Nature tourism trends in Australia with reference to the Greater Blue Mountains World Heritage Area

Nature-based tourism has been viewed as a large and growing segment of the tourism market. Advocates of nature-based tourism argue its potential to generate income for biodiversity conservation and local economic benefit, while detractors fear a risk of “loving our parks to death”. Some recent studies have suggested that nature-based tourism may be declining on a per capita basis, especially in economically developed countries. Others have detected no such trend. Nature-based tourism is a key industry within Australia, based strongly on its unique scenery and biodiversity. We compared nature-based visitation and population growth during 1998–2012 for Australia overall and specifically for the Greater Blue Mountains World Heritage Area which is adjacent to the country's largest conurbation of Greater Sydney. We found substantial declines in domestic per capita visitation, both nationally and regionally. Because visitation provides the “political capital” for parks to survive, strategies to encourage visitation should be a target for land managers. Since children foster environmentally responsible behaviour in adults, they should be part of the focus for developing diverse experiences that encourage park visitation.     

Ecotourism after nature: Anthropocene tourism as a new capitalist “fix”

Abstract

How does ecotourism – conventionally characterized by its pursuit of a “natural” experience – confront assertions that “nature is over” attendant to growing promotion of the “Anthropocene”? One increasingly prominent strategy is to try to harness this “end of nature” itself as a novel tourism “product”. If the Anthropocene is better understood as the Capitalocene, as some contend, then this strategy can be viewed as a paradigmatic example of disaster capitalism in which crises precipitated by capitalist processes are themselves exploited as new forms of accumulation. In this way, engagement with the Anthropocene becomes the latest in a series of spatio-temporal “fixes” that the tourism industry can be seen to provide to the capitalist system in general. Here I explore this dynamic by examining several ways in which the prospect of the loss of “natural” resources are promoted as the basis of tourism experience: disaster tourism; extinction tourism; voluntourism; development tourism; and, increasingly, self-consciously Anthropocene tourism as well. Via such strategies, Anthropocene tourism exemplifies capitalism’s astonishing capacity for self-renewal through creative destruction, sustaining itself in a “post-nature” world by continuing to market social and environmental awareness and action even while shifting from pursuit of nonhuman “nature” previously grounding these aims.     

Sustainability and Local Tourism Branding in England's South Downs

This paper reports on a stakeholder consultation exercise that examined the tourism industry's perception of developing a local tourism branding scheme within the South Downs' protected areas in south-east England. The research shows that such schemes could offer potential benefits that are recognisable by the tourism industry, while helping to meet the statutory aims of the protected area. The paper records the perceptions of small tourism businesses, their fears, awareness of tourism impacts, perceptions of sustainable tourism and of local branding, and key criteria connected to the future organisation of a local tourism branding scheme. The conclusion lists the recommendations for the implementation of a local branding scheme, including grassroots stakeholder consultation that encourages ownership and participation, institutional frameworks that support capacity-building and the importance of developing core values within a local brand.     

Introducing Environmental Management in the Hotel Industry

Summary

The hotel industry in Jamaica, like so many other tropical destinations, markets itself on the “3-Ss”-sea, sun, and sand. Hotels ring the north coast of the island in four main resort areas (i.e., Negril, Montego Bay, Ocho Rios, and Port Antonio). Located in sensitive coastal ecosystems, most of Jamaica's hotels face the challenge of reducing the environmental impact of their operations while meeting the increasing demand of a growing tourism industry.

This article presents a case study of the introduction of environmental management practices and systems in the hotel industry in Jamaica over the past 3 years to provide an answer to the environmentally sustainable tourism challenge. It describes the programmatic approach, the results at both the property and industry level, and the lessons learned in replicating the approach to other tropical tourism destinations in the Caribbean and Latin America.     

Place branding performances in tourist local food shops

This article adopts a performative approach to analysing encounters between tourists, retailers, objects, architectures, detailing the communication devices inherent in bringing “to life” a thematic selection of a place’s multiple identities to promote tourism. It draws on integrated interpretations of performative approaches, illustrating them relative to the place branding enacted at local food & wine shops to address tourists visiting Verucchio, Italy. The study contributes to the literature on tourism by proposing the concept of performative place branding, enabling a more creative, hybrid, and open-ended consideration of the relationship between tourist places and place branding. This contrasts with the “top-down” logic employed in previous studies and policies for promoting tourist destinations.     

