Top manager and network effects on the adoption of innovative management practices: a study of TQM in a public hospital system

This paper reports findings from a study that combined two theoretical perspectives—top manager and network/institutional—to examine the factors influencing organizations to adopt innovative management practices. The study setting was a system of public hospitals and the innovation was Total Quality Management (TQM). Study results indicate that both top manager and network/institutional factors are important determinants of whether and when organizations adopt innovations. However, as predicted, the relative importance of these two sets of factors appears to change as an innovation becomes more widely diffused. Copyright © 2001 John Wiley & Sons, Ltd.     

Government policy for technology transfer: an instrument for industrial progress

Noting the growing interest in technology policy as an instrument for improving industrial performance, this paper examines the role of technology transfer in technology policy. The concentration on the transfer of the results of R & D carried out in government organizations is criticized and a case made for a broader view. The vital role of the technological infrastructure in promoting transfer processes is explored and a 'transfer' model for radical innovations proposed. Pciicy implications are drawn from these research findings.     

Five stories that illustrate three generalizations about radical innovations

Why do organizations resist radical innovations? How can organizations make radical innovations when they want to do so? This paper offers three generalizations about the processes that generate radical innovations, and it illustrates these generalizations with five symbolic stories. Two stories tell about organizations that had trouble innovating but ultimately succeeded, and three stories tell about tremendously successful radical innovation. The generalizations assert that radical innovation is a discovery process that yields unintended outcomes, that participants in radical innovation have to market their innovations to intended coworkers, funding sources, and potential customers, and that social interaction can stimulate, reinforce, and steer radical innovation.     

The Effects of Market Network Heterogeneity on Innovation Diffusion: An Agent‐Based Modeling Approach

Innovations usually have an initial impact on very few people. The period of learning or early evaluation precedes the diffusion of the technology into the wider addressed population. More than a transfer, this is best characterized as communication of benefits, costs, and compatibility with earlier technologies and a relative assessment of the new state of the art. Innovation development by an organization or individual creates not just a device (i.e., process or tacit knowledge) but concomitantly a capacity on the part of other organizations or persons to use, adopt, replicate, enhance, or modify the technology, skills, or knowledge for their own purposes. How innovations actually diffuse is to understand the communication of progress, and this framing helps one to design innovations and also design the marketing and testing programs to ready innovations for market and launch them efficiently. Diffusion theory's main focus is on the flow of information within a social system, such as via mass media and word‐of‐mouth communications. This theory presents often in the form of mathematical models of innovation and imitation. Distinct from classical diffusion models, however, consumers are not all identical in how they connect to others within a market or how they respond to information. We examine the effects of various network structures and relational heterogeneity on innovation diffusion within market networks. Specifically, network topology (the structure of how individuals in the market are connected) and the strength of communication links between innovator and follower market segments (a form of relational heterogeneity) are studied. Several research questions concerning network heterogeneity are addressed with an agent‐based modeling approach. The present study's findings are based on simulation results that show important effects of network structure on the diffusion process. The ability to speed diffusion varies significantly according to within‐ and cross‐segment communications within a heterogeneous network structure. The implications of the present approach for new product diffusion are discussed, and future research directions are suggested that may add useful insights into the complex social networks inherent to diffusion. A simple summary is that discovery of significant prime communicator nodes in a network allows innovation development practices to be better calibrated to realistically multiple market segments.     

