粤东西北地区“互联网+可视化”农业体系构建

为实现粤东西北地区传统农业向现代农业转型升级,论文重点研究加强农业源头建设;借助粤港澳大湾区建设契机,大力发展第三方电商平台,加快“互联网+可视化”平台建设;完善“可视化”监管机制;丰富“可视化”内容,增值农业体系在内的现代农业体系,为粤东西北地区打开销路,促进粤东西北地区农业经济发展。     

Purchasing materials in the supply chain: managing a multi-objective task

Purchasing materials that has long been recognized as a multi-objective problem gained in importance in the present “Lean Supply” management environment. The authors discuss one of the “user-friendly” alternative multiple criteria decision support systems—visual interactive goal programming (VIG). The personal computer-based technique is applied to an original equipment manufacturer's multiple-replenishment purchasing problem and assists in selecting suppliers and allocating orders among them. The authors conclude with the benefits of VIG and contributions of the analysts.     

Integrating Analytics Through the Big Data Information Chain: A Case From Supply Chain Management

The benefits of good decision making by a distributor often have broad leverage across a supply chain, and data science provides a comprehensive framework for making this possible. We present a case study of an ongoing partnership between the authors and corporate managers at a distributor of heating, ventilating, and air‐conditioning products. We describe in detail the “vertical integration” of our analytical tools through a long chain of data scientific activities, backward to raw data, and forward to visually appealing output, in an organization with legacy information technology infrastructure. The models are applied to a large‐scale data set, and spreadsheet‐based decision support tools that include useful visualization capabilities for the firm are illustrated. We also offer this case as a blueprint for building a collaborative research relationship between academia and industry.     

跨国企业国际化研发合作网络结构演化研究——基于华为PCT专利数据

随着万物互联的数字化时代到来,高新技术企业面临着前所未有的发展机遇和挑战,为促进企业技术创新,我国跨国企业国际化研发网络正不断向高阶进化。本文以华为国际化研发网络结构演化为例,利用WIPO公布的2002-2018华为申请的PCT专利数据中合作专利申请人的地理信息,应用UCINET软件构建了华为研发合作网络可视化演化路径。最后根据华为国际化研发合作网络演化的过程和作用,为我国高新技术企业通过国际化研发合作的方式提升技术创新能力、实现技术追赶提供重要的借鉴。     

Does Nutrition Information Contribute to Grocery Shoppers’ Willingness to Pay?

An experimental auction and the eye-tracking technology are used to detect the relationship between consumers’ understanding of the nutrition information and their willingness to pay for food items. Additional attention is given to health-conscious individuals. Salad mix and apple juice are selected for the experiment. A Tobit model is used for the analysis. The results show that nutrition information has some effect on consumers’ purchasing decision. Shoppers are willing to pay less for fat and mineral information, but more for ingredient, protein, sodium, and carbohydrate information of salad mix. As for apple juice, shoppers care only for energy and other nutrient information, as well as the health claim “vitamin C naturally high.” Further, health-conscious individuals are more responsive to the nutrition claims, such as “high in fiber” (salad mix) and “vitamin C naturally high” (orange juice). A possible limitation of the conclusion exists due to the small sample size.     

Naming strategies as a tool for communication: application to movie titles

Abstract

Product naming is regarded as one of the most important communication decisions for firms to deliver information on their new products, particularly in the case of products with unobservable attributes, such as motion pictures, music, books, and games. Despite its importance, there has been little research on “how to name a product” as a communication decision. Hence, we propose a conceptual framework to describe naming decisions as two-stage strategic decisions. The first-stage decision involves “what kind of information to be communicated via product names,” which we call the “information choice” strategy. The second-stage decision is how to express this information through product names, which we call the “expression” strategy. We applied a two-level hierarchical Bayesian model to a data set consisting of opening weekend box-office sales, names, and release dates for 393 movies released in seven countries. Our empirical study provides useful findings on movie naming. First, the information choice for movie titles significantly impacts movies’ viewership. Second, the effects of “what to choose” depend on “how to express”. Third, significant interaction effects occur between information choice strategies and product characteristics, which implies that naming strategies depend on the product’s characteristics. One particularly noteworthy finding in this study is that although it is common sense to avoid negative wording in product names in most industries, negative content in movie titles positively impacts box-office sales.     

