Economics and ethics

Business theory and management practices are outgrowths of basic economic principles. To evaluate the proper place of ethics in business, the meaning of ethics as defined by economic theory must be assessed. This paper contends that classical economic thought advocates a nonethical decision-making context and is not functional for a modern complex, interdependent environment. Bernard J. Reilly, Professor of Management and Health Policy, came to Widener in September of 1980. Since coming to Widener he has published and presented over 90 professional papers in the fields of management and health administration, in such journals as Academy of Management Review, Inquiry, Journal of Health Politics Policy and Law, Human Relations, Hospital and Health Services Administration, Social Science and Medicine, Personnel, etc., and at several national conferences on organizational behavior and health policy. He is presently working on two books, the first on modern management principles, and the second on corporate business ethics. Recently, Dr. Reilly was awarded the Christian R. and Mary K. Lindback Foundation Award for distinguished teaching. Forthcoming articles will appear in Business and Professional Ethics Journal and Technology Management. Myroslaw J. Kyj, Associate Professor of Marketing at Widener University, has been involved in the research areas of the use of customer service in competition, pre-conditions for marketing channels and the inter-play between marketing, ethics, and social responsibility. Dr. Kyj has recently published several articles in such journals as Industrial Marketing Management, International Journal of Physical Distribution and Marketing, Journal of Services Marketing, Journal of Business and Industrial Marketing, and a forthcoming article in Business Horizons.     

Co-creation of service recovery: Utilitarian and hedonic value and post-recovery responses

Based on the literature on customer value and service dominant (S-D) logic, this study suggests that hedonic and utilitarian value derived from co-creation of a service recovery contribute to perceived equity and affect toward the service recovery, which, in turn, enhance customers’ repurchase intentions. A scenario-based survey approach was used to collect data from U.S. consumers (N=330). Results show that utilitarian value enhances both equity and affect toward the service recovery while hedonic value contributes only to equity. In addition, the findings reveal that both equity and affect toward the recovery are positively associated with repurchase intentions.     

Economics as ethics: Bastiat's nineteenth century interpretation

Frederic Bastiat was an influential economic writer of the middle 1800s. In his work,Economic Sophisms (1848), Bastiat proposed a dual system of ethics, containing economic ethics and religious ethics.Bastiat first described the tendency of individuals toward plunder as a means of satisfying their economic needs. Men, he held, could work and produce what they needed by toil, but history had shown that men preferred to take what they could from others who had toiled. Bastiat identified two main types of plunder — force and fraud.Bastiat held that appeals made by philosophers over the centuries had done little to stop plunder. He believed that the best way to reduce physical and moral aggression was by educating individuals to the harmful effects caused by violent and fraudulent behavior.Thus, Bastiat proposed two systems of ethics — economic ethics and religious ethics. Under his system of economic ethics, Bastiat suggested that the recipients of maleficent actions could be stimulated to resist the actions when they were made aware of the true social costs caused by the oppressors. Under his system of religious ethics, Bastiat thought that the perpetrators of maleficent actions could be dissuaded from performing the actions by appealing to their sense of justice and morality.M. G. O'Donnell, Professor of Economics at the University of Southwestern Louisiana, is the author of various articles on early contributions to the discipline of economics, specifically on the writings of Harriet Martineau, Charlotte Perkins Gilman and Henry Sidgwick which have been published in theJournal of Economic Education, theSocial Science Quarterly and theHistory of Political Economy. She has written various articles on educational techniques which have been published in theJournal of Economic Education andSocial Studies, and is the author ofThe Educational Thought of the Classical Political Economists (1985).     

Horseshoes, global supply chains, and an emerging Chinese threat: Creating remedies one idea at a time

The horseshoe shape offers a model from which the complex relationships currently linking most Chinese and United States supply chain partners can be productively visualized. Wielded metaphorically, the horseshoe also illustrates how a momentous global trend may be rising within many Chinese-American supply chains, and why that trend might impose serious threats against United States economic interests for years to come. Because the trend exists independent of almost all domestic firms’ potential responses, only rarely can an associated domestic threat be eliminated within a particular United States/Chinese supply chain. Most United States firms possess a critical capability that could diminish the force of the emerging Chinese threat: the ability to manage and execute key supply chain functions more creatively. As the horseshoe illustrates, many domestic firms may soon be compelled to become more creative. To address this need, a supply chain creativity matrix model is developed in this article. The model demonstrates how domestic supply chain firms can stimulate and identify superior ideas amongst their managerial and subordinate ranks, therefore expanding the firm's creative efficiency in the strategic execution of key supply chain functions. Those firms should be better able to defend themselves against these emerging Chinese threats.     

