便利店电子商务模式探讨

本文从分析便利店和网上虚拟零售商在经营中存在的问题入手,指出便利店和网上虚拟零售商可以借助各自的优势联合开展电子商务,并给出了便利店与网上虚拟零售商联合的商务模式和物流模式,分析了便利店与网上虚拟零售商联合后带来的积极变化。     

便利店电子商务模式探讨

本文从分析便利店和网上虚拟零售商在经营中存在的问题入手,指出便利店和网上虚拟零售商可以借助各自的优势联合开展电子商务,并给出了便利店与网上虚拟零售商联合的商务模式和物流模式,分析了便利店与网上虚拟零售商联合后带来的积极变化。     

便利店与网上虚拟零售商联合的商务模式和物流模式

网络的普及与发展,对人们的购物方式与理念产生了重要影响,网上购物的风潮悄然兴起。传统经营模式的便利店要想在信息化时代背景下提高自身的竞争力,实现自身业务的开拓与发展,就必然采取传统便利店与现代电子商务结合的新型商务模式。本文就“便利店与N_k虚拟零售商联合的商务模式和物流模式”这一问题提出作者肤浅的见解,以期与大家交流沟通。、     

电子商务背景下东莞连锁便利店发展概况及对策研究

电子商务对传统零售业带来了巨大的冲击,连锁便利店如何适应并借力电子商务的发展,是其未来生存发展的关键。本文以东莞为例,分析了电子商务给传统连锁便利店带来的影响,结合东莞连锁便利店电子商务发展的状况,对电子商务背景下东莞连锁便利店的发展策略进行了探讨研究。     

连锁便利店物流服务质量体系构建的研究

连锁便利店的物流运作是汇集连锁门店的订货信息进行采购,从供货商手中接受多品种的大量商品,并按众多门店的要求,进行小批量、多批次、高频度、高效率、低成本的物流配送服务,因此物流服务质量成为了连锁便利店发展遇到的难题。本文立足连锁便利店物流服务质量体系的构建,阐述连锁便利店物流服务质量定位的方法,对其物流服务质量体系要素进行选择,根据连锁便利店的物流过程对过程性要素进行展开,确定物流服务质量控制的关键要素。     

台湾7-11便利店及物流体系

2002年3月上旬,笔者随山东省商业集团赴台考察团进行了一周的商务考察,在台期间主要考察了台湾统一企业集团所属的7-11便利店系统、捷盟物流,并就业态发展、电子商务等问题做了交流.     

基于电子商务的物流信息系统研究

本文首先阐述了构建基于电子商务物流管理信息系统的必要性，分析了电子商务物流活动的要素与业务流程以及基于电子商务物流管理信息系统的功能，在此基础上构建了基于电子商务的物流信息系统体系结构。     

“电子商务+”便利店盈利模式研究

随着信息时代的到来,人们生活节奏越来越快,电子商务逐渐融入了人们生活的各个层面。为此,传统便利商店面临着新的挑战,但同时也迎来了新的发展契机。本文以中国传统便利店为例,总结其经营过程中存在的问题,分析国内外便利店发展形势,并结合国内外便利店开展电子商务成功和失败的案例,总结出一些经验教训来改变传统便利店电子商务开展效果不明显的现状,同时也为其他中小型企业如何开展电子商务提供一些建议。     

物流+电子商务:现代物流企业的发展趋势

本文从分析电子商务与物流的关系入手 ,论述了电子商务与现代物流是相互支持、相互促进的关系 ,以及在电子商务的基础上现代企业的物流系统可能实现的业务模式 ,进一步阐明了基于电子商务的物流是现代企业的发展趋势。     

IDEFO分析法与三维仿真技术在便利店配送中心作业规划中的应用

一、引言 随着中国商业改革的不断深化,便利店作为一种新型业态,已在全国许多大城市快速发展起来.由于其业态特点,便利店经营的商品讲究新鲜、品质良好,便利店必需以多频率,小批量的配送方式来保证门店商品的齐全性,同时要讲求配送的时效性.因此便利店需要有强大的物流系统提供后勤保障,依赖物流所形成的核心竞争力获得更多的市场份额,最终实现JI T战略.为此,许多已具备一定规模的连锁便利店公司纷纷成立配送中心,这不但促使原有的便利店物流渠道发生了显著的变化,同时也使配送中心在公司总体物流供应体系中扮演越来越重要的角色.     

