Interaktivität, Interaktion, Internet

In recent years, numerous suggestions have been made to clarify the concept of interactivity in communication science. Most often, an inclusion strategy is used, in which diverse definitions are summarized into a multi-dimensional notion of interactivity. Aside from this, there is also an exclusion strategy: On the one hand, certain technical media (computer-mediated communication, »interactive television«) or communicative situations (face-to-face communication) are marked as »interactive«. In doing this, no differentiation is made between potential and process, and betwen »interactivity« and »interaction«. On the other hand, the notion of interaction as it is rooted in sociology offers itself for a theoretically grounded definition. Seven ways of using the term in relationsship to the notion of communication can be found. It is suggested to conceptualize interaction as a type of communication in the sense of Rafaeli: Interactive communication is reciprocal and relates to earlier messages. The concept of interactive communication chosen here can be linked with systems theory and the deliberative theory of the public sphere.     

Häufiger, schneller, variabler

Content analyses of German TV news (ARD, ZDF, RTL, SAT.1, Pro7) from the first weeks of December in 1996, 1998, 2000 and 2002 (with a total of about 40 hours of material and 18.000 shots) showed: The number and length of violent shots have been growing, singles shots have become shorter, and the size of shots as well as camera movements have become more variable. From 1996 to 2000 the commercial stations broadcast about twice as much violence in their news as the public ones. This ratio decreased to 1:1.5 in 2002 because of the public stations’ growing inclination to use violent material. A single violent shot in commercial TV news is shorter than a shot in public TV, and generally Tagesschau (ARD) is the news programme with the lowest share of violent content and the comparatively slowest pace in presenting it.     

新网络、新服务、新商业模式

一．信息通信产业（ICT）的发展趋势：融合与融入 信息通信产业（ICT）发展来自于三个方面的驱动：①技术进步，包括：通信、软件、集成电路（IC）等，如：无线通信、宽带通信的进步，使得人们能随时随地的（实现了移动性）、更高速的接入（实现了可视通信）。手机从过去的“大哥大”到今天的小巧灵的时尚品，归功于IC进步的结果。②市场需求，包括：用户（最终消费者和行业用户）、     

The Scared,the Outraged,and the Anxious: How Crisis Emotions,Involvement, and Demographics Predict Publics’ Conative Coping

Through a nationally representative survey of 1,840 U.S. adults, this study examined fright, anger, and anxiety as emotional predictors of how publics respond to organizational crisis communication and communicate with each other during a hypothetical terrorist attack. The study also examined the influences of age, gender, and publics’ involvement with prior media coverage of the 2013 Boston Marathon bombings through hierarchical regression analyses. Crisis emotions, involvement, and demographics are significant predictors of different communication behavioral outcomes. Insights and implications for practice and theory development are discussed.     

Erstens: ignorieren, zweitens: diffamieren, drittens: umarmen?

Mass media are an essential factor for the success of small parties, for the media can act in a supporting or an inhibiting way towards these parties. This could be observed for the example of the German Green Party: As the Greens were becoming more and more important in the parliaments, the media changed their formerly very critical view of the party to a more factual and positive reporting. Is the party “Die Linke” now experiencing a similar process? The present study analyses the comments of three national German newspapers from 2005 to 2009, using a quantitative content analysis with the aim of bringing to light how the media acted towards “Die Linke”. The results show that commenting has hardly changed since earlier studies were published. Factual issues only play a marginal role, and the party is judged negatively in all newspapers, with the tageszeitung slightly distinct from the other two papers, though.     

Deutsch-jüdische Presse und jüdische Geschichte: Dokumente,Darstellungen, Wechselbeziehungen, 26.–29. Juni 2005, Universität Bremen

Ohne Zusammenfassung     

»Die Befragung in der Kommunikationswissenschaft: Innovationen,Operationalisierungen, Standardisierung«

Ohne Zusammenfassung