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41.
L. Jean Harrison‐Walker Kathleen M. Williamson 《International Journal of Nonprofit & Voluntary Sector Marketing》2000,5(3):248-259
New opportunities for nonprofit organisations to reach new donors and volunteers are being generated by an accelerated interest in cause‐related marketing on the part of both consumers and business firms, in conjunction with the emergence of the Internet. Together, these conditions have created a climate conducive for nonprofit alliances with corporations to become one of the fastest growing forms of marketing today. This paper examines online cause‐related marketing from the fundraiser's perspective, and sets forth a series of marketing management implications of building relationships with businesses and their customers as potential donors on the Internet. Copyright © 2000 Henry Stewart Publications. 相似文献
42.
Jean‐Marc Offner 《International journal of urban and regional research》2000,24(1):165-182
Technical networks (transport, telecommunications, energy etc.) possess paradoxical virtues. They produce ‘structuring effects’ on space, obtaining comparative advantages for the places they serve. But they are ubiquitous factors which also enable a homogenization of space. The myths of deterritorialization and dual space are refuted by empirical analyses of the interaction between networks and territories. Networks ‘format’ market areas and political territories. They create matrixes which until now were controlled by the public powers. Linked to current transformations – globalization, deregulation – the present mode of development of the technical macro‐systems brings about a telescoping of geographical scales which is having an adverse effect on the historic compromise between networks and territories. The boundaries of traditional political space have become obsolete and an economic rationale in the form of an extension of the technical networks predominates. In order to rediscover their policy‐making capacity, local authorities must pay more attention to controlling the occupation of public space as well as to the design and organization of the networks’ hubs. They should encourage the emergence of users as players in the regulation of public utilities so that debates on universal service and territorial equality may be activated. Les réseaux techniques (transport, télécommunication, énergie etc.) sont parés de vertus paradoxales. Ils produiraient des ‘effets structurants’ sur l’espace, procurant des avantages comparatifs aux lieux desservis. Mais, facteurs d’ubiquité, ils permettraient aussi une homogénéisation de l’espace. Ces mythes de la déterritorialisation et de la dualisation de l’espace sont réfutés par les analyses empiriques des interactions entre réseaux et territoires. Les réseaux ‘formatent’ des aires de marché et des territoires politiques; ils fabriquent des métriques, dont les pouvoirs publics avaient jusquà présent la maîtrise. Liées aux transformations en cours – globalisation, dérégulation – le mode de développement actuel des macro‐systèmes techniques entraîne un télescopage des échelles géographiques qui met à mal le compromis historique entre réseaux et territoires. Il y a obsolescence des frontières des espaces politiques traditionnels et prédominance de la logique économique dans l’extension des réseaux techniques. Afin de retrouver des capacités d’action, les collectivités locales doivent porter plus d’attention au contrôle de l’occupation de l’espace public ainsi qu’à la conception et à l’organisation des noeuds de réseau. Elles ont aussi à favoriser l’émergence des usagers comme acteurs de la régulation des services en réseau, afin que soient activés les débats sur le service universel et sur l’équité territoriale. 相似文献
43.
Jean Rogers 《Economic Affairs》1999,19(3):28-34
Since the mid-1980s the state of Wisconsin has been pre-eminent in the field of welfare reform. With a consensus across the political spectrum, the state has pioneered a series of bold and innovative programmes which have slashed cash assistance by $30 million a month, compared with 1987 levels, and reduced its caseload by 85%. The latest programme, Wisconsin Works, is known as W-2, and is widely regarded as the most successful of the many welfare-to-work initiatives which have appeared throughout the USA. 相似文献
44.
Jean McCarthy Noreen Heraty Christine Cross Jeanette N. Cleveland 《Human Resource Management Journal》2014,24(4):374-393
A refinement of the construct of age, specifically ‘older’, is recognised as a critical measurement concern for experts in both ageing research and policy formation. In this context, we set out to both chronologically define an ‘older worker’ and to identify on what basis the age of ‘older’ is determined. In doing so, we draw on open‐ended survey data (collected in 2011) from a sample of 407 organisational decision makers across all industries in Ireland. Our focus was specifically on the perspective of organisational decision makers because these individuals will be instrumental in facing the challenges associated with workforce ageing. The results show that workers are considered as ‘older’ at a younger age than might be expected and that decision makers conceptualise workers as ‘older’ using various approaches in the organisational context. Our findings contribute to the literature in three ways: firstly, by providing an important empirically derived understanding of the term ‘older worker’; secondly, by empirically examining previously suggested ‘possible’ indicators of age; and thirdly, by demonstrating that these indicators are conceptually and empirically distinct, advancing theory on the concept of age in the workplace. 相似文献
45.
Olivier Boiral Jean‐François Henri David Talbot 《Business Strategy and the Environment》2012,21(8):495-516
The aim of this paper is to propose an integrative framework for understanding the determinants of business strategies to reduce greenhouse gas emissions and the impact of these determinants on performance. The proposed structural equation model is based on a survey of 319 Canadian manufacturing firms. The study calls into question the traditionally positive relationship between a firm's environmental commitment and its economic motivations. However, the results also show a win–win relationship between the commitment to reduce greenhouse gas emissions and financial performance. This study contributes to the understanding of the motivations underlying the efforts manufacturers make to tackle climate change and their economic benefits. Copyright © 2011 John Wiley & Sons, Ltd and ERP Environment. 相似文献
46.
Abstract We review recent advances in the field of decision making under uncertainty or ambiguity. We start with a presentation of the general approach to a decision problem under uncertainty, as well as the ‘standard’ Bayesian treatment and issues with this treatment. We present more general approaches (Choquet expected utility, maximin expected utility, smooth ambiguity and so forth) that have been developed in the literature under the name of models of ambiguity sensitive preferences. We draw a distinction between fully subjective models and models incorporating explicitly some information. We review definitions and characterizations of ambiguity aversion in these models. We mention the challenges posed by some of the models presented. We end with a review of part of the experimental literature and applications of these models to economic settings. 相似文献
47.
We test the pecking order model of capital structure by examining the financing of firms that went public in 1983. We estimate a logit to predict external financing, and a multinomial logit to predict the type of financing using data on the IPO firms' security offerings during 1984–1992. Our results indicate that the probability of obtaining external funds is unrelated to the shortfall in internally generated funds, although firms with cash surpluses avoid external financing. Firms that access the capital markets do not follow the pecking order when choosing the type of security to offer. 相似文献
48.
Jean Kinsey 《American journal of agricultural economics》2000,82(5):1123-1129
49.
A preferred customer is a buying organization who receives better treatment than other customers from a supplier, in terms of product quality and availability, support in the sourcing process, delivery or/and prices. The decision to become a preferred customer implies a continuous commitment by the purchaser to a complex, expensive and often uncertain process. It is important to use a strategic approach, as well as appropriate tactics. Based on well-known models on the development of buyer-supplier relationship, on customer portfolio analysis and on the emergent literature in customer attractiveness and preferred customer status, we suggest four steps to become – and remain – a preferred customer: initial attraction, performance, engagement and sustainability. The process takes the perspective of a buyer willing to obtain the preferential status and focuses on the strategies and tactics that could influence the supplier's decision of granting this status. The proposed process considers that the supplier is continuously comparing the value offered by the customer to its expectations, and to the value offered by other customer relationships. 相似文献
50.