Analysis of franchisors' expansion strategies and competition

Franchising provides a channel for small businesses to grow successfully into nationwide or even worldwide chains. Franchising is considered to be common among chain stores, of which the convenience store is a typical example. This study aims to examine the expansion strategy of each individual convenience store franchisor and the competition to expand among the franchisors. Taiwan is considered to have the highest convenience store density in the world. This study performs empirical analyses of four major convenience store franchisors in Taiwan, namely, 7-Eleven, Family Mart, Hi-Life, and OK. The evidence shows that the franchisors tend to be slow to expand when facing a highly dense competitive environment. There exists a strong first-mover advantage in convenience store franchising. The first mover (7-Eleven) has played a dominating role throughout the years. As a result, the franchisors' outlet shares have remained relatively stable.     

Isolating the geodemographic characterisation of retail format choice from the effects of spatial convenience

The authors analyze the relationship between the geodemographic profile of consumers and retail format choice while accounting for the effects of spatial convenience. The proposed analytic model assumes that format choice is an implicit portion of store choice, such that a geodemographic profile functions as a determinant of format choice, and spatial convenience is a determinant of store choice. The results show that some geodemographic dimensions capture preferences for certain store formats and thereby facilitate retailers’ selection of geographic markets. The results also indicate that obviating the effect of spatial convenience may lead to biased estimations.     

Convenience stores in the digital age: A focus on the customer experience and revisit intentions

The digital age has posed challenges to the convenience store (c-store) industry regarding the types of technology investment required to compete in the digital world, and the c-store industry has experienced years of customer count declines. This research empirically examines what store stimuli are important to c-store consumers and how these factors affect the customer experience, satisfaction, and revisit intentions. The data were collected from 502 c-store consumers, and the covariance-based structural equation modeling technique was used to test the hypothesized associations. We found that hedonic customer experience mediates the association between store image, price, service quality, omnichannel, and customer satisfaction. Utilitarian customer experience mediates the association between store image, product assortment, price, and customer satisfaction. In addition, customer satisfaction has a positive effect on the revisit intentions. The findings of the research contribute to the theory building of customer experience of convenience stores. This research reveals that emphasizing hedonic experiences could be the answer to reversing the declining consumer trips in the convenience store industry. Theoretical and practical implications are discussed.     

连锁零售业物流系统及模式分析

物流是连锁经营的关键环节,是连锁经营的核心竞争力所在。物流配送能力的强弱直接决定着连锁企业经营成本的高低,影响企业盈利的能力。通过对连锁企业的物流管理系统及其模式的分析,找出能最大限度体现和加强连锁企业的竞争优势的物流模式,具有十分重要的意义。     

韩国便利店业态演变趋势分析

通过对韩便利店在店铺数、销售额、顾客与经营者构成等方面的分析,本文认为韩便利店的快速发展与其经济发展水平的提高,以及成功输入美日成熟的便利店经营技术和模式有关。韩便利店在发展中呈现出明显的个性特征,根据店铺数与销售额等的演变轨迹,可以将韩便利店的发展划分为导入期、连锁构筑期、系统完善期、高速成长初期及高速成长期。     

The impact of hard discounter presence on store satisfaction and store loyalty

Hard discounters, such as Aldi and Lidl, have become more important in the last decade. Recent research suggests that the presence of a hard discounter (HD) decreases customers’ share of wallet. In this study, we aim to understand why this occurs, by considering how HD presence affects store attributes and store satisfaction. In particular, we investigate whether HD presence affects store satisfaction formation as well as the effect of store satisfaction on share of wallet. We analyze Dutch data on store attribute evaluations, store satisfaction and share of wallet. Our results show that HD presence decreases convenience evaluations of a store, satisfaction and share of wallet. Moreover, we show that the relationship between convenience and store satisfaction becomes more important when a HD is present, while we then also find a stronger positive relationship between satisfaction and share of wallet. Simulations based on our model estimations show that especially price-oriented retailers should fear decreases in share of wallet when a HD is present.     

