Female directors and impression management in sustainability reporting

This study proposes a new research approach to examine the relationship between board diversity, in terms of gender differences, and the quality of sustainability reporting, measured by several aspects: balance, conciseness, clarity, comparability and reliability of information. In addition, this study examines the moderating role that institutional factors exert on this relationship through the stakeholder orientation of the country of origin. The research questions are examined using an international sample of 273 firm-year observations from 2006 to 2014, applying several regression models for panel data. Our evidence is consistent with the existence of positive externalities associated with the presence of women in supervisory and senior management positions. That is, we evidence how boards with greater female representation decrease the risk of impression management strategies on sustainability disclosure. Female directors are positively associated with more balanced, comparable and reliable information; although, they are also associated with less precise and clear information, given their narrative character. Moreover, evidence reports that these effects are greater in firms located in more stakeholder-oriented countries. Results are robust for alternative gender diversity measures.     

The business history of the preindustrial world: Towards a comparative historical analysis

The organisation of business transactions in the preindustrial period, once a central concern in scholarly debates about the rise of capitalism, currently plays only a marginal role in the literature on long-run economic development. Our survey of the contents of five top-tier business and economic history journals published in the United Kingdom and the United States from 2000 to 2016 finds that only 20 per cent of the articles concern the entire period before 1800 and that, among those articles, most are national or regional in scope, with a disproportionate focus on Europe, and on England in particular. At the same time, our survey suggests that a strong theoretical foundation and rich empirical data exist on the basis of which we can develop a comparative business history of the preindustrial world. We identify four areas of enquiry that are especially conducive to further comparisons within and beyond Europe: the corporation, the family firms, the economic role of women, and the funding of private businesses.     

Selling digital services abroad: How do extrinsic attributes influence foreign consumers’ purchase intentions?

This article investigates, through the country-of-origin effect and value-in-use lenses, how the implementation of digital services creates opportunities for cultural industries to expand internationally. We argue that intrinsic attributes of cultural content such as the capacity to entertain are difficult to parameterize because they are somewhat experiential and subjective. This means that extrinsic cues are essential to foreign consumers when making a decision to purchase digital services. We specifically evaluate the influence of Britishness, cultural distance, exoticness, brand image, and flag-brand congruence on the purchase intentions of consumers in foreign markets. This study employs a unique consumer dataset with information on the internationalization of British cultural digital services. The depth and breadth of the survey data collected through collaboration with a UK media industry partner with a globally recognised brand is significantly richer than data used in previous studies. In particular, the study exploits a survey with 5,200 usable data points from consumers residing in fourteen geographically dispersed countries. Findings support theoretical predictions that Britishness, cultural distance, exoticness, brand image and flag-brand congruence are positively linked to the purchasing decisions. Theoretical and managerial implications are discussed.     

Public export credit insurance in the Netherlands: An input–output approach

This study assesses the contribution of the Dutch public export credit insurance facility (ECIF) to Dutch GDP and employment. Unlike previous studies concerning export credit insurance, which generally adopt the gravity model of trade, we adopt an input–output approach. The results show that the contribution of economic activity insured by the public ECIF to GDP averages 0.24% annually. This concerns value added generated both by exporters and by their domestic suppliers in the value chain. The contribution to employment shows an average of 0.27%, accumulating to 95,000 jobs (FTE) over 5 years. The estimated contribution of the public ECIF to the Dutch economy should be considered an upper boundary of its true contribution. Therefore, we examine the extent to which the above economic gains would be realised if the facility was unavailable using highly disaggregated trade data. The basic idea is that if certain products are only exported to certain destinations with the aid of the public ECIF, then this indicates a high degree of additionality. The inconclusiveness of our results underlines the difficulties in assessing the degree of additionality.     

Using eye-tracking to understand the impact of multitasking on memory for banner ads: the role of attention to the ad

Media multitasking is on the rise due to the adoption of new technologies such as smartphones and tablets. In this article, we study how visual attention affects the impact that media multitasking has on brand recognition. We theorize that media multitasking will have a different impact on brand recognition depending on whether consumers pay attention to the ad. We tested our hypothesis by creating a laboratory experiment that simulates consumers’ internet browsing experience. We exposed participants to two conditions – executing one task (no multitasking condition) and executing two simultaneous tasks (multitasking condition) – and identified when participants paid attention to the banner ad using an eye-tracking device. In line with our theory, our results indicate that multitasking decreases brand memory but only when participants do not pay attention to the banner ad. The implications of this finding for researchers and advertisers are discussed.     