Tourism and environmental subjectivities in the Anthropocene: observations from Niru Village,Southwest China

ABSTRACT

The increasingly popular notion of Anthropocene urges us to reflect and review the role of the human, the Anthropos, as part of the planet earth. In this context, tourism has been singled out as a global industry that is driven by neoliberal economic principles and is inevitably intertwined in the production of the Anthropocene. At the same time, tourism has been adopted also as part of environmental governance and management, aiming for a more sustainable economy. Based on the idea that ecotourism contributes to the discourse of “nature” (and Anthropocene) disruptively as well as productively in unsettling the normative ideas of “nature” and “culture”, in this article I attempt to understand more specifically how ecotourism may enable individuals' subject formation in relation to the broader environmental discourse. Drawn on fieldwork in Niru Village, Shangri-La, Southwest China, I employ a political ecology approach and examine the ways individuals relate themselves to “nature”, through a process of negotiation and exchange with others engaged in ecotourism activities. The tourism encounters in Niru Village, therefore are also embodied encounters of different environmental subjectivities.     

Evaluating the Competitiveness of the Tourism Industry in Cambodia: Self-assessment from Professionals

The annual tourism growth rate in Cambodia is among the highest in the world; however, tourist industry impact on Cambodian's economy is quite low. The purpose of our study is to analyse the strengths and weaknesses of the Cambodian tourism market so that a framework can be established to help the country's policy-makers formulate strategies to use its resources effectively to create sustainable tourism competitiveness. This study used the perspective of tourism experts in the industry and Ministry of Tourism in Cambodia, and academia in the tourism field to evaluate Cambodian tourism competitiveness relative to its major competitors in ASEAN (Association of Southeast Asian Nations) based on nine categories: endowed resources, created resources, supporting factors, destination management, situational conditions, demand condition, technology, openness and market performance indicators benchmarked from previous research. The results showed that Cambodia has a lot of endowed resources, but lacks supporting resources and factors to achieve tourism competitiveness.     

Taming wicked problems: towards a resolution of tourism access to Traditional Owner lands in the Kimberley region,Australia

This paper names and describes the longstanding issue of tourism access to the Kimberley coast region in northwest Australia. Tourism access is a problem because it occurs without appropriate permissions from the Traditional Owners. The granting of access permission is a fundamental component of the local Traditional Owner ontology, or concept of being. Tourism activities cannot be culturally sustainable without appropriate Traditional Owner permissions. We argue that this seemingly simple issue is a “wicked problem” and must be recognised as such to facilitate its “taming” to create a culturally sustainable local tourism industry. The paper first examines the cultural and historical context, establishing a more nuanced understanding of the problem. Framed in Rittel and Webber's definition of a wicked problem, it then describes its complex and intercultural nature, highlighting repeated and continuing efforts and failures by key parties to address it, linked to an ingrained lack of political will. We conclude that operators could take ownership of the wicked problem and contribute to taming it by proactively engaging in a direct relationship with Traditional Owners based on transformational learning. The paper contributes to tourism planning studies, to the concept of the Just Destination and to indigenous tourism understanding.     

Tourists and researcher identities: critical considerations of collisions,collaborations and confluences in Svalbard

ABSTRACT

Svalbard is an “edge-of-the-world” hot spot for environmental change, political discourse, tourism and scientific research in the Anthropocene. Drawing on ethnographic and qualitative research, I use this context to critically explore the identity-categories of “researcher” and “tourist”. Through the lens of political ecology, I draw out the uneven power relations of knowledge production that are attached to these labels and their consequences for ongoing efforts for managing sustainable tourism. By considering the experiences of tourists, researchers and “scientific tourists”, both practically and from an embodied experiential perspective, I challenge the distinctions typically made between these roles. I bring to light several common aspects, goals and experiences these practices share. In doing so, I aim to disrupt the existing hierarchies of knowledge that champion an impersonal, rational scientific approach and call for a more varied array of knowledge and practices to be taken into account when considering the future ecologies of Svalbard and the broader Arctic region.     

The evolution of coastal tourism destinations: a path plasticity perspective on tourism urbanisation

Evolutionary and relational approaches to economic development are gaining ground in geography as a discipline, although in the subfield of tourism geography, their potential is only just becoming recognised. This article focuses on the evolution of mature tourism destinations, taking the path dependency concept forward from the notion of path creation into the new domain of path plasticity. Drawing on the notion of cultural political economy, we examine how tourism destinations can break with path dependency routines incrementally and move steadily towards different future paths, which may recast tourism in a different light in the overall “urban” context of the destination. Using a case study of a Mediterranean coastal destination on Catalonia's Costa Daurada, we explore the inter-tangled tourism and urban development processes in relation to the socio-spatial dimensions of urban change. The article argues for a wider range of social and cultural criteria in the analysis of tourism evolution – advocating the use of path plasticity and a cultural political economy approach – to offer an alternative perspective on shifting tourism situations, reflecting the inherently “urbanising” nature of tourism development in the traditional coastal resort context. It adds to the growing literature on governance and strategy-making in sustainable tourism.     

Australian indigenous tourism policy: practical and sustainable policies?

