Foreign tourism in Greece: An economic analysis

Foreign exchange earnings are vital for developmental efforts, particularly in the industrial sector. However, Greece's visible exports alone do not generate sufficient income for such purposes, thus providing a strong justification for blending tourism into the country's general economic development strategy. From a development perspective, foreign exchange earnings are only one aspect of the total economic picture; eg the development of an export industry has varying repercussions on income, employment and other economic activity. The extent of these effects will vary according to the linkages between industrial sectors. This article assesses the importance of tourism to the Greek economy in terms of its impact on foreign exchange earnings and the balance of payments. Tourism's contribution to gross domestic product, employment and other economic activity is also examined.     

In pursuit of a more just international tourism: the concept of trading tourism rights

Research on sustainable tourism mainly focuses on incoming tourism, and destination perspectives and impacts, and less on the focus of this paper – outgoing tourism. In this context, direct and personal access to tourism represents an equal right to all world citizens. Because this right has not been exercised equally, the world is divided into two parts, excess and deprived, tourism citizens and their nation-states. This paper proposes a more just tourism system to balance the rights of tourists to travel, with the right to development, equal tourism participation, and consumption of world resources. It draws on theories from Nozick and Rawls on rights and justice to ground our model, backed by the work of other writers including Hultsman, Higgins-Desbiolles, Jamal, and Camargo. It expands the definition of just tourism to activate tourism's potential to become a developmental force in the existing socio-economic global order. This potential is realised through the use of market-based economic instruments for the implementation of a just tourism system. It suggests how to create financial flows towards third world states for their development and modernisation, using the concept of tradable tourism certificates, a concept tested in emissions control, population, and land use planning.     

Degrowing tourism: rethinking tourism

Abstract

Concerns with growth have steadily advanced since the Limits to Growth report due particularly to human impacts on the natural environment. Since that time, neoliberal capitalism has become increasingly reliant on growth exacerbating these problems. The destructive outcomes of these strategies has led to a growing interest in degrowth. Analysts are examining how we can create economies that eschew a growth imperative while still supporting human thriving. Tourism as a key facet of capitalism is implicated in these issues and recent concerns with “overtourism” are only one symptom of the problem. This article presents a conceptual consideration of issues of degrowth in tourism. It examines current tensions in international mobility and argues just and sustainable degrowth will require greater attention to equity. This analysis suggests that essential to such an agenda is redefining tourism to focus on the rights of local communities and a rebuilding of the social capacities of tourism. This article argues for the redefinition of tourism in order to place the rights of local communities above the rights of tourists for holidays and the rights of tourism corporates to make profits.     

Research note sport tourism versus event tourism: Considerations on a necessary distinction and integration

Abstract

Interest in sport-related tourism increased perceptibly around the millennium, however, a comprehensive conceptual framework for a classification of sport (event) tourism is still missing. The predominant focus of sport tourism encompasses event-related touristic endeavors, such as mega sport events; however, an holistic approach to sport tourism suggests the need for further integration of other sub-areas such as nonevent-related components. This research note, therefore, provides a sport tourism perspective and a methodological approach to establishing the sport tourism cube as a necessary tool for the further distinction and integration of sport and event tourism. The research aim is, therefore, to build a foundation for further scientific research in sport tourism.     

Female empowerment and tourism: a focus on businesses in a Fijian village

Women’s participation in business is gaining momentum amongst communities in the South Pacific, yet very few studies have explored this area in the context of tourism in Fiji. Based on ethnographic research, this study focuses on the gender dimension of community-based tourism development in Vatuolalai village, along with the Coral Coast of Fiji. In particular, this study seeks to extend our understanding of the links between female empowerment, tourism and business in this indigenous Fijian community. The paper discusses how indigenous Fijian women, through their involvement in tourism, have adapted to becoming successful business operators and influential drivers of socio-political change affecting established gender relations within an indigenous Fijian setting. Therefore, the current study argues that through tourism-based entrepreneurship, local women have attained not only economic but also psychological, social and political empowerment. Given the literature, this is not a mainstream result, particularly in patriarchal and embedded indigenous communities.     