Groupware and teamwork in R&D: limits to learning and innovation

In recent years the re-engineering of R&D functions in large multinationals has often been accompanied by the emergence of groupware applications as strategic decision-making tools, while the organization of work has shifted towards various forms of teamworking. There is however, little empirical evidence on the conditions and processes through which groupware and teamworking practices can be efficiently linked. This paper examines the experience in groupware adoption by two large multinationals, Hoffmann la Roche and Unilever, in selected areas of new product development: the final New Drug Application phase for a new anti AIDS drug in Roche and the development along an 'innovation funnel' of new oral care products in Unilever. Despite the variety of tasks, organizations, missions and technology deployed, similar themes seem to emerge regarding how large organizations are able to 'host' the new groupware applications. Learning processes seem to play a key role in the final integration of the technology in the workflow. Still, what seems to emerge is that despite its critical role, learning is not a sufficiently valued competence, at least in the organizations examined. As a consequence, the innovations tend to drift, lead to unexpected outcomes and many opportunities for learning from (mistakes and) innovations are simply missed. Factors responsible for such a state of affairs seem to be the power of the hierarchical context into which groupware and teamwork are introduced; the continuous jolts to which such context must undergo because of radical shifts in management and R&D strategy; the dialectics between local and global changes.     

‘Low cost–high tech’ innovations for China: why setting up a separate R&D unit is not always the best approach

In this article, we investigate the following question: How can multinational corporations set up their R&D organizations in order to make the best use of their existing technologies and experiences, while at the same time gain a deeper understanding of Asian markets, their requirements, and trends? To answer this question we used a case study approach to examine two distinct organizations which are developing specific innovations for the Chinese market. We refer to these innovations as ‘low cost–high tech’ innovations, which seem specifically appropriate for emerging market contexts like in China. Based on our findings, we refine an existing theoretical framework and propose a set of new organization types for R&D units.     

Countervailing effects of value and risk perceptions in manufacturers' adoption of expensive,discontinuous innovations

Both value and risk perceptions are germane to industrial firms' adoption decisions involving discontinuous innovations. Yet a surprisingly limited number of studies examine how these two considerations jointly influence the innovation adoption phenomenon. We intend to fill this gap by studying the countervailing and context-dependent effects of value and risk perceptions on industrial firms' intention to adopt discontinuous innovations.A conceptual model is proposed and tested with data collected from influential decision makers in pharmaceutical manufacturers on their decision to adopt the modular facility technology, a costly, discontinuous facility construction innovation. The findings confirm the offsetting roles of value and risk in affecting adoption and reveal the moderating effects of external market pressure in that both value and risk assume greater roles in affecting adoption as external market pressure increases. Furthermore, our results show a positive effect of external market pressure on value, and negative effects of external market pressure and internal adoption readiness on risk.Our study contributes to the innovation diffusion and industrial marketing literatures by: (1) studying the joint and countervailing effects of value and risk perceptions on adoption decisions by manufacturers, (2) considering the contextual influences on industrial adopters' value and risk perceptions, and (3) gathering data from influential decision makers for a major capital investment decision.     

Launch Decisions and the Early Market Survival of Innovations: An Empirical Analysis of the Italian Mobile Value‐Added Services (VAS) Industry

There is a surprisingly high number of new products and services that fail to produce enough return on the firm's investments in development and launch activities. Literature has shown that these failures can be due to a poorly planned and executed launch. Although a vast stream of research has studied how strategic and tactical launch decisions affect the performance of new products and services, some issues still need theoretical and empirical investigation. This paper aims to extend new product launch research in two ways. First, it studies how tactical launch decisions (i.e., investments in advertising and involvement of external organizations in the launch process) interact with an important strategic choice (i.e., the degree of radicalness of the new product or service) to affect new product performance. Second, it focuses on a particular dimension of performance, that is, early market survival, which has been overlooked in launch strategy and tactics research so far. Using a data set comprising more than 9300 new mobile value‐added services launched in Italy between 2003 and 2006, the paper finds that launch tactics interact with the radicalness of the innovation to affect early market survival. In particular, communicating the distinctive characteristics of the new product or service and partnering with external organizations during the launch process are tactics that work particularly well with radical innovations. This is possibly due to the fact that they help reduce customers’ uncertainty regarding expected benefits and transaction costs, and hence contribute to win their resistance to adopt the innovation soon after launch. Investments in corporate advertising lead instead to a tangible improvement of the probability of early market survival for both radical and incremental innovations. In other words, the positive impact on the probability of early survival of increasing investments in corporate advertising appears to be relevant for both radically and incrementally new services. One possible explanation is that this tactic helps increase the number of potential customers who come to know about the existence of the innovating firms and its offering soon after launch, but this is likely to be equally important to stimulate early diffusion of both incremental and radical innovations.     

