Understanding MNEs׳ decline in the adoption of locally developed technology standard in China: A positioning and cognitive perspective

Asian countries are becoming more and more active in participating technology standard development. In this paper we study the impact of this change on multinational enterprises (MNEs) using the case of TD-SCDMA, an international technology standard of 3G mobile communications. During the development of this technology standard, MNEs׳ market share dropped dramatically. A major contribution of this study is analyzing the underlying mechanism governing MNEs׳ interpreting TD-SCDMA as a threat rather than an opportunity by integrating two streams of literature. We also discuss the possible strategies for MNEs to maintain their market leadership position when local firms are able to lead international technology standard development.     

Motivation and strategy: MNCs׳ embeddedness in China׳s standardization based innovation

This paper aims to understand why MNCs choose different embedding strategies in standardization based innovation, and how MNCs׳ competitive landscapes evolve alongside the transition of indigenous innovation in China. Using the multiple case study approach based on the interviews and archival data about China׳s mobile standards, we find that MNCs may choose to proactively or reactively embed in China׳s business and institutional systems by aligning their interests with the standard-based indigenous innovation strategy. Although there are high risks in China׳s standardization, MNCs cannot ignore the huge benefits of China׳s mobile market, and may join in this standardization process when they are ensured the government support would sustain.     

Global political economy of technology standardization: A case of the Korean mobile telecommunications market

This paper examines empirical cases of standardization in the Korean mobile market as vehicles for approaching the broader political and institutional context of standardization in telecommunications. A consideration of Korean standardization in the mobile telecommunications market is particularly interesting because it reveals how the state's political interests influence standards decisions, which are primarily driven by market and technological changes in telecommunications. Judged from the social construction of technology perspective which sheds light not only on technology itself but also on political, social and economic interests that surround transformations in technology, this paper highlights power relations among the major actors that have made technology standards decisions in Korea regarding second (2G) and third-generation (3G) mobile telephony. The paper also attempts to show how the Korean government has dealt with the diverse interests of various market actors while pursuing its own policy agenda.     

Catching up through the development of technology standard: The case of TD-SCDMA in China

This paper explored the key factors affecting catching up through technology standard development by studying the evolution of TD-SCDMA, one of the three international standards of 3G mobile communications, in China. It was found that this was a complex co-evolution process between firm strategy and government policy aimed mainly at solving the challenges of late-comer disadvantages. The paper also examined the unique features of this co-evolution process, including the importance of the informal social network of non-customer stakeholders, and discussed the theoretical and practical implications of the key findings.     

GSM:技术标准化联盟的成功案例

GSM是欧洲第二代移动通信标准，它成功地成为在全世界占主导地位的移动通信标准。GSM的成功有两个方面的原因，一是欧盟的统一标准化政策；二是技术标准扩散过程中技术标准化联盟的形成。技术标准化联盟是当代信息技术发展中的一种较普遍现象。GSM是技术标准化联盟成功的一个典型案例。该案例引发了我们对技术标准化中的知识产权保护、技术标准化联盟以及技术创新等问题的深入思考，这些问题对于中国的电信业改革与发展具有重要的现实意义。     

The transformation of the mobile telecommunications industry in Pakistan: A developing country perspective

This paper offers a rare insight into the reality of the mobile telecommunications market transformation in Pakistan. Our analytical framework treats the mobile telecommunications market as a complex socio-technical system. Specifically, we define the telecommunications market as being composed of technology standards and three sets of social actors that include government institutions, network and service providers, and users. In the case of Pakistan, these social actors together determine the adoption of standards and services, and thus shape the trajectory of the market change. Our case study provides evidence that a pro-competition policy is imperative for mobile telecommunications development in developing countries, and an independent regulator is critical in promoting technological innovation.     

Chinese institutions and standardization: The case of government support to domestic third generation cellular standard

There are unique and distinct institutional processes associated with the Chinese government's support of the domestically developed third generation (3G) cellular standard, TD-SCDMA. After postponing several times, China awarded three third generation cellular licenses in January 2009: a TD-SCDMA license to China Mobile, a CDMA 2000 license to China Telecom and a WCDMA license to China Unicom. The Chinese government has demonstrated a clear bias in favor of TD-SCDMA. This article examines the role of formal and informal institutions in shaping the Chinese 3G landscape. This paper makes two contributions to the literature. First, this work extends studies on institutional theory focusing on standardization to the context of China. Second, unlike most ICT research which deals with standards originated in the West, this paper's focus on developing country-originated standard provides novel and unique insights related to institutional processes.     