Utilitarian and hedonic shopping value in the US discount sector

General merchandise discount retailers in the US have evolved to offer higher levels of hedonic shopping value, thereby intensifying levels of intra- and inter-type competition within the industry. Academic research on consumer reactions to these efforts is limited. This study investigates consumers’ perceptions of utilitarian and hedonic shopping value associated with the two leading US general merchandise discounters. Findings suggest differences in perceptions of the level of hedonic benefits offered by the discounters and provide useful insight for the further development of marketing strategies.     

浅论商标价值来源在侵权责任中的作用

商标价值的来源分别是由以下几个要素构成:第一是商品价值是商标价值的重要组成部分;第二是商标的自身价值是构成商标价值的又一重要因素;第三是广告的宣传付出的代价和时间也是构成商标价值的一部分。商标的价值在侵权责任中有着不可忽视的作用,商标价值推动着商标侵权责任法的全面发展,是判定侵权行为的重要因素,同时也更加准确和合情合理的保护商标权人。     

Incompetency training: Theory, practice, and remedies

“Incompetency training” includes formal and informal instruction that consciously (purposively) or unconsciously imparts knowledge, attitudes, beliefs, and behavior (including procedures) that are useless, inaccurate, misleading, and/or will lower performance outcomes of the trainee versus no training or training using alternative training methods. “Imparts” in the definition refers to exposing a trainee to incompetency training; such exposure is not a guarantee that the training increases the trainee's incompetence. This editorial is to stimulate research interest among scholars in incompetency training theory, evidence, and the efficacy of remedies. The editorial offers an early workbench model of incompetency training theory. The theory includes the proposition that executives and associates in firms, academia, and government organizations consciously as well as unknowingly offer incompetency training in many contexts. Increasing trainees' vigilance and ability to recognize exposure to incompetency-training may help trainees to decrease the effectiveness (impact) of exposures to incompetency training—advancing incompetency training theory and knowledge of incompetency training practice may be necessary conditions for remedying negative outcomes that follow from trainees receiving such training. Available evidence supports the first proposition and, to a limited extent, the second proposition.     

汇金百货入驻虹桥商圈大虹桥商圈概念呼之欲出

上海汇金百货虹桥店是上海汇金百货有限公司的连锁企业,位于上海长宁区天山路、娄山关路口,坐东北朝西南,东临中山公园商圈,南接虹桥高档商务区和古北高档住宅区,西达虹桥机场,北靠人口密集的大型住宅区,地理位置十分优越.地铁2号线与商场内部直接连通,内环高架、轻轨3号线、延安路高架等连通四方,拥有良好的地面和地下交通网络.     

Using online opinion leaders to promote the hedonic and utilitarian value of products and services

Research and applied evidence suggest that online opinion leaders are important promoters of products and services. However, managers and firms need to choose which opinion leaders to work with and better understand how to collaborate with those leaders to promote different types of products and services. Online opinion leaders should be used to promote the experiential (hedonic) and functional (utilitarian) value of products and services over different online forums. In this article, we describe how online opinion leaders can serve appeal leadership functions, serve knowledge leadership functions, and take multiple roles (e.g., experts, celebrities, micro-celebrities, micro-influencers, early adopters, market mavens, enthusiasts). We then present a five-stage planning process designed to guide partnerships with online opinion leaders. Specific steps in the process include: planning (setting the objectives of the campaign and the role of online opinion leaders), recognition (identifying influential and relevant online opinion leaders), alignment (matching online opinion leaders and online forums with the products or services promoted), motivation (rewarding online opinion leaders in a way that aligns with their social role), and coordination (negotiating, monitoring, and supporting the influence of the online opinion leaders).     

