Corporate social responsibility reporting by the global hotel industry: Commitment,initiatives and performance

The current study evaluates corporate social responsibility (CSR) reporting practice among the largest hotel companies in the world. Based on the content analysis of websites and reports published online by the top 150 hotel companies in the world in summer 2010, it identifies the communication methods used by hotel companies as well as the scope of reported information. Specifically, it demonstrates that while a large number of companies report commitment to CSR goals, much smaller number of them provide details of specific initiatives undertaken to contribute to these goals and even less of them report actual performance achieved. The study also identifies a number of challenges which make it very difficult to meaningfully compare performance of the hotel groups that do report it, including issues such as different methodologies applied, different measures used and lack of clarity with respect to the scope of reporting.     

Impacts of positive and negative corporate social responsibility activities on company performance in the hospitality industry

In spite of growing concern for corporate social responsibility (CSR) in various industries including the hospitality industry, the relationship between CSR activities and financial performance is a rarely examined subject in the hospitality context. Especially, research measuring the separate impacts of positive and negative CSR activities on companies’ financial performances remains, as yet, unconsidered. Thus, this study examines different impacts of positive and negative CSR activities on financial performance of hotel, casino, restaurant and airline companies, theoretically based on positivity and negativity effects. Findings suggest mixed results across different industries and will contribute to companies’ appropriate strategic decision-making for CSR activities by providing more precise information regarding the impacts of each directional CSR activity on financial performance.     

Exploring the links among corporate social responsibility,reputation, and performance from a multi-dimensional perspective

This study examines the links among corporate social responsibility (CSR), reputation, and performance in hotel companies from a multidimensional perspective. Data were collected from 322 hotels in China and partial least squares equation modelling (PLS-SEM) was employed for a causal-predictive analysis. Study results reveal that CSR practices influence hotel reputation as seen from both international and local perspectives. CSR and reputation influence performance dimensions (accounting-based performance, market-based performance, and non-financial performance) differently. The research findings offer specific theoretical and practical implications for hotel managers.     

The holiday meal: eating out alone and mobile emotional geographies

In this paper I explore the power imbued in ‘in situ bonding social capital’ when on vacation by investigating midlife single women's experiences of eating out alone on holiday. In contrast to much tourism research which envisions eating out together on holiday as carefree and sociable experiences, I consider the company of family and friends as an asset or as in situ bonding social capital. Drawing upon poststructural feminism, emotional geographies and tourism mobilities I demonstrate, on the one hand, the value of this capital by pointing to how lack of the same makes the women feel lonely and socially excluded and, hence, dislike eating out alone on holiday. I argue that this capital is incorporated and affected by the ‘normalised discourse’ of the vacation. On the other hand, I also identify times and spaces within which this capital is less powerful. On holiday some of the women enjoy eating out at lunchtime and in cities. I thus also argue that the women's emotional reactions to eating places are mobile and that in situ bonding social capital is a temporal–spatial asset. The findings are based on focus group pre‐ and post‐trip interviews and solicited on‐trip diaries. Thirty‐two Norwegian single women aged 35–55 years participated in the study.     

Doing femininity and respectability: social networks and social capital among female members of Dutch student organisations

This research explores the complexities that underlie the formation of women’s social networks at traditional social student organisations in the Netherlands, advancing theory on the intersectionality of gender and class in leisure space. Building on Pierre Bourdieu’s theory of social capital it investigates if these social networks are segregated, and to what extent their divisions depend on previously acquired economic, cultural and symbolic capital. It analyses the hierarchical structures and ‘ranking’ of women’s year clubs within student organisations, and examines how the enactment and achievement of femininity determines women’s ability to move through social space. Finally, it investigates the use of social capital for women’s career progression. Semi-structured interviews were held with 20 women who were current or former members of one of the most traditional Dutch student organisations, the corps. Their accounts were used to gather information about the meaning women gave to their membership, and shed light on the role of previously acquired capital in the formation of clubs. Our findings show that women’s previously acquired social capital allowed them easier access to corps’ space and advanced their ability to navigate it. The establishment and ranking of year clubs and their members demonstrate the power dynamics that operate within the corps and the way class underlines network formation. Femininity was deemed one of the important markers of respectability and the enactment and achievement of ‘proper’ femininity determined women’s recognition and position in corps space. Despite the hierarchies of placement in the corps, most women profit from the social capital they acquired during membership, and can use it in selective ways for career progression and acquisitions.     

Influences of destination social responsibility on the relationship quality with residents and destination economic performance

Based on extant research, this study proposes a model that integrates destination social responsibility (DSR), relationship quality with local residents (i.e. overall community satisfaction, resident trust, and resident identification), and destination economic performance. With survey data collected from a well-known ancient town in South China, this study determined that DSR could enhance the relationship quality between the destination and its residents, which could then improve economic performance in a general manner. Implications for tourism planners and destination management organizations as well as for interested researchers are presented at the end of this study.     