中移动磨砺3G——

“今天下班，我特地用XX公司的TD手机，做了一次客户体验，从公司出发，一直到30多公里始终保持畅通，一次掉话也没有，感到不错，看来网络优化已经开始见效，望再接再厉，继续努力。”这是中移动总裁王建宙发给分管网络建设维护的副总裁李跃的一个短信。     

Technical innovation and 3.5 mobile phone generation: Lessons from Korea

In 1996, the Korean mobile communication market was the first in the world to commercialize the code division multiple access (CDMA). Since then, the voice-based mobile phone market has continued to grow and has now reached near saturation. Having recognized the potential of the mobile data service as a new source of profit, telecommunication operators are scrambling to evolve 3.5 generation (3.5G) technology in order to lead market competition. Recently, the Korean 3.5G mobile telecom market has faced stiff competition from CDMA-based EVDO Rev.A and global system for mobile telecommunications (GSM)-based high-speed downlink packet access (HSDPA). In addition, the world's first wireless LAN-based wireless broadband internet (WiBro) service was commercialized in June, 2006. This paper reviews the current status of the 3.5G technology and analyzes the service standardization strategies from the viewpoint of technological evolutions. This paper also suggests implications for Korea's specific circumstances where different mobile telecom technologies complement and compete with one another. Korea's experiences may serve as important lessons for other countries or operators who try to introduce the 3G and look beyond mobile telecom technologies.     

Xiaolingtong versus 3G in China: Which will be the winner?

Xiaolingtong (XLT), a new type of mobile phone system based on PHS technology for wireless access of fixed-line telephone networks, has grown very rapidly in China. However, there are many doubts about the future of XLT once 3G (the third generation of mobile communication) is finally employed. This paper proposes a theoretical framework to assess and compare XLT and 3G from four perspectives: technology, market demand, business models and government policy. It concludes that XLT and 3G will coexist with existing 2G/2.5G mobile communication networks for a considerable period of time. With service collaboration and integration, the coexistence of both of these technologies can enhance China's mobile communication infrastructure and support the growth of mobile commerce.     

User benefits and operator costs of mobile number portability in Japan and impact on market competitiveness

This paper aims to review the process of mobile phone operators agreeing to introduce mobile number portability (MNP) in Japan. A study group formed by the Ministry of Internal Affairs and Communications estimated the proportion of MNP users and analyzed the user benefits and associated costs to introduce MNP. Owing to the particular market structure and technology available, MNP was expected to yield a larger benefit in the Japanese mobile market than that seen in other countries. Based on the results of the research reviewed with respect to the market situation one year after introducing MNP, the increased competition in the mobile phone market was onfirmed by decreasing call charges and a reduction in the share of the dominant operator.     

China׳s information security standardization: Analysis from the perspective of technical barriers to trade principles

There have been many attempts for ICT standardization in China. Among them, this paper deals with information security standards. Although information security is often mentioned regarding China?s ICT standardization, it has been rarely examined per se. While most studies on China?s ICT standardization focus on economic aspects (e.g. increased bargaining power) or the government?s role, this paper draws on legal aspects. We select WAPI and ZUC for case studies, and examine their legal aspects, particularly from the perspective of WTO?s TBT (technical barriers to trade) principles. We have found that China?s standardization strategy becomes international-bound and, in fact, the manner in which the Chinese government handles standardization projects has become refined, flexible, and communicative with foreign stakeholders. We see that the changes are responses to the trade concerns raised by foreign stakeholders in various TBT Committee meetings and bilateral meetings. In addition, the Chinese government appears to become market-oriented even in the field of information security where it previously maintained a rigid stance on the ground of national security. This paper points out that the changes are attributed to growing external pressure from foreign governments and firms as well as to internal efforts toward innovation based on indigenous technology.     

The effect of government 5G policies on telecommunication operators’ firm value: Evidence from China

To lead the world's fifth-generation mobile communication networks (5G) market, China introduced several policies to support 5G industry development that will impact telecommunication operators, the main implementers in this industry. Thus, this study examines the impact of the government's 5G policy announcements on telecommunication operators' firm value in China, where the state exerts a strong influence on industry development. We find that government policy announcement in general affects telecommunication operators' stock returns negatively, and when the government announces policies with a higher level of interference, the decline in firm value is more pronounced. To understand the comprehensive impact of 5G technology on telecommunication operators, we also examine the effect of institution-driven corporate technology R&D and investment activities on firm value. We find that the firms' 5G activities also decrease their firm value, and this effect is more significant than government policy announcements. These results imply that the market has a negative evaluation of the introduction of 5G technology due to its immaturity and uncertainty. This study provides a basis for understanding the market's views on 5G technology and development policies.     

The effects of standardization process on competition: An event study of the standardization process in the US cable modem market

This paper assesses the effect of standardization on competition in the US cable modem market. The standardization process in this market has involved two competing standardization groups, a commercial consortium (Multimedia Cable Network System Partners Ltd) and an official organization (the Institute of Electrical and Electronics Engineers working group IEEE 802.14). In such circumstances, standardization related activities might affect competition both within a standardization group and between standards. The paper distinguishes between these effects based on firms’ membership in standardization groups, and uses event study methodology to assess the effects of standardization activities on competition as perceived by investors. The results imply that not all consortium-led standardization activities were perceived to increase inter-firm competition.     

