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83.
A theory is proposed in which preferences are conditional on reference points. It is related to Tversky and Kahneman’s reference-dependent preference theory, but is simpler and deviates less from conventional consumer theory. Preferences conditional on any given reference point satisfy conventional assumptions. Apart from a continuity condition, the only additional restriction is to rule out cycles of pairwise choice. The theory is consistent with observations of status quo bias and related effects. Reference points are treated as subject to change during the course of trade. The implications of endogeneity of reference points for behaviour in markets are investigated. 相似文献
84.
Lois M. Gurel Eunice M. Deemer 《Family and consumer sciences research journal / American Association of Family and Consumer Sciences》1975,4(1):42-47
The objective of this research was to investigate construct validity of a clothing interest scale. Factor analysis of Creekmore's Importance of Clothing questionnaire, a multidi mensional measure containing nine subscales, resulted in an extraction of eight factors, interpreted to represent the basic dimensions of clothing interest as measured by the instru ment. Factor and subscale scores were compared by means of product-moment correla tions. Significant correlations indicated strong associations between the two sets of scores. Items assigned to factors and to subscales were compared by means of phi coefficients and point-biserial correlations. Highly significant correlations indicated strong associations. The null hypothesis, that there was no association between factors and subscales, was rejected. This close proximity between factor and subscale scores was interpreted as an indication of construct validity for the instrument. 相似文献
85.
Pedro Pintassilgo Michael Finus Marko Lindroos Gordon Munro 《Environmental and Resource Economics》2010,46(3):377-402
According to international law, straddling fish stocks should be managed cooperatively through regional fisheries management
organizations (RFMOs). This paper analyzes the stability and success of these organizations through a game in partition function
form based on the classical Gordon-Schaefer bioeconomic model. Results show that the larger the number of fishing states that
compete for the fish stock the higher are the relative gains from full cooperation, but the lower is the likelihood of large
RFMOs being stable. It is also shown that new entrants increase the incentives of RFMO members to leave and decrease the incentives
of non-members to join it. Moreover, the success of coalition formation is positively correlated with the degree of cost asymmetry
among fishing states and negatively with the overall level of efficiency. 相似文献
86.
Using an experimental method, this study found that when a commercial was viewed immediately following a high-violence dramatic
programming segment, children’s ad copy recognition scores were significantly lower and attitudes toward the ad and the advertised
brand were significantly less favorable than when the commercial was viewed following a low-violence (but otherwise near-identical)
program segment. The influence of program violence level on some advertising response measures was more pronounced when the
commercial was positioned immediately following the dramatic programming segment than when immediately preceding it. The study
cautions advertisers to examine carefully whether, in reaching for high audience ratings and cost efficiency through violent
television programs, they may be sacrificing communication effectiveness of their brand advertising.
He has published numerous articles on advertising effectiveness, children and advertising, buyer behavior, and marketing strategy
in theJournal of Marketing Research, Journal of Marketing, Journal of Communication, Journal of Retailing, Journal of Consumer Affairs,
Journal of International Marketing, and others.
Her primary research interests are in children and advertising issues, buyer behavior, and marketing ethics. Her research
has appeared in theJournal of Services Marketing, Journal of Broadcasting and Electronic Media, Journal of Nonprofit and Public Sector Marketing, and proceedings of numerous national and regional marketing conferences. 相似文献
87.
This paper extends the post hoc application of utility formulae to designing improved recruitment and selection systems. It emphasizes interactive tradeoffs from spending to (I) increase the size of the applicant pool, and (2) increase the accuracy of applicant selection.First, the paper reviews the utility formula. Then it applies the formula towards improving the design of recruitment strategies. Next, the paper examines the dollar costs and benefits of different selection strategies. Finally, it examines the dual impact of recruitment and selection taken together. In short, while recruitment has been both under and overfunded in specific environments, selection has been uniformly underfunded, resulting in substantial opportunity costs to organizations. 相似文献
88.
Lois S. Mahoney Linda Thorne Lianna Cecil William LaGore 《Critical Perspectives On Accounting》2013,24(4-5):350-359
Over the past two decades, more and more U.S. firms are voluntarily issuing costly standalone Corporate Social Responsibility (CSR) Reports. Nevertheless, firms’ motivations for issuing standalone CSR Reports are not clear. In this paper, we consider two different explanations: signaling and greenwashing. The first explanation, signaling, proposes that firms use standalone CSR Reports as a signal of their superior commitment to CSR, which suggests firms with stronger social and environmental records will be more likely to issue standalone CSR Reports as compared to those without. The second explanation, greenwashing, proposes that firms use standalone CSR Reports to pose as “good” corporate citizens even when they do not have stronger social and environmental records. To provide insight into these explanations we compare the CSR performance scores of firms that issue CSR reports to those firms that do not. We control for firm size, leverage, profitability and industry. We find that firms that voluntarily issue standalone CSR Reports generally have higher CSR performance scores, which suggests that firms are using voluntary CSR Reports to publicize stronger social and environmental records to stakeholders. 相似文献
89.
This study compares personalities of senior accounting students with public accountants using a rigorous personality instrument, the 16PF. Comparisons are made between accountants and students, between accountants and students by gender, between male and female students, and between students and junior accountants. For all comparisons made, the findings indicate significant differences exist, both overall and for individual personality factors. Implications of these findings for accounting educators concerning curriculum emphasis, content, and counseling of students are discussed, together with possible implications for the profession. 相似文献
90.
This study examines the impact of internal audit outsourcing and involvement in consulting on external auditors’ reliance on the work of internal audit. We test whether these factors influence reliance on internal audit work already undertaken and the use of internal auditors as assistants, distinguishing between control evaluation and substantive testing. Involvement in consulting impacts reliance on work undertaken and the use of internal auditors as assistants for control evaluation. External auditors make greater use of internal auditors as assistants for substantive testing when internal audit is provided in‐house. Overall, external auditors use internal audit more for control evaluation tasks. 相似文献