The Roles of Sustainability Orientation and Market Knowledge Competence in New Product Development Success

Firms’ sustainability orientation (SO) is widely understood as a strategic resource, which can lead to competitive advantage and superior (financial) performance. While recent empirical evidence suggests a moderate and positive relationship between SO and financial performance on a corporate level, little is understood about the influence of SO on new product development (NPD) success. Building on the natural‐resource‐based view (NRBV) of the firm, we hypothesize that firms’ SO positively influences NPD success, because of efficiency gains and differentiation advantages. However, scholars have also argued that the win–win paradigm postulated by NRBV might not always hold because NPD managers might find it difficult to balance sustainability objectives with the needs of their customer and the competitive dynamics in their markets. It is, therefore, proposed that market knowledge competence (MKC) is an important capability, which helps firms to balance social and ecological objectives with economic goals such as profitability and market share. Using data from 343 international firms from 24 countries that was collected by the Product Development and Management Association, structural equation modeling results suggest that (1) SO positively influences NPD and that (2) this relationship is partially mediated by firms’ market knowledge capabilities. The findings suggest that strategic‐level SO and MKC are complementary in that they help in balancing trade‐offs between sustainaility objectives and profitability goals. In this way, the study contributes to a better understanding of how critical NPD practices can help managers to translate firms’ SO into NPD success. The article concludes by highlighting implications for product innovation managers.     

Railroads and Price Discrimination: The Roles of Competition, Information, and Regulation

I evaluate railroad price discrimination in three periods: 1870–1886, before the passage of the Interstate Commerce Act; 1945–1975, when rates were regulated but railroads faced extensive intermodal competition; and 1980–2010, after the passage of major regulatory reforms. While price discrimination was widespread in each period, the specific practices varied as the nature of competition, regulation, and the information available to decision-makers changed. The Act focused heavily on price discrimination, and limited some practices while encouraging others. One major weakness of the Act was the restrictions that were imposed on pricing practices that could lead to cost reductions and productivity improvements.     

How Firms Develop Capabilities for Crowdsourcing to Increase Open Innovation Performance: The Interplay between Organizational Roles and Knowledge Processes

In recent years, crowdsourcing has emerged as a promising open innovation strategy for firms searching for solutions to technical problems. Previous research has shown that crowdsourcing can provide quick access to distant knowledge at relatively low costs, when compared to other forms of innovation governance such as internal sourcing or contract research. Recent studies, however, indicate that firms differ considerably in their ability to reap the benefits from crowdsourcing. Drawing upon recent work on the microfoundations of capabilities, we hypothesize how three types of lower level organizational elements may affect gains from crowdsourcing: informal organizational roles, formal organizational roles, and knowledge processes. Following a mixed‐method research design and drawing on rich quantitative and qualitative data, we find that informal and formal organizational roles work through processes of knowledge articulation and codification in developing a firm’s crowdsourcing capability. By going beyond the direct effects of the three antecedents, our research sheds light on the process of capability development for open innovation.     

中国传统民族艺术在服装设计中的植入

中国服饰艺术能够在世界时尚舞台上占有一席之地,树立本民族品牌,离不开中国历史大背景。"民族的就是国际的",没有历史文化内涵的服装是没有根的服装。中国传统艺术成为了服装设计中需要不断注入的既古老又新鲜的灵感血液。如何认识这一点,并准确的将博大的传统艺术精髓植入到现代服饰中,并有效结合成为整体,是我们将要研究的课题和任务。     

The Influence of CEOs' Visionary Innovation Leadership on the Performance of High‐Technology Ventures: The Mediating Roles of Connectivity and Knowledge Integration

Senior leaders play an essential role in facilitating knowledge creation processes and driving firms' innovation performance. However, little is known about the underlying relational mechanisms by which CEOs help build knowledge integration capability and drive firm innovation. We developed and tested a conceptual model about the ways in which CEOs shape a context conducive for knowledge creation processes and drive multiple innovation performance. A field, survey‐based, study among small‐ to medium‐sized technological ventures (SMVs) showed that CEO visionary innovation leadership (manifested by both vision for innovation and enactment of the vision through specific leadership behaviors) was positively related to a context of connectivity. Connectivity was related to firm knowledge integration capacity, which in turn resulted in enhanced firm innovation (new product quality, development speed, and product innovation). The findings also indicate direct links between CEO visionary innovation leadership and knowledge integration, and between connectivity and product innovation. Implications for theory and practice are discussed.     

