中、韩、朝旅游合作现状及其对图们江区域经济发展的作用

图们江区域是东北亚的地理中心，是东北亚区域经济的潜在交会点，图位江区域开发是东北亚六国国际经济合和的关键。本文具体分析了环图位江区域中、韩、朝三国的旅游合作现状，旅游带动和促进了跨国区域经济的发展，旅游合作不仅给图位区域经济带来了新的增长点，并创造了许多间接收益，大大地促进了图位江区域经济的发展。     

Characteristics of a Medical Tourism Industry: The Case of South Korea

This study investigates the process involved in developing a medical tourism industry in South Korea as a case country, one of the fastest growing countries with strong potential in the medical tourism industry. It analyzed 252 articles on medical tourism posted on the websites of the Korean Tourism Organization and the Korean International Medical Association. Both sources are highly representative portal websites for medical tourism in the country. The article aims to enhance understanding of medical tourism as a new growth industry while identifying its key developmental characteristics and makes valuable suggestions for the industry that can be reflected to other countries. The study contributes theoretically and practically by examining the unique and updated characteristics and process of positioning of this recently emerging field in the global tourism industry.     

Perceived Impact of a Naval Base on a Tourism Destination

Perceptions toward tourism development have been explicitly and extensively investigated within the tourism literature. However, there is little study of perceptions toward non-tourism development (NTD) in tourist destinations. NTD in a tourist destination may be unavoidable, because as tourism grows, the destination may need more facilities and infrastructure to meet the needs of tourists and residents. Alternatively, the NTD may not enhance tourism at all, but rather compete for space and human, financial and political resources. The objective of this study is to reveal how residents of a small tourism-oriented island, JeJu Island in South Korea, would perceive NTD and examine ramifications of a naval base for tourism preferences. Residents were clustered into three groups based on their preferences for tourism activity, Tourism Supporters, Tourism Neutrals, and Tourism Opponents. Study results revealed that the three groups differed among socio-demographic variables as well as perceived cultural and local infrastructure impacts of NTD.     

Past,Present, and Future of Tourism Education

SUMMARY

Tourism education in Korea, mandated by the Higher Education Act, has evolved rapidly in response to the tourism industry's growth and labor demands for the last four decades. As tourism education has matured and become increasingly recognized as a legitimate academic field of study, the Korean tourism education has attempted to generate future quality workforce and to establish the status of tourism as a prominent research oriented discipline. The purpose of this paper is to present an overview of the Korean tourism industry and tourism education over the past four decades and to suggest future directions for Korean education in the 21st century. By improving current curricula according to today's fast changing tourism business environment and cooperating with the tourism industry with the aid of the government on policies and regulations, Korean tourism education will continue to contribute to the Korean tourism industry as a legitimate partner.     

Generational differences in international stereotypes and destination images: tourism between partitioned states

Studies have attempted to understand tourism issues between politically divided countries, yet few studies have argued that tourism between such states has a strong generational component. This study examines the generational differences in South Koreans’ international stereotypes and tourism destination images of North Korea. While generational differences existed in international stereotypes, there were no differences in tourism destination images between generational cohorts. Young female South Koreans were likely to view North Korea more positively than males in the same generation, and generational differences were present in the intention to visit North Korea and the perception of peace through tourism.     

Yemen: tourism and a tribal-Marxist dichotomy

Tourism in the Middle East is experiencing expansion due to the Middle East peace process and the economic advantages of tourism. However, in the region there are also significant political and cultural constraints to the development of tourism. Yemen has historically been divided into North and South Yemen until the reunification in 1990. Tourism still bears the imprint of this division in terms of its organization, provision of resources and developments. Planning for tourism in Yemen is attempting to reconcile these past divisions and also to manage the growth of tourism in environmentally and culturally sensitive and vulnerable areas. This paper provides an analysis of tourism in Yemen in the mid 1990s, based on fieldwork visits by the authors.     

Safety,security and peace tourism: The case of the DMZ area

It comes as no surprise that peace and tourism is an important topic today in tourism literature. Despite the strength of global tourist demand, many destinations, especially in the developing world, are facing fluctuations in tourist arrivals, due to unsafe political conditions. This study discusses the symbiosis between tourism and peace and its opposite, war, and the likely impacts of each condition on several tourist destinations. A turbulent security environment, caused by international and civil wars, coup d'etat and terrorist attacks has already demonstrated its negative impact on tourism development in many countries around the world (Taylor & Quayle, 1994). The aim of this study is to examine the relationship between safety, tranquility, peace, and successful tourism, using surveys completed by both international and domestic tourists. More specifically, it is about the effects of the absence of safety, security and peace on domestic and international tourism in the Korean demilitarized zone (DMZ) area. The general findings demonstrate that the subjects of the study view the implication of the existence of a peaceful environment on tourism favourably.     

