“To Be or Not to Be an Auctioneer?” Some Thoughts on the Legal Nature of Online “eBay” Auctions and the Protection of Consumers

This paper discusses the legal classification of online “eBay” auctions. The discussion has key implications on the scope of consumer protection law as sale by auctions are, for example, excluded from the scope of the Consumer Protection (Distance Selling) Regulations 2000. The paper uncovers that online “eBay” auctions cannot always be considered as traditional auctions and that eBay, as an intermediary, is not to be considered as an auctioneer. This creates difficulties associated with a distributive application of consumer protection laws such as the Consumer Protection (Distance Selling) Regulations 2000. Another set of difficulties is associated with a lenient legal regime applicable to the liability of eBay under the Electronic Commerce (EC Directive) Regulations 2002. The paper concludes that there is an urgent need to clarify the legal classification of online auctions and to rethink the liability of online auction sites to better protect consumers.

Some Antecedents and Consequences of Ethical Leadership: An Examination Using the Kings of Judah From 931 bc to 586 bc

This study examines some antecedents and consequences of ethical leadership. Using a dataset from the King James Version of the Bible, I argue for and propose that maternal influence will lead to leaders being ethical while paternal influence appears to have no impact on leaders being ethical. I also argue and propose that ethical leaders are more likely to achieve longer tenures and to lead their organizations to better performance. I develop propositions based on the findings from the analysis of my qualitative and quantitative data.     

On the Role of Social Media in the ‘Responsible’ Food Business: Blogger Buzz on Health and Obesity Issues

To contribute to the debate on the role of social media in responsible business, this article explores blogger buzz in reaction to food companies’ press releases on health and obesity issues, considering the content and the level of fit between the CSR initiatives and the company. Findings show that companies issued more product-related initiatives than promotion-related ones. Among these, less than half generated a substantial number of responses from bloggers, which could not be identified as a specific group. While new product introductions led to positive buzz, modifications of current products resulted in more negative responses, even if there was a high fit with core business. While promotion-related press releases were received negatively in general, particularly periphery promotion (compared to core promotion) generated most reactions. Our exploratory study suggests that companies can increase the likelihood of a positive reaction if they carefully consider the fit between initiatives and their core business, while taking the notion of ‘controversial fit’, relating to the unhealthy nature of original products, into account. Further research avenues and implications, as well as limitations, are discussed.     

Assessing the “Tone at the Top”: The Moral Reasoning of CEOs in the Automobile Industry

Relying on an expanded view of leadership and the moral reasoning framework developed by Lawrence Kohlberg (1981), this study explores the moral reasoning of the chief executive officers at the 11 largest automobile manufacturers in the world. Using the CEOs’ letter to their stakeholders found in the organizations’ annual social responsibility reports, the CEOs’ moral reasoning is compared to other managers’ moral reasoning, and the moral reasoning exhibited within the CEO group is analyzed for differences due to regional location. Contrary to conventional understanding based on prior research, the CEOs in our sample did not exhibit moral reasoning at a higher level than a cross section of managers but there were differences within the sample of CEOs when looking at nationality. Implications of these results for CEOs, managers, academics, and others are explored.     

Building the Theoretical Puzzle of Employees’ Reactions to Corporate Social Responsibility: An Integrative Conceptual Framework and Research Agenda

Research on employees’ responses to corporate social responsibility (CSR) has recently accelerated and begun appearing in top-tier academic journals. However, existing findings are still largely fragmented, and this stream of research lacks theoretical consolidation. This article integrates the diffuse and multi-disciplinary literature on CSR micro-level influences in a theoretically driven conceptual framework that contributes to explain and predict when, why, and how employees might react to CSR activity in a way that influences organizations’ economic and social performance. Drawing on social identity theory and social exchange theory, we delineate the different but interdependent psychological mechanisms that explain how CSR can strengthen the employee–organization relationship and subsequently foster employee-related, micro-level outcomes. Contributions of our framework to extant literature and potential extensions for future research are then discussed.     

Bringing Back the Essence of the “S” and “R” to CSR: Understanding the Limitations of the Merchant Trade and the White Man’s Burden

One of the fundamental struggles in corporate social responsibility (CSR) is the uncertainty and inherent contradictions that stem from a company being an individual legal entity and a community of persons. The authors contend that CSR has departed from the essence of “social responsibility.” The paper is a commentary on CSR, presented as two frameworks rooted in individualism—The Merchant Trade (the strategic view of CSR) and The White Man’s Burden (self-righteous CSR heroism that assumes the shackles of responsibility normally offered by others). Both, however, contradict the essence of “social responsibility” pitting individual against community, business against society, and economic needs and realities versus ethical reflection. The authors present a model that advocates a more moderate and realistic approach to CSR that goes back to the essence of social responsibility.     

