Integrating tourism with rural development

Tourism can play a much more powerful role in stimulating rural development than it has in most regions. Achieving this objective will require more careful integration of visitor marketing and rural development strategies. High “quality” visitors and accommodations may not be the same in rural and urban areas. What may be good for the region as a whole may not be good for its rural periphery. In the case of Hawaii, the expansion of tourism was not planned as an integral part of the rural development process, even though most of the state's hotel rooms will eventually be located in non-metropolitan areas. Hawaii may not, therefore, serve as an ideal planning model for other island regions to follow.     

Tourism dependence and resident attitudes

Many rural communities view tourism as a major vehicle for addressing rural economic decline, but several empirical studies suggest that its growth can bring negative social impacts. One group of studies suggests a direct relationship between the level of tourism development in a community and the presence of negative resident attitudes toward it. This “tourism dependence” hypothesis is evaluated using survey data from four rural communities in the United States Rocky Mountain West. Results support the hypothesis with some important qualifications, and suggest a typology of rural communities experiencing tourism growth that includes tourism-saturated, tourism-realized, and tourism-hungry community types.

Résumé

La dépendance envers le tourisme et les attitudes des habitants. Les communautés rurales voient le tourisme comme un véhicule important pour aborder le probème du déclin économique, mais plusieurs études empiriques suggèrent que la crossance du tourisme entraîne des impacts sociaux négatifs. Certaines études suggèrent un rapport direct entre de développement du tourisme dans une communauté et la présence d'attitudes négatives de la part des habitants. On évalue cette hypothèse de “dépendance de tourisme” en utilisant des données d'enquêtes de quatre communautés rurales dans les montagnes Rocheuses de l'ouest des États-Unis. Les résultats appuient l'hypothèse avec quelques réserves importantes et suggèrent une typologie des communautés qui font l'expérience de la crossance du tourisme, comprenant les types de communautés saturées, réalisées et affamées de tourisme.     

Tourists and troglodytes: Negotiating for Sustainability

This paper contributes to the continuing discussion concerning the paradox that tourism destroys the object of its desire. An analysis is made of tourism relations and hospitality in a Turkish village, and it is argued that in their close interactions with tourists traveling independently of organized tour groups, local people are in a position to negotiate both their own “traditional” identity in the presence of tourists and the latter's quests and experiences in themselves. A dynamic notion of sustainability in cultural tourism is developed, by challenging the assumptions that tourist localities must remain authentically “traditional” to meet with the expectations of tourists.     

A facilitated access model and ottoman empire tourism

This paper proposes a “facilitated access” model to describe how local people make and have made use of tourism. Although Western travel accounts of the Arab Middle East have been studied by various disciplines, the Ottoman Empire has not been treated from a tourism studies approach. Travel narratives from 1835 to 1870 are used to reconstruct how, and tentatively why, Ottoman subjects adapted existing tourism services and expertise to the new Western tourists of the era. It is argued that Western tourism in the empire flourished in the foundational period before Cook Company tours began in 1869 because some Ottoman subjects could thus increase their own autonomy.     

Negotiating landscape in rural tourism

Landscape is a vitally important asset for Norwegian rural tourism. Different views and perceptions of landscape are negotiated among key actors such as operators, tourists, and farmers. This article investigates these negotiations in relation to three dimension of landscape: values and requirements; how it is experienced; and future development prospects. The study shows that while actors hold different positions and attitudes, all of them unite in their concerns about landscape change, and in their desire to preserve food traditions and local produce. Further, this paper argues that there is a general re-orientation in landscape perception from “spectacularization” towards “multi-sensing”.     

Tourists and refugees: Coinciding Sociocultural Impacts

The new millennium holds promise of being both the “Century of Tourism” and the “Century of the Refugee.” Never in history have there been so many refugees and tourists crossing international borders. This paper discusses the ironic similarities of both positive and negative impacts of tourism development and refugee relief on developing countries. Parallels in recommendations for both phenomena are also presented. Although not originally intended, the observations made in the paper are drawn from two different fieldwork projects: a study of refugee camp aid with Operation Lifeline Sudan in northern Kenya in 1994 and an investigation of tourism development in Malaysia in 1992.     

