Mapping international business and international business policy research: Intellectual structure and research trends

This paper analyzes the core international business (IB) areas covered by ten IB-focused journals to date using 13,937 documents reflecting more than 300 years of combined publication history. Using bibliometric and citation analysis, it provides a systematic understanding of the current IB landscape, explicates the relevance of the future of IB research and depicts trends in this research field with emerging prevalent themes identified. The strongest themes across IB journals are performance, perspective and emerging economies/MNEs, shared strongly across UK/Europe, US and Asia-based journals. Our findings report on the prevalent research field, economy and geography, the latter analyzing the impact of author numbers and distribution, and thus, scale effects. Within this context, sole authorships are largely replaced by co-authorships, yet often on national level. We further limited the study to IB policy and found the focus centers on key themes of foreign business attraction, transnational governance and IB promotion.     

Twenty-five years of business systems research and lessons for international business studies

Since 1992, the national business systems (NBS) approach has been increasingly used to analyse not only firm characteristics, structures and strategies within NBS, but also the nature of international business and its interactions with both national and transnational institutions. In reviewing 25 years of NBS literature, we heed calls in IB journals urging researchers to use NBS notions and findings in IB research. Our systematic review of 96 articles analyses the patterns and contributions of NBS literature, revealing four thematic junctures: (1) comparative business systems, (2) firm internationalisation and the management/organisation inside MNCs, (3) the role of internationalisation in the development of organisational capabilities and innovation and (4) the emergence of transnational communities in and across firms and societies. Themes are described in terms of (a) the research questions (RQ) they focus on, (b) how NBS approach investigates the RQ and what are the major findings, (c) how IB frames and approaches the same RQ, (d) how does the NBS approach extend the perspectives of IB and (e) what are the problems faced by NBS in terms of developing further insights into the RQ. Our review contributes to the recent endeavour of IB research to institutionalism, encouraging a productive dialogue between IB and NBS research.     

Interactive visualization for research contextualization in international business

We respond to calls for advances in the contextualization of international business (IB) research by introducing interactive visualization as a methodology for generating contextual insights during the exploratory phases of IB research projects. We suggest that applying interactive visualization early on improves contextualization by means of simultaneous dynamic representations of various phenomena and their respective properties and relationships, even for phenomena that have been widely researched before, like in the cases of international joint ventures and MNE foreign direct investment. The goal of this introduction is to make interactive visualization more accessible to IB scholars.     

The federal role in international business education

Rapid global change, driven especially by the telecommunications, computing, and biotechnology industries, are rapidly transforming the international economic, social, and cultural landscape. Affected are both urban and rural businesses that face intense competition at home and abroad. If the United States is to continue to main‐tain a competitive advantage in the global marketplace, educational institutions must prepare the next generation of leaders for a pluralistic world in which multi‐culturalism dominates and international business education is multidimensional. This article addresses the role that the U.S. federal government has played in prepar‐ing international business graduates. It examines the contributions of two federal grant programs: the Business and International Education program and the Centers for International Business program, both authorized under the Higher Education Act of 1965 as amended. ? 2001 John Wiley & Sons, Inc.     

The creation and diffusion of international business research

“W(h)ither U.S. Hegemony in International Business Research?” by Grigorios Livanis and Michael Geringer, is an excellent effort to encompass the growth of international business (IB) scholarly research worldwide. This commentary examines the implicit assumptions and models of their analysis, showing that IB models are useful in explaining the scholarly growth of IB.     

On simulations in business education and research

This article first reviews the history of business simulations and their use in education and research. The concept of a simulated environment laboratory is then proposed based on the experience in the development of the Markstrat simulation and in its use over a period of 10 years. Such a laboratory is composed of a simulation designed to provide a realistic environment irrespective of its potential use, as opposed to simulations aiming at specific educational or research applications. The design characteristics and a typology of such simulated environment laboratories are discussed.     

