Assessing the effects of access policies on travel mode choices in an Alpine tourist destination

Alternative Transportation Systems (ATS) can contribute to an overall reduction of visitation-related impacts in natural areas if their design and management are informed by a clear understanding of the factors influencing visitors’ mode choice. This is particularly relevant in areas served by multiple alternative transportation options at different locations because mode choices in this case can largely modify visitation patterns. This study investigated mode choices in a popular hiking area of the Dolomites (Italian Alps) that is reachable by car, bus, and lifts (i.e. cable car and chairlift). A stated preference survey was used to elicit visitor sensitivities to a series of management and experiential conditions, while simulation was applied to predict mode choice as a consequence of various access policies. While indicating lift as the most preferred transportation option, results suggest the existence of two main kinds of visitor: one preferring road-accessible trailheads and another preferring lift-accessible trailheads. These two kinds seem to reflect a traditional view (i.e., very sensitive to fares, road closures, and overcrowding) and a more modern one (i.e., moderately sensitive to lift fares, relatively insensitive to crowding), respectively. Simulations performed for both groups led to four management principles: road traffic is not reduced significantly without disincentives for car use; overly cheap lift fares are counterproductive; fare-frequency trade-off is key to ensure adequate bus ridership within both groups; and road closures may be comprehensively more effective than road tolls. The findings of this study may support managers and administrators in setting up access policies that better preserve natural resources and visitors’ recreational experience.     

The effectiveness of environmental interpretation at resource‐Sensitive tourism destinations

The process of appropriate visitor management is an integral part of sound tourism management. Visitor management includes the development and implementation of rules and regulations with respect to visitor activity, which in turn provides the guidelines for visitors. On the other hand, it also aims to create enjoyable visitor experiences in the hope that visitors will appreciate the value of the site. Environmental interpretation in a resource‐sensitive tourism destination is considered to be an effective visitor management strategy that helps to encourage visitors to adopt more appropriate behaviour in order to sustain the development of tourism. This paper aims to examine the processes and purposes of visitor management and environmental interpretation, including relevant definitions and functions. The characteristics of visitor management and environmental interpretation, and how to increase their effectiveness, also are addressed. Copyright © 2002 John Wiley & Sons, Ltd.     

Diverse socializing patterns in rural tourist experiences – a segmentation analysis

Tourism is a social phenomenon and host–guest interaction has been identified as particularly relevant in the rural tourism experience. This paper extends previous research on social interaction, rural tourism and experience marketing, by analysing, via visitor survey (N?=?819), the contacts that visitors of three Portuguese villages establish with (a) residents and (b) other visitors during their stay. A cluster analysis based on interaction patterns identifies three distinct visitor groups: those showing little interest in interaction with others, those mainly interacting with other visitors and those intensely interacting with residents. Significant differences between segments reveal distinctly lived rural tourism experiences and a positive impact of socializing on these experiences. Destination management and marketing implications as well as suggestions for future research are also presented.     

Experiencing ‘natural’ heritage

There have been a number of studies conducted on visitation patterns to the Wet Tropics rainforest in north-east Queensland, Australia. However, little has been undertaken in exploring the visitors' attitudes and behaviours (based on activities pursued) in the rainforest, and their ‘experience’ of this World Heritage environment. This papers sets out to advance research in this area by drawing on over 1000 surveys conducted with domestic and international visitors in various sites in the rainforest throughout 2008. Broad trends emerged that when on-site, visitors demonstrated a propensity to learn from the environmental and cultural information relevant to these rainforest sites. In terms of activities, visitors participated in a range of passive and active rainforest activities, the most popular of which included rainforest walks (76.4% of respondents), viewing scenery (72.6%) and viewing wildlife (59.3%). The significance of these findings is that they deepen our understanding of how ‘natural’ heritage visitor sites are gazed upon, experienced and consumed by visitors.     

Emotions in motion: tourist experiences in time and space

Issues of crime in a destination area affect real and perceived visitor safety; away from rare but high profile incidents such as terrorist attacks, visitor security is more likely to be affected by a lesser criminal activity. This paper contributes to our existing understanding of how tourism can be affected by criminal activity by selecting a definable geographical area and investigating the dimensions, scale and nature of visitor-related crime and the perceptions, attitudes and behaviours of visitors in relation to safety issues. The results indicate that, although visitors believed the destination to be a safe one, the statistics indicated that they were more susceptible to crimes of dishonesty, in particular vehicle-related theft, and the times and places they were at risk evidenced different patterns to residents. With visitors accounting for less than 10% of the total population, these differences are not immediately apparent. Visitors are not homogenous and distinct groupings based on perceptions, attitudes and behaviours were found. TheREFore, there is a requirement to examine how crime is impacting on visitors by distinguishing them from the overall crime figures, but measures to protect visitors also have to be tailored to take cognisance of typologies of visitors.     

