Profit and More: Catholic Social Teaching and the Purpose of the Firm

The empirical findings in Collins and Porras' study of visionary companies, Built to Last, and the normative claims about the purpose of the business firm in Centesimus Annus are found to be complementary in understanding the purpose of the business firm. A summary of the methodology and findings of Built to Lastand a short overview of Catholic Social Teaching are provided. It is shown that Centesimus Annus' claim that the purpose of the firm is broader than just profit is consistent with Collins and Porras empirical finding that firms which set a broader objective tend to be more successful than those which pursue only the maximization of profits. It is noted however that a related finding in Collins and Porras, namely that the content of the firm's objective is not as important as internalizing some objective beyond just profit maximization, can lead to ethical myopia. Two examples are provided of this: the Walt Disney Company and Philip Morris. Centesimus Annus offers a way to expose such myopia, by providing guidance as to what the purpose of the firm is, and therefore as to what kinds of objectives are appropriate to the firm.     

Can business ethics be theological? What Athens can learn from Jerusalem

The work of philosophers in business ethics has been important in providing a systematic framework to analyze moral obligations of corporations and their many stakeholders. Yet the field of ethics as defined by the philosophers of the past two centuries is too narrow to do justice to what is at stake in the business world. Ethics in the theological perspective is not primarily concerned with analyzing situations so that one can make right decisions, but rather with reflecting on what is constitutive of the good life. Theological business ethics can apply a crucial corrective to the business ethics of philosophers by broadening the endeavor to include a vision of what constitutes a good life — of the kind of persons we want to be and the kind of communities we want to form. Oliver F. Williams, C.S.C., is on the faculty of the Department of Management at the University of Notre Dame where he teaches and researches in the field of business, society and ethics. He holds a Ph.D. in theology from Vanderbilt University and has had the experience of a research year at the Graduate School of Business Administration of Stanford University. His publications include five books, the most recent of which is The Apartheid Crisis: How We Can Do Justice in a Land of Violence (Harper & Row). He has published articles on business ethics in journals including Theology Today, California Management Review, Harvard Business Review and Business Horizons.     

Ethical principles of Catholic social teaching behind the United States bishops' letter on the economy

This article analyzes six ethical principles at work in the Pastoral Letter of the Roman Catholic Bishops on the United States economy. The first three principles derive from the Thomistic tradition with its attempt to avoid the extremes of collectivism and individualism. Human beings are by nature social and called to live in political society. The principle of subsidiarity guides the role of the state. Distributive and social justice furnish the criteria for a just distribution of human goods. The fourth ethical principle which is a later development in the Catholic tradition recognizes human rights including economic rights. In keeping with recent emphases in Catholic teaching the fifth principle insists that the goods of creation exist to serve all and stresses the social aspect of property. The sixth principle enunciates a preferential option for the poor and has come to the fore in the light of recent liberation theology. Charles E. Curran is Ordinary Professor of Moral Theology at The Catholic University of America and for the 1987–88 academic year Rachel Rebecca Kaneb Visiting Professor of Catholic Studies at Cornell University. He is a past president of the Catholic Theological Society of America and of the Society for Christian Ethics. His two most recent books are Faithful Dissent (Kansas City, MO: Sheed and Ward, 1986) and Toward an American Catholic Theology (Notre Dame, IN: University of Notre Dame Press, 1987).     

Centesimus Annus: A critical Jewish perspective

The author reviews a series of deep affinities between the Catholic social teaching embodied in Pope John Paul II's recent encyclical,Centesimus Annus, and traditional Jewish teachings about economic justice. At the same time, the author maintains that from a Jewish perspective there is a disquieting feature to this recent papal letter. It presents twentieth century history in ways that mute or conceal the role some earlier papal teaching played in the rise of corporatist states, with their authoritarian regimes and xenophobic nationalism.Centesimus annus thus obscures the complex contribution Catholic social teaching made to the events leading up to the Holocaust of European Jewry.Ronald M. Green is the John Phillips Professor of Religion in the Department of Religion, Dartmouth College and Adjunct Professor of Business Ethics at Dartmouth's Amos Tuck School of Business Administration. The author of four books, Professor Green is currently working on a textbook in business ethics entitledThe Ethical Manager to be published by Macmillian.     