Reciprocal Retail Internationalisation: the Southland Corporation,Ito-Yokado and 7-Eleven Convenience Stores

Retail internationalisation has become a focus of research activity in recent years. This research has become perhaps both more broad and deep than previous research, reflecting the changes in retail internationalisation itself. There remain, however, fundamental issues about the process and nature of retail internationalisation. This paper examines initially the internationalisation of a concept -the 7-Eleven convenience store - from the USA to Japan. This concept has been subsequently ‘Japanized’ as the convenience store sector in Japan grew rapidly and successfully. The new approach to convenience stoers has now been re-introduced into the United States through the agreed take-over of The Southland Corporation by its original Japanese franchisee, Ito-Yokado. This process of retail internationalisation is analysed and described and placed into the context of current conceptualisations on retail internationalisation.     

Price recall: Brand and store type differences

Price is among the most important choice criteria for customers, whose price knowledge is often surprisingly inaccurate. This study aims at providing new insights into differences in price recall across brands and store types, and their potential effect on marketing efficiency and customers’ store choice. Towards this aim, we analyze the price recall of consumers for 51 food items by a random-effects panel estimation employing a survey with 715 participants. Our results show that customers recall national brand prices better than private labels, almost irrespectively of the store type; consumers overestimate store brand prices in both store types; the effect, however, is much higher for the convenience store. These outcomes have consequences for the marketing strategy: despite a price-matching guarantee for the store brands in the convenience store, the price image is still in favor of the discounter. This result raises doubts on the effectiveness of the price-matching guarantee, at least in this context. The everyday low price strategy of the discounter seems to pay off in terms of the price image. Though both stores charge the exact same prices for their store brands, prices at the discounter are on average perceived to be significantly lower.     

Locally-owned convenience stores and the local economy

The convenience store sector in the UK has been growing strongly in recent years. Anecdotal commentary and media coverage claims that locally-owned stores are more advantageous for community coherence and resilience, being embedded socially and economically more strongly (than chain stores) in their local community. This paper extends our understanding of this. Following a review of the literature on social and economic aspects of convenience store operation, a multi-stage mainly qualitative research process was undertaken. Using four case stores in Scotland, this research demonstrates the local engagement of locally owned convenience stores and points to a stronger awareness and detail of the economic rather than the social aspects of this engagement. Differences with corporately owned convenience stores are identified. In policy terms the research shows that more work needs to be done to identify, quantify and then promote the advantages of local ownership of stores.     

Exploring consumers' preferences with regard to department and specialist food stores

Consumers' lifestyle changes and striving towards better time management have resulted in the greater choice they are offered with regard to store formats. Therefore, this study was undertaken to identify the factors that influence consumers in their patronage of a particular store format and to categorize department and specialist food store consumers according to their preferences in store layout and product range in a South African context. A qualitative research approach was used and data were collected using semi‐structured interviews with open‐ended questions. Purposive sampling recruited participants shopping for food in a department store in Johannesburg. Forty semi‐structured interviews were conducted before data saturation was reached. Store‐related factors such as store location, appearance and hygiene, service quality, convenience of trading hours, and consistency in store layout predominantly influenced participants in their patronage of a specific store format. Furthermore, product‐related factors such as quality, price, product range and convenient packaging enhanced consumers' store preference. Department store consumers were orientated towards one‐stop shopping and time‐saving strategies, while specialist food consumers were focused on food shopping and the trading hours of the store. Although similarities in participants' preferences with regard to department and specialist food store were found, different preferences were found regarding the placement of specific items within the store. Participants had similar preferences regarding the product range of a food store. However, department store participants emphasized the provision of convenience food and non‐food items. The findings of this study are valuable in providing department and specialist food store retailers with guideline recommendations regarding store layout and product range in order to effectively respond to the needs and preferences of consumers within an emerging economy.