Understanding the residents’ social impact perceptions of an African Cultural Festival: the case of Macufe

ABSTRACT

The Macufe is one of the Africa’s largest cultural festivals, and takes place annually in Bloemfontein, South Africa. This 10-day event attracts approximately 140,000 attendees, meaning that the residents have to share facilities and services with tourists. The effects of such interactions can be both positive and negative. Community members are stakeholders in any tourism ventures that take place in their area, meaning that their goodwill is of utmost importance. Therefore, the social impacts of this event should be well managed to foster community support. For this reason, a quantitative study was done to determine residents’ social impact perceptions towards the event. A total of 425 questionnaires were completed by willing residents who lived in proximity to festival activities. From an exploratory factor analysis, four factors were extracted, namely community enhancement, community degradation, tourism growth and increased public spending and interaction. It was found that the event does not generate significant levels of positive social impacts, and that the negative social impacts are viewed almost equal to the positive social impacts. This was one of the first social impact perception studies done on an African arts festival, which contributes to the sustainable management of such crucial events.     

Measuring the Socio‐Economic Legacies of Mega‐events: Concepts,Propositions and Indicators

Legacies have become a key rationale underpinning the bidding process for hosting mega‐events. These long‐term effects are deemed to hold benefits and costs, and measurement is important. However, there is limited theory or empirical evidence on legacy impacts. In this article, the literature on legacies of mega‐events is reviewed and event tourism isolated to develop an interdisciplinary conceptual model to measure tourism legacies, and develop propositions on measurement issues. This paper develops a framework of key indicators, propositions and measures to evaluate socio‐economic legacies, which will support event organizers and decision makers to formulate policies for improving event legacies. Copyright © 2012 John Wiley & Sons, Ltd.     

Social Capital,Tourism and Regional Development: SPCC as a Basis for Innovation and Sustainability

Traditional views of regional development have focused on economic factors and potential innovation in technical and resource exploitation processes. Similarly, regional tourism development is usually couched in economic terms, such as number of jobs and increasing land values. This approach usually ignores the social and community aspects of tourism development; thus an alternative view argues that the community needs to be factored into our planning and development strategies to balance the traditional economic view. It is argued in this paper that fostering innovation in regional development is much more than a process of community consultation. Rather, what needs to be factored in is SPCC – social, political and cultural capital. This works in both directions; tourism development depends on a level of social, political and cultural capital in order to be a successful regional development tool (even in economic terms) while at the same time tourism development can be undertaken in a way that contributes to SPCC in the region. The paper outlines the key concepts of social capital, political capital and cultural capital. It does so within the context of regional tourism development and the concepts of systems of innovation and sustainable development.     

The relevance of the tangible and intangible social impacts of tourism on selected South African communities

Most tourism social impact studies emphasise tangible social impacts such as economic improvement. In developing countries such as South Africa, a small percentage of tangible benefits filter down to community level. This creates a problem as various studies revealed the importance of community support for the sustainability of the tourism industry. Therefore it was important to explore the role of both the tangible and the intangible social impacts of tourism. Communities with established tourism industries (Clarens, Soweto and Jeffreys Bay) formed part of the quantitative research. Through exploratory factor analyses, 31 social impact statements could be categorised into four tangible and two intangible impacts. The tangible factor Economic improvement obtained a low rating, meaning that it was not directly experienced by residents, while the intangible factor Community pride and upliftment obtained the highest rating among all factors. This, together with the fact that community members continue their support for the tourism industry, is a novel find, indicating the significant role of intangible social impacts in fostering community support. This finding shows the importance of incorporating intangible social impacts into tourism planning in developing countries. Contributions are made towards social impact research methodology and literature.     

Changes in Host Community Reactions to a Special Sporting Event

Special events are a popular component of tourism and economic development strategies for communities and regions in many parts of the world. Researchers continue to develop an understanding of the positive and negative aspects of the events, and to assess residents' support for these events and their views about impacts. The main objective of this paper is to assess residents' reactions over a one-year period to hosting a special sporting event. The analysis is based on three community surveys, one undertaken before the event, the next immediately following the event, and the final one six months later. The research found that support remained high over this period, though a decline in overall support was evident. Over time, views about changes to facilities and services in the community shifted and there were distinct differences in residents' opinions on the impacts of hosting the event. The paper concludes that longitudinal studies must include a time-frame that extends beyond the immediate post-event period and, further, that a comprehensive event hosting impact scale would be useful for research in this field.     

