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1.
《品牌》2015,(2):38-39
本研究以某二本院校作为代表,利用问卷和调查筛选出网络成瘾个案,运用问卷、量表和访谈等个案研究方式,对网络成瘾现象的成因进行研究,旨在了解导致大学生网络成瘾的内在深层原因,为高校网络建设和网络成瘾干预提出建议。结果发现:1.网络成瘾因素分析,其人格因素、认知因素和社会因素都会影响被试对于网络的沉迷程度。2.根据个案研究,提出了网络成瘾的成因模型。学校应针对不同的网络成瘾原因开展有针对性的活动,帮助成瘾者摆脱对网络的依赖。  相似文献   

2.
目的:探讨病理性网络使用大学生的情景记忆特点。方法:先用中文网络成瘾量表(CIAS)筛选出被试,后用实验法对病理性网络使用(PIU)大学生和非病理性网络使用大学生(非PIU)进行认知实验。结果:PIU大学生与非PIU大学生的内容记忆和来源记忆的正确回忆率均无显著差异,其正确反应的反应时差异也不显著。结论:PIU大学生的情境性记忆与非PIU大学生的情景记忆不存在差异,病理性网络使用对情景记忆可能没有损害。  相似文献   

3.
陈梅梅  闪姗 《商业研究》2014,(3):133-137
随着网络购物的不断深入发展以及网购用户个性化需求的增长,网页设计因素对消费者网络购买行为具有重要的影响。本文运用模拟网络购物环境的行为学实验研究方法,通过对被试在不同网页背景色刺激下做出的购买决策结果和决策反应时间的数据分析,发现不同背景色下决策结果不存在显著差异,但不同背景色下的决策反应时间却存在显著性差异,其中灰色背景下消费者的决策反应时间相对最短。  相似文献   

4.
张萌 《消费导刊》2012,(8):4-5,25
随着IT技术的发展,电子商务发展十分迅猛。大学生作为特殊群体已逐渐在中国电子商务消费群体中壮大队伍。心理账户是个体的经济行为在心理层面进行编码、分类、预估和评价的过程,从心理学角度解释了人们产生非理性消费的原因,对研究消费行为具有指导意义。本文通过问卷调查的方式对大学生网络购物行为进行研究,从中分析了心理账户对大学生网络购物行为的影响。分析结果显示了心理账户的非替代性极其运算规则对于大学生网络购买行为中影响显著,对大学生的网络消费决策有着重要意义。  相似文献   

5.
目的探讨大学生手机使用的现状及人口统计学变量上的差异。方法采用手机成瘾倾向量表(MPATS)对300名大学生进行调查,利用spss17.0进行t检验和方差分析。结果大学生的手机成瘾检出率22.8%。差异分析显示,女大学生在戒断行为上得分显著高于男大学生;文科、理科大学生在MPATS各维度得分均无差异;不同年级大学生在凸显行为上得分显著差异,事后分析显示大一学生得分显著低于大二、大三学生。结论大学生手机成瘾行为较为严重,应采取一定针对性措施来加以应对。  相似文献   

6.
网络是把双刃剑,既提供给人们各种便捷,又存在着让人痴迷的危险.目前我国青少年网络成瘾人数已经超过1000万,其中13岁-22岁的大中学生网瘾现象最为严重,而且这个数字还在急骤增加.网络成瘾者以上网为生活重心,一旦停止上网,就会出现情绪低落、孤僻、烦躁不安、无端发脾气,甚至打骂家人,自杀等不良心身和行为反应.青少年网络成瘾带来的危害性必须引起社会各方的高度重视.  相似文献   

7.
赖嫦媛 《华商》2008,(11):75-76
大学生是网络成瘾综合症的易感群体,随着网络成瘾问题的日益凸显,大学生的学业和身心健康深受影响。本文分析大学生网络成瘾的现状及其危害,剖析产生的原因,并提出相应对策。  相似文献   

8.
网络资源是丰富多彩的,但同时网络成瘾是新时代的产物。正确引导大学生有效地利用网络资源不仅是社会需求.也是自身需求。文章将对大学生网络成瘾问题进行了探讨。  相似文献   

9.
本文通过对大学生网络成瘾的研究,帮助大学生解决现实的存在的问题,使其更好地适应网络社会.  相似文献   

10.
大学生网络成瘾的心理因素分析及对策   总被引:1,自引:0,他引:1  
赵晓冬 《中国市场》2007,(40):92-93
随着互联网的普及与发展,网络对大学生的生活产生了较大冲击,不少大学生因整日沉迷于网络而出现了网络成瘾症状。本文对大学生网络成瘾的心理因素进行了一定的分析和探讨,阐述了大学生网络成瘾进行预防与干预的方法,从而为指导大学生合理、健康地使用网络,提供了较为有力的依据。  相似文献   

11.
The purpose of this study was to revisit Lewin's gatekeeper theory to observe current food role patterns (cooking experience, recipe sources, and both daily food consumption choices and eating out) with contemporary groups of college students (n = 292) and of nutrition educators (n = 26). Male college students equalled female students in cooking ability, use of family as a prime recipe source, and frequency of eating out, while exhibiting different food consumption excesses and deficiencies. Package labels and the Internet were most frequently identified as recipe sources by college students. Nutritionists surpassed both male and female college students in most attributes.  相似文献   

