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Agnieszka D. Hunka Marcus Linder Shiva Habibi 《Business Strategy and the Environment》2021,30(1):535-550
We investigate determinants of consumer demand for circular (reused and remanufactured) products. Based on exploratory choice-based conjoint experiments with a sample of 800 adults in the United Kingdom, we examine two types of premium segment electronic appliances: a mobile phone and a robot vacuum cleaner. We find that consumers prefer partly circulated products over fully or not at all circulated products and that circular products can likely successfully enter the existing market at the retail price of a new product. Interestingly, circular products compete for market share primarily with new products, leaving the market share of second-hand options less affected. The results show a promising path for firms considering a transition to circular business models. 相似文献
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Despite the generally recognized importance of knowledge spillovers, the empirical literature is essentially silent on the type of innovation stimulated by spillovers. We estimate the determinants of product innovations differing in their degree of newness to the adopting firm. Knowledge spillovers from rivals have a positive impact on incremental innovations. This impact is largely independent of participation in R&D cooperation. Spillovers exert no such independent influence on drastic innovation activities. The results support the hypothesis that establishments face difficulties in using knowledge that comes from areas they are not familiar with. Establishments exploit spillovers for incremental innovations rather than for drastic innovations. To some degree R&D cooperation can help to overcome the difficulties in using spillovers for drastic innovations. Furthermore, our estimates provide evidence that the firm's own R&D effort and the use of outside information are substitutes. 相似文献
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There are some aspects of the European RFEC and its implementation today that could benefit from increased harmonisation; there are others in which substantial accommodation to local, national or regional circumstances and preferences is desirable or required. 相似文献
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Aloysius Marcus Newenham-Kahindi 《Journal of Business Ethics》2011,99(2):253-282
This case explores a Canadian mining corporation, Barrick Gold Corporation (Barrick), and the way it engages with the local communities that surround its mining activities in the Lake Victoria Zone, Tanzania. Following recent organized tensions within several local communities and heightened criticism from those communities [examples of recent discontent from local communities and workers at Barrick Gold Corp in Tanzania: http://www.protestbarrick.net/article.php?id=214; http://www.protestbarrick.net/article.php?list=type&type=12; http://www.reuters.com/article/marketsNews/idUSN1247233520081212; http://www.corpwatch.org/article.php?id=15263; http://www.miningwatch.ca/index.php?/Tanzania_en/What_Really_Happened (accessed Feb- ruary 25, 2009)], as well as from local media, social lobbyists, and local not-for-profit organizations (NFOs), the case examines the way Barrick has responded to this situation by implementing global corporate social responsibility (CSR) policies in an attempt to strike a balance between its international business capabilities and its localization strategies. In spite of these efforts, tension between Barrick and the local communities within the company??s zone of operations has not abated. This issue has left Barrick??s senior management wondering what more the company could reasonably do to resolve the situation. 相似文献
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Marcus Schögel 《Marketing Review St. Gallen》2011,28(1):60-1
Literaturhinweise
Customer centric company 相似文献20.