and CCPIT together. But the world develops so rapidly that it requires us to head for a professional servic...     

We Must Find the Courage to Change

The Thought‐Leader Series of five articles in the March 2014 issue of the Journal of Business Logistics made it clear that major changes are required in both Logistics and Supply Chain Management programs and indeed in business schools. The articles provided further evidence of how ill‐advised metrics in the hands of fools not only result in a misuse of financial resources but also squander “the efforts of some of the world's best minds” (Economist 2013a). We address the problems that these “Thought‐Leader” pieces reveal, briefly review the criticism of business schools, and describe how the metrics used to evaluate performance are driving the wrong behavior. We offer recommendations for change including: stop competing based on flawed ranking systems; focus on providing students with a quality cross‐functional education; encourage faculty members to conduct problem‐driven, big‐idea research that impacts management practice; and change the incentive system for faculty and administrators. Faculty members in Logistics and Supply Chain Management have a unique opportunity to make substantial contributions due to the boundary‐spanning nature of these fields and the traditional emphasis on applied research. We should not ignore these strengths. Implementing our recommendations will not be easy but we must find the courage to change.     

怎样应对我们面临的挑战

改革开放以来,我国在原来的命令经济体制下开辟出市场经济的新天地.但命令经济和市场经济的双重存在,使得粗放的经济增长方式一直在延续,并形成了权力寻租的大环境,滋生了大量的腐败现象.转变增长模式,依靠提高效率实现经济增长和经济发展,存在着四方面的体制性障碍:一是政府仍然在资源配置中扮演主导的角色,二是GDP崇拜,三是财税体制,四是价格扭曲.为了建立现代市场经济,必须在进行经济改革的同时进行政治改革.政治改革最主要的内容是法制、民主制度和宪制.面对越来越严峻的挑战,必须全面推进改革,通过市场化的经济体制改革和法制化、民主化的政治体制改革,建立包容性的经济体制和政治体制.     

We Ought to Get Some of That-Marketing Research

No abstract available for this article.     

保障消费安全需要农业安全

保障消费安全不仅是构建和谐社会和保护消费者权益的需要,也是保证劳动力再生产和扩大内需的需要。保障消费安全,关键是确保农业安全。因为消费不安全,主要是农业不安全。这突出表现在我国农业安全存在诸多隐患,形势不容乐观。因此,我们一定要认真采取对策。     

Industrial Clusters and Corporate Social Responsibility in Developing Countries: What We Know,What We do not Know,and What We Need to Know

This article provides a review of what we know, what we do not know, and what we need to know about the relationship between industrial clusters and corporate social responsibility (CSR) in developing countries. In addition to the drivers of and barriers to the adoption of CSR initiatives, this study highlights key lessons learned from empirical studies of CSR initiatives that aimed to improve environmental management and work conditions and reduce poverty in local industrial districts. Academic work in this area remains embryonic, lacking in empirical evidence about the effects of CSR interventions on the profitability on local enterprises, workers, and the environment. Nor do theoretical frameworks offer clear explanations of the institutionalization and effects of CSR in local industrial districts in the developing world. Other key limitations in this research stream include an excessive focus on export-oriented industrial clusters, the risk that CSR becomes a form of economic and cultural imperialism, and the potential for joint-action CSR initiatives in clusters of small and medium-sized enterprises to offer a new form of greenwashing. From this review, the authors develop a theoretical model to explain why CSR has not become institutionalized in many developing country clusters, which in turn suggests that the vast majority of industrial clusters in developing countries are likely to engage in socially irresponsible behavior.     

我们相信

上世纪80年代著名的朦胧派诗人北岛有一首脍炙人口的诗《我不相信》：“我不相信天是蓝的,我不相信雷的回声,我不相信梦是假的,我不相信死无报应。”当安全问题频出、食品安全堪忧、产品质量存疑的情况下,很多人会觉得绝望,陷入什么都不相信的迷茫中。血汗工厂、跳楼风波,再一次把其供应链上游企业推到了风口浪尖。人们指责这些跨国巨头在产业链上赚取品牌的超高利润,间接影响了供应链下游企业改善员工待遇的空间。     

Change We Need

Change We Need,奥巴马的振臂一呼为气氛低迷的美国社会带来一股积极向上的力量,鼓舞了人们重拾美国梦的激情,同时也成就了自己互联网总统的壮举。Change We Need,中国的广告主和中国的媒体同样需要。     

这一拒付UPS快件费用的理由是否成立

基本案情 2000年8月8日和2001年12月24日分别签订书面约定,由乙方委托甲方通过UPS快件将物品交运给美国的客户,而运费由乙方的客户支付,如果该客户拒付,则由乙方支付.甲方在与乙方签订约定后,甲方完全按照约定履行了自己的义务,但是,在甲方履行完自己的义务后,乙方的美国客户没有支付UPS费用,于是,甲方向乙方主张自己的权利,而乙方拒付.为此,甲方向法院起诉,要求乙方支付运费人民币100890元.     

I need to touch it to buy it! How haptic information influences consumer shopping behavior across channels

Increasingly interactive touch-enabling technologies are mitigating the lack of haptic information for products online. This paper explores how consumers’ haptic traits – instrumental and autotelic – indirectly influence their impulse buying and channel stickiness intentions by the means of utilitarian and hedonic shopping motivations. A structural equation model investigating three shopping channels (i.e., physical, web, and mobile) reveals that haptic traits act differently across channels. Consumers with strong haptic traits prefer physical and mobile channels. The autotelic dimension is key in online channels. Findings support the implementation of effective multichannel strategies among retailers of high-haptic products, showing the mobile to be a valuable alternative to in-store shopping.     

“承担责任是想看到社会有所改善”——访谈嘉宾：摩根大通全球慈善董事总经理及摩根大通基金会主席戴慧思

戴慧思对于自己的工作充满热忱。作为摩根大通负责全球慈善的董事总经理及摩根大通基金会主席,尽管已是两个孩子的母亲,她仍常常在全球飞来飞去,不断努力为弱势群体提供帮助,她说,希望通过自己的工作能为社会带来改变。     

Is it an offence to overcharge?

This paper considers whether a trader commits an offence when he makes a mistake and overcharges a customer. It examines the offences found in section 20 of the Consumer Protection Act 1987 - as defined in section 21(1)(a) - and looks at the effect of a recent decision of the appeal courts.