Visitor Emotions and Behavioral Intentions: The Case of Concentration Camp Memorial Neuengamme

Visits to sites associated with death and suffering are considered emotionally laden. Few studies empirically investigated visitor emotions at such sites. This study examines emotional responses of 241 visitors to concentration camp memorial Neuengamme and assesses how emotions are associated with long‐term consequences of revisit intentions and positive word of mouth. Tourists experience negative emotions more intensely compared with positive emotions. Negative emotions predict long‐term behavioral intentions more than positive emotions do. Shock and sadness are of particular importance. This study suggests that certain negative emotions also have the power to broaden‐and‐build and may have long‐term behavioral consequences. Copyright © 2013 John Wiley & Sons, Ltd.     

Developing a Visitor Satisfaction Monitoring Methodology: Quality Gaps,Crowding and Some Results

This paper initially reviews the literature relating to the quality of service and visitor experiences that is based upon studies of (1) marketing and (2) natural environment visitor behaviours. It then reports findings derived from a study of changing questionnaire constructions in order to arrive at a simple questionnaire format that could be incorporated into a visitor information system, the purpose of which was to monitor the levels of satisfaction being expressed by visitors. Unfortunately data collection was bedevilled by poor weather in remote locations which reduced sample sizes, but nonetheless the paper is thought useful in reporting results that will aid others working in this field, if only by identifying issues that need to be considered by researchers designing questionnaires.     

Exploring Visitor Experiences,Activities and Benefits at Three Religious Tourism Sites

This research examines and compares the experiences of visitors (N = 534) to three different Christian religious heritage sites: Canterbury Cathedral, the Shrine of Our Lady of Walsingham and the Glastonbury Abbey Christian pilgrimage festival. Employing the activity, setting, experience and benefit framework, the findings indicate that the three religious sites attract visitors who seek different kinds of experiences and report different kinds of benefits. Results indicate that restorative experiences and benefits often overshadow the spiritual or cognitive benefits that many believe to be the primary outcomes of religious tourism. These results challenge traditional ideas about what it means to be a visitor at historical religious sites. Copyright © 2014 John Wiley & Sons, Ltd.     

Planning for stingray tourism at Hamelin Bay,Western Australia: the importance of stakeholder perspectives

Stingray tourism continues to be developed at various locations around the world with the concept being marketed on television travel programmes, documentaries, internet sites and travel brochures. Food provisioned stingray tourism, for example, now attracts some 100 000 visitors a year to ‘tingray city’ in the Caymen Islands. At Hamelin Bay in southwest Western Australia, up to 16 large stingrays (Dasyatis brevicaudata and Dasyatis thetidis) and numerous eaglerays (Myliobatis australis) are fed by visitors from the waters edge. This study reports on stakeholder perspectives relating to tourism development and potential management of the Hamelin Bay site. From the results of this study it is clear that there is sufficient interest in stingray tourism (by all the stakeholders surveyed) to develop Hamelin Bay as a permanent feeding site. Visitors on average gave their experience with the rays a satisfaction value of 8.9 out of 10. Twenty‐five per cent of visitors surveyed did not want commercialisation, tour groups or excessive visitor numbers. Their main concern was that the health and safety of the rays may deteriorate with an increase of visitors if the situation is not managed correctly. Visitors desire to be educated about the rays, and how to best interact with them safely. Visitors also acknowledged that the site needs management through more signs, information and a management plan. Management for the site is therefore likely to be best implemented through the application of signage, development of guidelines/codes of conduct, protection of the rays and zoning the beach according to specific recreational purposes. Management regimes should also use various indicators to monitor the impacts of stingray tourism at Hamelin Bay. Copyright © 2003 John Wiley & Sons, Ltd.     

Assessing visitor preferences in the management of archaeological and heritage attractions: a case study of Hadrian's Roman Wall

Managing archaeological and heritage sites requires information on visitor preferences to guide displays of cultural exhibits. A choice experiment is used to investigate visitor preferences in the management of Vondolanda Roman fort, within Hadrian's Wall World Heritage Site. It assesses visitor preferences, utility and value of attributes of the site: excavation and research, interpretation information, museum displays, reconstructions, visitor amenities and admission price. Interaction effects between attributes are analysed. The analysis reveals a preference for the status quo and greater choice uncertainty associated with alternative hypothetical attribute bundles. Neighbouring substitute Roman forts affect the price that visitors are willing to pay for entry. Copyright © 2009 John Wiley & Sons, Ltd.     