喷粉的质量和使用

平版印刷过程中,印件防粘脏在目前仍然是必不可少的程序。最原始的防粘脏方法包括在油墨中添加玉米淀粉或添加具有防粘作用的油墨添加剂等。现在,前种方法已成历史,后种方法的使用者亦很少了。现在使用最广泛的是印刷防粘脏喷粉,不少胶印机还专门配备了喷粉装置。从未来的发展看,UV墨     

Roles, role performance, and radical innovation competences

Despite the importance of radical innovations (RI), few firms have the capability to develop such innovations internally; success is increasingly linked with relationships and networks. However, the way(s) in which relationships and networks support RI is less clear. Successfully launching RIs requires the development of four distinctive competences; discovery, incubation, acceleration and commercialization. This paper examines how networks support the development of RIs, focusing on when and how network partners become involved and how their role performances support the development of the four competences. The study context is the automotive industry, which is heavily dependent upon RI and complex interrelationships. Data were collected through in-depth interviews with network participants involved in developing several RIs. Five task-oriented and three network-oriented roles are uncovered and the performance of these roles supports the development of different competences, with some roles being exclusively connected with particular competences and others supporting several competences. Focusing on role performance offers a useful means for distinguishing between acontextual actors, and the activities and resources they bring. In doing so, the paper enhances understanding of the links between network participants, role performances and the development of RI competences, and identifies a number of important implications for theory and practice.     

Knowledge,power, and hypermedia

Our paper explores the relationship between knowledge and power first articulated in the modern age by Francis Bacon, in terms of M. Foucault's postmodern critique of Power/Knowledge that seems to reverse the meaning of Bacon's “knowledge is power” maxim. We apply Foucault's critique to instructional technology concentrating especially on hypermedia. We remark on the many similarities between Foucault's postmodern critique and the concerns of Theodore Nelson who coined the words “hypertext” and “hypermedia.” We will combine Foucault's Nietzschian insights with Nelson's characterization of “the Information Lords” to conclude with the following postmodern questions: Who makes the categories and constraints that are translated into truth and power? Is God dead, and if so, who will become the Information Lord?     

Holdup,Knowledge Transferability,and Productivity: Theory and Evidence from Knowledge Workers*

This article studies how firing costs affect the productivity of knowledge workers. We develop a holdup model in which workers are essential to knowledge transfer between firms and show that if the worker's knowledge stock is sufficiently transferable to competing firms, an increase in firing costs inhibits the firm's ability to hold up the worker and thereby leads to higher effort. We consider the passage of the wrongful discharge laws in the US as an exogenous increase in firing costs and test our theory using data on patents filed at the United States Patent and Trademark Office (USPTO).     

Creating Dynamic Capability: The Role of Intertemporal Integration, Knowledge Retention, and Interpretation

Uncertainty about the ability for technological knowledge to be transformed to meet market demands, lack of complementary technologies, the lack of developed markets for a given technical feature, and other types of uncertainty add significant challenges to organizations as they develop products for future markets. In spite of these significant challenges, some organizations develop a dynamic capability in new product development that becomes a powerful source of competitive advantage and a source of renewal, growth, and adaptation as the environment changes. Many approaches to new product development (e.g., cross‐functional development teams, quality function deployment, early supplier involvement, heavyweight product development teams) address the need to integrate knowledge more rapidly and effectively within projects. These approaches do not address, however, how knowledge is integrated over time or how integration of knowledge from previous new product development efforts influences the firm's new product development performance. This study focuses on providing a greater understanding of the integrative practices that contribute to this capability in new product development. Based on insights from the innovation and learning literatures, this study proposes relationships about the influence of knowledge retention and interpretation activities on the organization's ability to integrate knowledge developed in prior new product development projects and on new product development performance. Data collected from a sample of new product development professionals are employed to test the proposed relationships among knowledge retention, knowledge interpretation, integration of prior knowledge, and new product development performance. The findings suggest that knowledge retention and interpretation activities positively impact a firm's new product development performance. In particular, practices that enable the retention and interpretation of knowledge improve new product development performance indirectly through the firm's enhanced ability to apply knowledge developed in prior product development projects to subsequent projects. Practices that enable the interpretation of knowledge in the firm's current strategic context also improve new product development performance directly. These findings lead to important implications for managing new product development.     