Governance and environmental implications of motorised events: insights from Australia and avenues for further inquiry

A four-tiered approach to understanding motorised recreation in natural and protected areas is introduced, using examples of motor events from Australia to demonstrate each conceptual level. The aim is to increase understanding of motorsport and motorised recreation phenomena that impact natural and, in particular, protected areas and other users of the natural environment. An illustrative study approach shows the interrelatedness of multi-level motorised recreation and its governance, from local community motor clubs and amateur motor racing competition through to international hallmark motor racing events and how their sociocultural significance influences protected area management. The illustrative examples show user groups engaged in governance and policy issues of motorised recreation in natural and protected areas. These groups include both motor clubs involved with environmental management of natural and protected areas, as well as professional and community groups opposed to motorised recreation in protected areas. An agenda for further research is identified, including policy and governance of motorsport, large-scale events and protected area management and impacts of motorised recreation and events on the environment and the community including those who access the natural environment for more contemplative and quiet leisure pursuits.     

Life events and mobility milestones: Advances in mobility biography theory and research

The concept of mobility biographies has recently gained considerable currency in social-scientific transport research, reflecting increasing awareness of the long-term development of mobility practices. To complement existing work on the effects of major life events on mobility practices, we introduce the novel concept of ‘mobility milestones’, that is, mobility-related events across the life course that show a very high dependence on (infra)structural factors. Overall, the paper explicitly recognises the centrality of interactions between structural factors and human agency, thereby moving beyond a sole focus on individual travel behaviour.Initially, this paper reviews social and interdisciplinary research on mobility biographies, especially studies that use retrospective survey methodologies. Building on this review, we present an innovative online survey tool that has been deployed on the island of Ireland (n = 324) to record changes in individuals' mobility biographies and their connections with both life events and mobility milestones. This is followed by a discussion of key findings regarding the impact of starting college, residential relocation and changing employment, as well as buying a car or bicycle or getting a driving licence on individuals' modal choice.     

Gaining residents' support for tourism and planning

This research analyses residents' perceptions of the effects of tourism. Economic, cultural and environmental effects are identified as determinants of residents' attitudes towards tourism development and planning. Authors speculate that there are different patterns of resident's support depending on their differential benefits obtained from tourism. A conceptual model is developed and empirically tested in Santiponce, a small community in southern Spain. Our results support our basic hypothesis: resident's level of personal benefits obtained from tourism influence their perceptions regarding tourism impacts, and in consequence, their support for tourism development and for tourism planning. Copyright © 2007 John Wiley & Sons, Ltd.     

Re-enactment Events and Tourism: Meaning,Authenticity and Identity

Re-enactment events have began to play a significant role in the calendars of individual attractions, regions or even nations to generate media exposure, develop inbound tourism activity and raise the cultural heritage profile of a locality for community development and/or regeneration purposes. The (re-)presentation of cultural heritage in these forms creates a unique set of interactions between landscapes, local communities, tourists and heritage organisations. In the recent past however, re-enactment events have been subjected to increased debate and criticism as to their educational value and meaning and for their contribution to understandings of cultural heritage in post-modern consumer societies. This paper presents an interdisciplinary review of these debates and draws on small scale research findings to reassess the value of re-enactment events as a means of presenting heritage to audiences. The paper argues that re-enacted historical events achieve a range of purposes and provides examples of evidence from a range of differing perspectives including: public policy and event organisers; re-enactors and academics in the field. It argues that the professional heritage industry, tourists, and re-enactors all contribute to making such events meaningful and as such they represent unique frames through which to understand issues of authenticity and identity in the production and consumption of post-modern cultural heritage attractions.     

Reflections Upon the Experience of Longitudinal Research into Cultural Event Production in a Developing Destination

Longitudinal studies have the capacity to provide more nuanced explanations of tourism and event phenomena, taking account of complexity, change and context. This paper is a self‐reflexive, methodological study of research practice. It investigates my experience of engaging with cultural event producers in an emerging destination over a seven‐year period. Focussing on my research journey, it considers the social and relational dynamics associated with longitudinal research. Reciprocal relations and co‐production of cultural events reveal nuanced information and expose fluid relationships and networks. Long‐term engagement uncovers evolving practices and develops understanding of event processes embedded within their wider context. Copyright © 2015 John Wiley & Sons, Ltd.     