Fostering ethical marketing decisions

This paper begins by examining several potentially unethical recent marketing practices. Since most marketing managers face ethical dilemmas during their careers, it is essential to study the moral consequences of these decisions. A typology of ways that managers might confront ethical issues is proposed. The significant organizational, personal and societal costs emanting from unethical behavior are also discussed. Both relatively simple frameworks and more comprehensive models for evaluating ethical decisions in marketing are summarized. Finally, the fact that organizational commitment to fostering ethical marketing decisions can be accomplished by top management leadership, codes of ethics, ethics seminars/programs and ethical audits is examined. Gene R. Laczniak is Professor of Business at Marquette University. He has written extensively in the field of marketing and business ethics. He is coeditor of Marketing Ethics: Guidelines for Managers, Lexington Books, 1985 and coauthor of The Higher Road: A Path to Ethical Marketing Decisions, Allyn & Bacon, 1992 (both with P. E. Murphy). Professor Laczniak's research interests focus on the social and ethical influence of marketing activities on society as well as marketing strategy. Patrick E. Murphy is Professor of Marketing in the College of Business Administration at the University of Notre Dame. His articles on business and marketing ethics have appeared in several periodicals. He currently serves as editor of Journal of Public Policy & Marketing and is coeditor of Marketing and Advertising Regulation: The Federal Trade Commission in the 1990s, Notre Dame Press, 1990 (with W. L. Wilkie). His research interests focus on the ethical and public policy issues facing business.This article is based on material forthcoming in The Higher Road: A Path to Ethical Marketing Decisions, Allyn & Bacon, 1992.     

Theravada Buddhism and Catholicism: A social historical perspective on religious change,with special reference toCentesimus Annus

Centesimus Annus raises the issue of the relationship of religion to practical conduct. This paper constructs the issue; illustrates the construction with materials from Theravada Buddhist cultures; and applies the construction toCentesimus Annus. This is an exercise in social history.Steven Piker, Professor of Anthropology at Swarthmore College, has done research on popular religion and religious change in Thailand the United States, and has published monographs and articles on these topics. He is currently investigating religious conversion in modern America.     

The Development of a Measure of Auditors’ Virtue

Auditors’ virtue comprises those qualities of character that manifest the ideals of the audit community (c.f., Maclntyre, 1984, After Virtue. (University of Notre Dame Press, Notre Dame)), and are instrumental in ensuring that auditors’ professional judgment is exercised according to a high moral standard (Thorne, 1998, Research on Accounting Ethics. (JAI Press, Greenwich, CT)). Nevertheless, the lack of valid and reliable quantitative measures of auditors’ virtue impedes research that furthers our understanding of how best to promote virtue in the audit community. To address this gap, we develop two measures of auditors’ virtue. We report the results of the validity and reliability of the scales. In addition, we use the findings from the administration of these scales to professional accountants to refine and validate the theoretical characterization of virtues developed by Pincoffs (1986, Quandaries and Virtues. University Press of Kansas, Lawrence, KS) and Libby and Thorne (2004, Business Ethics Quarterly). In so doing, this study provides a foundation by which future audit research can study ways to ensure that auditors’ virtue is promoted throughout the audit community. Theresa Libby, Ph.D. (University of Waterloo) is an Associate Professor of Accounting at Wilfrid Laurier University. She has published mainly in the areas of accounting ethics, managers' use of accounting information for decision-making, procedural justice and innovation in management accounting systems. Linda Thorne, Ph.D. (McGill University) is an Associate Professor of Accounting at York University. She has various publications that consider factors that influence auditors and others’ ethical decision process.     

Editorial Adieu: Cultivating Moral Courage in Business

Leaving an editorial chair provides an opportunity for the departing incumbent to deliver a final message to his readers. Seven years after founding Business Ethics. A European Review the editor can offer no better valedictory than to explore the role of moral courage in the ethical conduct of business. Not only does this provide an excellent illustration of the recent recovery of the subject of “virtue” ethics in moral philosophy in general, as well as in the application of morality to business. It also serves to highlight the important difference between ‘business ethics’ as a term applied to the study of right and wrong behaviour in business, and ‘ethical business’, which is business actually conducted on ethical lines. For the difference between behaving rightly and wrongly in any area of human activity, including that of business, is not simply a matter of knowledge, or of finding the “correct” answer. There is a crucial psychological gap between knowing what one ought to do and then actually doing it; as Ovid ruefully observed, we see and approve the better things, yet we follow the worse. This is where courage comes in, for the gap between ethical perception and ethical performance is bridged by moral courage, as the following article suggests. More colloquially, the author is accustomed to conclude his classroom teaching on business ethics by observing that it is one thing to work out, often laboriously and hesitantly, what is the correct line of behaviour to follow; it is quite another thing to have the guts to follow it. An early version of this paper was delivered in Gresham College, London, while a more developed account dates from the First World Congress of the International Society of Business, Economics and Ethics, held in Tokyo in 1996. The following is reprinted from International Business Ethics: Challenges and Approaches , edited by George Enderle earlier this year and published by the University of Notre Dame Press and Hong Kong University Press.     