The Different Roles of Product Appearance in Consumer Choice*

Product design has been recognized as an opportunity for differential advantage in the market place. The appearance of a product influences consumer product choice in several ways. To help product development managers in optimizing the appearance of products, the present study identified the different ways in which the appearance of a product plays a role in consumer product evaluation and, hence, choice. In addition, the implications for product design of each role are listed, and managerial recommendations for optimizing the appearance of products are given. Based on a literature review, six different roles of product appearance for consumers are identified: (1) communication of aesthetic, (2) symbolic, (3) functional, and (4) ergonomic information; (5) attention drawing; and (6) categorization. A product's appearance can have aesthetic and symbolic value for consumers, can communicate functional characteristics and give a quality impression (functional value), and can communicate ease of use (ergonomic value). In addition, it can draw attention and can influence the ease of categorization of the product. In a large qualitative study (N=142) it was tested whether these roles indeed exist in consumers' process of product choice and whether they are sufficient to describe the way in which product appearance plays a role for consumers. In addition, qualitative insight into these roles was gained. After making a choice between two answering machines, subjects were interviewed about the reasons for their choice and the product information they used to form the judgments underlying their choice reasons. The six appearance roles indeed proved relevant for consumers and were sufficient to describe the influence of product appearance on product choice. The number of ways in which appearance played a role for consumers differed between 0 and 5; most subjects mentioned two different ways in which appearance influenced their product choice. The aesthetic and symbolic roles were mentioned most often. The preferred shape (e.g., rounded or angular), color, or size were found to differ depending on the way in which product appearance played a role for subjects. For example, bright colors may be valued from an aesthetic point of view but may diminish the impression of quality (i.e., functional value). This makes it difficult to optimize all roles and illustrates that the product value that is most important for consumers when purchasing a specific kind of product should be the starting point in the design of the product appearance. Furthermore, the influence of shape, color, or size on a certain kind of product value—aesthetic, symbolic, ergonomic, or functional—differed between subjects. One person may like a rounded shape, while another may prefer a rectangular shape. This means that the value of guidelines indicating how the perception of a specific kind of product value can be engendered by means of shape, color, and size is limited. This is especially the case for aesthetic and symbolic product value, which are very personal. Therefore it is recommended to test the performance of the appearance of a newly developed product on these six roles with the target group of consumers. Insight into the different ways in which appearance characteristics, such as form and color, may influence consumer choice will increase managers' awareness about how to use product appearance as a marketing tool. In addition, distinguishing these six appearance roles will help product development managers to optimize the product appearance better to market needs, as the roles have different and sometimes even conflicting implications for the design of the product appearance.     

The Dissemination and Use of Innovative Knowledge

A growing body of research has documented the role of select users and customers in influencing the design of new products. A major impetus for this study was the observation that practitioners, as well as professionals in research and development groups, are an important source in the production and dissemination of knowledge for innovation. Neville Johnson and Warren Brown carried out a field study in a medium-sized school district to examine the innovative practices and use of innovative knowledge by practitioners, in this case, junior and senior high school language arts teachers. The article concludes with a series of recommendations to improve the innovation performance of professional groups.     

The Roles Incubator Organizations in Hi-Tech Venture Creation in Korea

In order to examine the roles of incubator organizations (places where entrepreneurs work before they start their ventures), ten high-tech venture founders were interviewed. Based on these interviews, their experience at incubator organizations and subsequent performance were analyzed, and 11 hypotheses regarding the characteristics of incubator organizations were formulated. The hypotheses are: high-tech venture are more likely to succeed if their founders have had the opportunity to prepare a business plan, to develop the prototype of a new product, to be acquainted with other disciplines, to work together as a team, and to acquire various kind of capabilities such as market-specific know-how, entrepreneurial skills and financing know-how at incubator organizations. However, it is hypothesized that the opportunity to acquire technological know-how and traditional managerial skills at incubator organizations are not positively correlated with venture success. The technological know-how and managerial skills could be regarded as a necessary but not sufficient condition for successful ventures. As the first study about Korean incubator organizations, the cases and the discussion of the hypotheses provide insights and implications for future studies.     