Rural tourism and gendered nuances

Research findings on rural residents’ attitudes towards tourism are often contradictory, in part due to a lack of data examining the often divergent perspectives of particular subgroups. Regional survey data from the Intermountain Western United States is used to provide an improved understanding of rural tourism attitudes as they are linked to community involvement and changes, while also exploring both intragender and intergender differences. Group differences in levels of community involvement, perceptions of tourism and various other issues are observed. While differences emerge, there is also widespread agreement on the importance of preserving local culture and the opposition to sale of agricultural land for development.     

From drifter to gap year tourist: Mainstreaming Backpacker Travel

Long-haul, long-term independent travel—here backpacking—has become increasingly common over the last few decades. Once considered a marginal activity undertaken by society’s drop-outs, it has gradually entered the tourism mainstream. Based on interview and internet material and ethnographic field research, this article considers where this growth in interest has come from, and how transformations in the perception of backpacking have taken place. Focusing on the travel imagination, it examines socioeconomic and cultural “incitements to travel”. As backpacking has become more mainstream its “alternative” standing has diminished, but it continues to be a potentially status-enhancing activity.     

Tourists and retailers' perceptions of services

This paper describes a study which measures tourist and retailers' perceptions of service levels in a tourism destination. A service quality model was used to develop survey items and interpret the results. The service dimensions used to evaluate a tourism experience included reliability, responsive, assurance, and access. The results indicate tourists evaluate tourism services based on “who” delivers as opposed to the nature of the services (as outlined in the Service Quality model). This has implications for those who create and service tourism destinations, such as city planners and leaders, tourism convention and visitor bureaus, and retailers.     

Tourism and agricultural development in thailand

The adoption of tourism by agricultural communities may increase or decrease environmental degradation by affecting the frequency of cultivation or perceived value of soil conservation. Research undertaken in a prominent “hill tribe” village in northern Thailand indicated that tourism was only adopted by those with available cash and labor, and did not present a viable alternative to agriculture. However, households which did adopt tourism increased frequency of cultivation by hiring agricultural labor and dividing land within families to maximize use of land. Tourism has, therefore, been unavailable to the poorest small landowners who most need a new source of income, but it has generally increased frequency of cultivation among those who have adopted it.     

AIRPORT RUNWAY SLOTS: Limits to Growth

The United States–European Union market accounts for approximately 25% of all international tourist arrivals worldwide, and is arguably the busiest market in the world. This paper argues that landing slot policy and the manner in which airport capacity is allocated among airlines across the north Atlantic is likely to underpin the future geographic structure of the tourism industry. By analyzing the historical evolution of slot policy, this paper attempts to enhance the extant literature on how government authorities allocate scarce airport resources. The paper concludes by arguing that various slot reform proposals need to be adopted to make airports more “elastic” when managing origin-destination tourist flows.     

Wives' involvement in tourism decision processes

This study segments tourism decision-making tasks into 17 categories. Wives were asked to assign a score to their level of involvement in each task. A marginal involvement in tasks related to the “financing aspects” of the trip was observed whereas involvement was high in tasks such as “shopping”, “selecting restaurants”, “collecting information”, and “preparing luggage”. Two hypotheses were tested: the socioeconomic characteristics of wives and trip characteristics have a positive effect on the level of involvement in the tourism decisions; and levels of task involvement are consistent for the 17 tasks (stability in tasks involvement). Marketing implications and recommendations for future research were also discussed.

Résumé

La participation des épouses aux décisions de voyages. Cette étude segmente les décisions et taches des voyages en dix-sept catégories. On a demandé aux épouses d'attribuer une valeur numérique selon leur niveau de participation dans chaquetâche. On a observé peu de participation aux “aspects financiers” tandis que la participation était élevée pour le “shopping”, le “choix des restaurants”, la “collecte d'information”, et la “préparation des bagages”. On a vérifié deux hypothèses: que les caractéristiques socio-économiques des épouses ainsi que certaines caractéristiques du voyage ont un effet positif sur la participation des épouses aux décisions du tourisme, et que les niveaux de participation pour les dix-sept tâches sont stables. On discute aussi des implications de marketing et des recommandations pour la recherche future.     

Tourism dance performances authenticity and creativity

Despite shifts in scale and context, dance performance in tourism settings, unlike some other artistic expressions, remains “authentic” and creative. Possible explanations for this include the manner in which “authentic” and “creative” are defined, the unique properties of dance as expressive behavior, and the particular politico-economic situation of different settings. The data used for this study are cross-cultural, assessing Native American, Oceanic, Caribbean, and African studies of dance performance, primarily those collected during fieldwork in Haiti and Cuba. The analysis is interpretive, based on cultural framing and examination of dance behavior and its affect.     

