Health Insurance,Job Lock,and the Supply of Self‐Employment

Unlike most wage earners, self‐employed Americans have limited access to health insurance and face higher costs. Thus, social commentators and policymakers argue that many potential entrepreneurs are “locked” into their current jobs for fear of losing their health coverage even though they could be more productive in self‐employment. Using a large data set for the period 2000–2008, we find the availability of employer‐provided health insurance to be negatively correlated to the likelihood of self‐employment in the long run, but the effect to be mediated by individual and family health status. However, we find employer‐provided health insurance to have no significant effect on the probability of switching in the short run. Finally, we find differences in the magnitude of the effects between our samples of husbands and wives.     

Financial Literacy and Self‐Employment

In this paper, we study the relationship between financial literacy and self‐employment. We use established financial literacy questions to measure literacy levels. The analysis shows a highly significant and positive correlation between the index and self‐employment. We address the direction of causality by applying instrumental variable techniques based on information about maternal education. We also exploit information on financial support and family background to account for concerns about the exclusion restriction. The results provide support for a positive effect of financial literacy on the probability of being self‐employed. As financial literacy is acquirable, the findings suggest that entrepreneurial activities might be increased by enhancing financial literacy.     

Hispanic Immigrant Entrepreneurs in the Las Vegas Metropolitan Area: Motivations for Entry into and Outcomes of Self‐Employment*

This study examined business ownership among foreign‐born Hispanic entrepreneurs. Through semistructured face‐to‐face interviews, the researchers examined motivations to enter business ownership as well as different business practices and the possible relationship between these practices and viability. It appears that in the Las Vegas metropolitan area, pull factors have a stronger impact on entrepreneurship than do push factors, drawing individuals into entrepreneurship. In addition, the importance of preparing a business plan and investing in advertising for business viability is identified.     

Make it Your Own: How Process Valence and Self‐Construal Affect Evaluation of Self‐Made Products

Self‐production, participation of consumers in the production process of products for their own consumption, leads to consumers’ enhanced evaluations of the self‐made products. Three experimental studies investigate how and why self‐production affects consumers’ product evaluations and reveal that not all production experiences create additional value for all consumers. In particular, Studies 1 and 2, using hypothetical stories and real experiences, show that only positive (vs. negative) production experiences enhance evaluations of self‐made products over products made by others. Positive (but not negative) experiences decrease the psychological distance between the self and the product and strengthen identification with it. Study 3 manipulates self‐construal (independent vs. interdependent) to investigate its role on evaluation of self‐made products and products made with close others as a group (i.e., group‐made). Consumers with independent self‐construal evaluate self‐made (vs. other‐made) products more favorably only if the process is positive. However, consumers with interdependent self‐construal evaluate self‐made products more favorably even if the process is negative. Additionally, consumers with interdependent (vs. independent) self‐construal exhibit more favorable evaluation of group‐made products. Finally, even if consumers know how another person feels while making a product, other people's process emotions do not affect consumers’ product judgments as strongly as their own experienced process emotions.     

A Gender‐Aware Study of Self‐Leadership Strategies among High‐Growth Entrepreneurs

We apply a gender‐aware framework to examine the self‐leadership strategies men and women early stage high‐growth entrepreneurs employ as they develop innovations. Utilizing a matched‐pair sample of early stage entrepreneurs operating firms in high‐technology business incubators, our results suggest that female and male entrepreneurs have significantly different self‐goal‐setting and self‐cueing behaviors. Results also suggest male entrepreneurs who use stronger goal‐setting behaviors increase their intellectual property development to a greater extent than female founders. Further, for female entrepreneurs who use greater self‐cueing, the negative relationship realized with intellectual property development is lower than for male entrepreneurs.     

Older Self‐Employed Workers and Planning for the Future

This study examined retirement expectations of the older self‐employed utilizing two theories: the normative anticipation of retirement and cumulative advantage theory. Two‐thirds of the older self‐employed had no retirement plans. Multinomial logistic regression showed that those with no retirement plans were more likely to be unmarried, in poorer physical health, with few resources, and more obligations, but they expected to live a long time. Job skills programs and managerial training could improve the financial well‐being of the older self‐employed and enable them to plan for retirement.     