The Roles of Marketing and Industrial Design in Discontinuous New Product Development*

Radical or “discontinuous” products based on new technological breakthroughs are playing an ever‐increasing role in the success of firms. However, little research has been conducted that investigates the roles of marketing and industrial design (ID) in the development of these types of products. Further, past research has tended to overlook the role that industrial design, and the impact of the marketing‐industrial design interaction, can have on the development of discontinuous new products. Frequently, the term design is used broadly or is equated with engineering; thus, while the marketing–research and development (R&D) interaction is studied, the marketing–ID as well as the industrial design–R&D relationships are not considered. This article examines the roles of marketing and industrial design in the product development process for discontinuous innovations. Specifically, questions concerning how and the degree to which marketing and industrial design are integrated into the development process are investigated. The investigation employs multiple methods, or triangulation, in order to secure an in‐depth understanding of the roles of these disciplines. In the course of examining these questions, key factors influencing industrial design and marketing involvement are identified and preliminary models are examined. The research, which was conducted in two phases, employed a mixed‐method, multiple sample design. The methods used included a survey, field observation study, and depth‐interviewing. Data were collected from three different samples: R&D managers, project team members (including personnel from various disciplines—marketing, R&D, industrial design, engineering, etc.), and industrial design managers. The use of the different data sources and sampling of various groups of managers was employed in order to provide a rich context for investigating the research questions of interest. In addition, a preliminary analysis of factors (e.g., degree of product discontinuity, product innovation objectives, process discontinuity, process formality) identified in the first phase was conducted, and these relationships were explored further in the second phase of the research. Findings across the two phases of this research suggest that the development of discontinuous new products involves a process that is different from more conventional new product development—particularly as it concerns the roles of marketing and industrial design. The high degree of discontinuity inherent in such projects, along with the strong R&D orientation often surrounding them, results in delayed involvement of marketing and ID, as well as altering their roles in the new product development (NPD) process. Factors such as the degree of product discontinuity (DPD), process discontinuity (PCD), and process formality (PF) seemed to exert a differential influence on the involvement of marketing and ID. Although their roles and involvement are altered in discontinuous new product development, this research suggests that marketing and ID roles in this context involve increased challenges with respect to validation of key assumptions and product application directions. Additionally, managers operating in this development context need to explicitly consider the influence of factors such as discontinuity level in undertaking NPD projects with respect to how it affects the execution of industrial design and marketing activities.     

长距离大运量带式输送机的使用探讨

本文通过介绍各国对长距离大运量带式输送机的设计和使用现状,阐述了长距离大运量带式输送机的特殊性及其与铁路运输、公路运输等其他运输不可比拟的地位,从而提出要从技术角度搞好长距离大运量带式输送机的设计,更好地为工业发展服务。     

塔里木油田典型小井眼卡钻事故处理与分析

塔里木油田小井眼卡钻事故在钻井和井下试油作业过程中时有发生,处理难度很大。介绍了小井眼卡钻处理程序与技术难点,描述YTK5-1井、HD18-1H井事故处理过程,分析小井眼卡钻事故发生原因,并提出相应的建议。     

可拓学与信息管理、知识管理的关系研究

知识经济时代信息和知识成为重要的资源,同时也产生了信息爆炸和知识过载等问题,从而对信息管理与知识管理的智能性提出了新的需求。探讨信息管理与知识管理学科发展中遇到的问题,以可拓学理论方法为指导,提出了信息管理、知识管理与可拓学的相互促进发展模式,利用现有信息管理、知识管理的研究成果,丰富可拓学的基元库和可拓变换方法库,同时引入可拓学的方法论指导信息管理和知识管理的学科发展,使之更具有智能性。这一模式对人工智能的发展也有促进作用。