Groups,responsibility, and risk taking in business organizations

Discussions of risk taking in the modern business organization frequently focus upon the behavior of individual moral agents. Here I attempt to identify some of the complexities of risk taking when it is a group phenomenon and to do so in such a way as to shed some light upon the ethics of group risk taking in business organizations. Gregory Mellema is Professor of Philosophy at Calvin College, where he has taught eleven years. He received his Ph.D. in Philosophy at the University of Massachusetts (Amherst) and subsequently has completed an M.B.A. at the University of Michigan. He is the author of the forthcoming book, Individuals, Groups, and Shared Moral Responsibility, and has published articles in over a dozen journals, including Notre Dame Journal of Formal Logic, American Philosophical Quarterly, Philosophia, and Philosophical Studies.     

FOCUS: A Comparison of Business Ethics in North America and Continental Europe

The author of this major study compares the significantly different approaches to business ethics on both sides of the Atlantic and considers what they have to learn from each other. He has considerable experience of business ethics in both Europe and North America, having taught and researched the subject at the University of St Gallen in his native Switzerland before his appointment as Professor of International Business Ethics in the College of Business Administration, University of Notre Dame, Indiana 46556, USA. Professor Enderle was also the founding Honorary Treasurer of the European Business Ethics Network and is an Associate Editor of this Review.     

Corporate ethics statements: Current status and future prospects

This paper reports on a study of large U.S. based corporations concerning the status of formal ethics statements. Almost all responding firms (91%) have promulgated a formal code of ethics while one-half have published values statements and about one-third have a corporate credo. Analysis of these statements concentrated on to whom they are communicated; whether codes of ethics contain information pertinent to the industry, include sanctions for violations and provide specific guidance regarding gifts. Conclusions and implications for managers and researchers are drawn.Patrick E. Murphy is Professor and Chairman of the Department of Marketing at the University of Notre Dame. He is coauthor (with G. R. Laczniak) ofEthical Marketing Decisions: The Higher Road, Allyn & Bacon, 1993. His research interests focus on ethical and public policy issues facing marketing and business. He serves on the editorial review boards of several marketing and ethics journals.     

The Great Forgotten Issue: Vindicating Ethics in the European Qualifications Framework (EQF)

Various international authorities have insisted on the importance of ethical learning in higher education for would-be professionals, including students of Business Administration. As the process of creating the European Higher Education Area gathers pace, first steps have been taken to explicitly incorporate ethics in the common European Qualifications Framework (EQF). However, the authors of this study show how in the course of the EQF development process, the consideration given to ethical qualifications has been curtailed and subjected to serious limitations. In this article, the authors review the historical development and the main elements of the EQF. Then, they analyze the gradual elimination of ethics within the EQF. Finally, they highlight the implications of this gradual elimination and propose avenues for further research. Manuel Guillén is Senior Lecturer in Management, at the University of Valencia (Spain). Prof. Guillén earned his PhD in Management with a specialization in ethics and strategic management integration. He has been a Visiting Scholar at the University of St. Thomas, Minnesota (USA), at the University of Notre Dame, Indiana, USA, and guest Visiting Student at IESE Business School doctoral program, in Barcelona. He has presented some of his research at the top conferences in the field and has published in business ethics and management journals. Since 1997 he has taught Business Ethics courses in different business schools, institutions, and companies. Joan Fontrodona is an Associate Professor of Business Ethics and Academic Director of the Center for Business in Society at IESE Business School. He is member of the Academic Board of EABIS, Chairman of EBEN-Spain, and Member of the Executive Committee of ASEPAM, the Spanish Local Network of the Global Compact. He has published several books and papers on business ethics, corporate social responsibility, philosophy, and management. Alfredo Rodríguez-Sedano holds a PhD in Philosophy and a PhD in Business Administration. He is Professor of Sociology at the Education Department of the University of Navarre (Spain). He is also Visiting Professor at the Catholic University of the West (El Salvador). He has been Visiting Professor at the University of Andes (Chile) and Regular Professor at the Catholic University of Sacred Conception (Chile). He has published 16 books, 12 book chapters, and 15 articles on different subjects in the fields of management, philosophy, and education.     