Analyzing the Use of TV Miniseries for Korea Tourism Marketing

The number of Taiwanese visiting Korea hit a record high in 2004, accounting for a 65% increase over the previous year and taking the first place in destination of departure nationals. Tourism data from 1999 to 2005 also indicates that the total number of tourists visiting Korea has grown steadily. Korean TV miniseries have likely contributed to an increase in tourists visiting Korea. The phenomenon is worth studying in depth. Therefore, the study first classifies tourism induced by Korean TV miniseries. Then, it examines how South Korea executes place marketing to attract tourists and how Korean TV miniseries use product placement to attract tourists to film locations is discussed.     

发展延边旅游业的思考——以跨界民族为视角

延边朝鲜族自治州地处东北边陲,旅游资源丰富,近年来旅游业发展迅速.中国朝鲜族是从朝鲜半岛琦入中国国境的跨界民族,与韩民族具有血缘关系和特殊的历史文化关系.作为中国朝鲜族曩大的聚居地,延边旅游业的发展与境外民族国家韩国怎息相关.本文通过SWOT分析,提出以当前中韩两国良好的政治经济文化环境为背景.充分利用跨界民族的优势条件,正视存在的问题,抓紧有利时机,是廷边发展旅游业的战略选择.     

Promoting Tourism,Projecting Power: The Role of Television Commercials

This paper analyzes television commercials (TVCs) launched by Korea Tourism Organization (KTO) from 1999 to 2012. By repeating shots of traditional and Korean popular (k-pop) culture, high-tech machinery, and sportsmanship, it is fair to say that Korean tourism TVCs both reflected and fueled the fad a target audience has for Korea. Hence the commercials not only promoted tourism, they were also projecting national power in general and cultural power in particular. It is surmised that through power projection the TVCs intend to create a country halo effect so that the country’s products and services may enjoy an aspired added value.     

Assessment of Medical Tourism Development in Korea for the Achievement of Competitive Advantages

Medical tourism is a rapidly growing industry in which people travel to other countries to receive medical treatments. In 2010, Korea attracted 81,789 foreign medical tourists who spent approximately US$100 million. The aims of this study are to analyze general trends in the medical tourism market, identify problems, or obstacles that affect the development of medical tourism in Korea, provide solutions to overcome these obstacles, and propose better policies. This study employed qualitative research methods, including content analysis of written publications and in-depth interviews. According to the results of the analysis of Korean medical tourism, the weaknesses of the system include insufficient promotion, the lack of a centralized administrative support system, the absence of differentiation strategies with respect to competing nations, an insufficient number of medical tourism professionals, and an inadequate legal system. In addition, this study identified threats that include competition from other countries offering medical tourism, the emergence of new competitors in East Asia, unexpected global crises, and international antagonism against Korea. This article discusses solutions addressing these weaknesses and threats and presents strategies that Korea can adopt to become one of the premier destinations for medical tourism.     

The lived travel experience to North Korea

Tourism in North Korea is limited by entry bans, visa restrictions, and stringently controlled itineraries. As a consequence, the experience of visiting the country is still poorly understood by academics and practitioners alike. In order to fill this research void, this study aims to describe the essence of the lived experience of travelling to North Korea, following an approach embedded in the philosophical underpinnings of transcendental phenomenology. Based on eight narratives by tourists who have visited the country, the essence of the lived North Korea travel experience is identified as comprising dimensions of trepidation, self-regulation, doubt, and catharsis. Discussing the findings through a tourism lens, suggestions for further research are made and theoretical as well as methodological contributions are highlighted.     

Issues of tourism and socioeconomic development

Tourism development in Asia and Pacific can be studied from four perspectives: the political economy of underdevelopment; the way poor people respond to the opportunities provided by tourism; the effects of tourism on the communal and ethnic conflicts which may exist in the host society; and the effects of the moral and religious attitudes towards tourism. An introduction to these themes are related to the several articles in this special issue.     

The effect of China's open-door tourism policy on Taiwan: Promoting or suppressing tourism from other countries to Taiwan?

This study employs an extended gravity model to analyse the complementarity or competitiveness relationship of the number of inbound tourists and corresponding tourism revenue between China and 19 other nations under the implementation of China's Open-door Tourism Policy to Taiwan in 2008. A simulation for 2018–2021 demonstrates the sustained impact of this policy. The results show that the number of tourists to Taiwan from China reached its peak in 2015 at 41% and will decrease to 9% by 2021. The corresponding tourism revenue will decrease from 49% to 11% over the same period. The results also show that if the number of tourists from China remains above 836,772, the number of tourists from Japan, Hong Kong, Australasia, North America, and Europe will still increase. However, the number of tourists from South Korea and South and Southeast Asia will increase continuously regardless of tourists from China, even far below 836,772.     

