Factors Affecting the Adoption of the Internet in the Public Sector

ABSTRACT

Research in the area of electronic marketing has focused considerable attention on consumers' and advertisers' perceptions of the Internet as a marketing communication medium. Whilst such research has been undertaken mostly in the private sector, it is important to recognize, and attempt to understand, the growing number of public sector organizations that have an Internet presence. Results of a study of the perceptions of managers in public sector organizations of the Internet as a marketing communication tool are reported. Findings suggest that decision makers in the public sector who feel that there is a need for their organizations to have an Internet presence, are more inclined to adopt the Internet as part of their marketing communications program. Furthermore, they are more likely to feel that use of the Internet will improve their overall marketing effectiveness. It is also interesting to note that the perceived complexity of using the Internet has a significant effect on both the adoption of and attitude towards the Internet as a marketing communications tool. This suggests that there is still some uncertainty amongst public sector organizations as to the usefulness of the Internet in marketing their services.     

Participating in the Common Good of the Firm

In a previous essay (Sison and Fontrodona 2012), we defined the common good of the firm as collaborative work, insofar as it provides, first, an opportunity to develop knowledge, skills, virtues, and meaning (work as praxis), and second, inasmuch as it produces goods and services to satisfy society’s needs and wants (work as poiesis). We would now like to focus on the participatory aspect of this common good. To do so, we will have to identify the different members of the firm as a community, drawing from corporate citizenship literature and stakeholder theory. Afterward, we will explore both the manner and the intensity of these different members’ participation and its impact on the firm’s common good.     

论对未成年人犯罪的和谐刑事政策

当前,未成年人犯罪已成为日益突出的社会问题,搅救、教育和改造这些未成年人应当根据他们的身心特征、犯罪的原因、特点,制定有效的对策。针对我国未成年人犯罪现行刑事制度中存在的问题,提出了应建立捕、诉、防一体化的工作机制,推行暂缓起诉制度、和解不诉制度、量刑建议制度、圆桌公诉制度、暂缓判决制度等和谐刑事政策。     

降低企业物流成本的方法研究

研究企业物流成本的目的在于降低成本,提高企业的利润。本文从全局的角度介绍了物流运作现状,明确目前物流成本高的瓶颈问题以及降低物流成本突破口,最后提出降低物流成本的方法。     

缩小东西部物流业差距探析——从美国物流成本结构看西部物流圈的形成

本文针对目前我国东西部物流发展水平方面存在的差距,从分析美国物流成本结构着眼,重点探讨了交通运输成本在物流领域的重要作用,提出缩小东西部物流业发展差距的对策,即尽快形成以西安、兰州为中心和以成都、重庆、昆明为中心的两大区域性物流圈。     

玩具弹射物撞击接触面印迹获取方法探讨

本文对玩具国家标准中提供的两种获取玩具弹射物撞击接触面印迹的方法进行了具体分析研究,探究其优缺点和适用条件,并对测试过程中容易造成检测误差的关键技术要点进行分析,找出有效的解决方法,为玩具弹射物的检测与评定提供了更明确、细化的方法。     

Agribusiness ethics: Specifying the terms of the contract

Agricultural production in the western world in our time is primarily agribusiness. As such, a business ethics approach can be extended to agricultural production. Given the nature of the agricultural production system, however, not only are general principles for business ethics applicable, but more specific obligations need to be generated. A social contract approach such as Donaldson's, with modifications, serves to provide both the general principles for the ethical practice of agribusiness, as well as more specific obligations for agents in the production system. An analysis of three cases is offered in order to highlight ethical issues particular to agribusiness, as well as to provide content for the principles which the social contract view regarding agribusiness can be seen to generate.     

