The effects of consumer empowerment on risk perception and satisfaction with food consumption

This study intends to measure consumer empowerment related to food consumption and determine its effect on food risk perception and satisfaction with food consumption. Data were derived from an analysis of the “2017 Research on Food Consumption Behaviour” by the Korea Rural Economic Institute. Consumer empowerment, risk perception and satisfaction with food consumption were measured using a 5‐point Likert scale. The differences in consumer empowerment according to gender, age, educational level and monthly income were statistically significant. The factors that affected risk perception were information use, healthy eating, consumer rights, consumer responsibility and monthly income. The higher the scores for information use, healthy eating and consumer responsibility, the higher the score for satisfaction with food consumption.     

Can commodity futures risk factors predict economic growth?

This paper examines whether commodity futures risk factors can predict future economic growth. We test risk factors capturing various spot or term premia and find that only three factors capturing term premia on the basis-momentum, basis, and change in slope are robust predictors for future economic growth, especially for long horizons. Our findings highlight the importance of the term premia, rather than the spot premia on which the literature has mainly focused. Moreover, we find that possible explanations for predictability of commodity factors—the intertemporal asset pricing model and information diffusion explanation—are all inconsistent with our empirical results.     

机器人可以缓解老龄化带来的中国劳动力短缺问题吗

本文基于机器人替代能力的视角,分别从理论和实证角度探讨机器人能否缓解中国人口老龄化带来的劳动力短缺问题.本文提出衡量机器人替代能力的估计方法,使用2000-2015年58个国家的相关数据,将机器人对劳动力的替代能力进行了估计.估计结果表明,目前一台机器人平均每年大约可以替代60000～83000个小时的劳动工作量,工具变量模型和稳健性检验结果也进一步证明了这一结论.最后,通过使用技术创新扩散模型对机器人密度进行预测,结合本文估计出的机器人替代能力,解答了未来中国的机器人能在多大程度上缓解劳动力供给不足压力的问题.实证结果表明,机器人能够弥补的劳动力工作可以部分抵消由人口老龄化带来的劳动力短缺问题,这对更全面地理解中国人口老龄化问题及相关政策调整有十分重要的意义.     

电子商务环境下以订单流为主线的采购系统设计

系统以订单流为主线,分析了采购系统的需求和数据流程,融数据统计分析及电子商务为一体,其开发主要包括后台数据库的建立和维护,以及前端应用程序的开发及网上电子商务平台的构建。     

Effects of the matching fund program on IPO and bankruptcy of SMEs in Korea

Most small and medium enterprises (SMEs) in Korea struggle in financing R&D. Thus, the Korea Core Industrial Technology Investment Association (KITIA) was established to implement a matching fund program (MFP) to help SMEs with this undertaking. Applicant firms to the MFP are reviewed first based on their technology levels and are required to attract financing from venture capitalists (VCs), before receiving funds from the MFP. This paper, based on KITIAs MFP applicant data from 2001 to 2004, evaluates the performance of the MFP in terms of the success rate of funded SMEs’ initial public offerings (IPOs) and bankruptcy rates in relation to those SMEs that could not attract matching funds. Propensity score matching was used to eliminate selection bias from the data in order to assess the actual treatment effect of the MFP. According to the result of logistic regression applied to the matched data, MFP apparently did not have significant effects on IPO success and bankruptcy. This implies that MFP needs to allow VCs more time to evaluate SMEs covering qualitative aspects as well. It is expected that this change of structure can provide better performance of MFP in terms of IPO success and bankruptcy of matched SMEs.     

Chinese dietary culture influences consumers' intention to use imported soy‐based dietary supplements: an application of the theory of planned behaviour

The over‐saturated dietary supplement (DS) market in developed countries such as the US spurs the need for foreign market expansion, and the Chinese market provides a great potential for the foreign soy‐based DS industry. This study examined Chinese consumers' intention to use imported (US‐made US‐brand) soy‐based DS based on the Theory of Planned Behavior (TPB). Two alternative models were also examined in which Chinese dietary culture variables, including soyfoods favourability and dining‐out sociability, as well as their interactions with attitudes, were integrated into the TPB model. A cross‐sectional, self‐administered survey was conducted with a sample of 215 subjects (137 females; 78 males) in Shanghai, China. The TPB variables attitude, subjective norm, perceived behaviour control and behavioural intention, as well as the Chinese dietary culture variables: soyfoods favourability and dine‐out sociability were measured. Multiple linear regressions were used to analyze the three models. The statistical results indicated that all three models were statistically significant to predict intention (Model 1: R² = 0.473, P < 0.001; Model 2: R² = 0.505, P < 0.001; Model 3: R² = 0.525, P < 0.001). The results also showed that attitude, perceived behavioural control, and dine‐out sociability were significant (positive) determinants of intention. Soyfoods favourability acted a significant (negative) moderator of the relationship between attitude and intention. Subjective norm had no significant impact on intention. In conclusion, the TPB model was useful to predict Chinese consumers' intention to use imported soy‐based DS, but not all the TPB components weighed significantly in exploring DS consumption in China. The selected Chinese dietary culture variables were much more important predictors than subjective norm. This study makes a significant contribution in the application of the TPB model and in market strategy development for imported dietary supplements in China.     

The customisation framework for roadmapping product-service integration

Product-service integration is becoming a dominant contemporary trend, motivated by how technology can shape areas of potential product/service interactivity and triggers interactions. Since the role of technology differs from case to case, the strategic planning of product-service integration should focus on accommodating the real-life business situation. In response, this paper suggests a customisation framework for product-service roadmapping according to the technological interface involved, and provides practical guidance in its implementation. This framework consists of five steps in three main stages. The first deals with the structural determination of roadmapping, planning ??what to plan??, determining the role of technology and the roadmapping format. The second phase plans the functional determination, dealing the issue of ??how to plan??, including deciding on the relevant roadmapping procedures and methodology. Finally, the roadmap for product-service integration is developed. To illustrate the workings of proposed approach, six case examples are provided for different modes of integration, providing a practical illustration for product-service integration.     

新疆企业国际化经营中品牌运营现状及对策研究

本文从新疆企业品牌国际化的定位、保护、推广、拓展四个方面对新疆企业国际化经营中品牌运营的现状进行了分析,指出新疆出口品牌程度低、影响小、数量少、结构不合理等方面存在的问题,最后提出了新疆企业国际化中要加强品牌运营的对策建议。     

从“三鹿奶粉”事件探析企业的营销道德

随着西方世界企业非道德性神话的破灭,企业为了单纯的经济利益而为所欲为的时代已经一去不复返。发达国家社会愈来愈要求企业的经营行为要遵循道德标准。在我国现阶段,由于企业过度追求经济利益,在营销活动中出现了大量道德失范行为,三鹿毒奶粉事件就是这一现象之一。本文针对企业营销道德失范的成因、危害,提出了防范企业营销道德缺失的应对措施。     

论制度支持下的我国港口投融资模式转变

文章着重从制度方面分析了我国港口投融资的法律及相关政策,通过回顾《中华人民共和国港口法》颁布前后我国港口投融资相关法律的发展历程和具体实践,梳理了现阶段我国港口投融资的宏观法律环境。文章通过分析,对建立政府在投融资制度中的角色转换以及促进投融资模式的转变提出了建议。