The role of experiential and non-experiential knowledge in cross-border acquisitions: The case of Indian multinational enterprises

This paper investigates the antecedents of the internationalization of emerging economy multinational enterprises (EMNEs) through cross-border acquisitions. Using a panel data set of 1138 cross-border acquisitions made by 515 Indian multinational enterprises (MNEs) during 2000–2013, it examines interactions of in-house resources with experiential and non-experiential knowledge to explore how EMNEs manage and exploit their knowledge base when internationalizing. The results show that Indian multinational enterprises have ‘interface competence’. They combine in-house resources with experiential market and externally sourced technological knowledge for undertaking cross-border acquisitions. The Uppsala model provides insights in analyzing the role of market knowledge and the Global Factory model helps in analyzing the role of technology in cross-border acquisitions by EMNEs.     

The role of the internet in the internationalisation of small and medium sized companies

It is now recognised that many firms are “born global’ and initiate international business from inception or shortly thereafter. They have been influenced by both globalisation and the impact of new ICT technologies. This paper examines the role of the Internet in the internationalisation of a cross national sample of small entrepreneurial firms from Canada, Ireland, Australia and New Zealand. The findings are presented, including the role of the Internet in marketing, distribution, business processes and market intelligence and competitor analysis. The role of the Internet as a knowledge building tool is discussed, and areas for future research are presented.     

Experiential knowledge antecedents of the SME network node configuration in emerging market business networks

This paper aims to determine experiential knowledge antecedents of the network node configuration (i.e., dyad or triad) of SMEs entering emerging market business networks. Three kinds of knowledge of different degrees of specificity are assessed, namely, general internationalization, market-specific, and customer-specific knowledge. The sample consists of 203 SMEs in southern Sweden with experience of entering the Baltic State, Polish, Russian, or Chinese markets. The theoretical framework integrates network theory and internationalization process theory in order to understand and explain the internationalization of smaller firms. The hypotheses formulated are tested using logistic regression, which indicates that market- and customer-specific types of knowledge favor a dyadic network node configuration into the emerging market business network, while general internationalization knowledge has no significant effect. In addition, interaction effects were seen to moderate relationships between knowledge antecedents and the network node configuration of the sampled SMEs.     

Strategic partnerships and the internationalisation process of software SMEs

This research investigates the nature of strategic partnering activities of software SMEs (small-to-medium-sized enterprises), their motivations to engage in strategic partnerships as part of the internationalisation process, the key benefits achieved and the main challenges encountered. It explores managers’ perceptions of partnership activities through a qualitative research methodology focussing on Irish indigenous firms. Findings suggest that strategic partnerships were initiated to take advantage of firm synergy, reputation and credibility advantages. Partnerships also served as an important foreign market entry mechanism allowing firms to accelerate sales cycles and reduce risk in overseas markets. Challenges facing firms included partner selection and issues of control. Directions for further research are highlighted.     

Bounded entrepreneurship and internationalisation of indigenous Chinese private-owned firms

Based on 16 in-depth case studies this paper argues that the internationalisation behaviour of indigenous Chinese private-owned firms can only be partially explained by the Uppsala model and the theory of international new ventures. Instead, the so-called “bounded entrepreneurship” may be the key influence on the unique internationalisation patterns and competitive positions of these firms. Managerial and policy implications and limitations of the study are discussed.     

Path dependence, MNCs and the internationalisation process: a relational approach

In the internationalisation literature the notion of path dependence has often been associated with gradualism in the evolution of a subsidiary in its host country. In this paper, we argue that path dependence cannot be exclusively associated with gradualism nor can the evolution of a particular subsidiary be explained solely by its embeddedness in its host environment. Instead, we propose that the internationalisation trajectory of units within a multinational corporation’s network comprises a trajectory in time and space involving multiple, overlapping networks. Gradualism and discontinuities in the evolution of the units of a multinational enterprise are the outcomes of relational mechanisms interacting across different temporal and geographical contexts.     

The impact of the information and communications technology revolution on the internationalisation of corporate technology

The rising pace of technological change in information and communications technology (ICT) has doubtless provoked the rise of “techno-globalism” at a cross-firm level by providing a new mode of diversification. As a result of the increasing process of technological interrelatedness, the specialisation in a core pervasive technology (as ICT is nowadays) allows the firm to develop tacit capabilities, which, in turn, facilitate its corporate activity in different kinds of technology across national boundaries in an intra-firm network. Therefore ICT can be view as a platform for entry into new products as well as an enabler of fusion of technology.This paper investigates whether the increased specialisation in ICT has influenced the geographical diversification or internationalisation of firms. The association between the two phenomena is found in the later (but not in the former) period under analysis. By adopting a more detailed level of sectoral aggregation within the ICT field, the econometric analysis seems to indicate computing (rather than communications) as the ICT component driving the relationship between internationalisation of research and development activity and ICT specialisation.     