This paper reviews the development of Australia's policies for indigenous tourism and analyses those policies for their sustainable tourism content. It notes that in Australia, tourism is increasingly seen as an instrument for sustaining indigenous communities, many of whom look to tourism for a better future. Growing intervention from Australian federal and, more recently, State/Territory governments has sought to create tourism policies to facilitate market growth and product development in the indigenous sector. Yet the effectiveness and appropriateness of these policies, particularly in terms of a sustainable approach to development, has been questioned. A qualitative study of Australian State/Territory governments' policy for indigenous tourism examines the extent to which sustainable development principles are addressed. The results revealed that 32 of the 35 analysed policies demonstrated “sustainability rhetoric” that lacked the rigour and depth to realise any legitimate moves towards achieving sustainable tourism development for indigenous peoples. Based on the study's findings, this paper recommends that there cannot be a “one size fits all” framework for indigenous tourism development to suit all circumstances. Policies need to draw upon indigenous diversity and, in a consistent, collaborative, coordinated and integrated manner, provide the mechanisms and capacity-building to facilitate long-term sustainable indigenous tourism.     

Residents' Perceptions Toward the “Chinese Tourists' Wave” in Hong Kong: An Exploratory Study

Mainland China experienced an extraordinary progress in its economy in the past two decades which directly stimulates more outbound travels. Considering the geographical proximity and political ties between Hong Kong and Mainland China, the share of inbound tourists to Hong Kong has been, and will continuously be, largely occupied by Mainland Chinese tourists on an uprising basis. The phenomenon of the “Chinese tourists' wave”, operationalizing as the influx of tourists from Mainland China, has brought tremendous change on Hong Kong's tourism industry, economy and local community. It is, thus, of necessity to understand the perceptions and response toward this phenomenon from local residents' perspective as they are the stakeholders of local tourism. Drawing on the findings from three focus group interviews with 18 Hong Kong residents, three conventional dimensions, namely “Economic”, “Social-cultural” and “Environmental” were identified and discussed to demonstrate the local residents' perceptions toward the impact of “Chinese tourists' wave” phenomenon. Generally, residents tend to recognize the positive economic impacts as well as negative social–cultural and environmental impacts generated from this tourism phenomenon. The recommendations suggested in this study also serve as a reference for tourism authorities concerned to redress the existing problems.     

Luring the tourists: A positioning exercise

Positioning is essential in most business to ensure competitiveness, survival and success. This is certainly true for tourism since attracting more revenues entails making tourism destinations more appealing to tourists. Responding to the increase recognition on the importance of positioning, this research was an attempt to carry out a positioning exercise for the state of Kedah via understanding the perception of its market. Among the objectives of this research was: to identify’ Kedah's competitors; to profile the international tourists and identify the segments that exists; to segment benefit sought and evaluate the attractiveness of the resulting segments and last but not least, to provide suggestions on how Kedah should position itself. Clustering analysis using Ward's method revealed 5 distinct clusters representing the type of visitors visiting Kedah: the nature and enlightenment seekers; the social and comfort seekers, the conscientious tourists; the nonchalant and perplexing tourists; and the sedate and cultural tourists. The ranking ofKedah in relation to competitive by these segments, and an abstract measurement of Kedah's image further revealed that despite the many places of heritage in mainland Kedah and Langkawi's portrayal as an Isle of Legend, Kedah has not been perceived as a destination for ‘culture’. Instead tourist sees it as a relaxing destination and a safe heaven. In addition, Kedah is also viewed as a destination that offers value for money with good facilities. In view of globalization and the resulting enhanced competition, This paper concludes that Kedah has to position itself differently based on its strength, perhaps by portraying the image of “the safe place to unwind”.     

From Civil War to Civil Rights

Summary

Alabama sold its Old South heritage by commemorating the Confederacy and celebrating the wealth produced by slave labor through pilgrimages. Yet in the 1980s, the state cut a new course by marketing African-American heritage and the sites of civil rights conflicts. Joining other groups in memorializing the movement, Alabama successfully commodified its controversial past as heritage tourism. Ironically, Governor George Wallace initiated the marketing strategy to alter Alabama's negative image. Selma captured the idea with its “From Civil War to Civil Rights” advertising campaign. The juxtaposition of apparently incongruous events points not only to the mixed motivations behind heritage tourism but also to the potential that exists as the public engages and confronts contested pasts.     

Selling Anthropocene space: situated adventures in sustainable tourism

Abstract

The Anthropocene is a proposed technical term for a new geological timeframe, but it is also a conceptual tool with the potential to redefine the stakes of contemporary environmental politics. One facet that is often overlooked is that the Anthropocene is a concept with commercial potential, even if the term itself has not been widely adopted. This article presents an investigation of the commercial potential of the Anthropocene idea through the lens of self-described sustainable tourism ventures in The Bahamas. These examples demonstrate some of the ways in which Anthropocene imaginaries participate in the recreation, redesign, and rebranding of specific spaces as emergent “tourism products”, specifically the small island farm and the anthropogenic coral reef. The goal is twofold: (1) to explore the symbolic and material creativity of the Anthropocene idea as its themes are used to extend capitalist innovation, and (2) to examine the Anthropocene idea as a strategy that builds upon existing histories of inequality to enable transnational accumulation in particular locales. As a situated adventure, this article articulates a reflexive mode of political ecological research for the Anthropocene that is equipped to critically articulate emergent practices at the intersection of postcolonial tourism, environmental conservation, and sustainable development.     