中国公民赴韩国旅游市场分析--以我国六大旅游热点城市为例

中韩两国历史源远流长，文化相似，地理相邻，两国人民世代交往不断。由于特定时期的政治原因，两国一度中断了联系。但自1992年中韩建交以来，两国之间的经济、文化交流日益频繁。中国已经成为韩国第二大旅游客源国，中国公民赴韩国旅游业已成为我国出境游市场的重要组成部分。本论文旨在通过对中国公民赴韩国出境游市场的现状进行分析，提出当前韩国游市场存在的问题，并从政府旅游部门、旅游企业及韩方相关机构角度提出相关对策建议，以利于促进中国公民赴韩出境游市场的持续、健康、快速发展。     

Western guest experiences of a Pyongyang international hotel,North Korea: Satisfaction under conditions of constrained choice

As little is known about guest experiences when considering tourism in countries such as North Korea where there is tight governmental control of tourist activities, this paper examines guests' perceptions of a North Korean hotel. It suggests that the usual criteria of hotel evaluations do not apply due to a restricted choice set, and hence guests are more tolerant of limited choices and re-value the limitations as part of an experience creation. The paper draws on the classical economic model of “regret and rejoice” and finds that reports posted on social media support this interpretation of guest experience. The results indicate that the liminal nature of hotels discussed separately by other commentators such as Wood, Morgan and Prichard may be applicable as guests impose the context of their stay in North Korea on an interpretation of a satisfactory hotel stay.     

Motion Picture-Induced Visual,Vocal and Celebrity Effects on Tourism Motivation: Stimulus Organism Response Model

Motion pictures play a predominant role in enhancing the consumers' awareness of tourism destinations and inspiring their motivation to visit destinations. “Hallyu” (Korean Wave), a platform of Korean cultural exports, has altered the Korean tourism industry and now attracts travelers from around the world. Utilizing the popularity of the Korean Wave, the Korean Tourism Organization promotes Korean tourism attractions through motions pictures, including Korean films, television drama series, music and K-pop. The visual, vocal and celebrity effects which emanate from Korean motion pictures are expected to influence travelers' intent to visit and actual visitation. A questionnaire was distributed to Thai travelers and a total of 191 valid questionnaires were analyzed using regression analysis. The results indicate that visual and vocal effects emanating from Korean motion pictures fueled travelers' intention to visit Korea and explore Korean culture and tourism attractions. However, the results indicate no significant effect of celebrity endorsements on travelers' intentions.     

Using a Choice Experiment (CE) to Value the Attributes of Cruise Tourism

Recently, cruise tourism has drawn public interest in the Republic of Korea. In this study, we attempt to analyze people’s preferences regarding the attributes of cruise tourism, such as duration, accommodation, services, and cost. Thus, we applied a choice experiment (CE) to measure the marginal willingness to pay (MWTP) for each attribute. The results show that the coefficients of the attributes of onboard activities are positive and statistically significant. MWTPs for increasing the cabin level from an inside to an ocean view and for increasing the level of onboard services from 4-star to 6-star are South Korean Won (KRW) 1,095,760 (USD 954.8) and KRW 671,264 (USD 584.9) respectively. Comparison of all the MWTP estimates indicates that people prefer onboard activities rather than visiting foreign ports of call above all other attributes. This study is expected to provide tourism managers with useful information for designing cruise tourism products that meet travelers’ needs.     

Hallyu Revisited: Challenges and Opportunities for the South Korean Tourism

The tourism industry in South Korea has undergone unprecedented growth and faced multiple changes since 2000, thanks to the recent emergence and growing popularity and influence of the Hallyu phenomenon. Although an earlier research paper in Tourism Geographies in 2009 provided insights into the relationship between the Hallyu and patterns of inbound tourism, little scholarly effort has been made to investigate how the Korean tourism industry has evolved in response to the challenges and opportunities generated by the Hallyu. The findings suggest that until recently, the government did not have a comprehensive mid- and long-term tourism policy dedicated to the Hallyu and its impacts on tourism. Diversified trends and patterns of Hallyu-related tourism, a paucity of longitudinal approaches to market segmentation research and long-term trend analyses, and a lack of coordination between the Korean government and key tourism agencies have been also identified as key issues and challenges.     

Tourism climatic condition over PDR Korea

ABSTRACT

Climatic condition has a remarkable influence on tourism activity. This paper evaluates the tourism climatic condition over DPR Korea applying Tourism Climate Index (TCI). Results show that (1) climate of present resorts is favorable to tourism from mid-April to early October, with TCI scores for most of them well above 70 (very good) from mid-April to late June; (2) seven key tourism resorts have a very good tourism climatic condition, with Mt Guwol, Sariwon, Nampo and Pyongyang at a higher TCI score; (3) six proposed sites have higher TCIs during warm season, and tourism industry could be planed and developed.