一家制药公司的图形设计法 约翰·拜伦大变身,成为美国乔治亚州的药剂师

GA制药公司在这个社区服务了超过15年的时间,如今它即将迁移到一个全新的地区,并需要一套全新的招牌设计。通过征集来自好几个地区的广告招牌公司的设计方案以后,这家制药公司的负责人最终选中了我的方案,因为他们最喜欢我的这套设计方案。这幢新的建筑反映出了20世纪早期的艺术风格,因此我的设     

发展史 这家威斯康星州的标识工作室的目标市场是细化的标识市场

反对思想流派就深度和广度哪个更重要展开了辩论。作为PBS旅游节目的主持人,里克史蒂夫的职业生涯一再奔波于欧洲,而亨利大卫梭罗则通过深层次地了解康科特来进一步了解其社区和居民。标识工作室也面临这类似的问题。业主可以选择收藏大量的工具和设备以满足广大客户,或者是选择在细化的市场挖掘发展。相关因素包括公司的员工(如果有必要的话,还包括分包商),公司设备,与开发商以及最具潜力的潜在客户的关系。     

Analysis of Employee Performance during Cross-cultural Service Encounters at Luxury Hotels in Hawaii,London and Florida

Globalization has motivated managers and scholars in the tourism industry to focus more attention on the problems and characteristics of the cross-cultural service encounter. During these interactions, differing cultural norms and values often create misunderstanding and conflict, which can result in an unhappy customer, a frustrated service provider and lost business. Therefore, the focus of this study was to analyze the effect of intercultural sensitivity on tourism employee performance in cross-cultural service encounters in three similar, but distinct service-dependent markets: the Hawaiian Islands, Greater London (UK) and the state of Florida. The results indicate that tourism employees with high intercultural sensitivity generally scored significantly (p < 0.05) higher than employees with low intercultural sensitivity in terms of service attentiveness, revenue contribution, interpersonal skills, job satisfaction and social satisfaction as they relate to cross-cultural encounters. There was no significant difference in results for motivation to work, tenure (years at present organization) and primary rewards (compensation, recognition, etc.). Implications of the findings are discussed.     

The Business Ethic in Public Sector Catering

Consecutive Conservative governments since 1979 have emphasised the need for greater cost-efficiency in the provision of public services. This article places recent developments in public sector catering in this wider context. It considers the manner in which government policy towards public sector catering has affected organisational and technical change in this area, and how this has led to changes in the roles, styles, strategies and control of catering managers. The article also outlines the effects of change on staff. In conclusion the article argues that management in the public sector are increasingly likely to act according to a business ethic’, rather than a ‘public service ethic’.     

Business Ethics on the Internet: 2

In a previous article the authors provided an introduction to using the internet as a resource for business ethics. In this sequel they look at newsgroups and chatrooms, and conclude by looking at the websites of Shell and a Shell critic on the controversial ethical aspects of its corporate policy and behaviour. Ben Fairweather is a Research Fellow, and Steve Dixon is Webmaster, at the Centre for Computing and Social Responsibility, De Montfort University, The Gateway, Leicester LEl 9BH, England (email: ccsr@dmu.ac.uk) (website http://www.ccsr.cms.dmu.ac.uk/).