A comparison of local and non-local visitor information-seeking behavior by visitors to civil war-related US National Park Service sites

Although previous research has documented differences between local and non-local visitors, the differences in the information sources referenced when planning trips have not been assessed in published studies. Differences in the sources used by local and non-local visitors to National Park Service Civil War conflict sites were examined, as were differences in ages and visitation characteristics. Although the vast majority of respondents had gathered information about the sites prior to visiting, differences existed in the type of sources used in general, sources used by locals as opposed to non-locals and sources used by visitors of different ages. Locals were more likely to be younger and to use past experience and the advice of acquaintances, whereas non-locals were more likely to be older and use impersonal sources. The results from this study can be used to target certain geographic or demographic populations with site information.     

Information Search Behavior and Tourist Characteristics

SUMMARY

The Internet as a new form of media is impacting tourist information provision and acquisition. A better understanding of the use of the Internet and other information sources by tourists will benefit the marketing efforts of destination organizations. Based on a general consumer behavior theory by Berkman and Gilson (1986), this study examined the relationships between tourists' use of the Internet vs. other information sources and their characteristics. It was found that demographic characteristics of gender and household income and situational factors of trip purpose and travel party type were significantly related to tourists' choices of information sources; and such behavior was associated with their trip outcomes of accommodation types and expenditure. The study's implications were discussed in the context of destination marketing.     

Understanding sustainability behaviour: The relationship between information acquisition,proactivity and performance

We use the concept of absorptive capacity to better understand the relationship between sustainability information acquisition, proactivity and performance. A quantitative analysis of a survey of 408 tourism enterprises in Catalonia (Spain) shows that: i) growth-oriented motivations are related to communication with industry-related sources, and to individual and informal channels, while lifestyle motivations are related to communication with other stakeholders; ii) sustainability implementation is related to communication with other stakeholders, to the use of collective and formal channels, and to the perceived usefulness of information; and iii) sustainability performance is related to the introduction of environmental and economic practices, to the use of both industry and broader sources of information, and to the perceived usefulness of information. We suggest that sustainability training and education may be more successful in achieving behaviour change when they are adapted to the absorptive capacity and learning styles of their target audiences.     

Origins,evolution and themes of scholarly hospitality sources: 1960–2019

This paper provides an overview and insight into the intellectual foundations and evolution of hospitality scholarship. The authors found that hospitality research has exhibited certain defining and evolving characteristics when an extended period – six decades – is considered. Quantitative methods have predominated with ongoing efforts to reach agreement about the most valid and applicable research methods. Four of the six identified research domains are marketing related, each with its defining characteristics. Some domains are heavily reliant on sources from work originally published in “mainstream” literature such as marketing, though the fast-developing field of online reviews draws sources overwhelmingly from the hospitality and tourism journals. The paper contributes to theory by synthesizing key theoretical concerns over six decades. It also evidences the shift of hospitality scholarship from its pragmatic and operational origins to a stronger theory base offering practitioners an important reference point when confronting unprecedented industry upheavals.     

Prior knowledge, credibility and information search

The purpose of this study was to assess the relationship between prior knowledge, source credibility, and information search behavior. The specific objectives were to determine whether prior knowledge is a multidimensional construct, document how this influences individuals’ information search behavior, and assess the combined influence of it and credibility of sources used on information search behavior. The results provided evidence that prior knowledge may be a multidimensional construct; that when addressed independently, it does influence individuals’ search for vacation information; and that source credibility is the strongest predictor of type of information sources used. These results challenge traditional thinking about the variables that impact tourists’ information search behavior, specifically within the context of a resort-based vacation.     

Entrepreneurial motives and characteristics: An analysis of small restaurant owners

The purpose of this study was to gain information about the characteristics of small restaurant owners in China. The data for the study were hand-collected by survey questionnaires in four cities across three provinces in China. We found three main results. First, small restaurant entrepreneurs were characterized by one of three distinct motives in that they were autonomy seekers, family protectors, or profit seekers. Second, their funding sources were predominantly private rather than institutional. And third, the entrepreneurial business was the main source of the family's income. These findings have implications for development programs, financing, and education in developing China's restaurant industry. This study appears to be the first to investigate empirically entrepreneurial activity among small business owners in the Chinese restaurant industry.     

Environmental Scanning Practices of Travel Agent Companies in Singapore

The success of tourism firms relies heavily on their ability to adapt to the changing external environments. Environmental scanning, as the acquisition and use of information about external events and trends, has received greater attention in the tourism management literature. This study investigated the environmental scanning initiatives of travel agent companies in Singapore through a questionnaire survey. In total, 42 completed forms were returned from 319 invited firms. The findings discovered a positive relationship between the scanning frequency and the perceived strategic uncertainty of task environment. It was also found that human information sources were used most frequently for collecting environmental information due to their highest reliability, while electronic sources were under-utilized probably due to lack of computer-based information system and awareness toward the importance of online information.     