Contingent Self‐Esteem,Self‐Presentational Concerns,and Compulsive Buying

The present study investigates the influence of contingent self‐esteem (CSE) on compulsive buying tendencies. It is argued that this influence is mediated by the self‐presentational concerns of fear of negative evaluation (FNE) and the importance of social identity (SI). These core propositions are tested using a multimethod approach that includes a survey of 402 US adults and two experiments with 160 and 243 subjects, respectively. Survey results find that CSE's impact on compulsive buying is fully mediated by FNE and SI. The two experiments deepen understanding of this effect. Only under high levels of anxiety do those high in CSE exhibit compulsive buying. High CSE leads to higher FNE and SI regardless of anxiety levels, but only at high anxiety levels do FNE and SI lead to compulsive buying. The study's results increase understanding of the role and process by which CSE impacts compulsive buying in adults of all ages.     

To Choose (Not) to Eat Healthy: Social Norms,Self‐affirmation,and Food Choice

With the rise of obesity in America, especially within the African‐American community, it is essential to identify strategies to encourage healthier food choices. Limited research has examined what, apart from socioeconomic indicators and targeted marketing, affects African Americans’ food choice. The current research explores how a self‐focus or racial group‐focus, in the absence of explicit eating‐norm primes, social influence, and identity threats, affects food choices and this varies by race. A group‐focus leads African Americans (Caucasians) to demonstrate unhealthy (healthy) food choices. On the contrary, a self‐focus leads African Americans to demonstrate healthier preferences while there is no change in Caucasians’ food preferences. Additionally, the current research shows how self‐affirmation, in the absence of threat, can be an effective mechanism for behavior change, for both African Americans and Caucasians. Affirming valued self‐attributes, after a group‐focus, leads to healthier food choices for individuals of both races. These findings are important as they may help identify ways to increase healthier nutrition choices in general and specifically for African Americans. Potential marketing strategies are discussed.     

Health Shocks,Out‐of‐Pocket Medical Expenses and Consumer Debt Among Middle‐Aged and Older Americans

We examine two important issues related to health and financial burden in middle‐aged and older Americans: (1) whether or not new health events affect a consumer's unsecured debt, and (2) to what extent the associated out‐of‐pocket medical expenses (OOP) contribute to unsecured debt. We use six biennial waves (1998, 2000, 2002, 2004, 2006 and 2008) from the Health and Retirement Study (HRS). We estimated fixed effects models and conducted mediation analyses. We find that new health events affect the accumulation of unsecured debt. Our estimates suggest that new health events increase unsecured debt by 6.3% ($230) to 9.3 % ($339); approximately 20% of the increase in unsecured consumer debt comes from OOP when experiencing new health events. New severe health events increase debt for the 50–64 age group, but do not increase it for the 65+ group.     

Evaluating Advice: Self‐Presentational Biases between High and Low Self‐Monitors

Previous research has demonstrated that high and low self‐monitors sought advice from others who shared their underlying motivational dispositions. Here, three studies extend the prior research by exploring how consumers’ underlying motives direct the type of advice offered and how it is evaluated. In Study 1, high and low self‐monitors were asked to evaluate the advice they gave others. As predicted, high self‐monitors rated their advice more favorably than did low self‐monitors. The underlying motivation that caused high self‐monitors to evaluate their advice more positively was investigated in Study 2. Results indicated that high self‐monitors rated their advice higher because it appeared to be meeting a social‐adjustive function (i.e., self‐presentational needs). In Study 3, high and low self‐monitors created an advertisement that featured their advice on dating for a fictitious online matchmaking service. As expected, advertisements created by high self‐monitors contained advice that addressed social‐adjustive needs while those created by low self‐monitors contained advice that addressed value‐expressive needs. The results of these studies suggest that underlying motivations of the individual play an active role in how advice is crafted and evaluated.     

Mall Haul Videos: Self‐Presentational Motives and the Role of Self‐Monitoring

Mall haul videos or vlogs are short videos in which young women not only present their fashion and beauty purchases but express their evaluations and opinions as well. The attitudes expressed could help the vlogger reap social rewards from a reference group or demonstrate the consistency between privately held attitudes and publicly expressed ones. In four studies, using the self‐monitoring construct to identify which function an attitude may serve for an individual, the self‐monitoring propensity of mall haul vloggers and the social‐adjustive and value‐expressive functions that posting and watching such vlogs fulfill for the individual was explored. In the first study, those who post and do not post mall haul vlogs were surveyed and results suggested that more high self‐monitors than low self‐monitors posted mall haul vlogs. In Study 2, a content analysis was conducted and revealed that low self‐monitors in comparison to high self‐monitors mentioned more brand names in their mall haul vlog. In Study 3, the valence of the product evaluations conveyed in mall haul vlogs by high and low self‐monitors was analyzed. High self‐monitors generated more positive messages than low self‐monitors. Finally in Study 4, the links between self‐monitoring on individuals’ willingness to watch rather than post mall haul vlogs were examined. High self‐monitors were more likely to watch a mall haul vlog when the retailer mentioned was perceived to possess high status (compared to medium or low status); while low self‐monitors were more likely to watch a mall haul vlog when the retailer mentioned was perceived to possess low status (compared to medium or high status). Across all four studies, results indicated that mall haul vlogs were fulfilling a social‐adjustive function for high self‐monitors whereas they were fulfilling a value‐expressive function for low self‐monitors. Implications for marketing are discussed.     