Identifying cultural tourism: a theoretical methodological proposal

This article explores the effectiveness of tourism as a means to heritage conservation in urban areas, focusing on the case study of Woolloomooloo Finger Wharf, an inner-city industrial heritage site in Sydney, Australia. The Finger Wharf redevelopment represents a familiar scenario whereby an old industrial site located at a sought after inner-city location has been redeveloped and transformed from a derelict structure into a popular leisure and recreation precinct. The findings of a study of local stakeholder perceptions of the redevelopment are presented and then evaluated according to the goals of sustainable tourism development. The findings highlight the importance of planners and managers of heritage tourism sites thinking beyond the cosmetic conservation of the tangible asset to also consider how best to preserve the non-material value of the site. Through the provision of more effective interpretation heritage, managers can create a visitor experience which is authentic and meaningful to visitors and local stakeholders.     

Trajectories in Holocaust tourism

This paper examines how tourists engaged in atrocity heritage tourism embark in processing meanings, community discourse and motivations when faced with increasing levels of hostility. Specifically, this research examines how Jewish Holocaust tourists marshal discourses, make sense of meanings and engage with material geographies in an environment of renewed global anti-Semitism. Under the frame of assemblage, Holocaust tourism and its evolving trajectories are examined using qualitative mixed methods. The results demonstrate the transformative effect that certain global happenings can have on consumers when atrocity sites connected to heritage are affected by multiple sets of perceived harmdoers. Additionally, it is demonstrated as to how meanings and motivations are implicated in the evolved discourses of atrocity heritage amongst a group of people with a diasporic identity. Larger theoretical and managerial implications are discussed relating to Holocaust tourism.     

The evolution of coastal tourism destinations: a path plasticity perspective on tourism urbanisation

Evolutionary and relational approaches to economic development are gaining ground in geography as a discipline, although in the subfield of tourism geography, their potential is only just becoming recognised. This article focuses on the evolution of mature tourism destinations, taking the path dependency concept forward from the notion of path creation into the new domain of path plasticity. Drawing on the notion of cultural political economy, we examine how tourism destinations can break with path dependency routines incrementally and move steadily towards different future paths, which may recast tourism in a different light in the overall “urban” context of the destination. Using a case study of a Mediterranean coastal destination on Catalonia's Costa Daurada, we explore the inter-tangled tourism and urban development processes in relation to the socio-spatial dimensions of urban change. The article argues for a wider range of social and cultural criteria in the analysis of tourism evolution – advocating the use of path plasticity and a cultural political economy approach – to offer an alternative perspective on shifting tourism situations, reflecting the inherently “urbanising” nature of tourism development in the traditional coastal resort context. It adds to the growing literature on governance and strategy-making in sustainable tourism.     

Promoting state tourism: Exploring perceptual and behavioral effects of syntactical construction in print advertisements

Abstract

Tourism‐based research of advertising text has contributed significantly to our understanding of advertising rhetoric. However, the primary thrust of this effort has been directed toward the semantic components of advertising messages, such as word meanings and illation, rather than the syntactical nature of the language itself (e.g., active syntax versus passive syntax). Consequently, in a tourism‐based context, this study presents a potentially useful exploration of syntactic structure and its potential in eliciting significant, goal‐directed responses from ad readers. Surprisingly, these responses run contrary to what many copywriters and writing gurus alike might expect and, therefore, raise important questions as to the wisdom of automatically viewing active voice as “standard fare” in constructing ad messages that promote state tourism.     

Territorial tourism planning in Spain: from boosterism to tourism degrowth?

Abstract

Tourism saturation and unsustainability have been studied in urban political ecology. Both of these problems are inseparable from tourism planning and they have resulted in proposed solutions based on growth containment and even degrowth. These types of measures have been applied to varying degrees in mature coastal destinations in Spain since the 1990s, and they are currently being used for the country's main urban destinations due to problems generated by tourism saturation. This study examines the progressive incorporation of these measures in territorial tourism planning in Spain and it points out that the traditional emphasis on urban-tourism growth is declining and that more restrictive policies are now being implemented. This shift is illustrated through the analysis of three innovative territorial tourism planning instruments in Barcelona, the Balearic Islands and the Autonomous Region of Valencia. These ostensibly progressive processes suffer from crippling contradictions due to their inability to directly confront the capitalist accumulation model underlying the tourism growth they address. Consequently, much stronger measures capable of transcending this accumulation model in pursuit of genuine, and fair degrowth without systemic constraints are needed.     

