Multinationals and plant exit: Evidence from Chile

This paper investigates three main questions: are affiliates of foreign multinationals more likely to exit than domestic firms? Does the exit probability of multinationals depend on its export orientation?, and Does the presence of multinationals affect the survival of other firms in the economy? Our results show that foreign plants are more likely to exit the economy, controlling for other firm and industry characteristics, only during the late 1990s, a period when the Chilean economy experience a massive slowdown. Our data also suggest that only domestic market oriented multinationals responded to this negative shock by being more “footloose”. We also find that the presence of multinationals has a positive effect on plant survival in the early 1990s. This positive effect, however, is fully captured by productivity, once controlling for TFP in our exit regressions we do not find any further impact of multinational presence on a plant's probability of exit.     

Wirksame Unterstützung: Strategische Kontrolle mit dem Analytic Hierarchy Process

Zusammenfassung  Die Zukunft ist ungewiss und wird von vielen Entscheidern unterschiedlich bewertet. Wie k?nnen wir zukünftige Entwicklungen für die t?gliche Arbeit in der Gesch?ftswelt handhabbar machen? Hilfen bietet ein Entscheidungsprozess, der die Analytic Hierarchy Process-Methode via Internet verwendet. Wie er genutzt werden kann, um Gesch?ftstrends der Zukunft im Hinblick auf heute f?llige Entscheidungen auszuwerten, zeigt ein Beispiel aus dem Schweizer Bankensektor. Dr. Holger Lütters Kompetenzbereichsleiter Informations- und Projektmanagement an der Kalaidos Fachhochschule in Zürich Dipl.-Kfm. J?rg Staudacher Externer Doktorand am Lehrstuhl für innovatives Markenmanagement der Universit?t Bremen     

Personenorientierte Medienrezeption: Ein Zwei-Ebenen-Modell parasozialer Interaktionen

Since its original formulation in 1956 by Horton and Wohl, the concept of parasocial interaction has received remarkable attention among communication scholars. However, it still suffers from a range of desiderata and lacks a coherent theoretical foundation that could guide empirical research. In this article, we present a two-level model of parasocial interaction (PSI) that is intended to lead to a better understanding of the processes of PSI. By refering to theories of media and social psychology, two levels are distinguished: «Low-Level-PSI» comprise the less intensive, superficial modes of media person perception whereas «High-Level-PSI» refer to intensive and elaborated forms of interpersonal involvement with a media character. Both levels are discussed in terms of cognitive, emotional and conative processes which characterize person-oriented media reception. Subsequently, media factors as well as individual characteristics are introduced which are likely to facilitate the intensity of PSI processes as reception is going on. The article concludes with a prospect about useful further developments of the two-level model as well as its implications for empirical audience and reception studies.     

Explaining Firms’ Export Behaviour: R&D,Spillovers and the Destination Market*

We examine the importance of a firm's own R&D activity and intra‐sectoral spillovers on the decision to export and the export intensity using firm level panel data for Spain for the period 1990–98. Own R&D activity is found to be an important determinant of export activity. There is little evidence to suggest that Spanish firms benefit from spillovers of the exporting activity of others. However, there is evidence that R&D spillovers exert positive effects on firms’ export ratios. We find a larger marginal impact of R&D spillovers on export intensity of firms exporting to other OECD countries than those exporting to non‐OECD nations.