Computer ethics: The role of personal,informal, and formal codes

Ethical decisions related to computer technology and computer use are subject to three primary influences: (1) the individual's own personal code (2) any informal code of ethical behavior that exists in the work place, and (3) exposure to formal codes of ethics. The relative importance of these codes, as well as factors influencing these codes, was explored in a nationwide survey of information system (IS) professionals. The implications of the findings are important to educators and employers in the development of acceptable ethical standards. Margaret Anne Pierce is a Full Professor in the Department of Mathematics and Computer Science at Georgia Southern University, Statesboro, GA. She teaches primarily computer science courses, and her research interests include computer science undergraduate education, study of random number generators, and computer ethics. Her work is found in publications such as Computers in Human Behavior, Mathematics and Computer Education, Simulation, and regional and national proceedings. John W. Henry is an Assistant Professor in the Department of Management at Georgia Southern University, Statesboro, GA. His research interests are information systems use in health care contexts, implementation of medical information systems, and the determinants of end-user technology success. His work is found in publications such as Executive Development, Computers in Human Behavior, and regional and national proceedings.     

Self-construals,symbolic and hedonic preferences,and actual purchase behavior

The study explores the influence of the independent and interdependent self-construals on actual purchase behavior and the mediating role of consumer preferences for symbolic and hedonic meanings. Data were collected through a survey of about 1000 respondents. Results indicate that independent consumers draw on the self/hedonic- and status-symbolic resources of clothing in the construction and expression of their identities. Regarding the interdependent consumers, they show no interest in clothing affiliation and status symbolism. The degree of preference for status-symbolic meaning mediates all effects of the independent and interdependent self-construals on actual purchase behavior; self-expressive/hedonic preferences mediate two of the three effects of the independent self on actual purchase behavior when accounting for suppression effects, whereas the expected mediation of preference for affiliation meaning is not supported.     

The business of ethics and the ethics of business

This is an essay in personal business ethics of executives as distinguished from the institutional ethics of corporations. Its purpose is to give practical moral guidance to executives for the conduct of their lives both as corporate decision-makers and as human beings. The pivotal concept in this model of personal business ethics is a direct appeal to the self-interest of executives in their being moral. Our thesis is that generally there is a twofold return on investment in ethics (ROIE) for executives. The first one is related to employee output: by becoming a self-actualizing moral type, executives indicate commitment to excellence. Accordingly, they so manage employees that the latter can also live up to their full potential and excell. And that would increase corporate productivity and product or service quality. The second payback of morality is personal: fully developed, self-actualized managers are generally happier people than those whose growth has been arrested. In brief, moral self-actualization is the same as commitment to excellence and there is a payback in being the best. Return on investment in ethics and return on investment in excellence can both be abbreviated as ROIE. We accomplish the purpose and establish the thesis of this essay by seeking answers to the following questions: What business does ethics have in business? What business does business have in ethics? Is there a return on investment in ethics for executives? and Does being moral help executives become more effective managers? In sketching answers to these questions, we first show why executives need a personal business ethics especially in today's world. Then, we sketch the nature of ethics and of business. After these introductory materials, the body of the paper argues for a personal business ethics for executives by correlating elements of management theory with ethics. Specifically, it links a theory of employee motivation with a scale of values, management character types with moral types, and management leadership styles with morality. Then, the practical technique of life by objectives (LBO) is explained. It can help executives manage their lives more effectively in both the business and ethical sense. We conclude by explaining ideals of excellence which can guide executives in their work and development both as managers and as human beings.     

The ethics of insurance professionals: Comparison of personal versus professional ethics

This paper considers the level of ethics for insurance professionals for professional situations (measured with three insurance scenarios) compared to personal (consumer) situations (measured by Muncy and Vitell's 1992 Consumer Ethics Scale). The results of the study illustrate that there are significant differences in the ethical behavior of insurance professionals in professional versus personal situations. The authors found that insurance professionals are more likely to actively engage in unethical behavior in order to benefit professionally than in a personal setting. In general, however, the average respondent was unlikely or extremely unlikely to engage in unethical conduct. The managerial implications and need for future research in this area are discussed.K. L. Eastman is an Assistant Professor of Risk Management and Insurance at Florida State University. He received his doctorate from the University of Pennsylvania.J. K. Eastman is an Assistant Professor of Marketing at Valdosta State University. She earned her doctorate from Florida State University.A. D. Eastman is a doctoral candidate in Risk Management and Insurance at Florida State University.     

