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1.
For decades, the analysis of public spheres has been a core field in communication science and neighboring disciplines. Its special importance is grounded in the assumption that the public sphere is the primary realm of societal self-understanding, a sphere in which collectively relevant issues, potential solutions and the activity of political and other stakeholders is discussed and put up for scrutiny and legitimization. In much of this research, the media have played a key role, as they were seen as the generally accessible, permanent and comprehensive “master forum” of the public sphere.In recent years, however, scholarship on the public sphere has undergone a “major theoretical shift”, namely, a widening of the analytical perspective from national to transnational concepts of public spheres. Against the backdrop of a general transnationalization of the social sphere, communication scholars have increasingly paid attention to transnational forms of public sphere(s). Many of them, however, have focused on the (potential) emergence of a European public sphere in light of the expansion of the European Union, and only recently has research started to address transnational public spheres beyond Europe.This study ties in with this field of research. An empirical analysis of (potential) transnational public spheres was conducted by focusing on a subject which has been interpreted as a focal point for the emergence of a transnational or even global public sphere: international climate change policy. Due to its high priority and wide reach, international climate policy is said to constitute conditions conducive for a potential transnationalization of public spheres.We understand transnationalization as a pervasion of national public spheres with transnational references that can be distinguished along two analytical dimensions: “Vertical” transnationalization describes the extent to which organizations and actors representing a form of supranational governance are represented and/or (de)legitimized in national public spheres. The “horizontal” transnationalization describes the extent to which organizations or actors from foreign countries are represented within national public spheres.In addition, we differentiate a “strong” and “weak” variant of vertical resp. horizontal transnationalization. For example, a “weak vertical transnationalization” characterizes a case where supranational governance institutions are merely mentioned within a national public sphere; whereas a “strong vertical transnationalization” characterizes a situation where actors from supranational governance institutions have the opportunity to actively express themselves.Our main research questions are 1) to what extent is the media coverage about climate policy in the examined countries pervaded by transnational references? 2) Which patterns of transnationalization can be identified in the media coverage about climate policy in the examined countries?We conducted a manual as well as an automated quantitative content analysis of newspaper coverage about climate change policy in 15 countries. We analyzed 4955 news articles from quality, tabloid and local newspapers for the whole year of 2014. The articles were downloaded from databases like LexisNexis and Factiva, using a complex search string in four languages. The automated content analysis—used to identify the weak variant of transnationalization—followed the “dictionary approach”, with dictionaries based on elaborated word lists (in German and English) that were translated into Portuguese and Spanish and further adapted for this study. The results of the automated content analysis were tested against a manual analysis of 50 randomly selected articles, with very good reliability for each language-specific dictionary (Krippendorff’s Alpha above 0.909). Regarding the manual content analysis—used to identify the strong variant of transnationalization—11 coders were trained and achieved a satisfying to good reliability (Krippendorff’s Alpha above 0.72).Firstly, our analysis shows a visible transnationalization of public debates about climate change policy. In all countries, foreign and supranational actors dominate the domestic news coverage (weak pattern). Conversely, regarding the strong pattern of transnationalization national actors who actively express themselves are dominant.Secondly, our findings show that the transnationalization of the public sphere differs depending on the dimension examined. On the one hand, the horizontal transnationalization appears more often than the vertical one: References to actors from other countries in climate policy-related debates appear more often than references to supranational institutions. On the other hand, transnational references tend to appear rather in a weak than a strong pattern: Foreign or supranational actors are mentioned more often than they express themselves actively. Furthermore, transnational references seem to concentrate on a few actors like the UN, the EU, China and the USA.Thirdly, we found country and media type-related differences regarding the extent, structural patterns and reach of transnationalization. Media type differences seem to correspond with the findings research about European public sphere yielded: News coverage of quality papers is more transnationalized than regional and especially tabloid papers.  相似文献   

2.
Bernd Blöbaum 《Publizistik》2002,47(2):170-199
During the period of occupation from 1945 to 1949 the allied powers’ press policies more than anything else gave Germany the inducement for a modernization of journalism, though there was no complete relaunch of journalism in Germany. On the basis of existing studies, three structural layers of journalism — organizations, roles and programs — are investigated in order to identify features that stand for relaunch and modernization on the one hand, and others that demonstrate continuity in the period of occupation. On the layer of journalistic forms, for instance, the separation of news and opinion as prescribed by the allies meant an important step towards modernizing journalism. It resulted in the loosening of political bonds, which were rooted in the tradition of German journalism. While the traditions of the Weimar Republic and the Nazi period continued to exist, the course for the route towards an independent and reader-oriented journalism was set under occupation. Thus a modernization of journalism was belatedly undertaken in Germany, while other countries had done that long before. This process, started in the occupation period, offered journalists chances to interpret their professional roles as autonomous mediators of information.  相似文献   