Exploring resource procurement for community-based event organization in social enterprises: evidence from Piedmont,Italy

ABSTRACT

This research contribution aims to shed light on the key role of social tourism entrepreneurship in community event management through the combination of innovative strategies for resource procurement. An exploratory qualitative case study was undertaken with 67 social tourism enterprises in Piedmont, Italy. The analysis shows that these social tourism enterprises have specific resource procurement strategies for community-based events. A business model emerges where the fundamental resource mobilization processes are based on three strategic approaches: (a) stakeholder participation and partnership; (b) sharing ideas, materials and knowledge; (c) capturing dispersed resources and assets from the local community. The identified variables provide a new perspective for the study of resource procurement in community event management.     

Literature,tourism and the city: writing and cultural change

Today national and regional tourism organizations look to sophisticated cultural tourism programmes to enhance the visitor experience for tourists of their particular city. Yet research indicates that a challenge exists in designing and implementing programmes that take full advantage of a city’s historical and emergent literary cultures. In this paper, we offer critical insights into how literary cultural heritage can foster the development of an integrated and dynamic approach and provide the experience sought by local and global tourists. International exemplars are cited together with an analysis of the Australian city of Brisbane that describes itself as a ‘new world city’. The findings of our research show that programmes that harness diverse literary cultures, rather than adhering to a single literary representation, are better equipped to build identity and thus extend cultural tourism potential.     

Developing Local Citizenship through Sporting Events: Balancing Community Involvement and Tourism Development

Cities throughout the world have struggled to remain competitive in an era of globalisation and devolution. As a result, many have turned to tourism-related activities, such as hosting sporting events or mega-events, as part of development strategies (Hall, 1992). Within this context, questions of how these short-lived events affect resident and nonresident identities have been raised. In essence, questions of citizenship, community, and identity have become central with the on-going use of itinerant tourism strategies. Lepofsky and Fraser (2003) reasoned that community citizenship can no longer be viewed as a static concept, where rights to local citizenship are guaranteed by virtue of residential status. They propose the notion of flexible citizenship, where residents and nonresidents alike determine their level of citizenship by their ability to negotiate their contributions within the community. This paper uses this conceptualisation of citizenship to explore how community involvement in the hosting of sporting events – by organising, watching, or participating in an event – affects notions of community citizenship, and how these newly articulated citizenships affect tourism development.     

Sport events and integrated destination development

Sport events are recognised as contributing to the development of tourism destinations, both through direct visitation and through destination image building, and yet they are not well understood in terms of their contribution to the development of destination networks. The development of the ‘tourism destination framework’ by Haugland, Ness, Grønseth, and Aarstad [2011. Development of tourism destinations: An integrated multilevel perspective. Annals of Tourism Research, 38(1), 268–290.] is supported by five propositions which are assessed here, in the light of the evidence collected from Sail Port Stephens and other published studies. Overall, the results support the propositions, and further suggest that sport events can become a mechanism through which destinations can develop products and services that utilise resources and competencies across several firms to contribute to destination development.     

Host community attitudes toward tourism and cultural tourism development: the case of the Lewes District,southern England

Increasingly research is being conducted on host community attitudes toward tourism. However, few studies have been conducted at a regional level and none have examined the attitudes of the host community towards both tourism and cultural tourism development. This paper outlines a study conducted in the Lewes District of southern England and notes that although residents are generally supportive of tourism development and cultural tourism development, there are differences in opinion concerning the perceived economic and social benefits. In particular, levels of income and proximity to the tourist centre were major influencing factors. Conclusions and recommendations are made concerning the need for tourism planners to distribute the benefits more widely and to engage residents from different socio‐economic groups and localities in tourism planning and development activities. Copyright © 2006 John Wiley & Sons, Ltd.     

