Book review

Company of Heroes: Unleashing the Power of Self-leadership Henry P. Sims, Jr & Charles C. Manz New York, John Wiley & Sons Inc, 1996.

Strategic Management of Professional Service Firms Bente R. Lowendahl Denmark, Handekhojskoh Forlag, 1997 ISBN 87-16-13323-4, £ 16     

Book review

Built by Japan: Competitive Straegies of the Japanese Construction Industry, Fumio Hasegawa & Shimizu Group FS New York, John Wiley & amp; Sons, 1988, 204 pp., US$25.00.

Technological Change at Work Ian McLouglin & Jon Clark Milton Keynes, Open University Press, 1988, 202 pp., Pb £9.00, Hb £25.00.

Enterprising Innovation: An Alternative Approach Veronica Mole & Dave Elliott London, Frances Pinter, 1987, pp. 180.

Flexible Automation: The Global Diffusion of New Technology in the Engineering Industry Charles Edquist Jacobsson Oxford, Basil Blackwell, 1988, Hb £35.00.

Expert Systems: Strategic Implications and Applications A. Beerel Chichester, Ellis Horwood Ltd, 1988, 173 pp., £22.50.     

Book review

This article analyses the strategies of the agro-biotechnology industry to control and exploit plant-genetic knowledge, and the dilemmas that these strategies involve. The replicability of plants limits markets for commercial seeds, as it enables farmers to reproduce seeds themselves. The industry has therefore invented genetic-engineering techniques that will block the replicability of plants, and will effectively prevent farmers from saving their own seeds. However, this copy-protection technique— dubbed ‘Terminator’—is widely condemned in farming communities. The technology overrules intellectual property laws that exempt seed saving for private use, and it is likely to have a negative impact on medium-sized and small farming systems in developing countries. In this article it is argued that while copy protection in plants may expand seed markets, it may also seriously damage the reputation of the biotechnology industry. Corporate scientists and strategists should be more open to a public discussion about the fairness and legitimacy of seed production for private use.     

Book review

New Technologies and Work: Capitalist and Socialist Perspectives A. Francis & P. Grootings (Eds) London, Routledge, 1989, 335 pp.

New Technology and Manufacturing Management: Strategic Choices for Flexible Production Systems M. Warner, W. Wobbe & P. Brodner (Eds) Chichester, Wiley, 1990, 265 pp.

The Single European Market and the Information and Communication Technologies Gareth Locksley (Ed.) London and New York, Belhaven Press, 1990, 290 pp., £27.50.

Technology and Competition in the International Telecommunications Industry David Charles, Peter Monk & Ed Sciberras London and New York, Pinter Publishers, 1989, 170 pp., £35.00.

Organising for Manufacturing Innovation: The Case of Flexible Manufacturing Systems Harry Boer Enschede, Febodruk, 1990, 253 pp.

Future Work: Seven Critical Forces Reshaping Work and the Work Force in North America Joseph F. Coates, Jennifer Jarratt & John B. Mahaffie Sun Francisco, CA, Jossey-Bass, 1990, 2 vols, 445 pp. & 120 pp., $49.50.

Science, Technology and Reparations: Exploitation and Plunder in Postwar Germany John Gimbel Stanford, CA, Stanford University Press, 1990, 280 pp., £29.50 (hbk).