3.
The article deals with the question of whether the economic interests of media companies have an effect on the quality of their media coverage. Such an effect would violate professional journalistic standards. As a case study, we analyze media coverage on the abortive acquisition of the ProSiebenSat.1 Media AG by the Axel Springer Verlag, comparing Springer-owned and competitor-owned newspapers. The professional journalistic standards of relevance, neutrality, balance and transparency are applied to measure the quality of the media coverage. Results show systematic differences in the presentation and evaluation of the acquisition between the two media groups, in line with their economic interests. Springer newspapers apply a two-level strategy: On the one hand, they publish fewer and more neutral articles than the competitors’ newspapers — they obviously do not want to draw attention to the topic. On the other hand, they try to influence public discussion covertly by using »opportune witnesses« and «volatile issues«. The media coverage of both newspaper groups — Springer and competitors — can be explained by their economic interests. This assertion is supported by both theoretical assumptions and empirical findings.  相似文献   

4.
Using Bourdieu??s Habitus-Capital theory and a representative dataset this study shows that social position influences internet use. The study is thus connected to the research about thedigital divide. A secondary analysis of the ACTA 2008 (n?=?7.623, representative of Germans between 14 and 64 years who use the internet) shows on the one hand that there are still gaps in internet usage (gender, generation, and education gap). On the other hand the results indicate acapital gap. Since the accumulation of capital in the internet is connected with education as well as economic status, there is a threat of a downward spiral: Those who have less capital (education, money) gather less internet knowledge. Since cultural capital influences a person??s social position, internet use enhances social inequality.  相似文献   

5.
Televised debates between the German Chancellor and his challenger were held for the first time in the election campaign in 2002. Hence we had the opportunity to examine the effects of debates as well as the impact of the follow-up news coverage of the debate. By combining a content analysis of debate coverage and a representative survey, we explored how voters’ reception of the first TV debate and their reception of the debate coverage interacted. Voters were influenced both by the impression they formed by directly viewing the debate and by the indirect impression they gained from follow-up media coverage. On the one hand we found an impact on voters’ views of the candidates’ appearance and of who won the debate. On the other hand we found an impact on voters’ general notions of the candidates’ personalities and competences. Furthermore there were — probably rather short-lived — shifts of candidate and party preferences.  相似文献   