Moral Differentiation: Exploring Boundaries of the “Monkey See,Monkey Do” Perspective

Research in ethical decision making has consistently demonstrated a positive relationship between others’ unethical behavior and observers’ unethical behavior, providing support for the “Monkey See, Monkey Do” perspective (e.g., Robinson and O’Leary-Kelly, Acad Manage J 41:658–672, 1998). However, the boundaries of this relationship have received little research attention. Guided by theory and research in interpersonal distancing, we explore these boundaries by proposing and examining “moral differentiation,” the set of individual and situational characteristics that affect the degree to which one is willing to be influenced by others’ unethical behavior. Using data from 655 undergraduate business students in two U.S. universities, we test moderating hypotheses regarding the influence of moral differentiation characteristics on the relationship between others’ unethical behavior and observers’ unethical behavior. Results suggest that strong moral identity, low need for affiliation, and extraversion weaken the relationship between others’ unethical behavior and observers’ unethical behavior. Implications for managers and future research are discussed.     

Discussion of “Recognizing Ethical Issues: An Examination of Practicing Industry Accountants and Accounting Students”

Although the political and consumer consciousness has turned increasingly green, many firms continue to resist the adoption of environment-friendly technological innovations—even in the face of higher costs, negative health effects, and stricter government oversight. This article examines how business owners weigh the trade-offs associated with environment-friendly innovations by examining the role of prosocial motivation in their decision-making process. We use primary data to overcome a common restriction in studying environmental innovations—the scarcity of relevant data—to analyze how business owners’ expectations, perceptions, and motivations affect innovation in organizational processes and, consequently, the level of environmental friendliness of their products or services. We found that prosocial motivation had a significant negative impact on innovation adoption and that it is expressed differently under high and low levels of customer compatibility—possibly because business owners have a larger number of competing social objectives and priorities. Our results further showed that the innovation’s ability to satisfy downstream customer demands has the greatest impact on environment-friendly innovation adoption decisions by business owners. This study enhances our understanding of how business owners make innovation decisions based on competing business, environmental and social objectives and provides a foundation for future research in this area.     

“This Post Is Sponsored”: Effects of Sponsorship Disclosure on Persuasion Knowledge and Electronic Word of Mouth in the Context of Facebook

Social media, such as Facebook, offer brands the opportunity to reach their target audience in a less obtrusive way than traditional media, through sponsored posts. Regulations require marketers to explicitly inform consumers about the commercial nature of these posts. This study addresses the effects of sponsorship disclosures by means of a 2 (no disclosure vs. the sponsorship disclosure ‘Sponsored’) × 2 (source: celebrity endorser vs. brand) experiment. Results suggest that a sponsorship disclosure only influences the use of persuasion knowledge when the post is disseminated by a celebrity. Moreover, a disclosure starts a process in which the recognition of advertising (i.e., the activation of conceptual persuasion knowledge) causes consumers to develop distrusting beliefs about the post (i.e., higher attitudinal persuasion knowledge), and in turn, decreases their intention to engage in electronic word of mouth.     

Using an integrated business experience to take the place of “introduction to management” in an integrated curriculum

Management education is an oft-criticized subject, with practitioners and scholars alike offering suggestions for improvement. A gap still exists in how management theory is introduced to students. The authors describe how their business school redesigned its undergraduate curriculum with an embodiment of three distinguishing characteristics: experiential learning, integration, and demonstration of achievement. The authors illustrate how they incorporate introduction to management theory within several courses and describe how this coursework relates back to their curriculum’s three characteristics. They conclude with a brief discussion of how their integrated curriculum allows for upper-level Bloom’s taxonomy cognitive processes, and further reinforcement and eventual mastery of management theory in third- and fourth-year courses.     

The case of the “This Is Not A Game” campaign in Zambia: An analysis of the messaging strategies used to deter illegal bushmeat consumption

This article presents a case study of the “This is Not A Game” campaign in Zambia, which is aimed at influencing the demand for bushmeat. Bushmeat is essential nourishment for many people, so preventing its consumption can be difficult, even with the expressed goal of wildlife conservation. A content analysis of the messaging strategies used in this specific campaign reveals the implementation and effectiveness of various psychological appeals, message themes, and calls to action in creating online awareness and discouraging illegal bushmeat consumption. The data shows that fear appeals, particularly when conveyed in messaging related to human health and legal consequences, were among the most used and most engaging strategies in the campaign. The results of this study can be used to demonstrate the role that marketing could play in informing other approaches to stop crimes against wildlife.     

