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61.
The linkage between development and health is clearly spelt out in the definition of primary health care by the World Health Organisation. There is a widespread and growing disillusionment with the traditional Western approach to health care which fails to meet the real demands of the Third World situation.
This paper looks briefly at conditions in the developing world and the strategy proposed by the W H O to attempt to meet the objective of health for all by the year 2000 and refers to the South African situation. 相似文献
62.
L. Hoogduin 《De Economist》1987,135(1):52-65
Summary In this article it is shown that Keynes concept of uncertainty is not identical with that of Knight, as is often argued. The identification of Keynesian with Knightian uncertainty has contributed to the neglect of an aspect of Keynesian uncertainty that is important in understanding the functioning of a monetary economy. Therefore, it is concluded that monetary theory can benefit from the development of an analytical apparatus that incorporates all aspects of Keynesian uncertainty.I am indebted to Mr. J. de Haan, Professor J.A. Kregel, Professor S.K. Kuipers, Professor J. Pen, Dr. J. Snippe and Mr. A. van Witteloostuijn for their comments on an earlier version of this paper. It goes without saying that they cannot be blamed for any remaining errors. 相似文献
63.
John P. Dickson Douglas L. MacLachlan 《Journal of the Academy of Marketing Science》1990,18(2):153-161
This research was designed to see whether a reconceptualization of social distance (as measured by social class variables)
between shoppers and stores would provide a basis for understanding store avoidance behavior. A survey of shoppers classified
into two distinct social classes investigated their images, including social class images, of two stores that had been selected
as representatives of upscale and downscale retailers. A new measure of social distance was proposed and evaluated. Controlling
for other functional aspects of store image such as price and personnel, the social distance measure was found to be influential
in discriminating shopping frequency groups for the two stores, providing evidence that people tend to avoid stores that are
perceived as being socially distant from themselves. 相似文献
64.
W. Theodore Cummings Donald W. Jackson Lonnie L. Ostrom 《Journal of the Academy of Marketing Science》1989,17(2):147-156
The product management form of organization has been around for quite a while; yet little empirical research has been done
on product managers. This article reports a study of product managers and some organizational behavior factors which contribute
to their job satisfaction and job performance. These factors include centralization of decision making, job structure, job
scope, role ambiguity, and role conflict. Finally, several suggestions are made for creating an environment more conductive
to having product managers who are satisfied with their jobs. 相似文献
65.
Richard C. Becherer D.B.A. Fred W. Morgan Ph.D. Lawrence M. Richard Ph.D. 《Journal of the Academy of Marketing Science》1982,10(3):269-280
Consumer susceptibility to reference group influence has been demonstrated for certain products and buying situations. This
article reports a study designed to determine if reference group influence varies between consumers classified as situationally-oriented
and dispositionally-oriented. Results indicate a considerable difference between the two groups.
Independence Health Plan 相似文献
66.
Richard T. Hise D.B.A. Jan P. Muczyk D.B.A. 《Journal of the Academy of Marketing Science》1977,5(1-2):126-133
Previous studies of the driving times of shopping center patrons have not examined the effect of limited access highways.
This study analyzed the impact of interstate highways on the driving times of 204 shoppers at three medium-sized regional
shopping centers. Those shoppers indicating usage of interstate highways to reach their shopping destinations were significantly
more likely to incur travel times greater than fifteen and twenty minutes than those not using the available interstate roads.
In predicting the drawing power of these shopping centers, factors besides mass were found to be useful. These include square
footage of shopping goods, stores, and number of parking places. 相似文献
67.
Question order effects in taste testing of beverages 总被引:1,自引:0,他引:1
The effect of order position has been demonstrated in marketing research, sometimes compromising survey results. This paper
studies the influence of order position in product taste trials of carbonated beverages using a sequential monadic design.
The authors measure attitude ratings across product trials rather than across products to examine the effect of order position
on preference ratings. 相似文献
68.
B. L. Myers Ph.D. N. L. Enrick Ph.D. A. J. Melcher Ph.D. 《Journal of the Academy of Marketing Science》1974,2(1):249-261
The efficiency of a research design may be measured in terms of the degree to which knowledge is enhanced within given resource
constraints. Thus, two different types of research design, even though they contain the same number of expected observations,
may differ considerably in the amount of information provided. An example is the number N of 32 observations obtained with
an analysis of variance witheither 2 factors, 2 levels per factor and a replication of 8or 4 factors, 4 levels per factor and a replication of 2. We analyze and compare the relative efficiencies of regression and
variance analysis models and their implications to research strategy development. Three major considerations are evaluated:
(1) short versus long time horizon (interval until effects of a decision are realized), (2) small versus large cost of erroneous
rejection of the Null Hypothesis and (3) gross versus refined stage of development of the research study. A set of general
guidelines towards improved designs is developed. 相似文献
69.
Clark L 《Medical economics》1991,68(18):48-52, 54-5, 58 passim
70.
Clark L 《Medical economics》1991,68(9):99, 102, 104 passim