强化公司社会责任

公司社会责任是经济全球化公司发展的主潮流。本文通过对跨国公司以及国内公司的社会责任现状进行分析,并从公司自身建设与加强政府职责两方面提出对策来强化公司的社会责任。     

中国物流行业企业社会责任报告体系研究

通过对中国物流行业较有代表性的两家企业的CSR报告内容分析,提出中国物流行业企业社会责任报告体系编写方法,其内容主要包括报告背景、公司治理、责任管理、责任绩效披露、第三方审验说明等。     

The Impact of Board Structure on Corporate Social Responsibility: A Temporal View

Time plays an important role in corporate social responsibility (CSR) decisions. In the context of time and the boardroom, the consideration of CSR can be affected by board structure. For example, because of considerable short‐term pressures, this study posits that insiders on the board are less likely to prioritize the longer‐term time horizons needed to affect CSR. Following this perspective, a hypothesis is put forth that insiders generally have temporal orientations that are more short term in nature and that they therefore have a negative effect on CSR. A study of 300 of Australia's largest firms confirmed this hypothesis. However, when inside director compensation linked to environmental and social metrics and inside director CSR training are introduced as moderating variables, their interactive effects lead to positive results: both positively moderate the negative insider–CSR relationship in environmental and social dimensions. The study contributes to a temporal view of boards of directors, as well as to corporate governance and CSR. Copyright © 2016 John Wiley & Sons, Ltd and ERP Environment     

关于企业社会责任内涵综述的研究

通过查阅文献发现,关于企业社会责任的内涵主要有两种代表性的理论观点:层级论和利益相关者理论。本文即对这两种观点进行了归纳与总结。     

Researching Corporate Social Responsibility Communication: Themes,Opportunities and Challenges

Growing recognition that communication with stakeholders forms an essential element in the design, implementation and success of corporate social responsibility (CSR) has given rise to a burgeoning CSR communication literature. However this literature is scattered across various sub‐disciplines of management research and exhibits considerable heterogeneity in its core assumptions, approaches and goals. This article provides a thematically‐driven review of the extant literature across five core sub‐disciplines, identifying dominant views upon the audience of CSR communication (internal/external actors) and CSR communication purpose, as well as pervasive theoretical approaches and research paradigms manifested across these areas. The article then sets out a new conceptual framework – the 4Is of CSR communication research – that distinguishes between research on CSR Integration, CSR Interpretation, CSR Identity, and CSR Image. This typology of research streams organizes the central themes, opportunities and challenges for CSR communication theory development, and provides a heuristic against which future research can be located.     

我国上市公司社会责任信息披露的现状分析

文章首次对我国上市公司社会责任信息的披露现状进行了描述性研究。研究发现，公司社会责任信息披露表现不同的公司在规模和盈利能力上存在显著的差异，同时还发现，我国上市公司社会责任信息的披露在《上市公司治理准则》出台后有了明显的改善，但是在披露内容和披露方式上有很大的随意性和不一致性，尤其是在信息披露数量提高的同时，披露的质量并未有相应的提高。     

企业社会责任报告评价体系的初步研究

目前国外对企业社会责任报告的评价模式有两个理论基础:利益相关者理论和可持续发展理论。前者着眼于企业的不同利益相关者对信息的需求,从外部对企业的社会责任报告进行评价;后者则着眼于企业战略,从企业可持续发展的角度评价企业社会责任报告,是从内部进行评价的模式。与此对应的具有代表性的两个国际标准是AA1000与G3。对比分析发现,这两种模式和两个标准各自都存在着优缺点。结合我国的实际状况,我们构建了企业社会责任报告的3R评价体系。该体系的建立将有助于我国企业社会责任报告准则的建立,并为企业社会责任信息质量的实证研究提供可行的框架。     

企业社会责任与竞争优势

本文多视角的观点探讨企业竞争优势的构建机理,将企业社会责任作为契合点,详细论述企业社会责任如何影响企业内外部环境因素进而构建企业的竞争优势。     

基于企业社会责任的供应链利益相关者关系研究

剖析了企业社会责任及其内涵,阐明了基于企业社会责任的新型供应链管理模式,并通过对供应链内部的博弈分析,解释了供应链的稳定性;分析了随需应变动态供应链的发展特征,构建了新型的供应链运行框架。将利益相关者理论应用于企业社会责任,依据供应链企业利益相关者在社会责任中的不同作用,提出了供应链企业利益相关者关系架构,并围绕企业社会责任揭示了三者之间循环改进、提升供应链企业社会责任的机理。     

企业生命周期阶段与其社会责任战略研究

随着世界经济的高速发展,深层次的环境问题和社会问题日益凸显。企业社会责任问题已成为国内外理论和实践研究关注的焦点。本文在肯定可以从企业战略的视角下考虑企业社会责任的承担和其对社会责任体系的建立有积极作用的同时,运用生命周期理论,分析企业在不同发展时期的发展战略和相应的企业的社会责任的承担,希望促进企业的综合竞争力的提高和推动社会责任体系的完善。     

企业财务关系与企业社会责任——小议企业财务关系中企业社会责任的缺失

本文从企业财务关系中企业社会责任意识的缺失对社会和谐、社会主义市场经济秩序、企业文化等五个方面的影响讨论了企业社会责任的重要性及其缺失可能带来的后果。     

Enhancing the Credibility of Reporting on Corporate Social Responsibility in Europe