Usefulness,Enjoyment, and Self‐Image Congruence: The Adoption of e‐Book Readers

One challenge when launching new technologies is to overcome consumer resistance to change so as to accelerate market acceptance. This is the case of e‐book readers. The present study investigates individuals’ perceptions of the utilitarian and hedonic values of such devices and their congruence with self‐image as determinants of adoption. Additionally, consumer profile and familiarity with the new technology as a whole influence individuals’ perceptions of this particular technology and its congruence with self‐image. Findings show that perceived enjoyment and self‐image congruence complement perceived usefulness in forging a favorable attitude toward e‐book readers and adoption intention, and that knowledge proves essential in the adoption process. Moreover, people highly involved with reading tend to perceive e‐book readers as useless, which hampers their adoption.     

Problem‐Solving Orientations,Financial Self‐Efficacy,and Student‐Loan Repayment Stress

Using data acquired from a four‐time longitudinal survey, we tested a model linking two measures of self‐agency, i.e., problem‐solving orientations and financial self‐efficacy, to student‐loan repayment stress. Of those participants who responded at Wave 4 (N = 855) of a longitudinal study, 396 who had acquired student loans were included in our structural equation model's Mplus analysis. After we controlled for gender, college financial education, ethnicity, and participant annual income, we found that both financial self‐efficacy and negative problem‐solving orientation were related to perceived difficulty. More specifically, those participants with a greater financial self‐efficacy at Wave 4 perceived less difficulty in paying off their loans, while those with a more negative problem‐solving orientation perceived more difficulty in paying off their loans. We also found perceived difficulty to be directly related to the actual difficulty of repaying a loan, and this perceived difficulty was, in turn, associated with loan‐specific stress. We provide implications for financial education.     

Export Premium,Self‐selection and Learning‐by‐Exporting: Evidence from Chinese Matched Firms

This study empirically focuses on examining the hypotheses of export premium (exporters are more productive than non‐exporters), selection‐into‐exporting (more productive firms are ones that tend to become exporters) and learning‐by‐exporting (new export market entrants have higher productivity growth than non‐exporters in the post‐entry period). The propensity score matching method is used to adjust for observable differences of firm characteristics between exporters and non‐exporters, allowing an adequate ‘like‐for‐like’ comparison. We also use the difference‐in‐difference matching estimator to capture the magnitude of different productivity growth between matched new export market entrants and non‐exporters in the post‐entry period up to two years. Drawing on 2,340 Chinese firms in the period 2000–02, we find evidence for export premium and self‐selection, and once the firm has entered the export market there is additional productivity growth from the learning effect, in particular in the second year after entry.     

Trade Liberalisation,Exit, and Output and Employment Adjustments of Australian Manufacturing Establishments

This paper investigates three potential sources of Australia’s manufacturing productivity gains from trade liberalisation in the mid‐1990s: the exit of inefficient establishments, economies of scale, and the reduction in x‐inefficiency via employment reduction. We use manufacturing establishment level data and exploit the intersectoral variation in the effective rates of assistance (ERA) to see how businesses adjusted to trade liberalisation during the period. We find the documented productivity gains to be mostly accounted for by the reduction in x‐inefficiency through employment shedding in industries experiencing a high degree of trade liberalisation. We find little evidence that the exit of inefficient establishments in highly liberalised industries contributes to productivity gains. In fact, we find that the more productive establishments are more likely to exit, perhaps reflecting product switching by these businesses to make more profitable use of inputs. Similarly, there does not appear to be a strong relationship between the extent of trade liberalisation and output adjustments. However, we do find indicative evidence of an overall productivity‐enhancing effect through economies of scale. These findings suggest that, at least for the case of Australia, the ease of making employment adjustments can be crucial for policies such as trade liberalisation to have the desired effect. In addition, trade liberalisation may provide incentives for domestic producers to seek more profitable use of their inputs and to move further downward along their cost curves. We think further studies assessing the productivity gains from product switching and economies of scale effects in both liberalised and non‐liberalised industries and focusing on the interplay between labour market policy and firm adjustments would be valuable.     

