Perception of technological risk: insights from research and lessons for risk communication and management

Technology has become a familiar companion in all areas of life. Production consumption, administration, education, communication, and leisure activities are all shaped by the use of technologies. However, people often associate with the term ‘technology’ attributes, such as catastrophic and potentially dangerous, and tend to take the benefits of technological products for granted. This asymmetry in risk–benefit perception is one of the main reasons why many consumers are concerned about ‘hidden’ risks of technologies and why they demand stringent regulatory actions when they feel unduly exposed to potential emissions or waste products associated with the lifecycle of technologies. This situation is often aggravated by social amplification processes, by which even small risks receive high media attention and are blown out of proportion in the public arena. At the same time, however, one needs to acknowledge that many technologies have the potential to harm the human health and the environment. The purpose of this article is to review our knowledge about risk perception with respect to technologies, in particular emerging technologies, and to suggest possible strategies to use this knowledge for improving our risk management practice. Technological risk perception is defined in this article as the processing of physical signals and/or information about a potentially harmful impact of using technology and the formation of a judgment about seriousness, likelihood, and acceptability of the respective technology. Based on the review of psychological, social, and cultural factors that shape individual and social risk perceptions, we have attempted to develop a structured framework that provides an integrative and systematic perspective on technological risk perception and that may assist risk management and regulation in taking perceptions into account.     

Does workplace industrial action increase trade union membership? An exchange relationship approach to union joining and leaving behaviour

This paper investigates the impact of industrial action at the workplace on union membership behaviour, in the form of joining (by non-members) and leaving (by members). It examines the issue from the perspective of exchange relationship theory. It is hypothesised that industrial action deepens the collective social and ideological aspects of exchange relationships and loosens the weaker individualist economic aspects, causing more workers to join than to leave a union. The data set comprises survey responses of random samples of individual workers continuously employed in the same workplace and collected at two points in time. Logistic regression is employed to analyse the data. The results demonstrate that workplace industrial action is associated with union joining but has no significant effect on members' leaving behaviour. Implications for union organising are discussed.     

Bildungsinvestitionen – wirksames Heilmittel gegen soziale Ungleich heit?

Despite the educational expansion since the 1960s and the rise of the average education level, there has been no significant decrease in education inequality or in its persistence across generations during the past decades in Germany. This depressing realisation is not held by all authors; some others identify positive developments in education. The explanation for underinvestment in people is that these investments generate only long-run returns. In order to reduce social inequalities, further investments in education are necessary. These investments should be target oriented and focus on reducing inequalities in the use of early education and care institutions, as well as on increasing the quality of these institutions. Individuals with lower education levels should be especially targeted to participate in further training, because higher formal qualifications will both insulate them from labour market risks and generate a more favourable social environment for their children. Furthermore, there should be more investments into education at the regional level. Large imbalances in regional participation in further education and training highlight the lack of local universities to act as a local push factor. Fast internet access in rural areas and “freeing” time resources through sabbaticals could improve participation in lifelong learning.     

Applying a network level in environmental impact assessments

Researchers and society devote increasing interest to environmental impact assessments. The study here discusses and questions current assessment models by relating them to inter-organizational network analyses, and demonstrates that single entities as the basis for environmental impact assessments may not be in the best interests of society. Three case studies focusing on logistical solutions illustrate environmental effects on a single-entity and a network level. The paper concludes that considering environmental impacts on a single-entity level disregards indirect effects, which in turn has consequences for the environment. The paper points to the importance of identifying the appropriate level for analysis of environmental impacts since the single entity as the basis for assessments may undermine environmentally friendly intentions.     

Is Roger Federer more loss averse than Serena Williams?

Using data from the high-stakes 2013 Dubai professional tennis tournament, we find that, compared with a tied score, (i) male players have a higher serve speed and thus exhibit more effort when behind in score, and their serve speeds get less sensitive to losses or gains when score difference gets too large, and (ii) female players do not change their serve speed when behind, while serving slower when ahead. Thus, male players comply more with Prospect Theory exhibiting more loss aversion and reflection effect. Our results are robust to controlling for player fixed effects and characteristics with player random effects.     

The profile of the green consumer in Greece

Sustainable consumption is one of the major goals of the affluent European societies in their quest for sustainable development. A key player in sustainable consumption is the sustainable or green consumer. The aim of this study was to examine the profile of the Greek green consumer based on the study and empirical analysis of engagement in selected 3R (reduce – reuse – recycle) activities. In addition, the attitudes on certain issues related to sustainable consumption of the consumers were examined and analysed. Empirical analysis is based on the use of a cross‐section data set. An extensive survey of 300 Greek consumers via a questionnaire was carried out in the first trimester of 2008. The sampled households were located in five of the main and most representative regions of Athens, with respect to the socioeconomic characteristics (sex, age, income group, education level) of their residents. Respondents were asked to answer questions examining the 3R concept on daily issues such as solid waste generation and water and energy consumption. Empirical results are based on the estimation of regression models. Econometric models are estimated for each question explaining engagement in 3R activities. Empirical results suggest that sociodemographic characteristics do specify engagement in 3R related activities. In particular, age and income are the most influential factors that determine this engagement. In addition, our study reveals that four out of five Greek consumers identify global climate change as the most important issue of our time. However, only one in five of the respondents are willing to change their lifestyle in order to mitigate the negative environmental impacts of our everyday activities; compared with men, women are more willing to do so. One in two consumers report that eco‐friendly products are more expensive than standard ones. However, when questioned as to whether they would pay a higher price for products with less environmental impact, almost four out of five responded favourably.     

HR managers as toxin handlers: The buffering effect of formalizing toxin handling responsibilities

Toxin handlers are organizational members who help colleagues manage negative emotions in the workplace. Although toxin handling activities help distressed employees remain productive, they put the toxin handler at risk of emotional exhaustion. In this research, more than 400 HR managers described their experience managing emotionally charged employee problems. We found that formalizing toxin handling responsibilities provided a buffering effect: HR managers whose organizations had made handling emotionally charged employee problems a formal part of HR responsibilities experienced lower levels of emotional exhaustion and perceived HR as more effective, even when they engaged in high levels of toxin handling. Formalizing toxin handling responsibilities may protect HR managers from harm and ensure that they maintain the toxin handling function in their organizations. © 2009 Wiley Periodicals, Inc.     

Start‐up financing: How founders finance their ventures' early stage

Although the entrepreneurship literature has advanced our understanding of start‐up financing, little is known about the mechanisms founders use to finance the beginning of a venture. Drawing upon resource‐based view, this study relocates bootstrapping is a strategic choice rather than a necessity. By analysing the financial behaviour of 3,017 new business owners, we reveal owner‐financed bootstrapping is a strategic choice rather than a necessity. We also demonstrate related techniques that are used independent of industry, initial capital, financing difficulties, and impeded revenues.