中国购物中心发展的创新模式

进入21世纪,中国零售业的一个新亮点,即一种集购物、娱乐、休闲,文化欣赏于一体的大型综合商业业态-购物中心（SC）在我国悄然兴起。     

浅析21世纪中国商业零售业态

随着我国商业零售业的快速发展,商家逐步将多种零售业态引入到企业中,并且已由业态模糊状态发展到逐步清晰.其中最明显的表现是,在市场竞争日益激烈的情况下,一些聪明的商家不再以简单的价格大战、服务大战作为竞争的焦点,从相互效仿而又自相残杀的战术性竞争中解脱出来,按照市场经济的原则,运用现代零售业态的原理,通过错位经营保存各自的经营优势和竞争实力,使企业竞争进入到战略性发展的新阶段.     

选用条形码电子计价秤的几点建议

随着改革开放的深入，中国零售业发生了巨大的变化。新型的商业业态，诸如：大型综合超市、便利店、专业店、购物中心、仓储商店、家居中心，雨后春笋般成长起来。随之而来的激烈竞争使企业面临严峻的考验。为提高竞争力，管理科学化、自动化是商业零售企业立于不败之地的必要条件。在最近十年里，商业领域大量引入计算机技术，     

关于中国购物中心产业发展的若干思考

综观国内外购物中心的发展,我们不难发现,购物中心与百货公司、超市等零售业态有着很大的不同。购物中心吸引和所带动的行业乃至它对整个城市商业与城市建设可能产生的“变革力”将是以往的商业过程难以企及的,甚至我们根本就难以划定这种影响的界限。     

An empirical examination of clustering and dispersion within Canadian shopping centers

In this paper, data on the internal compositions of 90 planned regional shopping centers in the five westernmost provinces in Canada are used to examine the locational pattern of stores in shopping centers, to see whether these locations are consistent with exploiting demand externalities and the physical features of the mall. The empirical relevance of so-called “rules of thumb” for locating stores in shopping centers is also assessed. We find that there is clustering of service stores near mall entrances, and clustering of comparison shopping stores near corridor intersections and on the second floor of two-story malls. Clustering tends to occur in the ladies' wear, jewellery/fashion accessory, and unisex clothing store categories, facilitating comparison shopping. Clustering of stores in the service category facilitates multipurpose shopping. A regression analysis indicates that clustering may depend upon the size, age, and type of mall in question. Overall, results are consistent with consumer transportation/shopping costs and demand externalities driving the internal store location strategy of planned regional shopping centers.     

In‐store shopping hassles: Conceptualization and classification

A positive shopping experience provides retailers with a competitive advantage. However, retail environments pose numerous hassles that may negatively affect consumer experiences. Integrating perspectives from attribution theory and expectation theory, we examine the concept of shopping hassle and how it differs from that of retail service failure. Furthermore, we utilize qualitative approaches to explore what shopping episodes consumers perceive as hassles. Conducting semi‐structured in‐depth interviews in Study 1, we develop a classification framework of in‐store shopping hassles. In Study 2, we use a critical incident technique approach to gain a further understanding of types of shopping hassle.     

Questioning guanxi: definition,classification and implications

Despite the growing interests among both academics and practitioners in the west, the concept of guanxi is not much questioned and there is considerable confusion about its implications for business. This paper explores the nature of guanxi by using a multiple definition approach. It defines guanxi as the process of social interactions and argues that the existence of guanxi base (special relationship) does not produce guanxi. The paper classifies guanxi into three categories: family, helper and business; and critically examines the role of guanxi in business. The paper has drawn up some important conclusions. (1) The potential benefits of guanxi are mainly tactical rather than strategic. (2) Guanxi, as a personal asset, cannot be a source of competitive advantage. (3) The guanxi between a businessperson and a government official is inherently corrupt and ethically questionable. (4) As guanxi has an impact on the wider public, it should be studied in the context of all stakeholders. (5) It is more than likely that guanxi’s role in business will eventually diminish as China moves towards an open market system.     