Ethical Consumerism: A View From the Food Industry in Morocco

Both consumers and firms are now more concerned about ethics as a way to make business transactions a win–win deal. As consumers ensure profitability to businesses, they expect fair practices and honest behaviors toward society. The study reported here attempts to investigate Moroccans’ perceptions and attitudes toward ethical consumerism of food. Consumers’ willingness to buy those products and their motives for such purchases as well as factors preventing ethical purchases is investigated. Besides price, which drives most their decision to buy a food or not, Moroccans are driven by ethical claims such as “healthy,” “no fat,” “pasteurized,” etc. It was shown that consumers trust information on the labels of products besides information provided by consumer authorities. In relation to ethical aspects, Moroccans are mostly concerned about the environment and religion. Older men with high income are shown to be a good target for the ethical food market.     

The practice of systems marketing in the French packaging industry

The focus for this article is “product systems selling” in the packaging industry. In systems selling the seller provides, through a combination of product and service, a fulfilment of a more extended need than is the case in product selling. This paper studies companies, using multipack system suppliers where the vendor provides and installs the machinery, takes charge of maintenance and repair and offers commercial and technical information to its customers. The customer has the choice of purchasing the whole system or purchasing elements of the system. The authors propose that the purchase of the whole system may be more suited to the smaller, independent buyer who prefers to transfer responsibility for the up‐keep of the system to the supplier. Larger organisations preferring greater independence from the supplier may show a tendency to develop their own systems in‐house. The authors forecast a reduction in the total number of systems purchased in the future.     

Big Data

“Big data” describes technologies that promise to fulfill a fundamental tenet of research in information systems, which is to provide the right information to the right receiver in the right volume and quality at the right time. For information systems research as an application-oriented research discipline, opportunities, and risks arise from using big data. Risks arise primarily from the considerable number of resources used for the explanation and design of fads. Opportunities arise because these resources lead to substantial knowledge gains, which support scientific progress within the discipline and are of relevance to practice as well. From the authors’ perspective, information systems research is ideally positioned to support big data critically and use the knowledge gained to explain and design innovative information systems in business and administration – regardless of whether big data is in reality a disruptive technology or a cursory fad. The continuing development and adoption of big data will ultimately provide clarity on whether big data is a fad or if it represents substantial progress in information systems research. Three theses also show how future technological developments can be used to advance the discipline of information systems. Technological progress should be used for a cumulative supplement of existing models, tools, and methods. By contrast, scientific revolutions are independent of technological progress.     

Three Roads to P2P Systems and Their Impact on Business Practices and Ethics

This article examines some of the most relevant issues concerning P2P systems so as to take sides in today’s strongly polarized debate. The idea is to integrate a context-based perspective with an ontological representation of informational norms; thanks to a procedural outlook which is presented in terms of burden of proof. More particularly, we examine three “roads.” First, the topological approach to complex social networks allows us to comprehend the laws according to which information is distributed through P2P systems and how a “short route” has joined, and sometimes replaced, the traditional “long route” between creator, business, and the public. The second road is the context-based perspective elaborated by Helen Nissenbaum, and developed by Francis Grodzinsky and Herman Tavani: The goal is to determine the norms that govern such an informational flow as norms of appropriateness and distribution. The final road is the informational viewpoint on ethics proposed by Luciano Floridi with the idea that standard ethical theories cannot easily be adapted to deal with the new informational issues emerging with digital technology. While empirical evidence on the impact of P2P systems is still quite controversial, it is crucial to determine on whom the burden of proof falls in a given context, on censors or advocates, by singling out both the default norms and exceptions in the use and development of P2P software.     

