Understanding the adoption of new brands through salespeople: a multilevel framework

So far there has been scant empirical attention paid to the role of the sales force in the adoption of new brands in the early implementation stages. We test a framework of internal (sales manager and salespeople) brand adoption using an empirical multilevel study. Our findings suggest that the construct of expected customer demand (ECD) plays an important role in sales force brand adoption. First, ECD directly influences salespeople’s and sales managers’ brand adoption. Second, ECD serves as a cross-level moderator of new brand adoption transmission. We find the influence of sales managers’ brand adoption on salespeople’s brand adoption to be stronger when salespeople’s ECD is lower.     

On the role of consumer expectations in markets with network effects

We analyze the role of consumer expectations in a Hotelling model of price competition when products exhibit network effects. Expectations can be strong (stubborn), weak (price-sensitive) or partially stubborn (a mix of weak and strong). As a rule, the price-sensitivity of demand declines when expectations are more stubborn. An increase of stubbornness (i) increases (decreases) the parameter region with a unique duopoly equilibrium (multiple equilibria), (ii) reduces competition, (iii) reduces the conflict between consumer and social preferences for de facto standardization, and (iv) reduces the misalignment between consumer and social preferences for compatibility.     

The struggle for space: Past and future of the space race

This article is geared toward shedding some more light on what may be the next space race and its contours.Space flight is undoubtedly a human achievement of the second half of the 20th century, and probably the most audacious one of the past century. The space race started suddenly in the 1950s and has grown explosively during the following two decades, but decreased steadily after the 1970s. After the 1990s, however, we have seen a shy rebirth of space-related activities, when many other actors (states) entered the stage, adding up to the agonizing role of the two-actor piece that we have witnessed during the so-called Cold War.The opening years of the 21st century provided a more complex narrative for space exploration. At the start of the new millennium a new technosphere [1] emerged, dominated by what is used to be called as the Information and Communications Technologies (ICT), with the Internet playing the leading role among the bandwagon of technological novelties that appeared during the twilight of space activities. In despite of the fact that artificial satellites represent the very backbone of the global communications system, space activities seem to play a secondary role amidst the apparently accelerated rate of change concerning the technological systems of the present technosphere. But, as it is demonstrated in this paper, things are changing, and very probably a renewed space race will unfold in the coming decades.A question may be placed: what happened? Why the Earth stood still with regard to the race toward the cosmos? Answer: futurists, even prestigious ones like Herman Kahn and Arthur Clarke, did not consider the existence of socioeconomic long waves (Kondratieff waves, or K-waves for short) with their two decades long economic downturn, which has contributed to the deceleration of space-related activities.Analyzing the worldwide evolving scenario of space-related activities during the last eighty years under the framework of the succeeding K-waves and applying some technological forecasting tools, namely the logistic analysis, technological surveillance and intensive data mining, scrutinizing more than 7500 events occurred in the period 1930–2010 related with space activities, it is demonstrated that the space race like the one that we have witnessed until now is a natural growth process that has saturated at the dawn of this century. The same analysis demonstrates that a new growth process in this field might be nowadays under way with contours very different from that imagined by futurists and science fiction writers sixty years ago. Also the main trends in the usage of launching vehicles and satellites are framed and discussed in this paper.     

Disentangling barriers to internationalization

Abstract. Recent literature on multinational firms has focused on low productivity as a barrier to the internationalization of firms. But labour market frictions or financial constraints may also hamper internationalization. In order to assess the importance of these barriers, we present new empirical evidence on the extensive and intensive margin of exports and foreign direct investment (FDI) based on micro‐level data of German firms. First, we find a positive impact of firm size and productivity on firms’ international activities. Second, labour market frictions can constitute barriers to foreign activities. Third, self‐reported financial constraints have no impact on firms’ internationalization decisions. JEL classification: F23, G2     

A Note on Forecasting Emerging Market Exchange Rates: Evidence of Anti‐herding

Using survey forecasts of a large number of Asian, European, and South American emerging market exchange rates, we studied empirically whether evidence of herding or anti‐herding behavior of exchange‐rate forecasters can be detected in the cross‐section of forecasts. Emerging market exchange‐rate forecasts are consistent with herding (anti‐herding) if forecasts are biased towards (away from) the consensus forecast. Our empirical findings provide strong evidence of anti‐herding of emerging market exchange‐rate forecasters.     

Are financial development and corruption control substitutes in promoting growth?

While financial development and corruption control have been studied extensively, their interaction has not. We develop a simple model in which low corruption and financial development both facilitate the undertaking of productive projects, but act as substitutes in doing so. The substitutability arises because corruption raises the need for liquidity and thus makes financial improvements more potent; conversely, financial underdevelopment makes corruption more onerous and thus raises the gains from reducing it. We test this substitutability by predicting growth, of countries and industries, using measures of financial development, lack of corruption, and a key interaction term. Both approaches point to positive effects from improving either factor, as well as to a substitutability between them. The growth gain associated with moving from the 25th to the 75th percentile in one factor is 0.63–1.68 percentage points higher if the second factor is at the 25th percentile rather than the 75th. The results show robustness to different measures of corruption and financial development and do not appear to be driven by outliers, omitted variables, or other theories of growth and convergence.     

Negative Traffic Externalities and Infant Health: The Role of Income Heterogeneity and Residential Sorting

Environmental and Resource Economics - Road traffic is associated with a variety of negative externalities such as air pollution and environmental noise, with significant short- and long-run health...     

Decreasing absolute prudence: Characterization and applications to second-best risk sharing

In this paper, we provide two basic properties of utility functions u which exhibit decreasing absolute prudence i.e. (− u/u″)′ ≤ 0. These properties are used to examine the allocation of risks in an economy when some agents bear non-transferable risks. We show that it is fair Pareto-efficient to let those with a non-transferable risk bear relatively less of the transferable risk in the economy if and only if absolute prudence is decreasing. In another model, there is a complete set of contingent markets, but some agents have no direct access to them. We examine the fair efficient allocation of risk in a pool gathering a trader and a non-trader. Decreasing absolute prudence provides an upper bound to the share of the pool's risk that should be borne by the trader.     

One Money,One Market: A Revised Benchmark

The introduction of the euro generated substantial interest in the impact of currency unions (CUs) on trade flows. Initial estimates suggested a tripling of trade, which gave rise to a literature in search of “more reasonable” CU effects. Theoretical derivations of the gravity model highlight, however that the CU literature neglects to control simultaneously for general equilibrium effects (multilateral resistance) and unobserved bilateral heterogeneity among trade partners. Once we introduce the appropriate controls, CU trade effects are shown to range around 50%. We also highlight that the practice of reporting average CU effects generates misleading results. The average effect is shown to be a composite of disparate individual CU effects ranging from 40% (euro) to about 100% (Central African franc).