This paper studies variables that have an effect on the choice of whether or not reports on corporate social responsibility are assured and who is selected to provide assurance. Such assurance reports increase the credibility of environmental and social reporting. In a European sample we observe some differences from previous research. Overall, industry effects seem small, but size and media visibility have a significant impact on assuring CSR reports. It seems that companies differentiate less between auditors and consultants. Copyright © 2013 John Wiley & Sons, Ltd and ERP Environment     

企业社会责任、企业声誉对员工满意度影响的实证研究

构建了企业社会责任、企业声誉和员工满意度的关系模型,以西北工业大学深圳地区和西安地区MBA班工程硕士学员为调研对象,欲探讨现阶段企业员工对企业社会责任的认知状况。通过构建结构方程模型,实证分析发现:企业社会责任对企业声誉有显著正向影响;企业声誉对员工满意度有显著正向影响;企业社会责任不直接对员工满意度产生影响,而是通过影响企业声誉后对员工满意度产生作用。     

Values and the Social Responsibility of Global Business

ABSTRACT

Business is widely viewed as one of the major institutions in society. It has assumed a socially responsible role for itself that has given rise to two competing paradigms, social philanthropy and corporate citizenship. Business, however, has not fulfilled its social responsibility particularly well. One reason is that business does not seem to have understood the interplay between individual-level, culture-level and corporate-level values nor the implications of national differences in culture-level value priorities. Some recent developments in cross-cultural psychology offer a useful paradigm for understanding this interplay and resolving any conflicts which result from the attempts of global business to implement socially responsible policies.     

现代企业中的企业社会责任价值

近年来,企业社会责任(CSR)成了一个热门话题。从企业社会责任的定义出发,论述了企业社会责任价值,提出了有利于实现企业社会责任的三种措施。     

社会责任的契约分析:基于蒙牛和伊利的案例启示

以企业的契约分析为起点,通过三聚氰胺事件中的蒙牛和伊利两家公司的案例,首先对社会责任的性质进行解读,指出企业组织、市场和政府管制作为社会责任契约的履行机制存在互补性,并探讨了社会责任缺失的不利经济后果。其次,通过社会责任与业绩的关系分析,指出二者之间并不存在单一的正向或负向关系——业绩为社会责任提供动力但不能成为企业应否履行社会责任的行动标准,社会责任的履行需要企业、市场、政府管制多方面的互补与契合。继而构建了一个基本的模型,分析行业自律和政府监管在践行社会责任方面的各自特点。最后,分析了三聚氰胺事件中企业社会责任缺失的原因及建议,并进行理论反思。     

An Examination of Corporate Social Responsibility Implementation and Stakeholder Engagement: A Case Study in the Australian Mining Industry

This case study explores the experience of a company in a controversial industry sector and its efforts to act in a socially responsible manner when establishing a presence in a regional market. We examine the management of stakeholder relationships and communication, and identify the challenges associated with implementing corporate social responsibility (CSR) initiatives. Our findings highlight the importance of ongoing and broad stakeholder identification, prioritization and management. This case study demonstrates the key role of commitment from senior management and front‐line employees and the importance of a CSR champion. Commitment must be demonstrated at a local level to facilitate community engagement, feedback and monitoring. Finally, the findings highlight the externality of stakeholder networks and their non‐centric relationship with the company. Thus, a company is not the centre of the stakeholder network; the network has a life of its own, regardless of a company's involvement or non‐involvement. Copyright © 2013 John Wiley & Sons, Ltd and ERP Environment.     

企业社会责任工作实施举措探析

企业社会责任（简称社会责任）近年来已逐渐成为世界性共识，得到了社会的普遍认可。企业如何在维持企业正常运营的同时，更好地履行社会责任是我们探讨的问题。文章以中国移动通信集团广西有限公司（以下简称中国移动广西公司）为例，对企业通过打造区市两级一体的矩阵式虚拟管理团队，强化日常管理、员工志愿活动等各方面的工作作了初步的探讨，以期为企业更好地推动企业社会责任工作的顺利开展提供思路与做法。     

基于企业社会责任观的国企改革目标

在关于国企改革的大讨论中,人们对改革的方式、方法争论不休,但却忽略了一个更重要的环节,那就是我们为何进行国企改革——改革的最终目标。国企改革作为我国市场经济体制改革的关键一环,其改革的最终目标无疑是增加社会利益,而不是单纯地保值增值。     

Corporate Social Responsibility in China: a Preferential Stakeholder Model and Effects

Research interest in examining corporate social responsibility (CSR) in developing economies is on the rise; however, our knowledge of the role of government in CSR remains limited. The aim of this paper is therefore to bridge this gap with an investigation into the specific CSR strategies that global firms have developed in the world's largest emerging economy and a nominally communist country, namely China. Drawing on institutional theory and a relational governance perspective, we posit that rather than adopting a canonical holistic CSR stakeholder model as typically observed in Western countries, these firms adopt a preferential stakeholder model using government‐aimed and consumer‐aimed CSR strategically. Our empirical study sampled 17 global retailers operating in China, with a dataset compiled to include their CSR web announcement data and firm performance data. The results of partial least squares modelling suggest that only government‐aimed CSR plays a salient role in enhancing retailers' performance. Copyright © 2012 John Wiley & Sons, Ltd and ERP Environment