Does your religion make a difference in your business ethics? The case of consolidated foods

While the literature in business ethics abounds with philosophical analyses, perspectives from religious thinkers are curiously underrepresented. What religious analysis has occured has often been moralistic in tone, more fit to the pulpit than the classroom or the boardroom. In the three essays that follow, presented originally at a panel at the Annual Meeting of the American Academy of Religion in 1989, ethicists from the Protestant, Roman Catholic, and Jewish traditions analyze a case study familiar to many who teach and research in business ethics — the Consolidated Foods Case. Each author shows how a particular religious tradition might react to the case. The authors show how insights from their traditions would affect corporation's moral deliberations about policy. Specific policy recommendations are offered to CEO John Bryan. Louke Siker recieved her Ph.D. in 1987. She has taught Christian ethics and business ethics at Wake Forest University and Loyola Marymount University. Her research interests include methodology in business ethics. She is the author of An Unlikely Dialogue: Barth and Business Ethicists on Human Work, Annual of the Society of Christian Ethics, 1989. James Donahue is an Associate Professor of Theological Ethics at Georgetown University, Washington, D.C. His research and publications focus on methodology in ethics, ethics and institutions, and ethics and the professions. He has published in Horizons, Religious Studies Review, Social Thought, Bioethics Books, and The Annual of the College Theology Society. Ronald M. Green is the John Phillips Professor of Religion in the Department of Religion, Dartmouth College. He also serves as Adjunct Professor of Business Ethics at Dartmouth's Amos Tuck School of Business Administration, where he is responsible for first and second year courses on business ethics. He has written many articles in theoretical and applied ethics. He is the author of three books, Population Growth and Justice (Scholars Press, 1975), Religious Reason (Oxford University Press, 1978) and Religion and Moral Reason (Oxford University Press, 1988). Professor Green is currently working, with Dr. Robbin Derry, on a textbook in business ethics entitled The Ethical Manager to be published by Macmillian.This is a summary of the Consolidated Foods Corporation Case # 382–158, Harvard Business School, 1982. It is used with the permission of its author, Kenneth E. Goodpaster.Author of A Protestant Response to the Consolidated Food Case.Author of A Catholic Response ...Author of A Jewish Response ...     

Religions's moral compass and a just economic order: Reflections on Pope John Paul II's encyclicalCentesimus Annus

The purpose of Pope John Paul's encyclicalCentesimus Annus (CA) is to propound the foundations of a just economic order and to sketch its essential characteristics. As such he essentially provides an orientation or moral compass for the political economy rather than a precise road map. This article first reviews the principal components of CA and then analyzes and evaluates its central contentions on both cultural and economic grounds.S. Prakash Sethi is a Professor of Management and Associate Director of the Center for Management, Baruch College, The City University of New York. He has published twenty books and over 130 articles in scholarly and professional journals in such diverse areas as business and public policy, corporate strategy, and international business.Paul Steidlmeier is associate professor at the School of Management of Binghamton University in the State University of New York system. He has written a number of articles in leading journals and has publishedPeople and Profits: The Ethics of Capitalism (Prentice Hall, 1992). Recent work has focused upon institutionalist aspects of Business and Society issues and problems of intellectual property and the social responsibility of business in developing countries (China).     

The Italian <Emphasis Type="Italic">Economia Aziendale</Emphasis> and Catholic Social Teaching: How to Apply the Common Good Principle at the Managerial Level

The ongoing global economic and financial crisis has exposed the risks of considering market and business organizations only as instruments for creating economic wealth while paying little heed to their role in ethics and values. Catholic Social Teaching (CST) could provide a useful contribution in rethinking the role of values in business organizations and markets because CST puts forward an anthropological view that involves thinking of the marketplace as a community of persons with the aim of participating in the Common Good (CG) of society. In the light of the CST tradition, and in particular Caritas in Veritate, this article investigates the thinking of some of the historical scholars of the Italian Economia Aziendale (EA), by focusing on the concept of azienda, in order to reinterpret in a more humanistic way the role of business organizations in society. By linking CST and EA, the dichotomy between for-profit and not-for-profit organizations and the stereotype of the so-called business amorality that has, for a long time, driven business managers can be transcended. The conclusions imply a forward-looking application of the ethical concepts embedded in the Italian science of EA.     

HR's view of ethics in the work place: Are the barbarians at the gate?

