R&D–Marketing Integration Mechanisms, Communication Flows, and Innovation Success

Rudy Moenaert, William Souder, Arnoud De Meyer, and Dirk Deschoolmeester report the results of their study of forty technologically innovative Belgian companies to examine the interaction between marketing and R&D. They studied one commercially successful and one commercially unsuccessful technological product innovation project in each participating company and collected data from one marketing and one R&D respondent per project. Communication flows between marketing and R&D are increased under conditions involving formalization of projects, decentralization, positive interfunctional climate, and role flexibility.     

Prospects for the international oil market

The OPEC price conference in Geneva on May 25–26, 1981 did not resolve the disagreement among OPEC member countries over official prices. As a result of this stalemate, Saudi Arabia with its intention to moderate prices will in the foreseeable future probably not be prepared to make substantial reductions in its high volume of production with which it puts pressure on prices. What short- and medium-term perspectives for the international oil market arise from this situation?     

The 'Parent Shift' program: incentives for nurses, rewards for nursing teams

To create new opportunities for nurses to reenter the workforce, a RN p.r.n. program must meet the needs of nurses who wish to make dual commitments to home and work. The Parent Shift program provides an innovative model of attracting and retaining nurses in a hospital workforce. Many nurses who joined the program were away from the field of nursing for many years and were drawn to the program because of the promise of flexible shifts and minimal requirements for participation. In this study, flexible shifts not only encouraged program entry, they were also a powerful motivator for continued program participation over time. Parent Shift nurse presence was perceived by nurse managers to decrease stressors and improve time efficiency of full-shift staff.     

Kunden und Markt im Fokus –mit Marketingcontrolling zum Erfolg

PRAXIS | Magazin

Kunden und Markt im Fokus –mit Marketingcontrolling zum Erfolg Konferenz-Review     

Dinge, die meine Eltern nicht sehen sollten

Every successful communication process requires a certain degree of self-disclosure. However, both in real life and on social network sites like Facebook, self-disclosure does not imply a total sacrifice of privacy. People rather tend to disclose one part of the self while keeping another one protected. In doing so, it is less important where the protective line is drawn, but that a line is drawn at all. This basic principle of conditional self-disclosure can be applied in diverse strategies. An online survey among German Facebook users (n = 684) examined this assumption. Items for a scale of subjective privacy regulation were derived from Burgoon’s four dimensions of privacy. Based on user’s varying emphasis on these privacy dimensions, seven different types of privacy management could be distinguished. Among these, six different strategies of conditional self-disclosure were observed (?chatty“, ?blogging“, ?networking“, ?sorting“, ?passive“, and ?inexperienced“). Only ?careless“ users did not follow our expectations, attaching none of the measured protective conditions to their self-disclosure.     

Loss Aversion,Audit Risk Judgments,and Auditor Liability

Abstract

I investigate how different legal regimes affect auditor's effort and investors' investment decisions when the auditor is subject to probability weighting and loss aversion, which are two important characteristics of Prospect Theory. Probability weighting encourages an auditor to overrate the audit risk and the likelihood of damages leading to inflated audit fees which could help to explain the BigN audit-fee premium. With loss aversion, an auditor is sensitive to the risk of damage compensation and, thus, tends to exert excessive caution which also generates excessive audit fees. Consequently, investors may choose not to hire an auditor and, as a result, may forego an otherwise profitable investment. These effects are more intense with a strict liability regime than with a negligence rule because with the latter, the auditor is not held liable when due care has been exerted. This removes the risk of incurring losses. The paper highlights the robustness of the negligence regime when preferences are unobservable.     

Systematic review of sourcing and 3D printing: make-or-buy decisions in industrial buyer–supplier relationships

Management Review Quarterly - Additive manufacturing (AM) is regarded as a technology that has transformative and disruptive potential in nearly all industries. However, AM is not only about new...