煤炭企业安全文化建设研究

煤炭企业的安全文化建设,是煤炭企业文化建设的重要内容,也是安全管理的重要组成部份。我国煤炭企业尚存在着安全管理手段落后,相关规章制度不完善等问题。应加大安全责任落实和追加力度,健全安全管理法制保障体制,强化素质教育与安全培训,引进先进管理机制,利用多种方式推动安全文化建设的不断进步。     

中国证券市场A、B、H股的动态相关关系研究

文章将沪市(深市)A股、沪市(深市)B股和H股纳入一个研究框架,采用1995-2008年样本数据,运用GJR-GARCH-ADCC模型对三个市场的收益率条件相关性进行了实证分析.结果表明,A股和B股,B股和H股相关性受非对称信息影响,而A股与H股间不受非对称影响.本文还检测了三个主要的市场开放政策对市场间相关关系影响,发现B股市场开放后,A、B市场相关关系有明显的结构变动,联动性增强;QDII政策的实施加深了深市A股和H股,深市B股和H股的联系;但QFII政策对各市相关性影响不明显.整体说明国内证券市场,特别是A股和B股,A股和H股,融合度加深,联动性增强.     

The Use of Metaphor in the Exploration of the Brand Concept

The use of metaphor in research and in marketing is discussed. A typology is presented for the structure of the use of metaphor in understanding the brand concept. Three underpinning or ‘root’ metaphors are identified together with fourteen associated branch or submetaphors. The three root metaphors are: brand as diferentiating mark, brand as person and brand as asset. A number of issues surrounding the use of metaphor in the literature on branding are identified. These include the mixing of metaphors and attempts to treat metaphors as if they are terms or constructs capable of separate definition, instead of devices by which we can understand more about the brand concept. Certain metaphors, such as brand loyalty, have become terms and have then taken on a separate meaning from the original entity they were meant to illuminate. An emergent root metaphor, brand as role, is identified as having potential to develop a broader understanding of the brand concept.

A life stage model is derived to explain how the role and use of individual metaphors evolves or changes over their life. Metaphors may pass through as many as four life stages: creation, when the metaphor is first used; a second stage in which the metaphor may become dormant; a life stage when the metaphor is at its most active; and a death stage when the metaphor becomes a term.     

新税制环境下企业流转税纳税筹划探析

纳税筹划比税务筹划的概念更适合于纳税人.三大流转税涉税业务多,发生频率高,是企业的主体税种.在新一轮税制改革环境下,增值税可以运用销售方式、结算方式、选择供货单位等方法筹划;消费税可以通过设立独立的销售机构、运用价格临界点、避免从高计税等途径来筹划;营业税则可采用分解营业额、合理签订合同、单设企业等方式予以筹划.纳税企业需恰当运用税收政策,规避税务风险,降低纳税成本,不断提高税务管理水平.     

Is the USA depriving the rest of the world of capital?

High American interest rates and confident expectations about the future dollar exchange rate have exerted an unprecedented attraction on foreign capital in the past two years. Gross capital inflows into the USA came to as much as $ 89 billion and $ 83 billion in 1982 and 1983 respectively. It is widely held that this is depleting the supply of capital to the rest of the world. Is this view justified?     

Minimisation of the explosion shock wave load onto the occupants inside the vehicle during trinitrotoluene charge blast

The aim of this study was to elaborate identification method of crew overload as a result of trinitrotoluene charge explosion under the military wheeled vehicle. During the study, an experimental military ground research was carried out. The aim of this research was to verify the mine blast resistance of the prototype wheeled vehicle according to STANG 4569 as well as the anti-explosive seat. Within the work, the original methodology was elaborated along with a prototype research statement. This article presents some results of the experimental research, thanks to which there is a possibility to estimate the crew's lives being endangered in an explosion through the measurement of acceleration as well as the pressure on the chest, head and internal organs. On the basis of our acceleration results, both effectiveness and infallibility of crew protective elements along with a blast mitigation seat were verified.     