The role of positive emotions in experiential decisions

This research examines how consumers experience decision making for experiential products such as vacations. We combine data from 1) ethnographic interviews, 2) online community discussion forums, and 3) an introspective vacation-planning task to explore the experience of emotion in the decision process and to develop a new model of decision making that extends extant decision theories. We find that consumers experience a variety of positive emotions as they plan vacations, from facilitative feelings that guide the plan to fantasy feelings consumed for pleasure. Positive emotions are most evident in reaction to imagery and when the consumer's self identity is salient, and often precede more analytic information processing. Overall, this research offers a richer understanding of the emotional nature of consumer decision making for experiential products and services.     

The dynamics of experiential learning: Microprocesses and adaptation in a professional service INV

In international new ventures (INVs), experiential learning happens in quick succession and across a wide number of diverse contexts. Yet, we lack an empirical understanding of the microprocesses through which INVs learn and adapt in their foreign expansion. Understanding those microprocesses is important because timely adaptation can save the venture time and resources, thus promoting sustainable growth. In this study, we investigate the dynamics of experiential learning and adaptation in the internationalisation process of an INV in the professional service sector. Findings from our study illustrate that the firm applies deliberate experiential learning by developing, revising, and finalising criteria for important dimensions in the international growth process, and adapts its internationalisation practices accordingly. We further show that deliberate experiential learning is predicated on an actively and closely monitored learning process, involving critical evaluation, adjustment of criteria, and acceptance of affordable mistakes, as opposed to learning by default.     

Network knowledge and business-relationship value in the foreign market

Based on the key assumptions that firms are opportunity seeking and that they gain critical knowledge operating in a network of relationships, this paper focuses on early expansion in foreign market networks. In particular, the paper examines the relation between experience and business-relationship value in a foreign market. While experience and experiential knowledge are central concepts in international business, little has been written about their effects on the value of business relationships. The paper formulates a set of interrelated hypotheses on the effects of international experience, experiential network knowledge and importance of customer and competitor knowledge on the value of business relationships in a foreign market. They are combined in a structural model, which is tested on a sample through LISREL. The main conclusion drawn from the study is that experiential network knowledge and knowledge about the importance of customers and competitors in the network influence the value of business relationships in a foreign market in different ways.     

Nostalgic emotion,experiential value,brand image,and consumption intentions of customers of nostalgic-themed restaurants

During the last few years, nostalgia has become a fashion in Taiwan. “Nostalgic” restaurants are becoming common in Taiwan. A nostalgic restaurant can be a hot pot restaurant decorated with furnishing relating to the origin or earlier use of the “hot pot” in Taiwan. The study here uses SEM to test the hypotheses relating to nostalgia affecting consumption. The results indicate that (1) nostalgia has both direct and indirect impacts on consumption intention; (2) consumption affected by nostalgia varies depending on the individual; and (3) younger customers' predisposition to want cheap prices is an important consideration in marketing nostalgia to younger customers.     

企业电子商务中客户知识挖掘模型研究

本文从语义的视角构建了面向传统企业电子商务业务的客户知识挖掘模型,实现了在异构、分布式客户数据源语义集成的基础上实施客户知识挖掘过程,推动知识挖掘方法和技术智能化进程,提高客户知识挖掘模式产生的质量。     

Rapid internationalisation enabled by the Internet: The case of a knowledge intensive company

In this paper we will show how knowledge intensive firms can quicken their internationalisation by using the Internet as a sales channel. When properly applied the Internet can provide a way to decrease the effects of liability of foreignness and resource scarcity, and herewith contribute to an increased speed of internationalisation. The focus of the empirical research is on a Finnish knowledge intensive company and the development of its international operations and sales channels. The study applies the longitudinal case study method when examining in-depth the development of Futuremark Corporation for a period of five years.     

Relationship between sales force reputation and customer behavior: Role of experiential value added by sales force

Based on the resource-based view theory and the experiential value model, this paper aims to investigate how experiential value added by the salesperson mediates the relationship between perceived salesperson reputation and customer behavior. A questionnaire is constructed, and data are collected from 229 customers served by financial salespeople working in five bank agencies in Canada. Structural equation modeling was employed to assess the proposed research model empirically. The empirical results revealed that the two dimensions of experiential value – economic benefit and service productivity – partially mediated the relationship between perceived salesperson reputation and both customer loyalty towards the salesperson and customer share of wallet. However, enjoyable interaction mediates only the relation among salesperson reputation and customer loyalty. The managerial implications are addressed.     

