一锅东方魔汤的神奇故事--重庆武陵山珍公司董事长毕麦专访

这是一次餐饮史上的伟大创新:这是一群土家人的美食梦想; 这是一个预言与传统的深度撞击;这是重庆美食步入的一个全新世界; 一个普通的餐饮企业究竟有怎样的魔力能让社会各界频频光顾? 一只生长在深山老林的小小野菌究竟又有着怎样的独特魅力? 本期我们走近毕麦,走进武陵山珍,一同发掘这深埋在的武陵山区的旷世瑰宝……     

新生代农民工自我身份认同影响因素分析

农民的社会融合,特别是进城务工农民的社会融合是中国城市化发展的必然趋势。当前中国农民工这一群体中分化出来的新生代农民工更加具备社会融合的客观条件,他们的知识技能和健康状况均优于第一代农民工,但是当前中国新生代农民工实际社会融合程度仍不容乐观。造成这一问题的原因在于新生代农民工缺乏对于"市民"身份的认同。文章对自我角色认同这一表征进行了多分类无序变量的逻辑回归分析和交互分析,研究结果发现,影响新生代农民工自我身份认同的主要因素在于新生代农民工的性别、文化水平、收入、婚姻和行业等因素。在分析结论的基础上,文章提出了保障新生代农民工各项基本权利的政策建议和新生代农民工自身综合素质发展的意见,以加快新生代农民工对于"市民"身份的认同程度,早日实现农民的社会融合。     

没有国界的国家馆

在去参加第53届威尼斯艺术双年展开幕式之前的几天,我受邀出席了在意大利北部城市Bergamo的当代美术馆GAMeC举行的国际年轻策展人论坛,今年论坛的主题是"国际策展人的终结?"围绕着像威尼斯双年展、卡塞尔文献展等全球达几十个之多的国际性展览的策展策略和模式进行反思和讨论。讨论之中也不免提到了威尼斯双年展这个一直以一个策展人为主导选择艺术家的大     

浅析创新营销

在市场经济日益发展的今天,创新营销被看作是本世纪经济发展的源动力。在具体实施创新营销中,要注重产品质量、产品整体设计的创新;利用品牌形象与商誉进行产品创新;用名牌占领市场进行创新;加强时人的创新研究。     

After over 25 years of accrediting beaches,has Blue Flag contributed to sustainable management?

This paper examines the qualitative, quantitative, and geographical evolution (1987–2012) of the Blue Flag campaign and accreditation process in Spain, a leading coastal tourism destination heading the list of awards. The standard Blue Flag criteria for crowded, developed beaches are now adapting to new demands for natural beaches, but they still fail to capture essential sustainable tourism features, such as limiting user numbers, or preserving and restoring sand ecosystems. Given these shortcomings, some destinations are moving to alternative awards with a higher environmental commitment, such as EMS, ISO14001, and Eco-Management and Audit Schemes (EMAS). A cluster analysis of Blue Flag data for 983 beaches in Spain over 26 years revealed different behaviour patterns: established tourist areas that have always opted for the Blue Flag programme; tourist areas that adopted the Blue Flag early on but replaced it with ISO14001 and EMAS; recently developed destinations applying for the award to boost their tourism promotion; and tourist areas with no well-defined policy that have opted intermittently for Blue Flag. These profiles illustrate the different policies of Spain's Autonomous Regions, and they are useful for tourism managers to verify whether their destination's behaviour pattern contributes to sustainable tourism and matches strategic policies they have designed for them.     

The contribution of social tourism to sustainable tourism: a case study of seasonally adjusted programmes in Spain

Recent policy from the European Union has attempted to justify social tourism initiatives on the basis that they lead to a more sustainable tourism industry. However, the majority of latest research in the field has been focused on the benefits for participants, with the addition of some evidence on the economic impacts of such programmes on destinations, which have pointed towards sustainability outcomes including: a longer tourism season, more even spread of demand, and longer periods of employment for tourism workers. Yet there is a lack of direct evidence linking such programme to these outcomes. This paper aimed to explore this important disconnect between policy assumptions and evidence-based outcomes through an analysis of the deseasonalising effects of the Spanish social tourism programme for older people. The research found that this programme does have an effect on the seasonal nature of employment and economic activity in most regions studied, but that the huge volume of demand from international tourists in the high seasons masks the quantitative effects in the regions with the highest seasonal concentration of international tourists. Recommendations for policy and practice in sustainable tourism are made that are transferable to many countries and regions that adopt social tourism programmes.     

Examining the predictive validity of SUS-TAS with maximum parsimony in developing island countries

The Sustainable Tourism Attitude Scale (SUS-TAS) has been used as a tool to gauge the sentiment of local residents toward sustainable tourism development. This scale has been validated in cross-cultural settings by several scholars. In a like manner, in order to validate this scale, data were collected in the Cape Verde islands (off the coast of Africa) and the results showed (1) a parsimonious version of the 21-item SUS-TAS that facilitates the process of data collection without compromising its robustness and psychometric properties, (2) a validated second-order factor model, confirming that the seven factors of SUS-TAS can be loaded in two broader dimensions named “perceived tourism impacts” and “expected tourism sustainability”, (3) a SUS-TAS second-order factor model with validity in predicting residents’ support for sustainable tourism development, (4) that SUS-TAS can be interpreted by seven individual factors and/or as a global factor as indicated by the hierarchical measurement model and predictive validity. Methodological and theoretical interpretations are discussed and future refinement and applications are also offered.     

Policies to increase business tourism income: A dynamic panel data model

This article aims to identify the determinants that influence business tourism income and that may be controlled by economic agents and policy makers of destination countries. For the development of the empirical study, a dynamic panel model by the Generalized Method of Moments (GMM) was estimated using the Gretl 2016a software, and a sample of 122 countries for the period 2002–2013 (12 years) was used. The study reveals that, for the development of policies to stimulate the growth in the short and long-term of business tourism income, countries should develop measures that encourage capital investment in tourism and foreign direct investment.     

Utilizing environmental information and pricing strategies to reduce externalities of tourism: the case of invasive species in the Galapagos

The increase in demand for nature-based tourism brings economic and educational benefits but risks the introduction of invasive species. Increasing the length of tourist trips can better balance these benefits and risks by maintaining revenues while reducing the number of unique contacts with tourists. Changing the relative prices of trips can induce tourists to take longer trips. We hypothesized that providing information about the negative externalities of tourism could improve the effectiveness of such pricing strategies.

We administered one of two discrete choice surveys to tourists considering a trip to the Galapagos. One of the surveys described the Galapagos as a fragile ecosystem susceptible to invasive species; the second described it as a standard nature-based destination. For each sample, we estimated the probability of the tourist choosing a short versus long trip, given the tourist's personal information and trip options presented to him. We then simulated the demand for trips using three pricing strategies. We found that providing information on invasive species significantly increased the efficacy of strategic pricing. We propose using a two-prong approach to tourism management: educate potential tourists about the islands’ vulnerabilities, and simultaneously increase the per-day cost of short trips relative to that of longer trips.