Anticounterfeiting Strategies and Their Influence on Attitudes of Different Counterfeit Consumer Types

This article reports the findings of two studies that were designed to determine the effectiveness of several anticounterfeiting strategies on the counterfeit purchasing behavior of the participants, through a mixed methods research approach. In Study 1, in‐depth interviews were conducted with 50 consumers of counterfeit brands in order to investigate their attitudes. Drawing on the results, which revealed four different consumer types (struggle, spurious, indifferent, and liberated), Study 2 was undertaken with a further 128 consumers (32 from each type) to further define each group's type and identify the best anticounterfeit strategies suited to each. The findings suggest that counterfeit purchasing may be reduced if a specific strategy is adapted to suit each typology. Overall, positive rather than negative strategies were found to be more effective for the struggle and spurious consumers compared with indifferent and liberated consumers. The findings also reveal that the acquisition of affordable genuine merchandise may be the key to preventing counterfeit purchasing.     

The Advertising Association's Index of Press Cover Prices

This paper examines the differences between American young consumers and their Korean counterparts’ interests in accepting SMS advertising via their mobile phones. The appeal of using the mobile phone as an advertising medium is its accessibility because it can pinpoint the locations of mobile phone users. The results of the study provide preliminary evidence that consumers’ attitudes and beliefs do have significant positive relationships with intentions to opt in to the new medium. The theoretical model for the study is based on employing the theory of reasoned action as the underlying structure to operationalise the conceptual constructs proposed in the diffusion theory. The study identifies the potential of a new research domain in advertising, presents a conceptual framework for its examination and suggests the importance of constructs under study.     

An Examination of Emotional Information Management in Gift Giving and Receipt

Gift giving is prominent in marketplace exchanges and has robust emotional implications for both the giver and recipient. For example, prior to and during the selection of a gift, the giver endures positive and negative emotions, as he/she grapples with selecting the perfect gift, and ponders if the recipient will actually cherish the purchased item. During this dynamic exchange process, emotional recognition, management of emotions, emotional empathy, and anticipated elation are oft experienced by both the giver and recipient. However, research examining such emotions quantitatively in a gifting context is scant and models of these faculties in the gift‐giving milieu are nonexistent. To help fill this research fissure, four studies are developed; they, in general, investigate determinants of feelings linked with the gestation, prestation, and reformulation stages of the gift‐giving event. Specifically, Study 1 (giver's perspective) and Study 2 (receiver's perspective) reveal a mediation void in the models tested. Heeding these results, Study 3 (gift given) and Study 4 (gift received) introduce anticipated elation as a key factor between the aforementioned emotive factors and the emotional responses inherent in the gift‐giving stages, among others. Managerial implications and future research directions are offered.     

More guilt re services: toward a more inclusive view

It appears to be implicit in most research about the service sector that services are only produced in the private sector. This brief note submits that to calculate service output for the whole economy, the services produced in the public sector by national, regional and local governments must of necessity be included. This enhanced calculation demonstrates that service-producing industries are a much larger proportion of total economic activity than has been realised, and may, in the US for example, constitute around 80 per cent of total employment.     

Ethics and entrepreneurship

As the study of entrepreneurship and the study of business ethics become increasingly established, the intersection of entrepreneurship and ethics is receiving increasing scholarly attention. In this paper, we review the research connecting ethics and entrepreneurship, classifying the literature into three broad themes; we also identify and integrate the key themes that emerge, and we offer suggestions for future research. We conclude by introducing the articles in this special issue.     

Suspending Group Debate and Developing Concepts

The ability of new product development (NPD) teams to generate ideas and develop high‐quality concepts for new products is a crucial determinant of NPD success. Although prior research in this area has developed various interventions to enhance the ability of teams to generate ideas, such interventions have limited impact on innovation management theory and practice. Partly, this is because of practical reasons: The interventions are often costly and impractical. However, there are also more fundamental, theoretical issues regarding these interventions: Knowledge of which interventions are effective in what situations is lacking. Even more importantly, there is no theory (or empirical evidence) about the effects of these interventions on the success of developing initial ideas into concepts. Together, this has caused the usefulness of these interventions for NPD teams to be uncertain at best. To remedy this situation, this study focuses on a costless and easy‐to‐implement intervention: suspending group debate. Suspending group debate refers to a team idea generation and concept development process in which groups debate a problem, ideas for solutions are generated individually, and these ideas are debated and developed into concepts collectively. The authors developed a new theory about the impact of suspending group debate on idea generation and on further concept development. Specifically, they argue that suspending group debate causes groups to generate a higher number of ideas, a higher number of original ideas, and a more diverse set of ideas, but that only the number of original ideas and the diversity of the set of ideas will translate into higher concept quality. The authors also developed new theory about when suspending group debate is especially effective. Specifically, they argue that suspending group debate is especially effective when at least one group member is low on extraversion. This theory is tested using an experimental design in which groups generated ideas and developed concepts for a specific organizational problem. Some groups suspend group debate, while others do not. Results show that suspending group debate indeed causes groups to generate a higher number of ideas, a higher number of original ideas, and a more diverse set of ideas. Importantly, results demonstrate that the effects of suspending group debate are more pronounced for groups with one or more group members that are low on extraversion. Furthermore, suspending group debate also affects concept quality, mediated by the number of original ideas and the diversity of ideas that groups generate (and thus not by the sheer number of ideas generated). Specifically, results show that both the diversity of the idea set as well as the number of original ideas positively influence the innovativeness of the final concept, while only the diversity of the idea set influences the comprehensiveness of the final concept.     