Gender Characterizations in Entrepreneurship: A Multi‐Level Investigation of Sex‐Role Stereotypes about High‐Growth,Commercial, and Social Entrepreneurs

The purpose of this study is to cast new light on possible gender biases in implicit theories people hold about various forms of entrepreneurial activity. Using social role theory, we delve into sex‐role stereotypes associated with high‐ and low‐growth entrepreneurship and commercial and social entrepreneurship. Predictions were tested with an experimental design using both a between‐subject design to capture group‐level stereotypes and a within‐subject design to capture individual‐level stereotypes. Findings reveal that commercial and high‐growth entrepreneurs are perceived as more similar to men than to women and higher on agency than communality. Conversely, low‐growth entrepreneurs are perceived as more similar to women than men, and higher on communality than agency. Social entrepreneurs are uniquely perceived as similar to both men and women, though they are also considered higher on agency than communality. Interestingly, female, but not male respondents, perceive some overlap between the feminine gender role and high‐growth and commercial entrepreneurship. Notably, those higher on modern sexism perceive less overlap between entrepreneurship and femininity. Taken together, our results suggest that commercial high‐growth entrepreneurship is most strongly male‐typed, which is likely to be problematic for women (and non‐traditional men) wanting to start growth‐oriented ventures. Implications and directions for future research are discussed.     

Food Label Use,Self‐Selectivity,and Diet Quality

Food labels provide measurable benefits by improving diet quality of Americans by as much as four to six points on a 100‐point Healthy Eating Index scale. Among nutritional panels, serving sizes, nutrient content claims, list of ingredients, and health claims, the use of health claims on food labels provides the highest level of improvement in diet quality. The data source for this analysis is the 1994 to 1996 Continuing Survey of Food Intakes for Individuals (CSFII) and the accompanying Diet and Health Knowledge Survey (DHKS).     

Energy,Insurance, and Health: Viewpoints of a Microeconomist

Abstract

This contribution reviews developments in the microeconomic analysis applied to three fields that are rarely considered in combination – energy, insurance, and health – focusing on four themes. First, it finds that stocks are crucial not only in energy but also motivate (in the guise of assets) demand for insurance coverage, as well as healthcare services designed to maintain one’s stock of health. Second, however, the three fields strongly diverge in terms of their industry structure. While oil and, until recently, electricity are vertically integrated, healthcare has been the leading example of a cottage industry, with private insurance in between. Third, the structure of innovation also differs. In energy and private insurance, process and organizational innovation prevail; in healthcare, it is product innovation, meaning new characteristics at higher cost, facilitated by health insurance. Finally, government regulation impinges on all three industries.     

Ad–self‐congruency effects: Self‐enhancing cognitive and affective mechanisms

This article explores how the drive for self‐enhancement influences responses to ads depicting images that are self‐congruent along the dimensions of femininity and individualism/collectivism. Participants' schematics on the portrayed dimension were found to exhibit higher levels of cognitive self‐referencing and positive affect when the ad image was congruent with their ideal self‐schemata than when it was not. Greater self‐referencing and positive affect were found, in turn, to promote more favorable ad attitudes, thereby resulting in more positive brand attitudes. © 2005 Wiley Periodicals, Inc.     

Brand‐Situation Congruity: The Roles of Self‐Construal and Brand Commitment

The present research examines the moderating roles of self‐construal and brand commitment in brand‐situation congruity effects in persuasion. Self‐construal refers to how individuals perceive themselves in the context of relationships with others (Singelis, 1994). Individuals with independent self‐construal, who emphasize autonomy and assertiveness, value consistency regardless of social contexts, whereas people with interdependent self‐construal value their relationships with others and adapt with flexibility to social situations. Commitment is a psychological state that globally represents the experience of dependence on a relationship and denotes a long‐term orientation, including a feeling of attachment to a relational partner and a desire to maintain a relationship (Rusbult, 1983). In the same vein, brand commitment refers to emotional or psychological attachment to and dependence on a brand (Beatty & Kahle, 1988x). Experiment 1 demonstrated that brand‐situation congruity, for which brand preference increases when the brand personality is congruent (vs. incongruent) with social situational cues, was stronger for interdependent (vs. independent) self‐construal individuals. Experiment 2 provided further support for the moderating role of self‐construal, when primed, in situation congruity effects as well as evidence for another moderator, brand commitment. That is, the moderating effect of self‐construal on brand‐situation congruity was stronger when consumers held weak (vs. strong) commitment to the target brand.