A review of research methodologies in international business

What is common practice in international business (IB) research methodology? To address this question, we surveyed 1,296 empirical articles published in six leading international business journals from 1992 to 2003. The study uncovers state-of-the-art approaches in research methodologies in IB in terms of five major aspects: data collection methods, sample sources including sampled countries and subjects, sampling methods, sample sizes, and response rates. The results indicate that (1) mail questionnaire surveys dominate empirical research, (2) 60.9% of the studies use a one-country sample (88.9% from western countries), (3) 33.7% of the studies are based upon sample frames provided by third parties, and (4) the median sample size is 180 with an average response rate of 40.1%. Suggestions and recommendations are also provided to improve the methodological rigor of IB research.     

Contextualizing international business research: Enhancing rigor and relevance

Context differentiates international business (IB) from traditional Business research. Along with many IB scholars, we argue that context should be much more adequately emphasized in IB research. Location differences are commonly ignored; complexity and polycomplexity--and other levels of analysis issues--are rarely acknowledged; and the relevance of models and theory developed in Western contexts is not adequately questioned or explored. This paper suggests contextualization guidelines for scholars to enhance the rigor of their research and to make their IB research more relevant for practitioners. In conclusion we suggest solutions for closing rigor and relevance gaps in IB research by enhancing contextualization.     

Cross-national research and international business: An interdisciplinary path

Comparative cross-national research is among the oldest approaches of scientific inquiry in the social sciences. We investigate the foundations of published works in cross-national research (CNR) in international business (IB), sociology, and psychology with an eye on leveraging their rich traditions for future IB research. Our approach aims to contribute and address repeated calls for taking an interdisciplinary approach in IB. We examined published CNR in 106 scholarly journals and identified 817 articles with 51,738 citations in IB, 477 works with 30,017 citations in sociology, and 835 articles with 54,519 citations in psychology. We use metric multidimensional scaling to examine the co-citation data for each field and identify knowledge and approaches commonplace in sociology and psychology to propose future research paths in IB. In particular multilevel analysis, which is scarcely used in IB, offers the potential of unfolding new dimensions within the field. Based on the emergent results from our MDS solutions, we recommend multiple future paths for CNR, particularly with respect to IB relationships, market entry, and related domains.     

Key institutions in business and management education research

The authors investigate institutional productivity in business and management education (BME) research based on the analysis of 4,464 articles published by 7,210 authors across 17 BME journals over a 10-year period, involving approximately 1,900 schools worldwide. Departing from traditional disciplinary silos, they examine the BME research field as a whole by including all traditional business disciplinary areas and producing two top 100 rankings, one based on raw number of author publications and the other based on weighted scores reflecting journal quality and coauthorship.     

Scale-ups and scaling in an international business context

Scaling, the persistent rapid growth to deliver a viable business model, often incorporates an explicit international business dimension. However, research on the cross-border management and organization of scaling and scale-ups in international business has been limited. We therefore build on prior scholarly understanding to differentiate scaling in three settings – initiative, organization and ecosystem – and elaborate on their respective international business aspects. We are sensitive to different organizational purposes and their associated scaling for commercial and/or social impact. Our arguments advance the conceptual understanding of scaling in international business and offer an agenda for future research.     

Corruption in international business: A review and research agenda

We systematically reviewed the literature on corruption in international business (137 articles) for the last 17 years between 1992 and 2019. Additionally, we identified seven research streams in this growing literature: (1) the legislation against corruption, (2) the determinants of corruption, (3) combating corruption, 4) the effect of corruption on firms, (5) the political environment and corruption, (6) corruption as a challenge to existing theories of management, and (7) the effect of corruption on foreign direct investment and trade. Based on this review, we recommend that strong international laws are needed to minimize the negative impact of corruption on international business. Firms must also consider corruption when formulating strategies to increase operational efficiency and performance. Finally, corruption challenges some key assumptions of existing theories of management. Scholars need to test and expand these existing theories by considering corruption as an important issue in international business.     