A network approach to strategy

The task of environmental analysis has a key role to play in formulating strategy and the strategic management process. How the process should be organised, however, depends largely on the theoretical perspective applied to both the nature of the business environment, and a corresponding understanding of strategic action within that environment. The objective of this paper is to develop a strategic analysis framework which incorporates the theoretical propositions in the markets-as-network model. The Swiss energy industry is used to provide the context to illustrate the framework's application. Finally we examine what it contributes to moving the markets-as-network model towards the explanatory level of inquiry.     

Angel investor network pitch meetings: The pull and push of peer opinion

The angel investing space has transformed as investors have moved from individual deal seeking to more collaborative models of investing. Angel networks are formal investor organizations that pursue investment deals with entrepreneurs, assist with deal screening, and coordinate due diligence. These coordination activities have clear benefits for angel network members, but they also give rise to a dynamic of reliant judgment in which the espoused opinions of network peers are taken as evidence that weighs heavily on the investment decision. In this article, we provide evidence from an experiment set in an angel investment pitch meeting that reveals the positive bias an angel investor shows toward peer opinions. By revealing these potentially hidden forces in angel network deliberations, we raise awareness and, by extension, offer response strategies for angels and angel network directors to properly manage the influence of peer opinion in angel network discussions.     

Plural forms in store networks: a model for store network evolution

Very few papers have been written about plural forms in store networks. But today, many store chains have both franchise and company-owned arrangements. Actually, this has been the case for more than twenty years. After a review of the literature devoted to the choice between franchise and company-owned systems, Bradach's research and his model of plural forms are described. This model was based on a study of five American fast food companies. Research conducted in France in the hotel and catering, bakery, and cosmetics industries, is then described. The advantages and drawbacks of plural forms are defined as they appear in the results of a survey among managers of twenty-one companies managing thirty-five chains. A model of the evolution of store chain organization is then shown. This model takes into account various strategic and managerial considerations met by store chains during their life cycle. Finally, chains and networks are compared, and the results and research perspectives, discussed.     

Small firm internationalization through experiential learning: The moderating role of socialization tactics

The importance of experiential knowledge for small firm internationalization has been emphasized in the process model of internationalization, the international new venture or born-global frameworks and the management characteristics perspective in the exporting literature. However, none examines in detail under what conditions experiential learning is more important for internationalization. We borrow insights from the socialization tactics literature to theorize how the context, content and social aspects of a foreign sojourn offer different opportunities for the acquisition of experiential knowledge to support the internationalization of small firms. We suggest that socialization tactics moderate the relationship between individual international experiential knowledge and small firm internationalization. We propose that the opportunities for international experiential learning are superior when the socialization context is individual and formal (rather than collective and non-formal), the socialization content is sequential and fixed (rather than random and variable) and when socialization involves serial and investiture (rather than disjunctive and divestiture) social aspects.     

The metrics of knowledge: Mechanisms for preserving the value of managerial knowledge

In recent years there has been a dramatic increase in the scholarly study, and actual implementation in work organizations, of knowledge systems. While much of this effort has been directed toward making these systems more efficient, a gap has developed between the need to preserve and safeguard managerial knowledge, and the continued hemorrhaging of the same from the pool of organizational knowledge. This article describes that gap and suggests a set of mechanisms (socialization, tutoring, mentoring, and continuous reporting) which may be used to reduce the loss of critical knowledge. Because knowledge is fundamentally a cognitive phenomenon, these mechanisms emphasize the sharing of knowledge by experienced, with less experienced, managers. This article also recommends that these largely informal mechanisms be absorbed by the organization to become an integral component of the formal modes of knowledge management, in particular the institutional knowledge system.     

Persuasion knowledge and consumer reactions to pricing tactics

The current research investigates consumer knowledge of the pricing tactics that marketers frequently employ and the effects of that knowledge on responses to various price offers. In the research, a series of studies were conducted to develop and validate a knowledge measure designed to assess pricing tactic persuasion knowledge (PTPK). Consistent with the persuasion knowledge model, individuals with higher levels of PTPK were shown to have more knowledge-related thoughts regarding pricing tactic information than those with low levels of PTPK. Additionally, pricing tactic persuasion knowledge was shown to be more predictive of consumer choices regarding quantity surcharge offers and purchase interest evaluations following exposure to tensile claim offers (e.g., “Save up to 50 percent Off”) than several competing constructs.