Book reviews

The Co-operation Phenomena: Prc)spects for Small Firms and the Small EconomiesDermont O'Doherty (Ed.)London, Irish Science and Technology Ajrency, Graham & Trotman, 1990, 270pp.

Flexible Manufacturing Technologies & International Competitiveness J. Tidd London, Pinter, 1991, ll3pp., £35.00.

Technology Strategy and the Firm: Management and Public Policy Mark Dodgson (Ed.)London, Longman, 1990, 252pp., £25.00 pb.

Computerization in Developing Countries: Model and Reality Per Lind London, Routledge, 1990, 175pp., £35.00 hb.

The Fifth Branch—Science Advisers as Policy Makers Sheila Jasonoff Cambridge, MA, Haroard University Press, 1990, 302pp., £22.50.     

Managing the environmental adaptation process in supplier–customer relationships

This paper details the results and managerial implications from four case studies, which examine how the environmental adaptation process (EAP) is managed within business‐to‐business relationships. The research uses models of supplier–customer interaction and inter‐organization cooperation in order to explore inter‐firm relationships and the process of adaptation. The research findings show that either party might pursue adaptations and also establishes features of the process itself as well as identifying factors that can facilitate or hinder the introduction of environmental changes. Arriving at a satisfactory outcome to the adaptation process can be determined by individual company and relationship characteristics, as well as the behaviour and experience of those managers involved in the process. Guidelines for the management of the process of environmental adaptation are proposed. Copyright © 2001 John Wiley & Sons, Ltd and ERP Environment     

Enacting risk reduction: an examination of the volitional stages of smoking cessation within Scotland

This study examines an extended version of the Theory of Planned Behaviour (TPB) in the context of nicotine replacement therapy (NRT) as an aid to smoking cessation. An attempt is made to address the intention–behaviour gap identified in the literature by specifically focusing on the role and interrelationships of volitional stages, namely intention, planning and anticipated effort. A convenience sample of 207 female smokers, aged 16–36, provided information about their views, attitudes and volitional behaviour regarding the use of NRT as an aid to smoking cessation. Results of this study show the TPB to be pertinent, accounting for 41% of the variance in intention to use NRT as an aid to smoking cessation. Furthermore, behavioural intention is found to mediate the relationship between the TPB antecedents (attitude, subjective norm and perceived behavioural control) and each of the two volitional elements, planning and anticipated effort. The implications of these findings are discussed.     

Do consumers value nutritional labels?

The European Union is contemplating making the provision ofnutritional labels in food products mandatory. Using data collectedfrom food shoppers, we assessed consumers' valuation of nutritionallabels by analysing their willingness to pay a premium for abox of cookies with a nutritional label. On average, the meanwillingness to pay (WTP) for a box of cookies with a nutritionallabel is estimated to be about 11 per cent above the price ofthe box of cookies without a nutritional label. Consistent withprior expectations, our results also indicate a difference betweenthe WTP of individuals suffering from diet-related health problems(estimated mean 13 per cent) and those who do not suffer anydiet-related health problems (estimated mean 9 per cent).     

Reviews

Who gets access to training? Machin, S. and Wilkinson, D. 1995: EMPLOYEE TRAINING: UNEQUAL ACCESS AND ECONOMIC PERFORMANCE. London: Institute for Public Policy Research, £3.95 paper.

Spatial planning. Williams, R.H. 1996: EUROPEAN UNION SPATIAL POLICY AND PLANNING. London: Paul Chapman, £16.95 paper.

Small firm growth. Barkham, R., Gudgin, G., Hart, M. and Hanvey, E. 1996:. THE DETERMINANTS OF SMALL FIRM GROWTH: AN INTER-REGIONAL STUDY IN THE UK 1986-90. London: Jessica Kingsley Publishers, £19.95 paper.

Krakow — transition to capitalism. Hardy, J. and Rainnie, A. 1996:. RESTRUCTURING KRAKOW: DESPERATELY SEEKING CAPITALISM. Mansel, £50.00 cased.     

The Performance of State–Owned Enterprises Revisited

Many theoretical and empirical studies look at the ownership–performance relationship. So far, the literature in finance and in accounting mainly refers to the property rights, agency and public choice theories. Despite the fact that the results of these studies are more or less conclusive, it is usually considered that the private enterprise performs better than the state–owned enterprise. In this article, we argue that these studies suffer from one major limitation. They do not recognize that the goals of the state–owned enterprise are different from the ones espoused by the private firm. Using a sample of state–owned entreprises and private firms for the period 1976–1996, we present empirical evidence that the state–owned enterprises, when their main goal is to maximize profit, perform as well as the privately owned enterprises. Therefore, the alleged under–performance of the state–owned enterprises may only be the result of pursuing other goals while the poor quality of public managers may be another urban myth.     

Financial-market effects of Federal Government budget deficits

Conclusion This paper finds that, for the 30-year period 1955–1984, the federal government budget deficit in the United States had a positive and significant effect on the longer-term nominal interest rate. This finding is at odds with most of the existing literature, which finds federal budget deficits to have no measurable impact upon interest rates in the United States [cf. Evans, 1985; 1987; Hoelscher, 1983; Makin, 1983; Motley, 1983; McMillin, 1986; and Mascaro and Meltzer, 1983]. The difference between the findings here and the findings in these other studies can be traced at least in part to the way in which we specify the deficit variable. That is, we distinguish between thestructural deficit, which approximates theexogenous component of the total deficit, and thecyclical deficit, which represents theendogenous component of the total deficit. By contrast, these other related studies measure the deficit in more aggregated ways, which combine the cyclical deficit with the structural deficit into one variable.