‘The Impact of Personal and Organizational Moral Philosophies on Marketing Exchange Relationships: A Simulation Using the Prisoner’s Dilemma Game’

The purpose of this research is to examine the impact of individual and firm moral philosophies on marketing exchange relationships. Personal moral philosophies range from the extreme forms of true altruists and true egoists, along with three hybrids that represent middle ground (i.e., realistic altruists, tit-for-tats, and realistic egoists). Organizational postures are defined as Ethical Paradigm, Unethical Paradigm, and Neutral Paradigm, which result in changes to personal moral philosophies and company and industry performance. The study context is a simulation of an exchange environment using a variation of the prisoners’ dilemma game. A literature review is provided in the opening section, followed by details on the simulation, discussion of the results, and the implications for theory and practice.     

“Moral Distance” in Organizations: An Inquiry into Ethical Violence in the Works of Kafka

In this paper, we demonstrate that the works of Franz Kafka provide an exemplary resource for the investigation of “moral distance” in organizational ethics. We accomplish this in two ways, first by drawing on Kafka’s work to navigate the complexities of the debate over the ethics of bureaucracy, using his work to expand and enrich the concept of “moral distance.” Second, Kafka’s work is used to investigate the existence of “ethical violence” within organizations which entails acts of condemnation and cruelty purportedly in the name of ethics. Kafka’s work provides insight into the processes of moral distancing across a range of organizational contexts including highly formal as well as more informal settings. The paper enriches the concept “moral distance” by identifying the existence of facilitators of moral distance beyond the mechanisms of formal rationality that have been the focus of existing studies. We argue that Kafka’s intense portrayal of “ethical violence” points to an aporia at the very heart of organizational ethics.     

Learning and innovation of Chinese firms along the paths of “Bring In” to “Go Global”

Over the past several decades, the “Bring In” and “Go Global” policies implemented in China have encouraged an unprecedented level of investment in and out of the country, creating unique opportunities for Chinese firms to learn and innovate along the paths of inward and outward internationalization. The international business (IB) literature has yet to satisfactorily explain what has been learnt by the Chinese firms and whether and how their learning and innovation have taken place over time. This special issue examines the specific content, nature, mechanisms, processes, and internal and external conditions and contexts of learning and innovation of Chinese firms during the course of inward and outward internationalization. We provide an overview of the “Bring In” and “Go Global” policies, assess the current state of the field, and explicate how the research articles in the special issue contribute to the understanding of learning and innovation of Chinese firms along the paths of inward and outward internationalization.     

Consumers and the internal market for services: Shortcomings of the “new approach” of the Community

The paper discusses the new approach of the Community in the area of services, namely the principle that every service — like every good — should be allowed to circulate freely in the entire Internal Market provided it meets the standards of EEC law and of the country of origin. There are some exceptions to this principle, especially in the insurance area (market segregation in the industry's interest). The paper points out that the new approach might endanger consumer protection of Member States unless adequate standards of the receiving country exist. ECLG makes a number of suggestions to overcome the lacunae left by the new approach, especially by opting for minimal harmonisation, by applying rules of private internal law under the Rome Convention, and by providing for safeguard clauses.

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Verbraucher und Binnenmarkt für Dienstleistungen: Mängel der sog. neuen Konzeption der Gemeinschaft

Zusammenfassung Die Gemeinschaft versucht in Vewirklichung der Grundfreiheiten des durch die Einheitliche Akte geänderten EWG-Vertrages die Vollendung des Binnenmarktes auch im Dienstleistungsbereich. Dabei sind unterschiedliche Herangehensweisen denkbar, nämlich das Prinzip der Minimalharmonisierung, die Marktsegmentierung oder die sog. neue Konzeption. Letztere findet sich vor allem im Banken- und Rundfunkbereich; dancah soll es für den Marktzutritt im gesamten Binnenmarkt ausreichen, daß die (angeglichenen) Standards des Ursprungslandes eingehalten werden. Die ECLG befürchtet einen Abbau des Verbraucherschutzes bei einer konsequenten Durchführung dieses Prinzips und macht Gegenvorschläge. Diese beziehen sich auf eine verstärkte Durchsetzung des Prinzips der Minimalharmonisierung, auf die Notwendigkeit der Anwendung der Regeln des Internationalen Privatrechts nach dem Römischen Schuldrechtsübereinkommen von 1980, und durch Verankerung von Schutzklauseln.

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The European Consumer Law Group (ECLG) is a group of lawyers and law scholars in the EEC and EFTA countries, concerned with legal aspects of consumer protection. Correspondence regarding the paper should be directed to: Professor Norbert Reich, Centre for European Legal Policy, Universitätsallee GW 1, D-2800 Bremen 33, Federal Republic of Germany.     