Sustainable tourism implementation in urban areas: a case study of London

Sustainable tourism is a concept widely embraced by managers and planners of tourist destinations. However, it has received little attention in the context of urban tourism, an area of research that has until recently been largely neglected by academics. This paper contributes to the body of knowledge on sustainable tourism implementation in large cities, by using London as an exploratory case study. Through the collection and analysis of both primary and secondary data (online survey, semi-structured interviews and document analysis), it seeks to explore whether local authorities have implemented policies towards sustainable tourism in the capital. The findings indicate that although the concept of sustainable tourism is perceived as important by policy makers, only a few local authorities in London promote its principles in their policy documents and even fewer have initiatives to put them in practice. Most of these initiatives are isolated activities which address limited aspects of sustainable tourism. The paper concludes that despite some progress made to date, in the current economic climate, growth and development remain the main objectives of governments and local authorities, while social and environmental issues are often left behind.     

MOOCs in tourism and hospitality: a review

ABSTRACT

Massive Open Online Courses (MOOCs) have grown significantly and globally in less than ten years. However, practices and research in tourism and hospitality MOOCs remain nascent. This study proposes the MOOC Components Framework with six groups of course components: scaffolding, lectures, networking, collaboration, assessment, and affirmation. Drawing on this framework and a case study method, the study analyses 18 tourism and hospitality MOOCs from higher education institutions. The results highlight that: tourism and hospitality MOOC offerings lack diversity; the forum is the preferred communication tool; social media are comparatively underused; the discontinuity of MOOC instructors needs attention; and finally, littless multilingual support is available.     

WWOOFing in Australia: ideas and lessons for a de-commodified sustainability tourism

This paper considers Willing Workers on Organic Farms (WWOOFing) as a form of sustainable tourism with particular focus on its social and cultural dimensions and the means by which deep engagement in these appear to lead participants to a better awareness or understanding of ecological sustainability issues. It draws upon a grounded theory-based exploration of the perspectives and interactions of WWOOFers and WWOOF hosts in Australia, using 323 formal written surveys of hosts and 188 surveys of WWOOFers, together with 16 in-depth unstructured WWOOFer interviews, which collectively enhances understanding of WWOOFing as an emerging, unique and valuable form of sustainable tourism. By virtue of the highly engaged and symbiotic basis of the exchange involved, WWOOFing is commonly perceived to facilitate a transcendence of the role of tourist. The research indicates this is the product of a unique relationship forged in the WWOOFing context, which differs markedly to relationships forged in more typical fee-for-service tourism contexts in which there is a different relationship at play between power, authenticity and sustainability. This relationship is outlined in order to articulate the notion that WWOOFing represents a type of “sustainability tourism” that is unexplored in the sustainable tourism literature.     

Ensuring good governance of marine wildlife tourism: a case study of ray-based tourism at Hamelin Bay,Western Australia

This paper focuses on stingray and eagle ray tourism in Hamelin Bay, Western Australia, and examines whether current governance arrangements are sufficient. Utilising a desk-based methodology we review the literature and analyse the relevant legal provisions and management practices to determine whether these are appropriate given growth in tourism numbers. Although stricter controls were recommended over ten years ago, and some reforms were made, we find that governance remains limited. We make recommendations for the future with implications for governance in Australia and other regions where marine-based tourism is expanding and must be sustainably managed.     

Proposing a sustainable marketing framework for heritage tourism

This study tests a sustainable marketing protocol for heritage tourism institutions. The marketing plans of 20 museums across the United States are examined to grasp the empirical reality of the proposed model. The model is crafted along strategic marketing criteria, including measures such as environment analysis, level of local community involvement, partnership, and maintenance of traditional preservation-based objectives of the museums. A gap between the philosophical underpinnings of the proposed model and the existing marketing strategies is found. It is noted that the contemporary museum ethos in many regions of the United States is centered on short term plans and current survival. Additionally, regardless of locations, funding and short-termism dictate the core elements of all marketing plans. Overall, the results indicate that dedicated efforts and more awareness are needed to sustain the core purpose of contemporary museums. Using an applied approach, this study offers a unique and realistic perspective to a conceptually drawn framework. The results enhance the marketing literature, offer suggestions on how museum marketing plans could include sustainable elements and become part of a sustainable heritage tourism paradigm.     