12.
The purpose is to identify decision-making styles of young consumers in Korea and to find if these styles are similar to those of U.S. young consumers. An instrument, based on previous research in the United States, was administered to 310 college students in Korea. Data are factor analyzed and alpha coefficients are computed for scale reliability. Findings indicate the generality of some consumer decision-making styles. Similarities and differences between cultures are discussed, and implications are provided.  相似文献   

13.
随着互联网时代移动支付的不断普及,经济高速发展,人们处在一个发展越来越迅速的时代。与此同时,人们的饮食模式也开始趋向于“快”餐式,而因此产生的外卖也渐渐被大众接受,尤其受到大学生的青睐。在中国,大学生是一个独特又复杂的巨大消费群体,其消费行为在一定程度上会影响中国的经济发展。本文以山东工商学院的学生为例通过实地调研,考察数据来分析大学生外卖消费现状和影响因素,并据此向有关群体给出合理化的建议。  相似文献   

14.
Internet addiction, which causes physical, behavioral, and psychological problems, especially in children, is becoming an increasingly common disorder in contemporary society. This study investigated the needs of consumers for public education and corporate participation in South Korea to prevent or reduce the risk to young children becoming addicted to the Internet, and classified consumers into four groups according to their risk perception and efficacy beliefs using the Risk Perception Attitude framework. The expressed consumer need for public education was higher for groups with low efficacy beliefs, whereas the expressed need for corporate participation was higher for groups with high efficacy beliefs. These results indicate that consumers who perceive the risk as out of their control feel a higher need for a public approach, while those with high efficacy beliefs feel a higher need for corporate efforts.  相似文献   

15.
Ethical consumption studies in developed countries suggest consumers are becoming more ethically minded, as manifested in the shift toward purchasing ethical products. However, little is known about ethical consumption in developing countries, which is problematic because these countries host the greatest share of the world’s youth population. In this study, the authors examine the perceptions and motivations of Indonesian college student consumers toward corporate social responsibility (CSR). The authors find that despite the country-based differences, Indonesian college students express perceptions of CSR similar to those of consumers in developed countries. Furthermore, female consumers have stronger intentions to support ethical products than their male counterparts.  相似文献   

16.
本文以温州市高校大学生为调查对象,通过设计问卷,统计分析了他们对互联网金融的认知和使用情况,得出了大学生对互联网金融的认知有待深入、互联网金融产品的使用范围较窄等结论。  相似文献   

17.
对大学生目前的就业形势和创业现状进行分析,具体论述了大学生网上创业的现状以及大学生网上创业的模式,探讨了对影响大学生网上创业的实际问题,并提出相应的对策。  相似文献   

18.
While Internet credit services are proliferating fast, they bring serious debt problems, especially to young adults, and further result in negative psychological and social issues. The present study aims to investigate the influential factors underlying the usage of Internet credit services among young adults. Particularly, a dual-process model is proposed by integrating both the reflective and impulsive decision-making process. While the reflective process is modelled based on the theory of planned behaviour, the impulsive process is manifested by examining the antecedents of impulse to use Internet credit services, including immediate gratification, materialism, and self-control. A survey was administered among young adults and 992 valid questionnaires were collected. PLS-SEM methods were applied to analyse the data. It was revealed that the reflective decision-making process exerts significant influence on young adults' usage of Internet credit services, and the impulsive process plays important role in impacting people's usage of Internet credit services among the lower income group. In addition, immediate gratification and materialism were found to positively affect the impulse to use, whereas self-control was identified as an inhibitor of impulse to use Internet credit services. Implications of the finding are discussed at the end of the paper.  相似文献   

19.
Alarmingly consistent recent research shows that industrially produced foods such as fast food contain compounds that add to obesity and high cholesterol among young people. Less physical activity and a higher propensity to eat ready‐made food (in Sweden and internationally) have aggravated the health situation for the young generation. They also have become ‘addicted’ to sugar by the consumption of lemonade and other sweet drinks that are often served in conjunction with fast food. Food consumption patterns are highly cultural, and, once formed in early years, they become difficult to change. The findings of this study, which was based on a small sample of written accounts and transcribed interviews, indicate that high‐school students in Sweden are well aware of the good and bad attributes of fast food, such as: speed, convenience, fat and sugar. Clear differences in attitude were found between male and female students: female students view fast food in a broad food chain context, whereas male students concentrate on fast eating and satiety.  相似文献   

20.
理工类学生占所有大学生的比重超过三分之二,是大学生就业的主要方面.也是社会主义建设大军的中流砥柱。他们能否顺利就业,关系到国家的和谐稳定,他们能否满意地高质量就业关系到个人的价值和创造力能否发挥充分的作用。对于个人而言,应努力找准适合自己的跨专业就业路径,同时在大学期间做好相应准备以利于毕业后转专业就业;对于高校教育者。则应努力创造条件,帮助毕业生顺利实现跨专业就业。  相似文献   

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