6.
The global trade of goods and services is characterised by several disputes on policy, economic, and social issues. Especially the negotiations about the transatlantic trade and investment partnership (TTIP) between the EU and the US were highly discussed. In such controversies mass media plays a crucial role by shaping public discourses and democratic processes of opinion building. This study focuses on the deliberative media function and analyses the performance of German newspapers in the TTIP debate. Influenced by Habermas’ concept of deliberation, the public sphere is seen as an arena for rational debates and discursive interactions. According to this normative concept mass media should create a generally accessible, inclusive communication space where a diversity of political positions is argued and validated (input dimension of deliberation). Furthermore, public discourse should be based on a rational, responsive, and respectful way of communication (throughput dimension of deliberation). This leads to the empirical questions on how news reporting fulfills these normative demands of the deliberative theory.Although the concept of a deliberative public has been intensively discussed since the beginning of the 1990s, empirical studies on deliberative performance of mass media are relatively rare. Especially the conditions of a viable public deliberation need more investigation. To contribute to a deeper understanding of mediated deliberation, the present study examines different context factors which can be related to different degrees of deliberative media quality: (1) journalism type (quality vs. tabloid journalism), (2) partisan line (conservative vs. left-liberal papers), and (3) scandalisation, personalisation and emotionalisation as special characteristics of news construction. Particularly, the role played by these three patterns of journalistic news construction is unclear. On the one hand, it could be argued that substantial criticism and scandalisation of grievances is a fundamental element of public deliberation. On the other hand, scandalisation may reduce rational and respectful argumentation and create a hysterical public climate. In the same way it seems reasonable to assume that a strong emphasis on persons and their attributes rather than on issues and policy positions restricts the deliberative exchange of ideas. Otherwise, the focus on politicians and their positions could reduce the complexity of the discourse and report political concepts and abstract ideas within a personal story. Finally, emotions are ingredients of an empathic, responsive communication but also may harm the rationality of discourse at the same time. Considering these patterns of news construction, prospects for deliberative exchange are mixed and call for more empirical investigation.To investigate these contexts for a deliberative media performance, a quantitative content analysis of the debate on TTIP in German newspapers was conducted. The media sample included four quality newspapers (Süddeutsche Zeitung, Frankfurter Allgemeine Zeitung, tageszeitung, Welt) and three tabloid newspapers (Bild, Hamburger Morgenpost, Abendzeitung München) which represent the left-right-wing spectrum of German print media. We analysed 531 articles about TTIP from June 2013 until January 2016. The coding scheme involved the deliberative criteria and the three discussed patterns of news construction. To measure deliberative media performance, two normative demands of the input dimension of public deliberation (inclusiveness of speakers and inclusiveness of opinions) and four demands of the throughput dimension were coded (justification, verifiable justification, responsiveness, and civility).Considering the input dimension of deliberation, it turns out that the discourse across all newspapers can be seen as inclusive. Speakers and opinions from different parts of the political system as well as actors from civil society and economic stakeholders are included in the news reporting on TTIP. However, for individual newspapers it can be shown that apart from this general conclusion partisan lines limit the diversity of the debate. Especially the left-wing newspaper tageszeitung rarely quotes and discusses positions pro TTIP while the most conservative paper of the sample Welt focuses more on pro opinions from industry actors. The moderate papers SZ and FAZ draw a balanced, inclusive portrait of the trade agreement. In sum, although the whole debate on TTIP is largely diverse, single papers give a biased picture of the conflict which limits the deliberative performance of these media outlets. On the throughput dimension of mediated deliberation, the study shows substantial differences between quality and tabloid journalism. The three tabloid newspapers of this sample show significantly lower performance. In particular, a comprehensive rational justification and responsive comparison of different opinions is mostly missing in this journalism type. For the three analysed patterns of news construction we find that personalisation, emotionalisation and scandalisation relate to low deliberative performance. In particular, the civility of communication is missing when media content reports on TTIP in a scandalised and emotionalised way. But also the rational and responsive exchange of ideas is limited in articles which show these characteristics. In sum, the study shows that the concept of public deliberation offers a fruitful benchmark to examine the performance of news coverage and evaluate different contexts of media content.  相似文献   

7.
This study contributes to the growing research on government-issued information subsidies in mediated public diplomacy in a new media environment. It examines the online information subsidies issued by the foreign ministries of three countries—the United States, China, and Singapore—to address a gap in the literature that has given scant attention to how governments use news releases through online newsrooms for public diplomacy. The study is significant for its conceptual explication of public relations and public diplomacy through an integrative strategic communication framework grounded in relationship building as an end goal of public diplomacy. A Leximancer textual analysis of 13,714 public diplomacy texts published through the three countries’ online press rooms over 5 years (2008–2012) found limited congruence in themes and concepts between and among the three countries, even on the issue of human rights, a major diplomatic point of contention. The weak congruence suggests a modelling of public diplomacy on one-way communication, and reveals a fundamental obstacle to grounding engagement, dialogue and collaboration strategically in a context of co-existence, understanding, mutual interdependence and relationship building. Through a three-country analysis, this study conceptually extends the view of public diplomacy beyond the dyadic construction of public diplomacy that dominates the existing literature.  相似文献   

8.
There is a considerable amount of evidence suggesting that voters’ political preferences are influenced by domestic economic conditions. This paper examines the assumption that the connection between a specific economic development — unemployment — and the public’s voting preferences are mediated by the way in which television news cover unemployment. Using a time series analysis approach (August 1994–September 1998), it is shown that the media follow negative conditions in the labor market more closely than they follow positive conditions. Although television coverage fails to exert a direct effect on voting preferences for mainstream and radical parties, it does affect voting intentions independently and indirectly through its impact on the public’s perceptions of candidates, party competences and the perceived importance of unemployment as a national problem.  相似文献   

