出版企业库存图书管理探究

数字出版对传统出版业带来了强大的冲击与挑战。传统企业在转型的同时,不断通过增加图书出版品种维持经营。因此,出版企业要在竞争激烈的环境中得到生存和发展,前提是加强存货管理,尤其是比重最大的库存图书。     

出版企业图书库存管理策略探讨

我国出版企业正在获得空前的发展趋势,出版物品呈现出了多样化和系列化的发展趋势。出版品种的增加,市场的需求信息不畅通,再加上库存管理水平落后,导致图书库存不断增加。高库存已经成为制约我国图书行业发展的重要问题。本文主要对出版企业图书库存管理策略进行简单探讨。     

出版企业图书库存管理策略探讨

我国出版企业正在获得空前的发展趋势,出版物品呈现出了多样化和系列化的发展趋势。出版品种的增加,市场的需求信息不畅通,再加上库存管理水平落后,导致图书库存不断增加。高库存已经成为制约我国图书行业发展的重要问题。本文主要对出版企业图书库存管理策略进行简单探讨。     

图书出版产业优化发展的策略分析

我国图书出版产业乱象丛生,同质化竞争严重、高定价低折扣现象普遍,盗版猖獗、库存急剧增长,利润获取难度加大,这些都说明我国的图书出版产业还处于不够成熟的阶段,图书出版产业能否优化发展,成为当前关注的焦点之一。     

图书出版企业的成本管控问题及对策探讨

国家在不断发展的同时,人们的生活水平也有所改善,思想意识逐步提高,对阅读的需求也不断加大。图书不仅能够满足人们的精神生活,也能够充实人们的业余时间。图书出版企业在实际工作的开展过程中,还需要对成本进行有效的管理,避免成本管理中存在的问题,这样才能够结合市场发展的实际情况,不断提高企业的经济收益,推动图书出版企业持续稳定发展。图书出版企业在发展的过程之中,成本的管控能够不断提升整个企业最终收益,企业得到良好的发展。所以需要在正确的成本管理理念支持下,为企业的进步找到全新的方向。只有这样才能够立足于社会实际发展的现状,分析其中所存在的问题,找到企业内部成本管控工作在实施过程中的薄弱之处。运用现代化管理的思想理念,以及有效管理的方法,对其中的薄弱之处加以改善,真正提高图书出版企业的发展水平和效果,对其成本进行合理管控。这样才能够使企业在未来的发展和进步的过程中,乘风破浪、勇往直前。文章结合相关问题进行深入探讨,希望能够在明确其中存在问题的基础上,找到有效的解决策略,以供参考。     

图书定价与出版改革

中国的图书价格是否偏高？本文从图书的出版成本和利润、图书的供求角度、图书的需求价格弹性角度、历史上读者购买图书的支出占收入的比重角度和中外读者购买图书支出占收入的比重角度进行了分析,认为中国的图书定价并不高。然而,读者与出版人对图书定价感受截然不同。降低图书定价的根本出路在于改革。     

我国图书版权贸易对图书出版产业经济的影响分析

图书版权贸易促进了图书出版产业的理念更新与结构优化,也为图书出版产业带来了新的生机,更为中国出版走向世界搭建了桥梁。本文从图书版权贸易和图书出版产业的概念入手,分析了图书版权贸易的现状及问题,总结了图书版权贸易对图书出版产业的影响,出版商应抓住图书版权贸易带来的机遇,积极完善自身品牌与产业链,以期促进我国图书出版产业的蓬勃发展。     

数字经济背景下图书出版营销战略研究

随着数字经济时代的到来,大数据、云计算等技术给传统出版带来挑战和机遇,促进图书出版营销工作的变革。本文对数字经济进行简要概述,分析数字经济背景下图书出版营销战略存在的问题,并从多个方面对图书出版营销战略的策略进行阐述。     

组织公民行为与企业绩效实证研究

组织员工的行为对组织的绩效用重要的影响,本文以组织公民行为理论为基础,从组织公民行为出发,运用调查问卷的方式对我国国有企业、私营企业、外资企业抽样调查。对组织公民行为与组织绩效关系进行了检验,结果表明:组织公民行为不但对组织绩效有影响,对员工个人绩效也有影响。论文最后针对组织公民行为,讨论了组织如何利用好组织公民行为来使其提高组织绩效。     