The tourism effect of President Trump's participation on Twitter

This research analyzes the effect of President Donald J. Trump's participation on Twitter on the performance of the United States as a tourism destination as reflected in the market value of tourism the country's tourism industry. Based on the effects that brand associations have on brand image and brand knowledge, this research proposes a conceptual model whereby a destination's association with a public figure might lead this personality's participation in social media to have an effect—derived from the resulting social media sentiment—on consumers' destination's brand knowledge and, consequently, on the incoming flow of travelers to the destination and on the tourism market value. The empirical application carried out on the tweets that the President of the United States posted over more than 150,000 trading minutes shows that the participation of public personalities in social media can have repercussions on the market value of their country's tourism industry.     

Critical Success Factors for Business Tourism Destinations

Abstract

Business tourism is a highly lucrative but competitive sector of the tourism industry which has led many destinations to implement strategies and invest in infrastructure and human resource developments. National and regional capital city status gives additional kudos to a destination. This paper presents critical success factors for business tourism destinations developed from four case studies of successful UK business tourism destinations through stakeholder interviews and explores how Cardiff should exploit its national capital city status to support its business tourism offer. The critical success factors for business tourism destinations include: leadership; networking; branding; skills; ambassadors; infrastructure; and bidding. These will inform an action plan to develop and shape Cardiff's business tourism offer and position Cardiff amongst the UK and Europe's major business tourism destinations.     

Residents’ place image: a meaningful psychographic variable for tourism segmentation?

ABSTRACT

While there has been a considerable body of research on tourists’ place image, there remains limited attention on residents’ place image, specifically, in relation to its segmentation utility. This study seeks to address this oversight by a) clustering the local residents based on the image held of a tourism place, and b) exploring the extent to which the identified image-based resident clusters share similar (dissimilar) demographic characteristics and attitude towards tourism development. Empirical analysis was based on a sample of 481 residents of a Greek city. The findings support the utility of residents’ place image as a psychographic segmentation variable revealing the existence of three distinct resident groups – termed “Nature Loving”, “Apathetic” and “Advocate.” Results also suggest that these resident groups exhibit dissimilar demographic characteristics and dissimilar attitude towards tourism. In comparison with other segments, the Apathetic exhibits the least favourable image and the least supportive attitude towards tourism.     

The influence of trust perceptions on German tourists’ intention to book a sustainable hotel: a new approach to analysing marketing information

ABSTRACT

This study examined the relationship between German tourists’ trust perceptions and their intention to book a sustainable hotel, pioneering a new quantitative approach to sustainable tourism marketing. Data came from 300 respondents who participated in an online survey. Respondents were given a digital brochure to read containing information about a “fictitious” three-star beach hotel in Portugal, before completing a questionnaire that measured inter alia their intention to book this sustainable hotel. Both individual “general trust” (perception of others’ trustworthiness) and “specific trust” towards the fictitious hotel in the brochure were measured. The survey also evaluated respondents’ perceptions about the usefulness of the information in the brochure. Multiple regression analysis of the data indicated that general trust, trusting the hotel and perceived usefulness of the brochure were positively and significantly related to booking intentions. An interaction between general trust and perceived usefulness was also observed. This means that the higher the perception rate about the brochure's usefulness, the higher general trust was for booking intentions and vice versa. The practical implications of the results suggest that tourists could be motivated to book a hotel if its sustainability attributes and amenities were communicated in a trust inspiring way in marketing material.     

Monitoring tourism flows and destination management: Empirical evidence for Portugal

We propose the use of a tool recently introduced by Gayer (2010), known as the “economic climate tracer”, to analyze and monitor the cyclical evolution of tourism source markets to Portugal. Considering the period 1987–2015, we evaluate how tourism to Portugal has been affected by economic cycles. This tool is useful as it clearly illustrates the evolutionary patterns of different markets, and allows us to identify close relationships with economic fluctuations. We found that German tourism plays a leading role, since its movements are followed with delays by tourism flows from other countries, and exhibits higher resilience to shocks. Also, domestic and Spanish tourism have both displayed less irregular behaviors than tourism from other source markets. On the contrary, tourism from the Netherlands and the UK, have displayed irregular patterns, which demonstrates the urgency to diversify tourism source markets to reduce the country's vulnerability to external shocks and economic cycles.