Collective Choices Under Ambiguity

We investigate experimentally whether collective choice environments matter for individual attitudes to ambiguity. In a simple two-urn Ellsberg experiment, one urn offers a 45 % chance of winning a fixed monetary prize while the other offers an ambiguous chance. Participants choose either individually or in groups of three. Group decision rules vary in the level of individual responsibility for the others’ payoffs: the collective choice is taken by majority, randomly delegated to two group members, or randomly delegated to a single group member. Although most participants display consistent ambiguity attitudes across their decisions, taking responsibility for the others tends to foster ambiguity aversion.     

In Search of a New Logic for Marketing—Foundations of Contemporary Theory,by Christian Gronroos

ABSTRACT

Collaborative skills that promote cross-functional dynamics, boundary spanning, and inter-firm cooperation are essential to every marketing manager. Most courses in the business curricula do not address the development of relational skills and competencies that support the ability to cooperate and reconcile diverse interests and objectives as needed in real world practice. I propose that we revise the fundamentals of our educational models to support the development of collaborative, cooperative and relational competencies in our business graduates. A “values” driven perspective is a must. It entails understanding, examining, reflecting, externalizing, discovering, accepting and challenging about our past experiences and beliefs as we refresh our perspective about things, people, situations, and options. New dimensions a business curricula that sustains a “values” driven perspective must include are: (1) Design curriculum from a systems thinking perspective, (2) Develop leadership potential and management capabilities, (3) Nurture and rehearse the use of different types of intelligences, (4) Foster deep approaches to learning when validating educational goals and academic achievement, and (5) Incorporate value driven decision-making and a sense of spirituality.     

Price–Quality and Market Share of Consumer Goods in Spain: Retail Brands and Manufacturer Brands1

The development of retail brands has been favoured by the creation of large chains and by the high level of business concentration in the retail sector. It has been supported by an increasing number of consumers who are aware of value and consider that retail brand is the best alternative, with quality levels similar to those of leading manufacturer brands but with lower prices. In this survey, we analyse the price differentials between manufacturer brands and retail brands in several categories of widely consumed products. We study the relationship between the price differential and the mean category price with the market share of retail brands, for foodstuff, perfumes and cleaning materials categories. Finally, we determine the possible connection between the price of a consumer good brand and its real quality.     

A longitudinal micro-foundational investigation into ambidextrous practices in an international alliance context–A case of a biopharma EMNE

This paper explores the development of an ambidextrous context in a rapidly growing emerging market multinational (EMNE), thus unbundling cultural and structural complexities. We use the micro-foundational lens of ambidexterity to explore and identify different processes, structures and mechanisms that underpin the development of ambidextrous practices in the EMNE. We adopt a longitudinal case study design to trace the evolution of the EMNE, which during the initial phases of its existence focused on supplying industrial enzymes and refined its technical base. In subsequent years, it exploited its technical base to emerge as a full-fledged biopharmaceutical EMNE and adopted strategic partnerships with international companies to explore new knowledge. Our novel and rich research context also provides us with insights on how this EMNE exploited its technological knowledge, whilst utilizing strategic alliances to simultaneously engage in exploratory activities. Through the micro-foundational lens of ambidexterity, we uncover the critical role played by its leadership in addressing paradoxical tensions for simultaneously managing exploitation and exploration in an international strategic alliance context.     

Tourism Demand Forecasting with Neural Network Models: Different Ways of Treating Information

This paper aims to compare the performance of three different artificial neural network techniques for tourist demand forecasting: a multi‐layer perceptron, a radial basis function and an Elman network. We find that multi‐layer perceptron and radial basis function models outperform Elman networks. We repeated the experiment assuming different topologies regarding the number of lags used for concatenation so as to evaluate the effect of the memory on the forecasting results. We find that for higher memories, the forecasting performance obtained for longer horizons improves, suggesting the importance of increasing the dimensionality for long‐term forecasting. Copyright © 2014 John Wiley & Sons, Ltd.