Using the Gioia Methodology in international business and entrepreneurship research

Building theory is necessary to advance international business (IB) and international entrepreneurship (IE) research. Grounded theory approaches have been shown to be appropriate for building theory in many different fields, including IB and IE. The Gioia Methodology is a qualitative approach to developing a grounded theory that can meet standards of rigor associated with trustworthy research demanded by top journals. In this paper we provide a brief introduction to this methodology by outlining its fundamental philosophical and methodological underpinnings, especially concerning its three main procedural pillars: a) developing a data structure; b) developing a grounded model based on that data structure; and c) presenting findings in a convincing narrative. We present examples of selected papers that have employed the Gioia Methodology in IB and IE settings.     

Corporate elites as informants in qualitative international business research

In this article we argue that while most international business researchers interact with elite informants at some stage of their fieldwork, the challenge of conducting in-depth interviews with influential elites has received far too little scholarly attention. Our purpose is to address this gap in the literature by examining the specific methodological challenges associated with elite interviewing before, during and after the interview. Our literature search identifies four main themes of previous research on elite interviewing: access, power, openness and feedback. By means of a reflexive analysis of four different studies conducted in two countries, involving interviews with 90 corporate elites in international companies, we show that these themes also apply in the IB context. Moreover, these challenges are compounded by differences in professional values, seniority, gender and culture and language skills. We discuss a number of procedures that might be used to balance the power of elite interviewees while maintaining the requirements of academic integrity.     

Historical social network analysis: Advancing new directions for international business research

Despite repeated calls for incorporating history in IB research, progress has been slow. The few existing IB studies utilizing historical approaches have relied mostly on historical narrative approaches. In addition, there is little methodological guidance on how to use historical methodologies in IB research. This article will highlight a growing methodological approach for consideration, one that demonstrates intersections across multiple disciplines through use of varied techniques, historical analysis and social network analysis (SNA) and source-bases (varied archival sources). This study will demonstrate the richness obtained from utilising historical source collections and the additional perspectives on transnational networks that can be obtained from analysing networks over longer periods. Specifically, we argue that the use of historical mixed methods SNA is suitable in addressing calls for contextual, longitudinal, multilevel, and processual explanations of IB phenomena.     

The use of multinomial choice analysis in international business research

Many strategic decisions made by firms involve a choice among several discrete alternatives. International Business (IB) scholars are often interested in modelling the factors that potentially influence these (multinomial) choices: these factors might include not only characteristics of the firms making the choices but also attributes of the alternative choices. This paper provides a succinct and intuitive introduction to the possible applications of multinomial choice models in IB research. We briefly outline the theory behind discrete choice modelling, and then explain how multinomial choice models may be estimated (including how the datasets need to be formatted) and how the significance of the coefficient estimates as well as the diagnostic statistics may be tested and interpreted.     

Introducing the eventful temporality of historical research into international business

Historical research represents an alternative understanding of temporality that can contribute to greater methodological and theoretical plurality in international business (IB) research. Historians focus on the importance of events within their historical context and structure their accounts through periodisation, assume that the temporal distance between the past and present determines the temporal positionality of researchers, and seek to reconstruct past events through historical sources, which require critical interpretation. Historical research provides an alternative methodological approach to temporality, context, and distance with relevance to a range of IB theories.     

Trends in international business thought and literature: Traversing the path to insolvency: Lessons from an international alliance in management education

In 1988 the Madrid Business School (MBS) was created through a cooperative agreement between a small entrepreneurial firm in Madrid, Spain, and a large public institution of higher education in the United States. By mid-1994 MBS was financially insolvent and had closed. Discussion of this case focuses on two questions: first, could the American partner have taken any actions to increase the likelihood of MBS as a viable institution? Second, what constitutes a strategic approach to international cooperative agreements? Both issues offer lessons for entering into and participating in international cooperative agreements in higher education.