The Genetics Revolution, Economics, Ethics and Insurance

This paper considers the revolutionary developments occurring in the field of genetic mapping and the genetic identification of disease propensities. These breakthroughs are discussed relative to the ethical and economic implications for the insurance industry. Individual's privacy rights and rights to employment must be weighed against the insurers desire for better estimates of future loss costs associated with health, life and other insurances. These are in turn related to the fundamental conception of insurance as a financial intermediary versus insurance as a vehicle for social policy.     

Editorial introduction: Derrida,business, ethics

This special issue contains papers first presented at a conference that was held 14–16 May 2008 at the Centre for Philosophy and Political Economy at the University of Leicester. Each of the papers takes up ideas from the works of Jacques Derrida and seeks to apply these to questions of business, ethics and business ethics. The papers take up quite different parts of Derrida's works, from his work on the animal, narrative and story, the violence of codification and the limits of responsibility to the aporias of decision. As a whole, the papers offer a dangerous gift to business ethics, of which the stakes are here laid bare – if business ethics is to shrug off its philosophical immaturity and take seriously the work of major European thinkers such as Derrida, then many of its assumed categories, concepts and practices will be shown to shudder and tremble, as it becomes possible to demonstrate how they, one by one, unhinge themselves.     

Trade, demand spillovers, and industrialization: The emerging global middle class in perspective

In this paper, we investigate international demand spillovers brought about by a global middle class and their impact on trade patterns and industrialization. We propose a multi-industry and two-country trade model featuring demand complementarities propagating increasing returns across industries and national boundaries. We show how the international extent of demand spillovers depends upon asymmetries in domestic income distribution, labor efficiency, and labor force size; that is, on the global distribution of real income.     

The status of business ethics: Past and future

Business ethics, which grew out of religion's interest in ethics in business and management education's concern with social issues, has become an interdisciplinary academic field. Thus far it has centered on teaching undergraduates. The easy work has now been done and the field has reached a plateau. To develop further it requires development on the MBA level, high quality research on new questions, positive models, better interdisciplinary integration, and attention to international business. Ultimately the field will stand or fall on the quality of research those in it produce. Richard T. De George, University Distinguished Professor of Philosophy at the University of Kansas is the author or editor of fifteen books, including Ethics, Free Enterprise and Public Policy; Business Ethics, 2nd ed.; and The Nature and Limits of Authority.     

The impossibility of corporate ethics: for a Levinasian approach to managerial ethics

The moral philosophy of Levinas offers a stark prospectus of impossibility for corporate ethics. It differs from most traditional ethical theories in that, for Levinas, the ethical develops in a personal meeting of one with the Other, rather than residing in some internal deliberation of the moral subject. Levinasian ethics emphasises an infinite personal responsibility arising for each of us in the face of the Other and in the presence of the Third. It stresses the imperious demand we experience to be open to, prepared for and impassioned with that which we may not know, or recognise, about ourselves or about the Other. Such a demand transcends our intellectual and/or rational potential; it involves us in a carnal and somatic bodily experience of otherness. If we are to speak of Levinasian ethics in a business context, it cannot be a matter of corporate ethics but only a matter of individual managerial ethics. What such an ethics would be like is yet to be outlined. This paper proposes a series of questions and suggestions that will explicate some key terms of a practice organised around a Levinasian vocabulary of otherness, responsibility, proximity, diachrony and justice.     

Two views of business ethics: A popular philosophical approach and a value based interdisciplinary one

I distinguish between two problems related to business ethics. (1) How can business ethics help morally conscientious business people to resolve moral problems in business? (2) Given the widespread belief that immorality, or at least amorality, is too prevalent in business, how can one discover both the sources of business amorality and immorality and make business as morally respectable an institution as possible? Philosophers who have concerned themselves with business ethics have emphasized (1), i.e., they consider the normative ethical principles applicable to solving moral questions in business. Although some benefit can be derived from this approach, there are a number of problems with this position. I then argue that, in considering (2), we ought to analyze business life styles (ideals) that have determined the character of American business people, and show both their negative and positive moral consequences. This analysis reveals the morality, or lack of it, in modern American business, possible changes in business morality, and possible ways of developing a desirable and viable business ethic. In a sketchy way, I show how this project can be developed.