企业战略、人力资源管理系统与企业绩效的关系初探

现代化企业的战略发展规划与人力资源管理有着密不可分的联系,同时企业战略和人力资源管理系统对企业绩效均有着直接的影响。本文从理论层面对于三者关系的分析以及企业战略、人力资源管理系统与企业绩效的影响因素两个方面着手,针对企业战略、人力资源管理系统与企业绩效的关系展开研究。在此基础上,对企业战略、人力资源管理系统与企业绩效相互结合的策略提出建议。     

Market Orientation,Competitive Strategy and Firm Performance

Abstract

In this paper, we investigate the mediating effects of a firm's competitive strategy in the market orientation-performance relationship. Based on a sample of 371 manufacturing firms in China, evidence was found that the three dimensions of market orientation exert different effects on competitive strategy and performance. Among them, customer orientation has the strongest association with competitive strategy and market performance. This lends credence to a componentwise approach on the study of the relationship between market orientation and performance. The results of structural equation analyses indicate that the mediating effect of competitive strategy is mainly revealed in innovation strategy, the most vital factor in creating superior value for the company in the emerging market. Limitations of this study and implications for future studies are discussed.     

Managerial Behavior, Entrepreneurial Style, and Small Firm Performance

Considerable effort has been devoted to identifying the general characteristics of entrepreneur; however, much of this has been conducted from a trait–based rather than from a behavioral perspective. In this study of small firms in the United Kingdom, we explored the relationships among managerial behaviors (based upon a competence model), entrepreneurial style (based on Covin and Slevin's theory), and firm type (in terms of sales growth performance). Principal components analysis of a management competence inventory identified six broad categories of managerial behavior. Regressing a measure of entrepreneurial style on these six behaviors suggested that managing culture and managing vision are related to an entrepreneurial style, while managing performance is related to a nonentrepreneurial style. Entrepreneurial style—but not managerial behavior—was associated positively with the probability that a firm would be a high–growth type. The results are discussed from the perspective of a model of small firm management that posits separate entrepreneurial, nonentrepreneurial, and generic management behaviors derived from a global competence space.     

内生创新、进出口行为与企业的绩效

企业创新能力与企业的绩效紧密相连。文章以异质性企业实证产业组织理论模型为基础,提出了全面测度企业内生R&D与进出口行为影响企业绩效的实证研究框架,探究了企业异质性与R&D的动态交互机制和企业绩效之间的相互关系。研究结论表明,企业进口的产品类别、R&D以及它们的交互机制,在提高企业的TFP的同时,能够显著地提高企业的价格加成。不同所有制结构下的效应明显不同。据此提出了优化异质性企业R&D投资组合和提升企业绩效的对策建议。     

Horizontal and Vertical Firm Networks,Corporate Performance and Product Market Competition

This paper sheds new light on the assessment of firm networks via multiple directorships in terms of corporate firm performance. Using a large sample of European listed firms in the period from 2003 to 2011 and system GMM we find a significant compensation effect on corporate firm performance for the initial negative effect of horizontal multiple directorships by product market competition. In markets with effective competition, horizontal multiple directorships turn out to be an efficient mechanism to increase firm performance and thus assure competitive advantages. By contrast, linkages between up- and downstream firms have no significant influence on financial performance, irrespective of the level of competition intensity.     

Institutional Structure and Firm Social Performance in Transitional Economies: Evidence of Multinational Corporations in China

In this conceptual article, we look at the impact of culture on ethical decision making from a Douglasian Cultural Theory (CT) perspective. We aim to show how CT can be used to explain the diversity and dynamicity of ethical beliefs and behaviours found in every social system, be it a corporation, a nation or even an individual. We introduce CT in the context of ethical decision making and then use it to discuss examples of business ethics in the Indian business context. We argue that the use of CT allows for a theoretically more sophisticated treatment of culture in ethical decision making and thus the avoidance of some common problems with existing cross-cultural studies of business ethics. In our discussion, we raise questions about the compatibility between management systems and processes created in one context and ethical behaviours in another.     