上海合作组织框架下中国与中亚国家经济合作

摘要：随着中亚局势的变化和中美俄三国均衡的消长,地区安全合作与区域经济合作并重将演化为上海合作组织多边框架存在的根本理由。中俄主导的上海合作组织应正视诸多变化,适时调整上海合作组织定位,将经济合作置于地区安全同等重要位置,在上海合作组织框架下积极拓展中国与中亚国家以及俄罗斯的经济合作,这将为这一地区带来和平和希望。     

A study of the structural integration of the marketing and PR functions in the C-suite

Recently, a number of firms have structurally integrated the distinct yet related functions of marketing and public relations (PR), under the leadership of a single corporate-, or C-level, executive. Such actions, as well as turf wars between the functions over social media ownership and related stakeholder management conflicts, have reignited the debate over whether marketing and PR should be separated or unified. By drawing on the pros and cons of integration, as suggested by prior conceptual research on integrated marketing communications, and using secondary data for a set of Fortune 500 firms, this study empirically tests this issue for multiple outcomes and contingencies. Results show that the integration of marketing and PR has positive benefits for firm reputation, an effect that is weakened as firm size increases, and positive effects for firm profitability in service-oriented firms.     

The consequences of conflict between the venture capitalist and the entrepreneurial team in the United Kingdom from the perspective of the venture capitalist

This research investigates the factors associated with the nature of conflict in the post-investment relationship between the venture capitalist (VC) and the entrepreneurial team (EP) in a venture that was funded by the venture capital firm, and as perceived by the VC. The study hypothesises a relationship between this perceived conflict and the post-investment performance of the investee firm. It examines both cognitive and affective conflict in two strategic areas — organisational goals and policy decisions — and relates them to the performance. The data was collected by a survey of VCs in the UK and a 60% effective response rate was achieved. The results show that conflict as disagreement can be beneficial for the venture performance, although at the same time, conflict as personal friction is negatively associated with performance. These impacts are in general stronger in the conflict related to organisational goals than to policy decisions.     

Between the firm and the market: An international comparison of the commercial structures of the cotton industry (1820–1939)

This article describes the ways in which cotton goods were commercialised during the nineteenth century and the first third of the twentieth. Several national cases are analysed: Britain as the Workshop of the World; France, Germany, Switzerland and the US as core economies; Italy and Spain as countries on the European periphery; and Japan as a successful export latecomer. The main question that we address is why some cotton industries vertically integrated their production and selling processes, but others did not. We present a model that combines industrial district size and product differentiation to explain why vertical integration was present in most cases and why there was vertical specialisation of production and selling in Lancashire, Lowell and Japan.     

网络银行发展的问题及对策

网络银行具有传统商业银行运行方式难以比拟的优势，是商业银行实现集约化经营和利润最大化的必由之路。它对传统商业银行的经营理念、管理模式、运行机制提出了崭新的课题。目前我国网络银行业务开展基本上集中在网络使用广泛的地区，但所提供的服务也仅限于账户信息查询、转账付款等方面，还不能涉及贷款、投资等方面。运用高技术尤其是发展网络银行将成为外资银行首选；我们应积极采取相应对策，大力推进我国网络银行的发展。     

How will the enlargement affect the old members of the European Union?

The recent enlargement of the European Union by ten countries has changed the framework for economic activities in Europe. This article sheds some light on the resulting macro effects on the old member states and discusses the distribution effects both between the incumbent countries and within these countries as well as the respective adjustment requirements. In conclusion a rough assessment is made of the future growth performance of the enlarged EU.     

Risky Rescues and the Duty to Blow the Whistle

This article argues that whilst the idea of whistleblowing as a positive duty to do good or to prevent harm may be defendable, legislating that duty is not feasible. We develop our argument by identifying rights and duties involved in whistleblowing as two clusters: one of justice and one of benevolence. Legislative arguments have evolved to cover the justice issues and the tendency exists of extending rights and duties into the realm of benevolence. This article considers the problematic assumptions and implications of whistleblowing as a positive duty, by examining the extent to which the Good Samaritan argument holds with regard to whistleblowing. We argue that three criteria necessary for whistleblowing as a legally enforceable positive duty are not met, namely that we need to be able to (1) specify who should know what, (2) minimize the risk to the whistleblower and (3) adequately deal with mistaken concerns being raised.