启动消费的理论思考

正确把握我国目前消费群体的层次结构,并以此解决好不同层面上启动消费的政策和策略选择.本文将以此为基础作一初步的理论探讨.一、我国消费群体层次的结构辨析由于我国居民的实际收入已经明显拉开,我国的消费群体可大致分为三个基本层次:一是10%余的最富有者;二是不足10%的特困者;三是80%左右的中间层,即小康水平的接近者和超出者.如果根据这样的划分;我们就可以设想从三个层面或三条线上来明确居民消费的整体思路.具体包括:     

消费启动方式的选择

消费启动的功能，除依存于消费启动的力度以外，还受消费启动的方式制约。消费启动力度的大小，也与消费启动方式的选择密切相关。我国首次消费启动起步于经济复苏的初期，此时经济运行仍处于紧缩过程之中，消费启动方式的适当选择尤其具有重要意义。...     

证券市场在资源配置中的作用与中国证券市场的发展

证券市场是资本市场的基础和核心,是金融市场中最重要的组成部分,是实现市场资源有效配置的途径。我国的市场经济也需要证券市场来实现资源优化配置。因此,研究证券市场如何实现资源优化,如何认识证券市场,发展证券市场,对促进市场经济发展具有深远意义。     

引导预期，启动消费，进一步扩大国内市场需求

到2000年年底，经过3年坚持不懈的努力，我国在出口大幅度增长和投资、消费增幅回升的共同带动下，国内生产总值增长8％。 同时，国有企业经济效益显著提高，工业、农业的结构调整取得了进一步进展，居民消费价格指数持续近两年的下降已转为增长（0.40％），通货紧缩趋势基本扭转，有专家认为，我国宏观经济运行的“拐点”已经出现。     

论发展中国股市的途径和对策：关于中国证券市场健康发展的再探讨

论发展中国股市的途径和对策──关于中国证券市场健康发展的再探讨许崇正本人在１９９６年第４期《财经问题研究》上，就发展中国证券市场问题，谈了一点思考，现再谈点浅见，以就教于经济学界同行。有的同志认为，中国的证券市场应该是以债券为主，股票为辅的市场。①我...     

内需市场及消费者持续购买力成为推动增长新引擎——2009上半年中国广告市场同比增长9%

<正>据CTR最新的上半年广告监测报告显示,2009年在全球广告市场纷纷陷入疲软负增长的情况下,中国广告市场投放花费同比增长9%,达到刊例价2323亿元人民币。CTR副总裁田涛先生说"我们为2009年上半年中国广告市场9%的增长幅度而感到振奋,这与CTR年初预测2009年8%的广告增长相吻合。     

Information Sensitive Consumers and Market Information

Past research on consumer information has emphasized the effects of informed consumers on the provision of goods by sellers. These comprise supply-side effects. This paper examines the effects of informed consumers on other consumers’ product choices. These are demand-side effects. Directions for research are outlined.     

老年消费市场细分方法与模型

人口老龄化趋势将使21世纪成为一个“灰色的世纪”，老年消费市场孕育着巨大的商机与潜力，而研究者与营销者面对的首要挑战就在于如何有效钿分这一异质化的消费群体。本文详尽介绍和评述了老年消费市场细分的主要方法与模型，并首次提出了中国老年市场细分的概念模型，希望能为后续研究提供借鉴。     

Mature Consumers in the Financial Services Marketplace - Potential Market Segments

Mature consumers are becoming the object of increasing interest and importance to both researchers and professionals in the financial services industry. This paper, using a segmentation approach, seeks to understand these consumers with regard to the decision processes underlying their choice of financial services and financial service institutions. The findings suggest that mature consumers are not homogeneous with respect to the types of services they consider important and their choice criteria. The segmental approach provides unique opportunities for designing differentiated appeals and in obtaining a profitable market position.     

Materialism,Status Consumption,and Market Involved Consumers

Materialism has by all accounts an important impact on many aspects of consumer behavior. The psychological mechanisms through which materialism influences behavior, however, are not well studied. This paper describes a study of the influence of materialism on shopping intensity and amount of spending that takes into account the mediating influences of three important consumer characteristics: status consumption, brand engagement in self‐concept, and market mavenism. The researchers fit a model of these relationships based on the Meta‐theoretic Model of Motivation (3M) model to data from a sample of 351 adult U.S. consumers. The model fit the data well, and the results showed that indeed, status consumption, brand engagement, and market mavenism mediate at least partially the influence of materialism on shopping and spending.     

国内外甲醇市场现状

目前国外甲醇产能超过40Mt／a，年需求量存30Mt以上，其特点是装置大型化和向廉价天然气产地转移。国内甲醇产能已达6．0Mt／a，2003年产量为3．0Mt，表观消费量为4．44Mt，进口量占需求的30％，但规模小、能耗高及生产成本高，近几年产能和消费量均呈高速增长。     

Market volatility and the demand for hedging in stock index futures

This study examines the relation between stock market volatility and the demand for hedging in S&P 500 stock index futures contracts. Open interest is used as a proxy for hedging demand. The analysis employs unique data that identify separately the open interest of large hedgers, large speculators, and smaller traders. Volatility estimates are decomposed into expected and unexpected components, to assess whether traders’ reactions to volatility depend upon its predictability. Results indicate that daily open interest for hedgers increases when unexpected volatility increases. Increases in unexpected volatility may cause hedgers to raise their estimates of future expected volatility, and hence increase their demand for hedging. Open interest of speculators is not related to expected volatility, and is only weakly related to unexpected volatility. The increase in the participation of hedgers in periods of higher volatility is significantly larger than the increase in the participation of speculators. The results suggest that increases in stock market volatility increase the demand for hedging. © 2000 John Wiley & Sons, Inc. Jrl Fut Mark 20: 105–125, 2000     

Determinants of Benefits in the Retail Payments Market: Evidence from Russian Consumers

Abstract

This study identifies the determinants of consumer benefits values in the retail payments market. Using a mix of quantitative (nation-wide representative survey of 1500 individuals) and qualitative inputs (8 focus groups and 32 in-depth interviews), this study finds robust evidence which supports the importance of internal and external user characteristics for the benefits value explanation. Other factors exhibit partial or no correlation with benefits values. Total welfare is efficiently distributed across the market. Findings imply new factors affecting consumer behavior in the retail payments market and suggest a basis for the reassessment of marketing and regulatory strategies.     

试论加入WTO后中国消费市场的功能转换及发展前瞻

当今世界，经济全球化已成为世界经济发展的客观潮流，为了经济繁荣和经济竞争，绝大多数国家的国内商业，产品和投资者早已瞄准外国的市场和消费者，随着经济全球化趋势的不断增强，中国加入WTO已势在必行，因而在经济全球化进程中探讨国外和国内消费市场的磨合与互动关系，实现中国消费市场的功能转换，促进中国消费市场健康持续发展，具有重大的理论和现实意义。     

出口企业与国内市场一体化

本文分别从理论和实证两方面对市场一体化如何影响企业出口决策以及出口企业和非出口企业的生产率差距进行检验。理论上,本文在Melitz(2003)的基础上,考虑市场不完全一体化的情况,发现市场一体化的程度一方面影响了企业的出口决策,另一方面影响出口企业和非出口企业之间的生产率差距。实证上,本文使用世界银行对中国企业2004年投资环境调查数据计算地区-行业层面的市场一体化程度,并与我国的工业企业库进行合并,实证结果表明企业面临市场一体化程度越低,企业越倾向于选择出口,出口企业生产率与非出口企业生产率差距越小。