Local tourism governance: a comparison of three network approaches

There is an absence of knowledge about the advantages and disadvantages of different local tourism governance approaches. Consequently, experimenting with different modes of local tourism governance is increasingly common. This paper addresses this knowledge gap by investigating the ways in which three different local tourism governance networks operate, and the effects of this governance on local tourism policy. The three local tourism networks examined are a council-led network governance structure, a participant-led community network governance structure and a local tourism organisation (LTO)-led industry network governance structure. The study found that these governance arrangements were underpinned by four key trade-offs and that these tended to shape the effectiveness of local tourism governance. The significance of this paper is that it opens up discussion about local tourism governance, highlights the advantages and disadvantages of different approaches and reflects on their relevance to sustainable tourism management. The findings can inform local councils interested in improving their local organisation of tourism, and spur further research.     

Comparisons of stakeholder perceptions of tourism impacts in rural eastern North Carolina

The purpose of this study was to discover if differences in perceptions of tourism's impacts on a rural community existed between four stakeholder groups in eastern North Carolina: residents, entrepreneurs, government officials, and tourists. Data were collected from stakeholders using a mail-back questionnaire, which included nine Likert-style questions inquiring about attitudes and perceptions of tourism development in the community. To discover if differences existed, an ANOVA test was conducted for each question, followed by a Scheffe test to determine which groups were different. The analysis indicated that there were differences in the perception of tourism impacts between stakeholder groups. More specifically, the results of the ANOVA test indicated that there were statistically significant differences between stakeholder groups for seven of the nine questions. Differences were identified between the entrepreneurs and government officials, residents and governmental officials, residents and entrepreneurs, and residents and tourists.     

Towards a history of tourism in Sarawak

The study of the historical development of tourism is still in its infancy with the majority of publications focussing very much on development in the western world. Even these documented histories fall mainly into just a few categories; the spas, the pilgrimages, and the Grand Tours. Only a handful record the story in non‐European locations, although these have been primarily about places which have colonial histories, thus maintaining the European focus to a large extent. Sarawak, a Malaysian state on the island of Borneo, fits this category also. Famous for its colonial White Rajahs and its indigenous long‐house cultures, Sarawak has a variety of resources on which to base a strong special interest tourism industry. This study seeks to encourage the documentation of the historical development of tourism in Sarawak. A further aim is to provide reference points for other scholars while another is to ensure that tourism is not seen strictly as a post‐federation phenomenon but as a factor which was present in the overall development of the state. It concludes that in tourism, as in every other human activity, the weight of the past is inescapable.     

Applying a transformative learning framework to volunteer tourism

This paper applies the educational theory of transformative learning to reconceptualising the practices of volunteer tourism. The theory of transformative learning posits a 10-step process to experience a radical shift in consciousness that dramatically and irreversibly alters how participants see their place in the world. Volunteer tourism has commonly been seen as a form of alternative tourism that provides a cathartic experience for the volunteer tourists and benefits to the hosting organisation and the natural and/or social environment of the project. Existing research suggests that these outcomes have not, as yet, been achieved by current practices in this sector. In referring to the theory of transformative learning we note that some, but not all, of the 10 steps have been applied and that we might therefore expect volunteer tourism to fall short of its promises. We conclude that the theory of transformative learning offers a useful framework for volunteer tourism, providing insights into the need to create opportunities for participants to complete the transformative process. We suggest that volunteer tourism organisations redesign their activities to include the remaining steps of transformative learning to improve their product for both the tourists and the sustainability outcomes of the projects.     

基于区块链技术的旅游地低碳发展模式构建

旅游地是推进旅游业低碳化发展的重要实践主体,但长期面临旅游企业、旅游者低碳生产与消费内在动力不足,低碳发展长效落实机制缺乏,监督管理成本过高等问题。提升旅游地低碳发展系统协同效率,推动低碳发展措施高效实施是实现旅游业高质量发展的迫切议题。本研究以区块链技术为支撑,以低碳信息共享为基础,基于供需协同、低碳优先、共同参与、可持续性、系统性5项原则,尝试构建以旅游企业、旅游者、第三方评估机构、政府部门、社区居民五大利益相关者为主体,以低碳信息共享、低碳发展激励、低碳发展规制、低碳发展补偿4项区块链平台运行机制为支持的旅游地低碳发展模式,通过正向激励机制、反向规制机制、补偿机制推动低碳"信息互联网"向"价值互联网"转变,为旅游地低碳发展提供技术支撑。同时,本研究意图突破传统低碳旅游研究局限,拓展可持续旅游分析视角。