Using CRM to Model Firm Performance in a Business-to-Business Market

Customer relationship management (CRM) is the widely accepted approach for gathering, examining, understanding and translating information related to customers into managerial action. CRM is investigated in the context of new product performance (NPP). CRM enhances NPP as well as firm performance. This study investigates the impact of CRM on NPP through the moderation of top management support and an innovative culture, as well as the impact of CRM on firm performance through the mediation of NPP. A questionnaire survey is used for data collection from marketing managers of 159 firms in Pakistan in the B-to-B market. Hypotheses were tested using SEM in SMART PLS. This research shows that CRM directly affects firm performance, while NPP partially mediates the relationship of CRM and firm performance. These findings have significant implications for the practitioner. This study delivers insights to managers and academicians about the role of CRM in enhancing NPP and improving firm performance. In general, the study provides new insights into CRM by integrating top management support and an innovative culture. The research extends our understanding that top management support and innovative culture do not moderate the relationship of CRM with new product performance in a B-to-B context.     

Organizational Culture,Innovativeness, Market Orientation and Firm Performance in South Africa: An Interdisciplinary Perspective

ABSTRACT

For a sample of South African firms, this paper analyzes the relationships of firm performance and a set of organizational measures which includes organizational culture and climate, market orientation and innovativeness. These organizational measures are drawn from three different disciplines–organizational behavior, strategy and economics. The replicative study is framed in an extended model of competing organizational values which have been used in 13 countries including three transition economies (Vietnam, China and Russia). The work has also been done under a variety of conditions–for example, the US in a period of study growth, Thailand during the Asian Crisis and Hong Kong after the handover to China. Comparisons are made between South African results and those of firms from a group of five industrial countries. Market Orientation is the most important explainer of performance of the South African firms, and Innovativeness is also important. Specific elements of Organizational Culture are apparently less important in South Africa than elsewhere.     

Corporate Entrepreneurship, Informal Ties, and Firm Performance: Evidence from China

How can a firm achieve superior performance through corporate entrepreneurship in a transition economy? To address this question, we draw upon the resource-based view and the institutional theory to explore distinct roles of business ties and political ties in fulfilling resource needs confronted by different corporate entrepreneurial activities (i.e., internal innovation, venturing and strategic renewal). Using data of 228 firms from the Pearl River Delta area in China, our empirical findings reveal that corporate entrepreneurial activities do not always positively lead to performance in transition economies. Furthermore, the possession of high levels of business ties is more beneficial to the success of internal innovation and strategic renewal, while the possession of high levels of political ties contributes more to the success of venturing.     

Market Orientation and Firm Performance: An Empirical Analysis of Ghanaian Microenterprises

ABSTRACT

While previous researchers have explored the relationship between market orientation and firm performance in larger organizations, such studies in microenterprises are scarce. This empirical study uses a structural equation model to examine the role of market orientation on firm performance of microenterprises operating in Ghana. To measure market orientation, we used a well-known scale (MARKOR), and the data (N = 347) for this study were collected from Ghanaian microenterprises using personal interviews. Study results indicated that the MARKOR scale provided a good measure of market orientation in Ghanaian microenterprises. The conceptualized model provided a good fit to the relationship between market orientation and the performance of Ghanaian microenterprises, indicating that market orientation as measured by MARKOR had a statistically significant positive impact on performance. However, the explanatory power of the model was relatively low, indicating the potential impact of other factors that were not incorporated in the model. Study implications are discussed.     

企业信息化、知识共享与企业绩效

本文通过问卷调查的方式收集企业信息化、知识共享和企业绩效的相关数据,检验了企业信息化对企业绩效的影响以及知识共享在二者关系中的作用。研究表明,企业信息化不仅与企业绩效的提升显著正相关,而且还可通过知识共享的中介作用间接影响企业绩效的提升。本文研究对理解企业信息化建设和应用过程中的知识管理行为提供了一个新的视角。