Academics as policy-makers: (not) researching tourism and events policy formation from the inside

Prompted by a period of five years as a non-executive director of a British regional tourist board, this paper examines the constraints faced by academics seeking to engage in critical policy research. It identifies three overlapping influences that serve to circumscribe critical comment. The first is that as universities become increasingly commercial in their orientation, often competing with consultants, a culture of collaboration can develop which encourages shared practices and perspectives. The need for teamwork, shared vision and ‘not letting the side down’ serves to limit or suppress some observations. The second is that universities often have a perceived common interest with city or regional policy-makers in promoting positive images of their locale. As a consequence, senior university managers can become part of informal coalitions of interest who may not welcome narratives that undermine prevailing official discourses. Academics, as workers, may feel inhibited from offering alternative perspectives. Finally, funded research requires the acceptance of certain frames of reference which are set, or accepted, by those commissioning the work. This inevitably limits the conceptual and methodological choices open to academics. The paper concludes by calling for a wider debate about the role of academics and their articulation with the policy-making community.     

Applying relative deprivation theory to study the attitudes of host community residents towards tourism: the case study of the Zhangjiang National Park,China

Host community is one of the most important stakeholders involved in tourism development. Their attitudes and supports for tourism are highly significant to underpin the sustainable development of the industry. However, host community has not been attached adequate importance, and is usually marginalised to be a salient disadvantaged group in the process of tourism development. Although relative deprivation theory (RDT) provides a powerful theoretical tool to analyse the attitudes of disadvantaged social groups, the theory has rarely been documented in tourism literature. This paper takes the case of tourism development in the Zhangjiang National Park, China, and applies RDT to empirically examine how and why host residents suffer from the relative deprivation problem resulting from tourism development and attempts to unveil its influence on their attitudes towards tourism development. The study indicates that there exists a close and negative correlation between the locals' relative deprivation and their attitudes towards tourism development. The more host residents suffer from relative deprivation, the more negative their attitudes towards tourism are, and vice versa. Furthermore, the Relative Deprivation Index proposed in this study proves to be simple and effective in quantitatively depicting the spatial differences/heterogeneity of relative deprivation issues in the case study area.     

Death of a Backpacker: Incidental but Not Random

This case study of the fatal shooting of a backpacker by a policeman in the otherwise peaceful town of Pai in northern Thailand aims to show that, though incidental, it was not just a random occurrence. Rather, the event can be interpreted in terms of wider social structural processes and personal agency. The growing tension between the police and the backpackers in town, partly resulting from pressures to upgrade the community for more up-market domestic tourism, created the conditions for the occurrence of the event; but the personal predispositions of the main antagonists exacerbated these tensions, eventuating in tragic consequences. The article examines the contrasting versions of the event, and the ‘ethno-victimology’, implicit in the manner various groups of foreigners allocated the responsibility for the shooting between the antagonists. The article concludes that the event may have a negative effect on backpackers’ image of Pai (but not on the domestic tourists’ image), while the growth in the number of foreigners killed in Thailand may have an accumulative effect on the touristic image of the country as a whole. Some ideas for the further study of events in tourism are suggested.     

Conceptualising Customer‐to‐customer Value Co‐creation in Tourism

The notion that tourists actively co‐create value with organisations is increasingly acknowledged in tourism marketing. Yet, not much is known about the processes in play when customers co‐create value with each other. This conceptual paper offers a theoretical basis for the study of customer‐to‐customer co‐creation in tourism contexts, while debating the epistemological assumptions of value‐related research in tourism. Proposed conceptual framework posits that value is socially constructed and embedded in tourists' social practices. Copyright © 2014 John Wiley & Sons, Ltd.     

The practicalities of a Learning Tourism Destination: a case study of the Ningaloo Coast

The complex and dynamic nature of tourism, and the need to address triple bottom line sustainability, has encouraged a search for adaptive tourism management approaches based on organisational learning. In this paper, the authors discuss a practical approach for the implementation of a Learning Tourism Destination (LTD), a new concept derived from the theory of learning organisations. Preliminary results from a case study undertaken at the Ningaloo Coast in Western Australia are discussed. The conducted surveys indicate that the LTD forms a useful framework for fostering consensus building, dialogue and collective learning processes among stakeholders. The proposed approach has the potential to improve decision‐making within the concept of sustainable tourism development by facilitating participative planning processes. The overall strategy of this paper is to explore the practicalities of the LTD implementation process, and to spark further conceptual and practical debate, based on the analysis of the Ningaloo case study. Copyright © 2009 John Wiley & Sons, Ltd.