中韩电视购物发展谈

电视购物是一个很有发展潜力的行业。在韩国,电视购物通常被称为家庭购物,属于在线零售业范畴,是一种无店铺营销方式。在线零售,实际上就是充分利用媒体进行商品零售。这个媒体,可以是传统媒体,如电视、报纸和杂志等;也可以是新媒体,包括IPTV、手机电视和互联网等。东方CJ现有三个媒体平台：电视、互联网和目录（即：杂志）。     

An empirical analysis of tenant location patterns near department stores in planned regional shopping centers

The location of a store within a mall can affect the sales and profits of the store and its neighbors, and those of the mall׳s owner/developer. Because the interests of retail stores and the mall׳s owner/developer with respect to choice of location might not coincide, bargaining power might come into play. To assess empirically whether relative bargaining power as between a retail store and the mall owner/developer affects store location within a center, we focus on locations of stores near the department store tenants of malls. Department stores might have the bargaining power necessary to affect which tenants are chosen as neighbors of the department store.Using data collected from 148 regional shopping centers (malls) in 2007 in the five westernmost provinces of Canada, we examine the relationship between variables that reflect store location patterns near a department store׳s entrance, and variables associated with the bargaining power of developers. We find that the density of stores selling comparison shopping goods is larger near department stores within centers that are older or have a larger gross leasable area. In addition, such density is negatively related to the number of department stores contained in the center. Because a shopping center׳s age, gross leasable area, and the number of department stores in a center are expected to be associated with a developer׳s bargaining power, the above findings are consistent with the hypothesis that the store location patterns near department stores depend on the relative bargaining power of the developer and the department stores.     

购买新激情：引爆中国内陆市场的巨大潜力

2008年和2009年上半年,中国内陆和三四线城市GDP增速是北上广深等一线城市GDP增速的1.5-2倍。75%的城镇人口生活在这些城市,为企业提供了新的利润增长空间。在此情况下，希望可以为众多广告主提供更多对于本地消费者的洞察，找到新的增长点，制作出新的市场策略和传播手段，共同逆势而上，摆脱困顿。     

Consumer shopping value: An investigation of shopping trip value,in-store shopping value and retail format

Although delivering value is the key for retailers to create new competitive advantages, the literature on consumer shopping value is fragmented and findings are inconsistent. This study aimed to understand consumer shopping value in-depth by examining consumer shopping processes and experiences in two retail formats: mass merchandisers and department stores. This study conceptualizes consumer shopping value as having two components: shopping trip value and in-store shopping value. Shopping trip value is originated by fulfillment of general shopping motivations, and in-store shopping value stems from retail elements that create in-store shopping experiences that consumers have in specific retail contexts. Five shopping trip value dimensions and six in-store shopping value dimensions are identified from the in-depth interviews. The findings highlight how consumer shopping value is a complex and context specific construct.     

Online grocery shopping: the impact of shopping frequency on perceived risk

Online grocery shopping has enjoyed strong growth and it is predicted this channel will continue to grow exponentially in the coming years. While online shopping has attracted an abundance of research interest, examinations of online grocery shopping behaviour are only now emerging. Shopping online for groceries differs considerably from general online shopping due to the perishability and variability of the product, and frequency of the shopping activity. Two salient gaps underpin this research into online grocery shopping. This study responds to calls to investigate the online shoppers’ experience in the context of online purchasing frequency. Second, this study examines the mediating effect of perceived risk between trust and online repurchase intention of groceries. An online survey was employed to collect data from shoppers who were recruited from a multi-channel grocery e-retailer’s database. The online survey, comprising 16 reflective validated scale items, was sent to 555 frequent and infrequent online grocery shoppers. Results find that while customer satisfaction predicts trust for both infrequent and frequent online grocery shoppers, perceived risk fully mediates the effect of trust on repurchase intentions for infrequent online grocery shoppers. Furthermore, path analysis reveals that the developed behavioural model is variant across both groups of shoppers. Theoretically, we provide a deeper understanding of the online customer experience, while gaining insight into two shopper segments identified as being important to grocery e-retailers. For managers, this study tests an online customer behavioural model with actual purchasing behaviour and identifies the continued presence of perceived risk in grocery e-retailing, regardless of purchase frequency or experience.     

Automobile prices and the value of shopping

Consumers shopping for a new car in the U.S.A. or Canada are faced with having to negotiate a ‘good deal’ from the listed ‘sticker’ price. This study investigates the price variations among new car dealerships in 10 major cities. A standardized shopping procedure was used to collect price information based on selected models and options for comparable Chevrolet and Ford automobiles. The findings indicate that consumers clearly benefit from shopping at more than one dealership for a new car.