Bringing Back the Essence of the “S” and “R” to CSR: Understanding the Limitations of the Merchant Trade and the White Man’s Burden

One of the fundamental struggles in corporate social responsibility (CSR) is the uncertainty and inherent contradictions that stem from a company being an individual legal entity and a community of persons. The authors contend that CSR has departed from the essence of “social responsibility.” The paper is a commentary on CSR, presented as two frameworks rooted in individualism—The Merchant Trade (the strategic view of CSR) and The White Man’s Burden (self-righteous CSR heroism that assumes the shackles of responsibility normally offered by others). Both, however, contradict the essence of “social responsibility” pitting individual against community, business against society, and economic needs and realities versus ethical reflection. The authors present a model that advocates a more moderate and realistic approach to CSR that goes back to the essence of social responsibility.     

Accounting information quality and trust as determinants of credit granting to SMEs: the role of external audit

This study analyses whether loan officers’ perception of the accounting information quality (AIQ) and the trustworthiness of SMEs are associated with a better willingness to grant them credit. Empirical evidence is obtained from a survey of 471 bank loan officers in Spain, who are asked to answer in relation to audited and not-audited firms. Using a Structural Equation Modeling (SEM) approach, the results obtained confirm that the loan officers’ willingness to facilitate SMEs’ access to credit is positively influenced by their general perception about the AIQ, but only if it is audited. In the case of not-audited firms, AIQ does not play a direct role in credit granting decision, but is relevant in trust formation. Besides, in the case of audited firms, only the “competence” dimension of trust is relevant, whereas in not-audited firms, both “competence” and “honesty” have an impact on credit granting. “Benevolence” does not have an influence in any case. The study has implications for SMEs, banks, policy makers and auditors.     

Information theoretics-based technoeconomic forecasting: application to telecommunication service industry

Addressed in this paper is an information-theoretics inspired econometric approach to evolve a forecast model on the growth profiles of telecommunication services. It includes cohesively, both the profile of user-economics as well as the technological framework of service providers; and the forecasting suite is built on the basis of information-theoretics considerations. It refers to a modified Fisher-Kaysen method that accounts for “free-market” principles and uses entropy (stochastic) details of differential changes in the short-run (state) variables of the growth function. Further, the principle of proportional fairness is appropriately invoked and the heuristics of users’ willingness-to-pay for the network resources allocated to them is presumed. A few simulation examples using real-world data are furnished to validate the forecast algorithm developed. The computed results on forecasting presented depict a “cone-of-forecast” in the ex ante regime of the examples considered. Relevance of this method to modern aspects of managerial approach and market penetration vis-à-vis forecast trends is indicated. Shortcomings of the method are identified.     

Are Farmers' Market Shoppers Different From Cross-Shoppers? The Case of Hawaiian Avocado Purchasers

Small- and medium-size growers use direct marketing and farmers’ markets to access customers and avoid supply chain intermediaries that increase costs of getting products to consumers. This study examined consumers’ use of agricultural product information sources and their shopping outlet patronage preferences for one type of locally grown produce: avocados.

Two farmers’ market segments were identified: 1) shops only farmers’ markets and 2) cross-shops grocery stores. Product information came from a variety of sources: media, retailers, and organizations. “Buy Local” or “product origin” were considered in produce shopping decisions. One dimension, “Buy Local,” was significant in differentiating farmers’ market segments.     

Team Spirit: The Influence of Psychological Collectivism on the Usage of E-Collaboration Tools

The use of information technologies in virtual teams has become common, but little is known about how psychological factors may affect future usage decisions in this context. Our study focuses on psychological collectivism, which is an individual-level form of collectivism (an individual trait capturing people’s “team spirit” or psychological attachments to groups) and investigates how this trait affects team members’ rational decision making processes. Partial Least Squares analysis applied to data collected from 120 team members suggest that psychological collectivism influences both team-referenced perceptions (confidence in one’s team’s capability) and system-referenced perceptions (the perceived usefulness of the e-collaboration tool), and these factors together affect future usage intentions.     

Market Orientation and Organizational Performance in the Nonprofit Context: Exploring Both Concepts and the Relationship Between Them

ABSTRACT

The purpose of this paper is to explore the relationship between the concepts market orientation and organizational performance for nonprofit organizations. To understand the nature of this link in the nonprofit context, the authors will discuss and elaborate on the applicability of both concepts to nonprofits. They will develop multidimensional notions of “societal orientation” and “nonprofit organizational performance,” which fit the specific operating environment of nonprofit organizations engaged in the provision of health and social services. The authors also propose a conceptual framework that relates both notions and present the main underlying propositions. They conclude by suggesting items to empirically measure both constructs and venues for future research.     