Exploring the mass adoption of third-generation (3G) mobile phones in Taiwan

Given that no all new mobile telecommunications technology are accepted by the mass market, this study aims to understand the mass adoption of third-generation (3G) mobile phones that is hypothesized to comprise three consumer perceptions: new technology, new service, and new handset. Based on the theoretical framework of a consumer's decision making process, an empirical study of the mass adoption of 3G mobile phones in Taiwan was conducted. This study demonstrated that perceived utility of a new mobile service was a key factor that resulted in mass adoption. Further, it was found that perceived utility of a new handset directly stimulate consumers to purchase 3G mobile phones. Perceived risk and perceived expense are not negatively correlated with intentions as hypothesized. Moreover, perceived no need was another key factor that inhibited adoption and purchase intention.     

Mobile network evolution toward IMT-2000 in Korea: a techno-economic analysis

This paper develops a techno-economic model for evaluating mobile network evolution strategies and demonstrates its real-world applicability, using a Korean case study. A number of mobile network evolution strategies toward IMT-2000 are generated and evaluated with this model. The overall market performance is evaluated and its sensitivity to the key strategic variables such as technology choice, time to market and service coverage is analyzed. Given the regulatory condition that W-CDMA network should be deployed no later than 2004, it is found that direct evolution from cdma2000 1x to W-CDMA is more profitable than evolving via 1xEV-DO. Also, direct evolution from cdma2000 1x to 1xEV-DV appears to be a comparable choice, but with a higher supplier market risk. Finally, strategic implications of the empirical findings obtained in this study are discussed along with some further research issues.     

Implementing Technologies for Financial Service Innovations in Base of the Pyramid Markets

This study examines how information communications technologies (ICTs) can be implemented effectively to provide financial service innovations to the poor who live in developing countries, a market collectively known as the “Base of the Pyramid” or BOP. The BOP needs—but commonly lacks—basic financial services, a situation that perpetuates poverty. With a dearth of formal banks especially in rural areas of developing countries, the BOP has almost no access to savings accounts, credit lines, and other necessary services. However, ICTs have the potential to overcome cost, infrastructure, and other barriers to service delivery, and are being used to offer new financial services such as mobile phone banking to the BOP. The purpose of this study is to determine ways of successfully implementing these technology‐enabled service innovations. The study draws on the Socio‐Technical View for theoretical girding, and uses case method to examine multiple ICT implementation projects in five sub‐Saharan African countries (Ghana, Kenya, Malawi, Mozambique, and Uganda). The projects, which were carried out by a leading microfinance banking organization named Opportunity International, provided mobile banks, point‐of‐service, and mobile phone banking services to the BOP. Several techniques were applied to gather data in the field over a two‐year period: depth interviews, direct observations, and internal document and data analysis. Multiple forms of evidence were triangulated against one another, and analyzed across cases until themes emerged and converged. In doing so, two specific forms of analysis, explanation building and cross‐case synthesis, were employed to make sense of the data. The findings, summarized as research propositions, collectively conclude that implementation is effective when the unique socio‐human, governmental‐regulatory, and market conditions of the BOP are accounted for, such that fit is achieved between the technologies and environments they are situated in. More specifically, effectiveness comes when implementation (1) addresses customer and agent limits with the technologies, and is accepted and supported by trained staff who monitor technology use and make responsive system adjustments; (2) exploits and promotes supportive governmental regulations and actions, as well as leverages sound electronic fund transfer (EFT) switches, whether government or bank established; and (3) accounts for low business capabilities and evolving market competition, along with the underdeveloped financial sector and financial literacy of the population. In sum, there are multiple factors that should be considered in the design and installation activities surrounding these technologies to ensure they provide cost‐effective, quality financial services to the poor.     

Choosing government R&D policies: Tax incentives vs. direct funding

A major policy debate continues in many industrialized nations over the rationales for government support of technology development. This debate is unstructured due to the weakness of the underlying economics. Government intervention at any stage in the economic process is based on the recognition of market failure. In the case of technology-based markets, a rather vague allusion to excessive risk is often the best rationale put forward. Real risk/reward ratios are often distorted, leading to underinvestment, but the causes are several and vary significantly in character. As a result of this variance, the appropriate policy response also varies, ranging from varying tax incentives to direct government funding of R&D.     

Diffusion of mobile telephony: Analysis of determinants in Cameroon

This paper explores the diffusion of mobile telephone technology in Cameroon by identifying and analyzing the determinants of this diffusion. Studying the diffusion of mobile communications in African countries by integrating them into panels of developing countries is problematic. This approach is likely to mask the intrinsic differences as concerns the diffusion process. This survey shows, through the estimation of an S-shaped growth curve, that the Logistic model best describes the diffusion of mobile phone technology in Cameroon. Income, openness to competition and the use of SMS are key forces driving this diffusion. Forecasts indicate an increase of almost 70% in the demand by 2026 as far as mobile phone use in Cameroon is concerned. This implies not only an improvement in operators' and State's revenues, but also, the need to invest in infrastructures. Our recommendation therefore calls for a greater liberalization of the mobile phone market in Cameroon. In addition, given the complementary relationship between the core and the mobile networks, infrastructural investments are also needed in both sectors.