Tourism communities and social ties: the role of online and offline tourist social networks in building social capital and sustainable practice

Mobile connectivity enables the adoption of new ways to connect with social networks which are changing how we might, and could, seek support. In the tourism domain we increasingly blend online and offline presence to engage with social networks in the spatial location, at a distance and across time. This paper explores the forms of community that exist in physical tourism contexts, contexts not previously analysed through a community lens, and explores how mobile technology is creating connections within and beyond existing social networks. It examines how sustainable tourism can be enhanced by mobile connectivity through new space–time practices and using ephemeral interpersonal relationships to harness niche groups to create bottom-up social systems interested in sharing experiences, ideas and resources. Special attention is given to the concept of gelling socialities which proposes a less ridged network structure, and to the need to understand the increasingly liquid social dynamics of mobile social interactions. The paper adds to the theories surrounding community, social ties and tourism's value to society. It draws on data from in-depth interviews undertaken while designing and testing a collaborative travel app. It contributes to growing research into the new technologies increasingly available for sustainable tourism marketing and implementation.     

Dimensions of the social group role in pleasure vacations

Interviewees were asked about their patterns of interpersonal association in pleasure vacations. In an individual's selection of a destination, social groups exerted four kinds of influence. First, some respondents were directly persuaded to accompany another member of their social group on a vacation. Second, social groups exerted a normative influence both on choice of destinations and choice of attractions at selected destinations. Third, long term socialization appeared to have some influence on the predisposition to vacation and the predisposition to go to a particular destination. Fourth, the distant physical location of some social group members was found to influence destination decisions.     

Effects of different dimensions of corporate social responsibility on corporate financial performance in tourism-related industries

Although the stakeholder framework proposes the multidimensionality of corporate social responsibility (CSR) (Clarkson, 1995), previous research has yet to investigate the relationship between certain dimensions of CSR and corporate financial performance (CFP) in tourism-related industries. The purpose of this study was to disaggregate CSR into five dimensions based on corporate voluntary activities for five primary stakeholder issues: (1) employee relations, (2) product quality, (3) community relations, (4) environmental issues, and (5) diversity issues, and examine how each dimension would affect financial performance among firms within four tourism-related industries (airline, casino, hotel, and restaurant). While all CSR dimensions were proposed to have positive financial effects, results revealed that each dimension had a differential effect on both short-term and future profitability and that such financial impacts varied across the four industries. The findings can provide tourism managers with insights into which dimensions of CSR activities would improve their companies’ financial performance.     

The social world and event travel career of the serious yoga devotee

Serious leisure and social world theory provide a framework to qualitatively examine a small number of yoga participants with regard to their social world connections and propensity to engage in event tourism. Semi-structured interviews were conducted with a purposeful sample of 15 yoga practitioners in Brisbane, Australia. For most devotees, yoga was regarded as serious leisure with a social world in which highly involved ‘actors’ participated in a range of ‘insider’ capacities. Social engagement was a strong motivator and having friends involved with, and building strong friendships through yoga was a common denominator. It was found that there was a strong association between the social world of yoga and event tourism, and a new model titled the ‘yoga devotee career trajectory’ was developed. Yoga was considered to be a unique and personal journey which became a complete lifestyle involving continuous learning and self-exploration. Theoretical and future research implications were also discussed.     

iPod use and the perception of social introversion

The recent proliferation of Apple iPods begs the question: what effect does iPod use have on society and social interaction? An experimental research design was utilised to examine iPod use and degree of extroversion on the perception social interaction. At a small Christian university in the south, 105 college students participated in this study, first completing a personality inventory and then answering questions based on one of two scenarios. The first hypothesis was that participants would view iPod users as less likely to engage in social interaction. The second hypothesis was that extroverted participants would perceive iPod users as less socially engaging than would introverted participants. The results support the hypothesis that people view iPod users as less likely to engage in social interaction than non-iPod users. Participants rated iPod users as less likely to engage in social behaviours such as making eye contact. The results did not support the hypothesis that extroverted participants would view iPod users differently than introverted participants. However, this may merely illustrate that the perception of iPod users is more universal than previously thought and transcends personality characteristics.     

The effectiveness of managing social media on hotel performance

This paper investigates how managing online reviews affects hotel performance. An international hotel chain provided the hotel performance data and the online review data. A leading social media firm for the hospitality industry collected the online review data, which the hotel company purchased. The results indicate that overall ratings are the most salient predictor of hotel performance, followed by response to negative comments. The better the overall ratings and the higher the response rate to negative comments, the higher the hotel performance. Therefore, online reviews in social media, specifically overall rating and response to negative comments, should be managed as a critical part of hotel marketing.     

An examination of the links between corporate social responsibility (CSR) and its internal consequences

The purpose of this study is to examine the links between Corporate Social Responsibility (CSR) and its internal consequencesusing the hotel employees' CSR perception, Quality of Working Life (QWL), affective commitment, organizational citizenship behavior (OCB), and job performance. Although CSR has been widely studied from the perspective of employees, no previous study has related it to QWL in the field of hospitality research. Applying relevant theories, the study empirically substantiates the connection between the constructs and provides theoretical and practical implications. The results, drawn from data collected from hotel employees in upscale hotels in South Korea, show that hotel employees' CSR perception of the firm positively influences their QWL, affective commitment, and organizational citizenship behavior, which, in turn, enhance their job performance.     