Re-thinking Anne: representing Japanese culture at a quintessentially Canadian site

ABSTRACT

The Anne of Green Gables National Heritage Site in Cavendish, Prince Edward Island, Canada, centers around the farmhouse where author, Lucy Maud Montgomery, was raised, and serves as the setting for her classic novel, Anne of Green Gables (1908). This is thus a heritage site about a fictional character, but very real and historical to the author of the well-loved book. This paper centers on a 2015 visit to the site, where I encountered not only the expected thousands of Canadian pilgrims traipsing up and down ‘Lover’s Lane’, but a half-dozen Japanese college students interning for the summer – in costume, scattered around the site, demonstrating Japanese crafts and games for tourists. As a visitor to the site, I found myself asking: How do these Japanese traditions fit into the interpretation of this most quintessential of Canadian sites? And, how does their presence alter the touristic encounter for both Canadian and Japanese visitors? The presence of Japanese interpreters at the site will thus be used to interrogate notions of the production of knowledge about ‘the other’, as well as pointing to the creation of new narratives about cultural tourism, challenging traditional notions of heritage and authenticity.     

Understanding visitor's motivation at sites of death and disaster: the case of former transit camp Westerbork,the Netherlands

This study begins to fill the gap in research of people's motivations to visit sites of death and suffering and to contribute to a deeper understanding of dark tourism consumption within dark conflict sites. The article aims to examine the motivations of visitors to former transit camp Westerbork as an iconic dark site in the Netherlands. The research process involved a self-administered survey questionnaire filled by 238, randomly selected Dutch visitors. Data are analysed by means of exploratory factor analysis to decide upon the relevant factors for representing the motivations of visitors to Westerbork. The findings show that people visit Westerbork mainly for ‘self-understanding’, ‘curiosity’, ‘conscience’, a ‘must see’ this place and ‘exclusiveness’. This is the first study to examine visitors’ motivations to Westerbork as a dark site. Most research on visitor motivations is not based on empirical data, but on theoretical research.     

Tour Guides and the mediation of difficult memories: the case of Dublin Castle,Ireland

This research seeks to furthering understandings of how Tour Guides interpret memories at heritage sites when the memories at issue are difficult yet subtle and not always apparent to tourists. Specifically, it explores how Dublin Castle, formerly the seat of British rule in Ireland, is captured in narratives presented to tourists that often include Britons. Representing the site is made challenging because some visitors have little knowledge of the site's history, while others are well informed and hold strong political views. The findings show that Guides select largely depoliticized narratives, strongly influenced by their personal interests and experiences. Some hint at underlying tensions that only tourists alert to the complexities of the site might capture. Dominant narratives can be challenged by tourists with an interest in, or allegiance to, particular historical or political beliefs, leading to emotional engagements. Some tourists, unaware of the complexities of the site, can encounter a more multi-layered and complex experience than perhaps envisaged. The study affirms the co-production evident in Tour Guiding narratives and points to the need for further research into how the variously empowered agencies of both the Guide and the tourist produce a constant shifting and re-working of memory.     

Impacts and risks associated with developing,but unsupervised,stingray tourism at Hamelin Bay,Western Australia

Interacting with stingrays at Hamelin Bay, in the south‐west of Western Australia, appears to be substantially growing in popularity. Promotion of the rays is increasing through websites and brochures and larger tourism productions, such as the ‘Getaway’ television programme, have shown interest in the Hamelin Bay site. Yet there is still very little known about the impacts on rays (both behavioural and physical), risks to humans, or indeed the issues that provisioning stingrays can present. Although Shackley (1998) conducted an impact study of stingray provisioning in the Cayman Islands, provisioning activities at Hamelin Bay, and other areas in the southwest are unique because they are shore‐based. As part of developing a profile of conditions at the Hamelin Bay provisioning site we investigated stingray numbers and their distribution in the area. We also collected data on the type and amount of provisioned food, investigated stingray behaviour and observed how tourists interacted with stingrays. It was shown through site profile data that rays are attracted to the site principally by food provisioning and secondarily by boats due to learned association with food. They are most common at the provisioning site in the middle of the day, as are peak visitor numbers. Behavioural impacts on rays were found to be attraction to humans, resulting in aggression and hierarchy towards one another. Attraction to humans at the provisioning site reflected that the rays may be partially habituated. However, rays were also seen foraging naturally for food, indicating that they are not yet dependent on humans. Other potential impacts to rays include boat damage from pleasure craft, overfeeding, being fed the wrong food, damage from fishing hooks and risk of disease from foul water. Lesions on skin and permanent shoaling behaviour, as witnessed at other stingray provisioning sites, were not observed at Hamelin Bay. Management actions are recommended to reduce impacts on the rays, eliminate risks to visitors and increase visitor satisfaction. Copyright © 2004 John Wiley & Sons, Ltd.     