Blockchain as a cutting-edge technology impacting business: A systematic literature review perspective

As one of the most disruptive technological innovations, blockchain technology has received extensive attention from academia and industry. Although many scholars have reviewed the existing blockchain research, most of the previous review articles focused on the application of technology or blockchain in specific industries or scenarios, and lacked a comprehensive review of the application of blockchain technology in the business field. Based on a systematic literature review approach and cluster analysis, this study quantitatively analyzed 2830 papers obtained from the Web of Science to fill this gap. By constructing a three-layer research framework, this research enumerates the infrastructure and protocols of blockchain technology in detail, and on this basis develops a three-subjects value creation model. The model highlights that business value can be created from transactions, crypto-economic models, and analytical and automated processes in the interaction of organizations, individuals, and technologies. Different blockchain-based applications solve different kinds of economic problems, including information storage/sharing, consensus generation and governance. This study expands the blockchain literature and deepens our understanding of how blockchain technology affects organizations and individuals in the business world. The newly proposed research framework can inspire practitioners and managers to discover opportunities for business model innovation. This work provides a solid research foundation and practical guidance for academics and practitioners who are interested in blockchain-based business.     

促进科技创新的财税政策之思考

近年来,我国为促进科技创新采取了一系列举措并取得了相应成效,但科技创新在我国经济发展中的地位与其在市场经济发达国家的地位相比,还存在很大差距。科技创新涉及诸多方面,如科技管理体制、财政税收制度、金融制度、知识产权保护制度等。其中,财税政策由于具有引导性、规范性、程序性等特点,是一国促进科技自主创新有效的政策选择,是建设创新型国家、促进科技创新的重要保障。鉴于此,从财税政策的角度就如何促进我国科技创新进行了探讨。     

Value co-creation practices and capabilities: Sustained purposeful engagement across B2B systems

The paradigm of value co-creation in business markets is now well established in the marketing literature. However, the practices and capabilities for collaborative value co-creation are less understood, particularly in increasingly boundary-less interorganizational, network and ecosystem relationships. This paper describes sets of practices that organizations in business markets adopt to co-create value. We provide a theoretically-grounded, empirically-informed classification of value co-creating practices, identifying the underlying capabilities needed to realize value in B2B systems. We adopt a case study approach utilizing various methods of data collection to explore co-creation practices from four organizations. The analysis reveals that ‘sustained purposeful engagement’ underpins the organizations' ability to co-create and capture value. Implications for organizations willing to develop co-creation capabilities and practices are discussed.     

Technology Innovation Indicators

Abstract
A survey of the US patent database has yielded indicators to trends in technology innovations. Three types of indicator were developed, namely technology maturity, growth potential and product vs process innovations. The patent data show how innovations in one technology area are linked to other technologies and a measure of these links was incorporated into the above trend indicators. Results have a wide range of applications, including assessment of technological opportunities and helping a company in the analysis of strategic alternatives.     

Knowledge Acquisition in University–Industry Alliances: An Empirical Investigation from a Learning Theory Perspective*

