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从分析测量船对语音通信的需求开始,主要探讨了测量船在执行载人航天任务时,如何在应急情况下做好航天员与指挥中心之间的话音通信的保障工作。为实现低速率语音通信,将混合激励线性预测(MELP)声码器这种全新的语音编解码器引入到测量船话音通信中,并为这一些新技术与原有系统的融合作了探讨。 相似文献
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随着测量船上测量设备的不断更新,测量精确性以及全面性也得到提高.但是高新科技的运用也有很多限制,测量船为了准确测量,则需要低速、稳定的航行.所以为了满足正常航行,双速比齿轮箱运用在测量船上成了一个新的趋势. 相似文献
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Most companies use their websites to promote themselves, their products, and their services; these sites provide ever-increasing amounts of information. This paper examines the effects of the amount of information provided on a website on consumers' processing and attitudes. We propose that the amount of information has differential effects on consumers' information processing and attitudes. The influence of need for cognition is also examined. In our study, we create an experimental website with three versions, with each version providing different amounts of information. Results indicate that while information processing diminishes under high levels of information, attitudes remain favorable. In addition, the individual's need for cognition moderates the influence of the amount of information on both consumer information processing and attitudes. 相似文献
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This study examines the cognitive processes involved in consumer investors' information processing of mutual fund characteristics. We tested whether consumer investors' limited processing abilities account for biased return perceptions, as reported in the literature. Consumer investors' processing abilities were manipulated by varying the duration of information exposure time to a mutual fund advertisement. Experimental results suggest that a longer time spent by consumer investors learning about mutual fund characteristics resulted in reduced reliance on prior fund performance as a heuristic cue, which in turn resulted in an unbiased processing of mutual fund characteristics. In contrast, when consumer investors spent less time learning about mutual fund characteristics, prior fund performance significantly affected subsequent return expectations and argument persuasiveness of the mutual fund advertisement. These findings suggest that disclaimers warning that past performance does not guarantee future results are ineffective when consumer investors have limited attention and lower processing abilities . 相似文献
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航天测控和信息综合系统及技术 总被引:2,自引:0,他引:2
跨国经营,需要政府实质性支持。为了实现中央提出“走出去”战略,从政府 层面看,要结合我国企业走出去的实践,注意比较、研究和分析国外政府的经验,为 我所用。本文认为某些国家的政府支持本国企业开展对外直接投资,劳务输出和 工程承包的经验值得借鉴。 相似文献
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住户统计信息系统的建立是解决统计信息效率的重要手段,是提高数据处理系统性、准确性和及时性的关键环节。通过对现有的住户统计信息系统的分析,发现其存在着信息不能共享、可公开数据少、上下级重复性工作以及使效率低下等问题,应大力实施网络版住户调查信息处理系统,加快构建设计程序框架,力争创新性的将基层的统计指标由全国统一的数据库自动生成。从而解决现居民住户统计信息系统存在的问题。 相似文献
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GABRIEL BIEHAL 《The Journal of consumer affairs》1983,17(1):107-122
The commercial success of computerized consumer information systems will depend heavily on the extent to which they help consumers make choices. A system's usefulness will be a function of both the information it contains and the capabilities it offers to process this information. These capabilities will be incorporated in the system's access “language.” This paper reviews research on how consumers process information to make choices, and discusses the implications of this research for the design of consumer information system languages. A hypothetical example is presented and contrasted briefly with available access languages. 相似文献
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Despite the increasing use of entertainment media such as movies, sport telecasts, or video games as a way to get in touch with consumers, the understanding of the cognitive processing of brand information in these environments is still limited. This current research investigates the role of two moderating factors on brand information processing in entertainment media: Context intensity and working memory capacity. Context intensity relates to the perceived level of excitement in a communication environment, while working memory capacity indicates a consumer's ability to control his or her cognitive resources. The results of an experimental laboratory study reveal that context intensity negatively affects visual attention for brand information (i.e., intensity attention assumption), while working memory capacity has a positive influence on memory for brands (i.e., capacity memory assumption). These findings hold important implications for marketing management: First, managers should place brand information in situations where context intensity is rather low in order to facilitate the target group's visual attention. Second, the frequency and duration of brand information should be adjusted to the target group's ability to cognitively process such information. 相似文献
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TYZOON T. TYEBJEE 《The Journal of consumer affairs》1979,13(2):206-223
In order to evaluate a food advertising regulation proposed by the FTC, this paper examines some empirical studies of food marketing practices and their influence on consumer attitudes and behavior toward nutrition information and dietary habits. The requirement for affirmative disclosure of nutrition information may fall short of its intended goal because consumers have low motivation to use such information and inadequate comprehension of it. Moreover, the limited information processing capacity of the average person may preclude effective communication of nutrition information in a television commercial. The regulation's most likely impact would be to create awareness of nutrition information and increase the salience of nutrition in the consumer's food choices. Unless consumer education programs are coordinated with the regulatory efforts, lack of motivation and comprehension in the use of nutrition information will be a major barrier in achieving any significant improvement in the nutrition status of consumers. 相似文献
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模数转换器(ADC)是许多信息处理系统的关键组成部分。由于电子模数转换器的缓慢进展,使其成为模拟信号和数字处理系统之间的瓶颈因素,这促使人们对采用光学技术提高模数转换器的采样速率和精度产生了兴趣。本文详细阐述了光学模数转换器(OADC)的原理及发展,对其应用及未来的发展进行了探讨。 相似文献
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天基测控网与天基综合信息网相关技术述评 总被引:1,自引:0,他引:1
天基测控系统和天基综合信息将是我国重要的航天基础设施,许多工作处于研究阶段。本文对天基测控系统、天基综合信息网的相关技术以及空间数据传输标准进行了论述。 相似文献
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介绍了测控信息网组网的需求与发展趋势,以及其网络体系结构,分析了国外测控信息网的网络技术。对建立测控信息网所需的传输协议、网络管理模式、网络管理协议等进行了初步探讨。 相似文献