Ecotourism social media initiatives in China

The purpose of this study is to investigate the use of social media by ecotourism management agencies and how this potentially changes the relationship between the ecotourist and the natural environment. It examines the meaning of ecotourism and the way that social media shapes visitor perceptions and meaning through an examination of the content of 775 Sina microblog postings from five leading ecotourism site management agencies in China. In order to gain a deeper understanding of the social media postings, a series of semi-structured interviews was also conducted with followers and management agencies. The findings provide an enhanced understanding of ecotourism marketing and its impacts on the ecotourist while also creating a framework for the use of social media to market ecotourism. The framework outlines the importance of the meanings associated with this form of communication through its promotional appeal to tourists and the outcomes for both the ecotourist and site management.     

A segmentation analysis of resident attitudes to the social impact of tourism

There is increasing evidence that costs and benefits from tourism do not accrue equally to residents of destination areas despite implicit assumptions to this effect by tourism development bodies. Research into the explanation of resident attitudes towards tourism has been hampered partly by the lack of adequate statistical tools. The applicability of a segmentation procedure to this problem is discussed and examples are given of explanatory models of resident attitudes towards tourism's social impact. Significant differences in resident attitudes are identified and related to personal and locational characteristics, with tourist contact, length of residence, age and language being major explanatory variables. It is argued that such differences should be given greater consideration by public and private tourism development agencies.     

The stratification of professional sports following: social position and the consumption of major professional sports leagues in Canada

ABSTRACT

The existence, nature, and social make-up of the cultural omnivore has been a topic of consistent scholarly inquiry in recent decades. Studies exist examining these dynamics both across cultural fields (inter-domain) and fully within them (intra-domain). However, even as one of the most culturally salient domains of leisure, sport is often relegated to the side-lines of these debates. This study sets out to analyse the leisure ‘following’ of professional sports. Using large-scale survey data from Canada, and employing a variety of statistical methods, this paper finds numerous distinct omnivorous categories, as well as a univorous group of professional sports consumers. The results reveal that the omnivorous groups have elevated levels of cultural and economic capital. However, it is two more selective omnivorous profiles, rather than the most omnivorous group, that show the highest concentration of cultural and economic capital. These results shed doubt on the status of intra-domain omnivores by volume as the consumption profile of high status groups. This paper also presents gendered results from these consumption groups in the first large scale investigation of female professional sports following in Canada or elsewhere.     

The benefits of holidaying for children experiencing social exclusion: recent Irish evidence

There is a general assumption in contemporary society that holidaying is beneficial in many ways. Yet, even in affluent societies, access to holidaying opportunities continues to be constrained by a variety of factors relating to inter alia income, gender, health and race. This is problematic because it means that sizeable minorities within advanced societies are being denied the benefits that researchers have attributed to the practice of holidaying. Recently, there has been a renewed interest in problematising the exclusionist nature of holidaying with researchers arguing that a lack of holiday opportunities may compound social deprivation, reinforce social problems and heighten social exclusion. A number of knowledge gaps have been identified including the extent to which holidaying benefits children and youth and those experiencing social exclusion. This paper aims to redress this knowledge deficit by reporting the findings of a study that examined the benefits of holidaying accruing to a group of children, and their families, experiencing social exclusion in Dublin. Using a variety of qualitative methods, the study found that access to holidaying opportunities contributed to quality of life and enhanced well‐being for the children studied. The benefits of the holiday extended beyond the time period of the holiday itself, and also extended beyond the children themselves into the wider family unit. A number of avenues for further research are identified.     

Hotel employees’ perceptions on corporate social responsibility: The case of Hong Kong

This study examines the perceived importance of corporate social responsibility (CSR) attributes of Hong Kong hotel employees and their hotels’ performance on those attributes, and to determine underlying performance factors that ultimately lead to the perceived overall CSR effectiveness of hotels. The importance–performance analysis results show that Hong Kong hotels generally performed well on 17 out of the indicated 30 CSR attributes. Furthermore, the attribute “promote innovation in products and services” was considered to be overkill, and another attribute, “demonstrates a commitment to the environment,” requires the immediate attention of hotels. Six performance factors were extracted and Hong Kong hotels performed best in the area of finance. The factors “state of affairs” and “novelty” positively and significantly affected employees’ perceived overall CSR effectiveness of their hotels. Almost 70% of the respondents agreed that Hong Kong hotels had been effective in carrying out their CSR. Hotels in Hong Kong should find our study results helpful in pinpointing CSR attributes considered of various importance and performance levels from the perspective of one of their important stakeholders, their employees. In particular, the relatively low awareness toward the environment of both the employees and the hotels should alert the hotel management to invest greater efforts in environmental protection.