A firm's technological knowledge base is the foundation on which internal product and process innovations are generated. However, technological knowledge is not accumulated solely through internal learning processes. Increasingly, firms are turning to external sources in the technology supply chain to acquire the technological knowledge they need to introduce product and process innovations. Thus, the successful structuring and executing of partnerships with external “technology source” organizations is often critical to competitive success in technologically dynamic environments. This study uses situated learning theory as a basis for explaining how factors inherent to the knowledge acquisition context may affect the successful transference of technological knowledge from universities to their industry partners. Data collected via a survey instrument from 104 industry managers were used to explore the effects of various organizational knowledge interface factors on knowledge acquisition success in university–industry alliances. The organizational knowledge interface factors hypothesized to affect knowledge acquisition success in the current research include partner trust, partner familiarity, technology familiarity, alliance experience, formal collaboration teams, and technology experts' communications. Results indicate that partner trust predicts the successful acquisition of tacit knowledge but not explicit knowledge. Both forms of knowledge are predicted by partner familiarity and communications between the partners' technology experts. These findings suggest three principal managerial implications. First, although the development of a trusting relationship between the knowledge source and knowledge‐seeking parties is generally advisable, firms that seek to acquire explicit technological knowledge from their alliance partners may successfully do so without having made significant time and energy investments designed to assure themselves that they can trust those partners. The relative observability and verifiability of explicit knowledge relative to tacit knowledge may enable knowledge‐seeking parties to have greater confidence that knowledge has been acquired when partner trust is in question or has not been deliberately developed. A second implication is that, other things being equal, a knowledge‐seeking party's interests may be best served through repeated exposures to particular alliance partners, particularly if those exposures facilitate mutual understandings on relevant process‐related matters. A third managerial implication is that ongoing, broad‐based communications between the partners' technology experts should be used to effect technology transfer. A key quality of the organizational knowledge interface that promotes the successful acquisition of technological knowledge, both tacit and explicit, is multipoint, real‐time contact between the technology experts of the partner organizations. Such communications potentially enable the knowledge‐seeking party to directly access desired information through the most knowledgeable individuals on an as‐needed basis.     

Strategic dalliances as an enabler for discontinuous innovation in slow clockspeed industries: evidence from the oil and gas industry

The concept of ‘strategic dalliances’– defined as non‐committal relationships that companies can ‘dip in and out of,’ or dally with, while simultaneously maintaining longer‐term strategic partnerships with other firms and suppliers – has emerged as a promising strategy by which organizations can create discontinuous innovations. But does this approach work equally well for every sector? Moreover, how can these links be effectively used to foster the process of discontinuous innovation? Toward assessing the role that industry clockspeed plays in the success or failure of strategic dalliances, we provide case study evidence from Twister BV, an upstream oil and gas technology provider, and show that strategic dalliances can be an enabler for the discontinuous innovation process in slow clockspeed industries. Implications for research and practice are discussed, and conclusions from our findings are drawn.     

Change and persistence with failed technological innovation

Organizations learn by reinforcing past actions. When firms experience actions with negative outcomes, they change in response. Any persistence with such actions is said to be suboptimal, attributable to factors such as threat rigidities. This paper theorizes that persistence may sometimes be rational, attributable to the characteristics of feedback. It uses a novel dataset of medical devices to show how organizations learn to search for future novel or incremental innovations based on failure. It finds that firms change innovation activities when novel innovations fail, but persist when incremental innovations fail. These findings support the hypothesis that inferences based on failure from incremental innovations tend to be more robust, leading firms to be more willing to persist when failure occurs. Copyright © 2014 John Wiley & Sons, Ltd.     

Maintaining legitimacy in contested mature markets through discursive strategies: The case of corporate environmentalism in the French automotive industry

Market-level studies based on institutional theory have gained prominence in recent marketing research seeking to investigate legitimation dynamics. Although these studies have paid particular attention to how organizations build legitimacy in new markets, they have rarely explored legitimations strategies in mature markets, which mostly remain the prerogative of organizational theory. Such emphasis on new markets is thus limiting our understanding of legitimation dynamics in general and legitimacy maintenance in particular, especially since new and mature markets have different characteristics. When markets are well established, they tend to become the target of a growing number of contestations by actors seeking to introduce new societal issues. Once these issues have been institutionalized, organizations must address them to maintain their legitimacy. In this study, we investigate the discursive strategies used by the French carmakers when environmental considerations gained prominence between 2006 and 2008. In contrast to prior works in organizational theory which assume that organizations respond to institutional pressures in an undifferentiated way, our results show that organizations adopt differentiated legitimation strategies by adapting their discourse to their different stakeholders. Paradoxically, we find evidence of industry-wide isomorphism, where rather than developing idiosyncratic discourses, organizations adopt conventional discursive strategies.     