9.
Governmental public relations, the tax-funded political communication by administrative bodies in Germany, can very well be described as an area of constant conflict. Actors are legally obliged to communicate their policies and decisions to the electorate; on the other hand there is the constant peril of infringements of democratic rights of oppositional actors through communicative measures. Major juridical debates have arisen. Communication studies have approached the subject of legal restrictions of governmental public relations rather cautiously so far. With the issue becoming more and more salient—especially due to the accelerating process of digitisation—the question of whether this is still satisfactory gains importance. This paper is to stimulate a debate. It highlights connections and delimitations between the different perspectives and points out the possible contributions of communication studies to the establishment of valid normative and legal frameworks and the emerging fields of research for the discipline itself.  相似文献   

10.
Political communication research still lacks indepth information about the role of visual information in television news. Based on a content analysis of 158 newscasts of two US and two German channels aired during national election campaigns in 2008 and 2009 respectively, this study examines visual representations of candidates’ performances that allow conclusions to be drawn about underlying campaign strategies. Furthermore, journalists’ reporting strategies are analyzed by coding so-called sound- and image bites as well as other selection processes related to nonverbal news of candidates. Results of our bi-national comparative study confirm expectations about a transnational convergence with regard to the increasing importance of image bites, whereas sound bite journalism is particularly prevalent on commercial TV channels. US news coverage reflects a highly professionalized approach by candidates, for instance by how they stage their ‘mass appeal’ and ‘closeness to the people’. German election news reflects a less populist approach towards campaigning with candidates preferring a public image as ‘statesmen’ and ‘party representative’.  相似文献   

11.
Regina Greck 《Publizistik》2018,63(3):359-382
In 2015, Germany sheltered about 900,000 refugees—more than ever before. This development led to political and public discussions in the country which changed between creating a culture of welcome for refugees and the danger of foreign infiltration through refugees. On the one hand, this article investigates, if patterns could be identified in the public debate about the so-called refugee crisis in the regional press in Germany in 2015. On the other hand, it concentrates on the solution orientation of the regional news coverage concerning this topic. The reporting pattern of solutions journalism supposes this kind of journalistic reporting and it is strongly discussed in communication sciences and journalism at the moment.The two aims of this study are based on four theoretical aspects: the responsibility of journalism, the reporting pattern of solutions journalism, the state of research concerning the image of migration and immigrants in the German media and the concept of framing. The responsibility of journalism roots in its function of information and its ethical foundation. In carrying out their work, journalists have to balance ethics of conviction and ethics of responsibility: Providing full information about a topic and the (ethical) consequences of this full information is the field of conflict in which journalism lies. In the case of media coverage about the so-called refugee crisis, it is not easy to report and not proliferating prejudice and resentments against immigrants.Generally, negative reasons of reporting are often picked up by the media. In contrast to this trend, the reporting pattern of solutions journalism focusses solutions for negative reasons of reporting. Not only the problems are discussed in this reporting pattern, also solutions are presented which should encourage the recipients to act. The journalist is accredited with the role of a mediator in public debates in the pattern of solutions journalism. This role is discussed critically in journalism and communications science.Regarding the image of migration and immigrants in the German media, communication studies do not describe this coverage in a positive way. Media reports often connect immigrants to crime, foreign infiltration or describe them as an expense factor. Also, terror and Islamic faith are topics appearing since 2011 in the German media linked with immigration. Concerning the so-called refugee crisis, the few existing studies show that this situation is described as threat. In its coverage the regional press follows the argumentation of the national press and concentrates on politics when reporting about this topic.This state of research leads to the assumption that negative patterns will dominate in the regional press concerning the so-called refugee crisis, although this topic could be the chance to implement some characteristics of solutions journalism. This hypothesis was investigated in this study by a quantitative content analysis of the regional press in Germany concerning the topic of the refugee crisis. The concept of framing was used in the methodological design of this article. To frame means to extract several aspects of reality and to emphasize some of them more than others. A frame consists of a problem definition of a topic, a causal interpretation, a moral evaluation, and a treatment recommendation. Based on this definition, frames can be seen as clusters of about four elements. To identify frames, this study uses an approach considering frames as clusters of these elements. In a quantitative content analysis these single elements were operationalized and after data collection investigated by hierarchical cluster analyses to create groups of elements which often appear together. For the content analysis, a stratified sample of eight regional newspapers in seven federal states in Germany was drawn to analyze the coverage of the year 2015. Altogether, the final sample consisted of 1231 articles.The results of this analysis show that the biggest frame in the regional press is the one of “social challenge” of the so-called refugee crisis. It deals with the social and cultural problems the so-called refugee crisis causes and replaces the dominant topic of crime in the then current state of research. Further frames are the ones of “integration”, “capacity”, “demonstration” and “solution”. The frame “integration” concentrates in a positive way on the chance of integration and is astonishingly quite equally sized in comparison to the one of “social challenge”. The frame “capacity” is smaller. It deals with the problem of accommodation of refugees. The frames of “demonstration” and “solution” appear not very often and focus the problems of protest against refugees and their supporters or political solutions for the so-called refugee crisis.But not only the widely spread frame of integration in the regional press is surprising, also its significant dominance in the coverage of the regional newspapers in East Germany is noteworthy. As more hostility against refugees can be observed in the eastern parts of Germany in 2015, it is an astonishing fact, that the regional press accents the frame of integration. Maybe the newspapers wanted to be the public counterpart to the hostile atmosphere in this region.Solution orientation as it is focused by solutions journalism could be identified in this analysis by the frame element of treatment recommendation. In sum, only few treatment recommendations exist in the regional press coverage: The widely spread frames “social challenge” and “integration” are the ones which provide the fewest treatment recommendations. The small frames “capacity” and “demonstration” are those which show the largest solution orientation. The solution proposals are oriented towards politics. These findings show that the solution orientation in the regional press coverage is not very strong, but the widely spread frame of integration demonstrates that the regional press reports in a more positive way than expected—especially in Eastern Germany.  相似文献   