U.S. Dairy Policy and the Agreement on Agriculture in the WTO

The views expressed in this paper are those of the authors alone and in no way represent those of the institutions they represent. This paper calibrates a stylized national policy model of the U.S. dairy industry to analyze the effects of liberalizing the tariff quota policy. It is important to distinguish in-quota, over-quota, out-of-quota and nonquota imports. A framework to model quota underfill with out-of-quota imports is highlighted. To endogenize quota underfill and still account for out-of-quota imports, one needs to depict the marginal private benefits of imports under the quota and the corresponding marginal cost curve. The total transaction costs of the import quota scheme can be calculated. This framework is well suited for handling shocks because a change in in-quota or out-of-quota tariffs or a shift in the excess supply/demand curves affects marginal benefits, while a change in the quota affects the marginal cost of imports. We show regime switches affect trade liberalization and that a decrease in tariffs or an increase in quotas may have little effect without liberalizing both instruments. A component approach to model the sector has endogenous government-controlled class prices. An increase in imports of one product can result in an increase in the prices of other nontraded dairy products. This is because component prices change and so impact government-controlled class prices. Nous étalonnons un modèle de programme national stylisé du secteur laitier étatsunien pour analyser les effets d'une libéralisation de lapolitique des contingents tarifaires. Il est important de faire la distinction entre importation à l'intérieur du contingent, excédentaire au contingent, hors-contingent et non visée par un contingent. Nous mettons en évidence un cadre pour modéliser la portion non utilisée d'un contingent en présence d'importations hors-contingent. Pour endogénéiser la portion non utilisée d'un contingent tout en gardant en compte les importations hors-contingent, il faut décrire les avantages privés marginaux des importations prévues dans le contingent et la courbe des coûts marginaux correspondants. Les coûts transactionnels totaux des régimes de contingents tarifaires 4aG l'importation peuvent être calculés. Ce cadre convient bien pour absorber les chocs, du fait qu‘un changement des tarifs douaniers imposés aux importations intra-contingent ou aux importations hors-contingent, ou encore un déplacement de la courbe d'offres/demandes excédentaires, se répercute sur les bénéfices marginaux des exportations, alors qu‘un changement du régime de contingentement le fait sur les coûts marginaux. Nous démontrons que des changements de régime influent sur la libéralisation du commerce extérieur et qu'une réduction des tarifs douaniers ou une augmentation des contingents peuvent n'avoir que peu d'effets sans une libéralisation réelle des deux instruments. Une solution utilisant les composants laitiers pour modéliser le secteur comporte un contrôle endogène de l'État sur les prix par catégoric de produits. Un accroissement des importations visant un produit donné peut se propager aux prix d'autres produits laitiers non visés par les échanges commerciaux. Une telle réaction vient du fait que les prix des composants changent et qu'ils peuvent se réverbérer sur les prix par catégorie réglementés par l'État.     

Monetary and Fiscal Policy Rules in the EMU

Abstract. This paper studies the design and effects of monetary and fiscal policy in the euro area. To do so, a stylized two‐region model of monetary and fiscal policy rules in the EMU is built. We analyse how monetary and fiscal rules affect the adjustment dynamics in the model. Both the effects on the individual countries and on the EMU aggregate economy are studied. Three aspects play an important role in the analysis: (i) the consequences of alternative monetary and fiscal policy rules, (ii) the consequences of asymmetries between EMU countries (asymmetries in macroeconomic shocks and macroeconomic structures), and (iii) the role of alternative degrees of backward‐ and forward‐looking behaviour in consumer decisions and inflation expectations.     

Entrepreneurship and Dynamic Capabilities: A Review,Model and Research Agenda*

abstract The emergent literature on dynamic capabilities and their role in value creation is riddled with inconsistencies, overlapping definitions, and outright contradictions. Yet, the theoretical and practical importance of developing and applying dynamic capabilities to sustain a firm's competitive advantage in complex and volatile external environments has catapulted this issue to the forefront of the research agendas of many scholars. In this paper, we offer a definition of dynamic capabilities, separating them from substantive capabilities as well as from their antecedents and consequences. We also present a set of propositions that outline (1) how substantive capabilities and dynamic capabilities are related to one another, (2) how this relationship is moderated by organizational knowledge and skills, (3) how organizational age affects the speed of utilization of dynamic capabilities and the learning mode used in organizational change, and (4) how organizational knowledge and market dynamism affect the likely value of dynamic capabilities. Our discussion and model help to delineate key differences in the dynamic capabilities that new ventures and established companies have, revealing a key source of strategic heterogeneity between these firms.