Design-driven laboratories: organization and strategy of laboratories specialized in the development of radical design-driven innovations

Nowadays, consumers are paying increasing attention towards the socio-cultural aspects of products. For this reason firms must consider the need for linguistic and semantic innovations as well as technological and functional innovations. Historically, the knowledge needed for each kind of innovation has been separately developed and interpreted: while technological knowledge is developed by industrial R&D centers, the knowledge about socio-cultural trends is often tacit and developed by design studios and marketing agencies. The paper analyzes nine in-depth case studies about companies that develop radical design-driven innovations for the household environment. It aims to identify the principal characteristics of the companies' R&D organizations [their design-driven laboratories (DDL)]. It introduces a classification of DDL that reveals how specific organizational characteristics might facilitate different innovation strategies.     

The Role of Hybrid Organizations in Scaling Social Innovations in Bottom‐of‐the‐Pyramid Markets: Insights from Microfinance in India

While social innovations that solve financial exclusion have gained increasing attention as a means of helping the poor in developing markets, little research has empirically investigated the types of organizations that drive these innovations to achieve scale. Hybrids, a type of organization that exist in between traditional organizational forms, are said to have rapidly gained prevalence, especially in bottom‐of‐the‐pyramid markets. Some scholars claim that hybrids are largely responsible for the spread of established social innovations, yet hybrids do not constitute a homogenous group; instead each hybrid form exists on a spectrum between pure for‐profit and not‐for‐profit organizational forms. It is important that empirical research investigates the role that various hybrid forms play in scaling established social innovations, especially under various bottom‐of‐the‐pyramid market conditions. To this end, using two market‐level outcome measures of scale achieved (prevalence and usage), the authors pursue two research objectives: to study (1) the extent to which, alternative hybrid forms (not‐for‐profit, quasi‐profit, and for‐profit hybrids) drive social innovation; and (2) the relative propensity of these hybrid forms to drive social innovation under varying bottom‐of‐the‐pyramid market conditions, specifically varying levels of development and social diversity. By theorizing how different organizational forms act given their degree of hybridity, the authors develop and test six hypotheses using data sets on microfinance organizations in India. Accordingly, they find that (1) compared with not‐for‐profit and for‐profit hybrids, quasi‐profit hybrids have a propensity to become more prevalent and achieve greater usage in bottom‐of‐the‐pyramid markets overall. Yet, within the spectrum of hybrid forms, (2) not‐for‐profit hybrids are more likely to become more prevalent and achieve greater usage in markets with lower development levels, whereas (3) for‐profit hybrids are more likely to become more prevalent and achieve greater usage in markets with lower social diversity when compared with other hybrid forms.     

Being Innovative While Being Green: An Experimental Inquiry into How Consumers Respond to Eco‐Innovative Product Designs

Eco‐innovations are an effective way for companies to strategically align themselves with customers’ growing environmental concerns. Despite their crucial role, scant research has focused on eco‐innovative product designs. Drawing from the sustainability and innovation literature, this article proposes that in the design of an eco‐innovation, its degree of innovativeness, level of eco‐friendliness, and detachability significantly affect consumers' adoption intentions. This article develops various conceptual models tested through three independent online experiments with U.S. consumers. The findings support the hypotheses and provide useful insights into the underlying mechanisms of how and why consumers respond to eco‐innovative product designs across various high‐tech product categories. Specifically, the results show (1) a positive effect of innovativeness degrees of eco‐innovative attributes on consumers' perceptions of product eco‐friendliness and on their adoption intentions as well as a significant moderating role of consumers' need for cognition (Study 1); (2) a positive influence of eco‐friendliness levels of eco‐innovative attributes on consumer adoption intentions in the case of high‐complexity products but not for low‐complexity products, emphasizing the need to adopt different approaches when developing eco‐innovations to ensure favorable consumer reactions (Study 2); and (3) a significant impact of the detachability of eco‐innovative attributes on consumers' perceptions of trade‐offs between environmental benefits and product functionality and on their intentions to adopt eco‐innovations (Study 3). These findings add to existing theoretical knowledge, provide actionable managerial implications, and identify fruitful avenues for future research.