Based on responses from 1078 human resource (HR) professionals, this study concludes that there is not an ethical crisis in the work place. Seven of 37 situations were rated as serious problems by more than 25% of the respondents. HR reported that their organizations are serious about uncovering and disciplining ethical misconduct, top management has a commitment to ethical business conduct, personal principles are not compromised to conform to company expectations, and performance pressures do not lead to unethical conduct. John Danley is Professor of Philosophy at Southern Illinois University at Edwardsville. His area of research is political philosophy and applied ethics. His publications include journals such as Philosophy and Public Affairs, Philosophical Studies, Mind, Southwestern Journal of Philosophy, and the Journal of Business Ethics. He has authored a book entitled The Role of the Modern Corporation in a Free Society (Notre Dame Press, 1994). Edward J. Harrick is Professor of Management and Director of Labor and Management Programs at Southern Illinois University at Edwardsville. His research interests concern organizational effectiveness, employee satisfaction, and human resource issues. His work has appeared in journals such as Personnel Administrator, Personnel, Training and Development Journal, Public Personnel Management, National Productivity Review and Consulting Psychology Journal. Diane Schaefer is Assistant Director of Labor and Management Programs at Southern Illinois University at Edwardsville. She has been involved in several large-scale survey research projects and employment selection validation studies. She was recently published in Consulting Psychology Journal. Donald Strickland is Professor of Management and Chair of the Department of Management at Southern Illinois University at Edwardsville. He recently published a work on the responses of accounting administrators to situations related to fund raising in higher education. His research has appeared in journals such as Issues in Accounting Education, Journal of Drug Issues, Journal of Advertising, Journal of Health and Social Behavior, and American Sociological Review. George Sullivan is Associate Professor of Management at Southern Illinois University at Edwardsville. He teaches business law and business and society. His research has focused on such topics as employment discrimination, drugs in the workplace, race harassment, sex harassment, and pregnancy discrimination. His work has appeared in Labor Law Journal, Business and Society, Business Insights, Industrial Management, and the Journal of the College and University Personnel Association.     

Moral theory and defective tobacco advertising and warnings (the business ethics of Cipollone v. Liggett Group)

Traditional moral theories help corporate decision-makers understand what position consumers, like Rose Cipollone, in Cipollone vs Liggett Group, will take against cigarette manufacturers who fail to warn of the dangers of smoking, conceal data about addiction and other dangers, from the public, as well as continue to neutralize the warnings on cigarettes by deceptive advertisements. John F. Quinn teaches philosophy and management at the University of Dayton. He did his doctoral studies at the University of Washington in philosophy and his legal doctorate at the University of Dayton. Recently new to business ethics, after years of teaching medieval philosophy and aesthetics, he brings a knowledge of business law and management to his work in business ethics. His book with J.M.B. Crawford on The Christian Foundations of Criminal Responsibility, an integration of medieval moral theology and the common law tradition of criminal responsibility, will soon be published by Mellon Press. He also practices law in Ohio in select corporate issues.     

Organizational Commitment: A Proposal for a Wider Ethical Conceptualization of ‘Normative Commitment’

Conceptualization and measurement of organizational commitment involve different dimensions that include economic, affective, as well as moral aspects labelled in the literature as: ‘continuance’, ‘affective’ and ‘normative’ commitment. This multidimensional framework emerges from the convergence of different research lines. Using Aristotle’s philosophical framework, that explicitly considers the role of the will in human commitment, it is proposed a rational explanation of the existence of mentioned dimensions in organizational commitment. Such a theoretical proposal may offer a more accurate definition of ‘affective commitment’ that distinguishes feelings from rational judgments. The use of a philosophical explanation coherent with psychological findings also allows the discovery of a wider moral concept of ‘normative commitment’. Tomás F. González Cruz is Senior Lecturer in Business Administration at the University of Valencia, Spain. He earned his Bachelor’s degree in Business Administration in Valencia University. Likewise, he has a Doctorate in Business Administration at Valencia University. His principal research interests are: Organizational design and the way in which it is a source of sustainable competitive advantage, ethics, leadership, resource and competence-based theory, total quality management. Manuel Guillén is Senior Lecturer in Management, at the University of Valencia (Spain). Prof. Guillén earned his PhD in Management with a specialization in ethics and strategic management integration. He has been Visiting Scholar at the University of St. Thomas, Minnesota (USA); at the Notre Dame University, Indiana, USA; and guest Visiting Student at IESE Business School doctoral program, in Barcelona. He has presented some of his research at the top conferences in the field (International Strategic Management Society Conference, Annual Conference of the European Business Ethics Network, EBEN) and has published in business ethics and management journals. Since 1997 teaches Business Ethics Seminaries in different Business Schools, institutions and companies.     

The experiences of one faculty member in a business ethics seminar: What can we take back to the classroom?

The author's experiences in an ethics seminar for business school faculty are described. Conclusions from the dynamics of the participants' interactions are drawn and recommendations are made for teaching business school students about ethics. Renate R. Mai-Dalton is Associate Professor of Organizational Behavior at the University of Kansas. In 1986 she was awarded the George Washington Medal for Excellence in Teaching. She has written several articles which have appeared in e.g. Organization Behavior Teaching Review and Journal of Applied Psychology.