Instagram and body image: Motivation to conform to the “Instabod” and consequences on young male wellbeing

The current paper explores how male Instagram users' (MIU) perceptions of body image and behavior are affected by the exposure to fitness hashtags, and the consequences on their wellbeing. For this purpose, in-depth interviews were conducted with #fitfam MIU with different levels of engagement. Low-engagement MIU with low body-esteem long for the “instabod” and engage in body transformation efforts to follow the fitness trend popularized by Instagram, to emulate peers and Instagram celebrities, to gain popularity and to appear successful. Instagram community members use positive and negative reinforcements to strengthen body internalization. The body transformation effort motivates low-engagement MIU to engage more, which has various effects on wellbeing: on one side, they feel anxious and in competition with other peers which often leads to muscle dysmorphia symptoms; on the other side, they feel more masculine with higher self-confidence, they have higher motivation to stay fit and to eat healthily.     

“Made in Italy”: The Italian Contribution to the Development of Business Marketing Discipline and Practices

Purpose: The authors analyze the main contributions of Italian literature in the business-to-business field as it relates to the characteristics of the Italian industrial manufacturing system. Even if not directly labeled as business-to-business marketing, Italian and other scholars who have studied Italian business experiences have largely faced the topic of business marketing management with innovative approaches and distinctive benchmark examples. In particular, the analysis of the Italian contribution to business marketing relies on the specific nature of the Italian industrial structure as recognized by the international literature. In this respect, the authors argue that three main areas of interest progressively arose from the peculiarities of the Italian industrial system: industrial districts, subcontractors/subcontracting relationships, and mid-sized manufacturing companies. These three research topics have been thoroughly investigated by both Italian and international scholars. They analyze the contributions that Italian researchers provided to advance business marketing discipline and practices.

Methodology/approach: The authors reviewed the literature of the main contributions developed in the three individual areas of research that have a strong focus on the Italian experience. The methodology was in three steps. First, the review planning process was guided by the three areas of research that were assumed to have a major contribution to business marketing discipline. Second, the SCOPUS database was used as a primary source for paper identification by using a keywords search method. Third, the dataset was refined by excluding non relevant contributions (not focused on business management and marketing or not specifically dealing with the three areas of interest) and validating/integrating the original dataset by using other complementary sources (e.g., Google Books, Google Scholar). Finally, a set of 268 products were taken into account in the analysis.

Findings: The results of the analysis suggest that the Italian contribution to the field of business marketing is valuable in light of the three chosen areas of research. These three empirical arenas—industrial districts, subcontractors, and mid-sized firms—contribute to providing a better understanding of business market structure and dynamics as well as the improvement of business marketing studies.

Originality/value: The article is an original and first attempt to elaborate and reflect on the contribution of the Italian business experience literature to the advances of business marketing discipline. The authors develop an original comprehensive review of “Made in Italy” business marketing and management research that has not been used in previous studies. The review will increase international knowledge of Italian practices and theoretical frameworks that can contribute to the reinforcement of the business-to-business marketing discipline.     

The talmudic concept of “beyond the letter of the law”: Relevance to business social responsibilities

The idea of corporate social responsibility is neither new nor radical. The core belief is that business managers, even in their role as managers, have responsibilities to society beyond profit maximization. Managers, in pursuing their primary goal of increasing shareholder value, have social responsibilities in addition to meeting the minimal requirements of the law. Nevertheless, the call for increased social responsibility on the part of business managers remains controversial. At least two major perspectives on social responsibility can be isolated. The classical view, most closely identified with Milton Friedman, suggests that social responsibility is incompatible with a free enterprise economy. By contrast, advocates of increased social responsibility point out the desirability for voluntary (and at times costly) corporate activities which promote society's well being. The purpose of this essay is to briefly describe both the classical and pro-social responsibility perspectives. We suggest that while important differences in assumptions characterize the two distinct views, there is enough overlap and agreement to move the debate beyond the current stalemate. Specifically, we argue that the concept oflifnim mishurat hadin, an innovative and ancient Jewish legal doctrine which is usually translated as beyond the letter of the law, might serve as a model for modern legal and social thought. We examine talmudic and post-talmudic sources which apply this concept to the area of business ethics, and explore its applicability to the modern situation. Although the business ethics literature rarely refers to Talmudic and rabbinic sources, these texts reflect a sophisticated understanding of business practices and ethical problems. Moses L. Pava, associate professor of accounting is the occupant of the Philip H. Cohen Professorial Chair in Accounting. He has taught at the Sy Syms School of Business of Yeshiva University for the past 5 years. In addition he has taught at Hunter College and New York University. His research interests include financial accounting, business ethics, and the social responsibility of corporations. He has recently published articles in the Journal of Accountancy, Management Accounting, Torah U'Maddah Journal, Managerial Finance, Business Credit, U.S.A. Today.His book, The Shareholder's Use of Corporate Annual Reportsis being published by JAI Press.