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This paper assesses the implications of China’s trade and domestic policies for incentives to producers in China. It uses a price comparison methodology (nominal rates of assistance—at the border and the farmgate), with adjustments for exchange rate distortions in the first part of the sample period (1981–1994). On average, distortions to agricultural incentives have been reduced. In the early 1980s, on average, China’s domestic prices were far below international prices. There were substantial variations, however, between imported (which were being protected) and exported goods. During the 1980s and 1990s the gap between domestic and international prices for both imports and exports narrowed initially mainly due to the elimination of domestic policy distortions. Between the mid-1990s and 2004, trade liberalization policy furthered narrowed the gap between world and China farmgate prices. By the mid-2000s, China’s agriculture was operating with only small price distortions.  相似文献   

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Much has been written on the subject of motivation but, until now, no one has conducted a survey of industrial salespeople to ask them what motivates them. This article reports the results of such a survey and offers recommendations.  相似文献   

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This article addresses the auditing of the firm's current marketing position. The corporate image of a medium-sized industrial manufacturing company is analyzed to determine how the company is perceived in the market by its own management and by its existing and potential customers relative to competition.  相似文献   

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The measurement and evaluation of the performance of salesmen is complicated in most firms by the situational, environmental, and personal variables involved. This complexity is further increased when management attempts performance comparisons among several salesmen or among an entire sales force. Territorial differences, multiplicity of products, and differences in backgrounds among salesmen are just a few of the factors of variability that compound management's performance measurement and evaluation tasks.In spite of these difficulties, the management process requires that the performance of salesmen be measured and compared to predetermined standards. Subjective judgements have frequently taken the place of objective analysis, particularly as to the overall or composite performance of salesmen, because of the difficulties sales managers encounter in the determination of composite measures of performance. Many have discussed the determination and use of objectives or quotas for salesmen, and some have been concerned with the development of composite measures of salesmen performance. However, most have suggested methods that require quantitative skills not possessed by many sales managers and salesmen. The application of computers to the quantitative methods that have been suggested does alleviate the computational problem but not the equally important understanding requirement. Sales personnel, particularly field managers and their salesmen, should thoroughly understand and accept the methods by which standards of sales performance are determined, in addition to the standards or quotas themselves if they are to accept evaluation against these standards [1].The purpose of this article is to discuss the various determinants of salesmen's performance and to present a practical analytical method for calculating and evaluating the overall performance of salesmen that will permit cross-comparison among all members of the sales force irrespective of differences in assignments and objectives. A hypothetical example is then presented utilizing a tabular analysis format equally appropriate for use by home office analysts or by field sales managers and their salesmen.  相似文献   

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While conceptually somewhat similar to consumer buying behavior, public sector industrial buying is concerned with a number of additional dimensions which are discussed below. In this study, industrial buying is examined from the perspective of the government or public sector buying departments in Ireland.  相似文献   

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A study of industrial marketing practitioner perspectives on industrial marketing education was conducted. Attitudes toward the educational process, definition of skills, continuing education, practitioner assistance in education and topic importance were queried. In general it was found that practitioners are favorably disposed toward industrial marketing education, are willing to assist in the educational process and have distinct perceptions on the nature of the educational process and how it should be carried out.  相似文献   

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The public tends to view sales occupations as relatively low in prestige. The authors present the findings of their study that alternative job titles enhance the prestige awarded sales occupations and suggest how sales titles should be changed.  相似文献   

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Several factors are investigated as possible contributors to market share for capital equipment business: product quality, service quality, a business's image for quality, and marketing communications. Cross-lagged correlations with PIMS data imply that product quality and image for quality influence market share, marketing communication influences image, and service quality results from all of these sources of influence.  相似文献   

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As in previous studies the role of the purchasing agent can here been seen to vary throughout the buying process. The results both support and reject previous findings. This study finds that while purchasing agents are heavily involved in some buying stages, such as the selection of an order routine as suggested by previous studies, they may not be heavily involved in such other buying stages as post-sale performance feedback. This is contrary to previous findings. This study was conducted in the commercial construction industry.  相似文献   

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中国进口原油政策放开后,地方炼厂在参与国际原油采购的过程中逐渐摸索并形成了独具特点的进口原油采购策略:一是偏好低硫中轻质资源,二是偏好现货采购模式,三是偏好采用布伦特原油期货计价,四是偏好目的港船上交货,而且原油到港后主要依靠汽车运输.未来,地方炼厂在优化进口原油采购策略方面,一是要把握不同基准价的价差变化,择优选择计价油种;二是要关注市场结构变化,顺应市场形势主动调整采购节奏;三是要加大套期保值工具的使用,灵活运用“点、锁、换”三种套保方案.采购模式逐渐向“现货+长约”转变.同时加大原油的管道运输,降低物流成本和风险.  相似文献   

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Sales managers are seeking answers to facilitate the salesforce motivational process. This study empirically tested one of the most prominant motivational theories, which, some authorities consider the leading work formulated on the idea that satisfaction leads to performance. This study found no support for Herzberg's dichotomy or the correlation between satisfaction and performance.  相似文献   

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In many companies, sales management pursues several objectives through the sales force compensation scheme, some of them qualitative and long-run. On the other hand, salesmen within the same sales force are likely to display heterogeneous preference patterns for compensation formulae. In this frequent occurrence, a jointly optimal compensation plan is not likely to be found (or even to exist), and a sales manager can only hope to find one of the best possible compromises between management's and salesmen's objectives. This paper proposes a seven-step procedure for finding such a compromise. An actual application is reported, and operational procedures are discussed.  相似文献   

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Telecommunications policy in Japan is about to undergo a significant change in the field of domestic telecommunications services. A monopolistic policy has long been maintained - monopoly by the government for the first 80 years and monopoly by the NTT, a domestic common carrier, for the past 30 years. Now, however, a policy of competition is required to meet the needs of citizens and companies when confronted with the age of the information society. This article analyses the trend of past, present and future telecommunications policy in Japan in relation to monopoly and competition.  相似文献   

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