12.
A longitudinal content analysis of five West German print media from 1976 to 1996 investigates the two strategies of presenting women often found in electronic mass media: annihilation and trivialization. Working with over 20 categories, the stories of two news magazines (〉Stern〈, 〉Spiegel〈) and three daily newspapers (〉Frankfurter Rundschau〈, 〉Welt〈, 〉Neue Westfälische〈) were analysed for the years 1976, 1983, 1986, 1993, 1996, using parallel examinations of articles about women and about men. While the latter outnumber the former by 2:1 to 6:1, the stories about women thematically appear to belong to the popular and entertaining sectors. The two common strategies — underrepresentation and trivialization of women — do not change much over the time investigated — despite the rapid development of a women’s movement and a profound emancipation of gender relations in the western world in this period. Nonetheless the two strategies are accentuated by the five papers’ quantitative and qualitative differences in handling them.  相似文献   

13.
This is the first interdisciplinary study to empirically test a theoretical model described in 2013 by Bendisch, Larsen, and Trueman, regarding the CEO branding process—by comparing three founder CEO brands in Israel. The findings validate the model and display strongly perceived “authenticity” in each case study, strengthening the reliability of the CEO brand. The study clearly shows that each of these successful CEO brands has: a clear brand identity, built on the alignment of its human identity and its managerial identity; a strong CEO brand reputation, built on its human reputation and aligned managerial reputation; clear congruence between the CEO brand identity and reputation, producing a distinct, differentiating CEO brand positioning leading to CEO brand equity. These findings, along with stakeholders’ internalization of CEO Brand Reputation values, produce stakeholder positive perceptions of the company—largely through the central role of the business media in the process of CEO branding. Surprisingly, none of these founder CEOs had any prior intention of creating a CEO brand. This study also offers a clear, detailed replication methodology for studying other types of CEOs, in other countries/cultures.  相似文献   

14.
The article addresses the methodological demands which allow drawing conclusion about a potential change in news selection from a comparison of content analysis data and extra-media statistics. Based on arguments by Karl Erik Rosengren, the design and admissibility of such studies is discussed. Then the demands for the events to be analyzed, for the content analysis data and for the extra-media statistics are dealt with. The application of the standards developed and some problems in empirical procedures are illustrated with a small study. It asks whether news selection has changed over the past fifty years in a way that accidents and damage have drawn more attention to themselves in news coverage. With respect to some relevant events, data from a content analysis of three German national newspapers are related to external statistics. The analyses show that news selection in the papers studied has temporarily changed for the events under consideration, but that no long-term trend — primarily no trend towards increasing negativism — could be made out.  相似文献   

15.
So far relatively little is known about the situation of Ph.D. students in media and communication research. The main purpose of this study is, therefore, to shed light on the employment and working conditions for young scholars on their way to their doctoral degrees. We conducted a survey of 281 Ph.D. students in Germany, Switzerland and Austria. The results show that, on the one hand, young scholars are intrinsically highly motivated to do their jobs. On the other hand, they perceive an academic career as a very uncertain venture with many obstacles. Furthermore, several types of Ph.D. students can be distinguished: idealists, careerists and waverers. It is shown that only the idealists conform to the concept of a productive and interested scholar. The results are discussed in terms of their importance for the future development of the field.  相似文献   