Estimating visitors’ travel mode choices along the Bear Lake Road in Rocky Mountain National Park

The National Park Service (NPS) in the United States of America (USA) is looking to alternative transportation systems to provide visitors access to the national parks in a manner that potentially reduces traffic congestion, enhances visitors’ experiences, and more effectively protects park resources. However, shuttle bus systems without adequate planning and management may lead to unintended consequences such as eliminating the constraint to visitor use levels associated with parking lot capacities. As a consequence, the demand for recreation use in the area increases the potential impacts to the visitor experience and park resources. This study examined the trade-offs Rocky Mountain National Park visitors were willing to make about transportation mode choice using a stated choice survey to inform park managers about visitor acceptance of potential transportation related management actions. Results indicate that visitors prefer to use their private vehicles over the parks transit system but are willing to make trade-offs to ride the shuttle bus in order to avoid crowding along the trail at Bear Lake and vehicle traffic along the Bear Lake Road. In addition, there were statistically significant differences among choices of transportation mode trade-offs among different age groups (i.e., less than 40 years of age, 40–60 years of age, and more than 60 years of age) Specifically, results suggest that visitors less than 40 years are more willing than the older age groups to make trade-offs among transportation options to enhance their chances of being on the trail system at Bear Lake with fewer other people. The significant and interacted relationships with shuttle bus use, visitor use, and vehicle traffic levels found in this study provide RMNP managers opportunities to influence visitors’ transportation mode choices.     

The moderating effect of nationality on crowding perception,its antecedents,and coping behaviours: A study of an urban heritage site in Taiwan

Due to the significant increase in international tourism arrivals, academic attention that addresses the heterogeneity among nationals with respect to the congestion impact at attraction sites is called for. This study evaluates the moderating effect of nationality on crowding perception, its antecedents, and coping behaviours in order to identify the sensitivity of user groups towards crowding issues. A Taiwanese urban historical site was selected as a case study to assess the differences among domestic Taiwanese, mainland Chinese, and foreign visitors in response to an increase in use pressure. Results supported the moderating effect of nationality on all crowding relationships, and indicated that Taiwanese and foreign visitors were more crowd intolerant and had a higher tendency to engage in coping behaviours than those from mainland China. Good crowding perception, social norms for acceptable behaviours, travel format, and bilateral sociopolitical relationships are suggested as explanations for user differences.     

Call for Papers: Special Edition of Current Issues in Tourism

Many national parks around the world are major tourist attractions. While increases in national park tourism provides business opportunities, there are several economic, social and ecological aspects that need to be monitored in order to sustain high quality visitor experiences. This paper reports findings from visitor surveys at Fulufjället National Park, Sweden–one year prior to and one year after the national park designation in 2002. The purpose is to monitor short term changes in park use. Data from on site visitor counters show a 40% increase in the number of visitors, while follow-up mail surveys reveal several changes in visitor characteristics, use patterns, expenditures and attitudes.     

The quays in salford: an analysis of visitor perceptions,satisfaction and behavioural intention

Despite an extensive literature on urban regeneration, visitor perceptions of urban waterfront destinations and their subsequent outcomes remain largely unexplored. The paper reports the findings from a survey of visitors to the Quays in Salford; it focuses on their perceptions, satisfaction and behavioural intentions. While the primary attractions were found to have an important influence, the secondary elements explain more of the variance in overall satisfaction and intention to return to the Quays and the environmental aspects have a greater influence on visitor intention to recommend the destination. The implications of the findings for destination management and marketing are discussed. Copyright © 2011 John Wiley & Sons, Ltd.     

Catalysts for transformative learning in community-based ecotourism

This paper illustrates how community-based ecotourism (CBET) is a site of experiential learning which may encourage transformative learning for visitors. An experiential CBET curriculum is identified which is centred on ecotourists' nature, adventure and cultural experiences. In this curriculum, Nature Shock, Adventure Shock and Culture Shock serve as Concrete Experiences in Kolb's [1984. Experiential learning. Englewood Cliffs, NJ: Prentice-Hall] experiential learning cycle, and may potentially act as disorienting dilemmas to stimulate transformative learning. These three types of disorienting dilemmas are discussed with reference to literature on wildlife and nature tourism, adventure tourism and outdoor education, and international volunteer tourism, respectively. Three empirical case studies of CBET in Southeast Asia are used to provide context to the discussion. Finally, the paper provides an elaboration of six pedagogical themes pertaining to how the transformative learning of visitors to CBET projects might be enhanced.     

Marketing visitor attractions: a segmentation study

This research revisits issues related to the travel behaviours of first‐time versus repeat visitors to a destination, with a special focus on the impact that the repeat visitor segment has upon the paid‐attraction sector. Healthy attractions are critically important to the success of a destination, but as this research notes, attractions have difficulty drawing guests in a repeat visitors‐dominated market. Implications that should be of value to marketers and attraction management in any maturing tourism destination are discussed. Copyright © 2007 John Wiley & Sons, Ltd.