A Path Analytic Model of Visitation Intention Involving Information Sources,Socio-Psychological Motivations,and Destination Image

Abstract

This study develops and tests a model to examine the organization of informational, motivational, and mental constructs on visitation intention in a path analytic framework. The findings indicated that variety (amount) and type of information sources used and socio-psychological travel motivations determine travelers' perceptual/cognitive evaluations that, in turn, form their affection (feelings) about tourist destinations. A traveler's intent to visit, then, is determined by a combination of perceptual/cognitive and affective evaluations, information sources used, and travel motivations. However, destination image (cognition and affect) appeared to mediate the relationship between visitation intention and stimuli (information sources) and consumer factors (socio-psychological travel motivations). Theoretical and practical implications of the study are discussed and future research areas are suggested to better understand travelers' destination selection process.     

Effects of the redevelopment of an elementary school playground

The effects of the redevelopment of an elementary school playground were evaluated by comparing the situation before and after physical transformation. Observations produced data on the actual use during play time. Interviews were held with all the pupils on their perception and evaluation of the change. A group of adult experts judged the environment before and after the change on aspects like complexity, ‘manipulability’ and ‘affordance’ for different activities. An interview with the designer of the plan gave information about his intentions and expectations, especially regarding behavioural aspects. Data from these different sources are presented and related to each other.     

Information Needs and Search Behaviors: A Comparative Study of Ethnic Groups in the Angeles and San Bernardino National Forests,California

The current ethnic population coupled with higher birth rates and immigration will dramatically affect participation in outdoor recreation. Recreation area managers must be able to decipher current and potential visitors' needs and motivations for visiting. This article examines various aspects of information use and search behaviors among National Forest visitors, notably among various ethnic groups and types of users. Uses and gratifications (U&G) theory was used as the basis for identification of relevant uses of Forest Service Information. Consistent with previous studies, Whites generally reported using all available information sources to a greater extent than Hispanics or Other Minority Groups. Hispanics were least likely to approach rangers or employees for information, and Other Minority Groups were least likely to pay attention to bulletin boards. Flyers and brochures were among the most frequently used information sources for all ethnic groups. Whites were more likely to seek out information for orientation and educational purposes, while Hispanics attributed more importance to instrumental uses, like seeking information about parking facilities, permits and operating hours. An attempt was made to adapt communication theories to the field of outdoor recreation. Future research should expand upon the U&G theory due to its importance and applicability in the field of outdoor recreation.     

Destination Image Saturation

Offering travel information sources to potential tourists can be expensive, although the importance of the amount and variety of travel information sources has been stressed in many studies. Therefore, it would be useful to examine how much exposure to travel information would lead to optimal results. Effects of exposure time to travel information on destination image were examined in this study. Two hypotheses were suggested to account for the relationships between exposure time to travel information and destination image. Specifically, the first hypothesis was related to a linear trend, while the second one was related to a quadratic trend in the conceptual relationships. A posttest-only control group design was used, and 312 undergraduate students were recruited at six colleges. Multivariate analysis of variance and a series of quadratic regression analyses were used to test the two hypotheses. Results demonstrated that there were both linear and quadratic trends in the relationships between exposure time to travel information and destination image. Findings also provided empirical evidence for a saturation effect on perceived destination image formation. Therefore, an optimum level between information exposure and perceptions was suggested.     

An Investigation of Gen-Y's Online Hotel Information Search: The Case of Hong Kong

The Internet has made searching for hotel room information and making online reservations common practices among hotel guests. Despite constantly changing consumer behavior and widespread application of online hotel information sources, limited studies have been conducted to examine the online sources used frequently by customers and the related attributes of such sources. As such, drawing from an online questionnaire survey with 205 respondents, findings in this study indicate that there are no socio-demographic effects on future purchase intention of Generation (Gen) Y travelers. Moreover, websites of suppliers (e.g. official websites of hotels), travel intermediaries (e.g. Hotels.com), and social media (e.g. TripAdvisor) are the three major types of websites used by Gen Y hotel guests. Travel intermediary websites are often used to search for hotel information, whereas social media websites are used to make reservations. Based on these findings, implications for hotel managers are discussed.     

The way of generation Y enjoying Jazz festival: a case of the Korea (Jarasum) music festival

ABSTRACT

Research studies about the attributes of music festival experiences and the effect of information technology in music festival help us to understand Millennials. With the purpose of providing more insights about the perception and behavior of young people at a festival, this study aims to investigate how festival attributes and the interactivity of information sources affect festival attendee satisfactions and behavioral intentions in a music festival. The results are expected to assist festival organizers in managing and implementing market-oriented service strategies to improve the quality of festivals and therefore to enhance the attendee satisfactions and their behavioral intentions.     

External Information Search Behavior of Visitors to Turkey

ABSTRACT

The purpose of this study is to analyze the influence of information search behavior of travelers from 36 countries to Turkey. The data used in this study were obtained from a larger research project which was carried out by Ministry of Tourism and Culture and State Statistics Association of Turkey in 2001. The study revealed seven dimensions of external information sources as a part of search behavior of visitors such as “friends and relatives,” “trade exhibition,” “promotion offices,” “media,” “tourism entities,” “others” (Internet, catalog and in-flight information) and “outside of the above sources.” The data were analyzed by two different techniques. First, a series of Chi-square tests were conducted to examine the information sources of visitors arriving in Turkey. Second, Correspondence Analysis (CA) was utilized to identify the differences in the information sources of visitors. Six external information sources were examined in the study.     