TOURISM AND CULTURAL PROXIMITY: Examples from New Zealand

While tourism products based on Maori culture are popular among some overseas tourists to New Zealand, there has been little research as to their appeal to the domestic market. This paper discusses notions of indigenous tourism and the role of cultural and spatial difference in European conceptualizations of the exotic other. It argues that although there is a common cultural antecedence between non-Maori and European culture, the lack of spatial distance between Maori and tourists means that European New Zealanders are not drawn to Maori culture as an attraction in the manner that those from Europe and North America are. The paper discusses “kiwi culture” and familiarity as determinants of tourist demand.     

Tourism and cultural revival

Cultural change is a recurrent concern in tourism anthropology studies. Host societies frequently remodel their culture following the creation of a tourist resort. But, that does not necessarily imply an acculturating process, since what actually takes place is pragmatic cultural production work in response to the touristic demands that offer consolidated economic alternatives and livelihood. As for the Pataxó Indians of Porto Seguro of Brazil, they have sponsored a “cultural revival” process. In other words, they have generated the traditions that start being exhibited commercially in arenas where the prospect of emergent ethnic tourism is perceived.     

Toward a critical analysis of tourism representations

This paper advances a “critical analysis of tourism representations” through examination of photographic postcards of African Americans from the South during the period 1893 to 1917. Analysis of these photographic images reveals that specific iconographic strategies were employed by postcard photographers to culturally inscribe black bodies with “Otherness”. Analysis of the postcard senders' messages reveals that these texts were often interpreted by tourists as interchangeable images of the mythic Old South or as attempts at humor. These images positioned black subjects in a racist regime of representation that constructed subjectivities for those depicted and identities for their viewers.     

Market shares analysis: The Case of French Tourism Demand

This paper examines the magnitudes and determinants of changes in destinations’ shares of a major tourist origin market. The Almost Ideal Demand System model is used to quantify the responsiveness of French tourism demand in Italy, Spain, and the United Kingdom to changes in relative prices, exchange rates, tourists’ expenditure budget, and external events. The results indicate that effective price competitiveness is a key variable driving changes in market shares. Policymakers who wish to maintain their shares of the French market should pay particular attention to tourism pricing policies, as well as to improving the tourism offer.     

Ethical travel decisions travel agents and human rights

This paper explores the ethics of selling tourism products for destinations that have known major human rights issues. The study uses the moral intensity framework to analyze the ethical decisionmaking of New Zealand travel agents. Qualitative interviews reveal support for all aspects of the framework. In particular, agents’ judgements are strongly influenced by their perceptions of how their decisions impact upon their clients. In contrast, uncertainty surrounds the probability and magnitude of consequences of their decisions for destination communities. Strong social, cultural, legal, and economic links between the agent and the more proximate stakeholders mean that ethical decisions commonly favor these stakeholders.     

Rosanzerusu is Los Angeles an anthropological inquiry of Japanese tourists

The popularity of Los Angeles with Japanese tourists prompts the anthropologist to ask what they are seeking there. An ethnography of that tourism discloses a number of “must see” sights for first time tourists. Subsequent tourists may seek more esoteric sites, as disclosed by an examination of tourist guide texts. Tourists progress from “mass” to “elite” status. Against a theoretical perspective of life as “sacred journey”, and of pilgrimage, tourism is seen as a ritual of modernity, amenable to semiotic analysis in the manner of Barthes. Los Angeles' ecumenical tourism reflects the mythology of the movies. Japanese tourists select sites drawn from this mythology which also reflect Japanese preferences (e.g., the Hollywood Bowl). They also emphasize sites where they may purchase souvenir or “marker” goods (e.g., UCLA). They thus attach importance to some sites thought to be quite minor by Angelenos.     

Tourism employment during economic transition

This study examines labor mobility into tourism employment during economic transition. Working from the proposition that the industry serves as a refuge, it discusses the inward mobility patterns from other economic sectors, assesses the impact of the change, and measures the motivations for taking up such occupations. The study found that workers came from an unusually wide range of industries, which supports the idea of upheaval in the labor market. While there is little indication it is causing widespread personal suffering, evidence for the “refuge” role of tourism was found. Employment in this industry emerges as being attractive and accessible for people with various stock of human capital.