16.
Historically, the world’s geopolitical landscape has been replete with conflicts, from those of Ancient Mesopotamia to those in today’s Middle East and Africa. As in other world regions, parts of sub-Saharan Africa have, for decades, been trapped in a vicious cycle of conflicts and violence—in ethnopolitical and ethnoreligious contexts, even as foreign direct investment on the continent has increased 50% since 2005 and as the gross national product has increased significantly in countries such as Angola, Botswana, Kenya, Nigeria, and Rwanda, all of which are attracting international investors. This article examines the nation-building role of public relations by applying the general theory of relationship management, which is based on Grunig-Hunt two-way symmetrical model of public relations, to Sudan and Nigeria as a two-nation case study. It offers theory-informed guidelines that African states can use in managing conflicts and in developing communication strategies that engage stakeholders of disparate theological leanings at the individual level. The goal is to use communication strategies that emphasize mutually respectful Muslim-Christian dialogue on intractable, sensitive issues that have morphed into a bane of the economically burgeoning sub-Saharan African region, particularly.  相似文献   

17.
Escapism is one of the oldest concepts for the explanation of media use but is still lacking theoretical differentiation. The dimensions reason, means and duration of escape are used to differentiate three modes of escapism: modification, postponement and repression. Repression should be of special interest for communication science because media use on the one hand and long phases of escapism on the other hand are of higher probability in this mode than in the others. Hypotheses are formulated and empirically tested for the existential issues of death and the meaning of life. Results show that television is the preferred mean of escaping from displeasing thoughts. On the other hand we do not find a connection between the amount of television use and thinking about existential issues. The hypothesis of a narcotic dysfunction is not confirmed. For the matter of existential issues television seems to offer escape and stimulation at the same time.  相似文献   

18.
The aim of the present study was to investigate, under realistic conditions, the empirically well proved phenomenon of higher facial prominence in newspaper photos of men compared to those of women («face-ism») and its reported effects on impression formation in beholders. At first, the mean face-ism indices of photos depicting males and females from four print media were calculated. In a second step real photos of male and female persons from these four print media were selected, corresponding exactly to the characteristic modal face-ism indices of their origin papers. These photos were rated by male and female reviewers concerning the attributes intelligence, ambition, attractiveness, and emotion. The judgements showed significant positive attributions of intelligence for all photos of high facial prominence. In addition, they showed higher attributions of intelligence and ambition for photos of men, higher attributions of attraction and emotion for photos of women, and furthermore some significant interactions concerning gender and age of reviewers. These findings are discussed with regard to cultural embeddings of non-conscious gender stereotypes.  相似文献   

19.
Journalism seems to be in a state of crisis which was caused by radical changes in the media, i.e. the development of digital media and their socio-cultural side-effects. A decline of professionalism is often deplored. In this situation, the challenge of the academic field of journalism is to think again, not only about the constitutive task of the journalistic profession and its constants, but also about necessary changes in the way the profession sees itself. First, the term “public sphere” is explained and justified; we discuss why modern societies need journalism as the profession that is specialised in creating a public sphere. Then, the particular qualities and rules implied in the task of creating a public sphere are outlined, with professional autonomy emerging as the essential element. Finally, we ask whether the image journalists have of themselves as impartial observers—an image which came into being in the world of printed mass media—still permits adequate answers to the challenges of media society, in which journalism itself functions nolens volens as a structural condition of reality. It has obviously become counterproductive to understand professional independence as mere impartiality. Journalism as society’s observation of itself through the eyes of an outsider: can this traditional idea be overcome?  相似文献   

20.
ABSTRACT

The current study provides a social constructionist approach to crisis communication in the Chinese context. Crisis communication is viewed as a form of strategic communication, involving multiple stakeholders in situations that are dependent on context, space and time. This approach provides a much-needed path for investigating and understanding crisis communication practices in contemporary China. The distinct Chinese context for crisis communication, with both an authoritarian government structure and a digital transformation of society, challenges theories originally developed in the Western countries. To address this issue, this study proposes a three-theme analytical framework to examine crisis communication practices in the Chinese context: (1) an audience (or stakeholder) orientation—focusing sense-making, (2) a proactive and interactive approach—focusing communication, and (3) a community—focused approach—focusing a long-range precrisis perspective.  相似文献   

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