Information search behavior of Hong Kong's inbound travelers‐a comparison of business and leisure travelers

Abstract

The purpose of this study is to examine the information search behavior of Hong Kong's inbound tourists, in particular business and leisure travelers. The study clearly shows that business and leisure travelers demonstrate different information search behavior. ‘Personal experience,’ ‘Travel agency/tour company,’ ‘Airlines’ and the ‘Internet’ are most frequently relied upon by business travelers in searching for travel information, while leisure travelers prefer ‘Travel agency/tour company,’ ‘Friends or relatives,’ ‘Travel guide books,’ and ‘Personal experience.’ The study also reveals that the total number of information sources used and the length of pre‐trip planning lead‐time are significantly different between these two groups of travelers. First time travelers also have a longer pre‐trip planning lead‐time than repeat travelers. Furthermore, business and leisure travelers perceive the levels of influence of several information sources, including ‘Corporate travel departments,’ ‘Friends or relatives,’ ‘Travel guide books,’ and the ‘Internet,’ differently. These information sources were classified into five different dimensions, including ‘Media,’ ‘Neutral,’ ‘Retail,’ ‘Interpersonal,’ and ‘Personal experience.’ Analysis based on travelers' purpose for traveling and demographic information was performed. Leisure travelers perceive the level of influence of ‘Neutral’ sources as significantly higher, and those with lower household incomes perceived the level of influence of ‘Personal experience’ as lower. The results of this study will allow marketers in Hong Kong to better understand travelers’ information search behavior so that they can more effectively tailor their marketing strategies to these two major markets.     

Halal tourism: Emerging opportunities

The main purpose of this paper is to raise awareness about the growing Halal tourism market segment and identify the fundamental needs of this segment. What is Halal tourism? What are the sources that inform about Halal tourism? What is the potential of Halal tourism? How does one attract this potential segment? These are some of the questions to which a response is provided in the paper. The methodology is largely reliant on secondary information. The paper also makes some recommendations which have implications for the practitioners.     

International Students' Travel Characteristics:

The focus of this study was to identify travel characteristics of international students in general and the longest trip taken in the last 12 months, along with demographic characteristics. Information sources among international students were also studied. Results indicated the majority of international students traveled during their study in the U.S., and they planned their trips in advance. Maps, family/friends, and past experiences were the most often used travel information sources. This study was exploratory in nature. Findings of the study may stimulate further investigation of this fast-growing market segment.     

Autonomy in trip planning and overall satisfaction

ABSTRACT

Tourists increasingly rely on Internet-based, autonomous resources to gather information, book, and pay for their trips; this increasing autonomy may affect their overall satisfaction. Using data about how Spanish tourists search for information and complete their bookings, this study analyzes the influence of tourist autonomy on overall satisfaction with the trip, as well as the effects of moderating characteristics related to both tourists and their trips. The results indicate a direct relationship between tourists’ autonomy and their overall satisfaction, as well as positive moderating effects of tourists’ previous travel experience and education, but negative moderating effects of trip complexity.     

An earthquake disaster management mechanism based on risk assessment information for the tourism industry-a case study from the island of Taiwan

Although progress has been made in assessing risks in Taiwan, there remains a need to undertake risk assessment for the Taiwanese tourism industry. Although the conventional rules of thumb usually adopted by the insurance industry for damage assessment may be adequate in normal circumstances, this is not feasible for rare incidents for which there is very little reference material. One such example is earthquake damage. The average period of occurrence of major earthquake in Taiwan is about a hundred years, which makes it impossible to precisely assess average losses. In addition, earthquakes are not like some disasters (such as typhoons or epidemics) for which one can receive early warning. Thus, in this study, we seek to provide a practical mechanism for earthquake disaster risk assessment and management for the tourism industry, focusing on insurance and prevention. The primary objective is to integrate the relevant earth sciences, engineering and insurance data with the concepts of disaster risk management, taking into consideration the characteristics and sources of earthquake-related risks. In short, we develop an earthquake disaster assessment model to apply to risk management in the tourism industry. The practicality of the model is demonstrated with some examples related to the hotel industry in Hualien, Taiwan, an area plagued by frequent earthquakes. The results clearly show the efficacy of the proposed disaster assessment models for the tourism industry.     

Effect of Supervised Work Experience on Perception of Work in the Tourism and Hospitality Industry

ABSTRACT

This study examines how supervised work experiences, among other factors, affect tourism and hospitality undergraduates' perception of work in the industry. Other factors include parents' influence, students' experience with the industry as customers, family connections with the industry, previous industry-related work experience and sources of information about the industry. Perceived importance of tourism to the destination was also included, in view of the specific changes taking place in the tourism environment of the destination under study. Results indicated that undergraduates in junior students were influenced more by their parents while senior students their SWEs. The study offers recommendations to alter or enhance students' perception about industry work.