Collaboration,motivation, and the size of organizations

We present an analytical model of an organization that offers operational drivers of limits on team size. The model trades off benefits from collaborative problem solving against the disadvantages of diminishing motivation when groups get large. Collaboration is represented as parallel employee activity combined with frequent sharing of partial information, with a resulting superlinear performance increase over team size. Motivation is modeled by team members periodically setting an effort level either to contribute to the best of their ability or to “cruise”; at the minimum level not recognizable as shirking. Each individual decision is limited by bounded rationality based on team rewards, the time horizon of team interaction, and individual expectations about colleagues’ behavior. The decision collapses to a simple “barrier rule”;. Work hard when a certain “barrier percentage”; of team members work hard, and otherwise shirk. The influence of team size on this barrier percentage depends on the extent of benefits from collaboration: As long as performance increases quadratically with team size, the increased benefits resulting from collaboration exactly balance the temptation to shirk, with the barrier percentage approaching a fixed limit for large team sizes. As soon as the performance increase slows to anything less than quadratic, shirking eventually sets in and limits the possible size of the team. This implies that cooperation is sustainable in large organizational units, provided the problem‐solving processes used are powerful enough to ensure sufficient performance increases. Thus, effective problem‐solving methods are of double value, improving direct productivity and mitigating the social dilemma from team production. A manager should enlarge his or her organization up to the minimum of the limit set by the cooperation barrier and the exogenous performance limit.     

On the Unethical Use of Privileged Information in Strategic Decision-Making: The Effects of Peers’ Ethicality,Perceived Cohesion,and Team Performance

In order to make strategic decisions and improve their firm’s performance, top management teams must have information on the competitive context in general, and the firm’s competitors in particular. During the decision-making process, top managers can have access to “privileged information”—i.e., information of a confidential and potentially strategic nature that could ultimately confer a decisional advantage over competing parties. However, obtaining and using privileged information in a business context is often illegal—and if not, is usually deemed unethical or “against the rules.” Using a quasi-experimental design, this study explores the reasons why an individual might engage in such unethical behavior. We assess the extent to which managers use privileged information with respect to perceived team cohesion and peers’ ethicality. More specifically, our results show that the use of privileged information is predicted by the decision-maker’s perceptions of their team cohesion and their peers’ ethicality. Moreover, we find that team performance, as a group-level nonself-reported factor (measured by the firm’s share price in our simulation), moderates the relationship between cohesion and the use of privileged information. The relationship between cohesion, ethical behavior, and team performance is also discussed. We draw on these findings to make some practical suggestions on how to incorporate practices that could better prevent the unethical use of privileged information in strategic decision-making processes.     

“Natural” and “Fresh”: An Analysis of Food Label Claims in Internationally Packaged Foods in Singapore

Food claims invite controversies on account of their potential to mislead consumers while at times masquerading as health information devices. In the United States, Europe, and Australia/New Zealand, scholars have extensively studied the prevalence of food claims, the regulatory repercussions, and effects of such claims on consumers’ food perceptions and dietary choices. Our study is an attempt to address a gap in related research focused on Asia by situating the inquiry in Singapore where consumers are exposed to a wide variety of such claims due to the universality of food imports. This study examines the state of food claims by the food product’s region of origin, and focus specifically on the use of terms “natural” and “fresh” on food labels. We present recommendations for food marketing policymakers and practitioners.     

Computer networking among executives: A case study

Group Support Systems may be “distributed”; for nonsimultaneous use by being embedded in a Computer‐Mediated Communication System (CMCS). In this manner, large groups may use them for complex tasks over an extended period of time. Will executives use such systems, and what are their reactions? This case study of elites engaged in formulating recommendations for the White House Conference on Productivity demonstrates that executives can use such systems, given that “critical success factors”; are met. Perceived information richness is strongly correlated with perceptions of productivity enhancement as a result of system use.